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Author: D. Cushman Publisher: Springer ISBN: 113734704X Category : Business & Economics Languages : en Pages : 197
Book Description
The 10 Principles of Open Business is a practical guide to organizational design for the Twenty-First Century. Using case studies, the authors define the 10 principles of open business that organisations must adopt to both survive and thrive, and provide a practical method to assess the reader's own organization.
Author: Matt Watkinson Publisher: Pearson UK ISBN: 0273775987 Category : Business & Economics Languages : en Pages : 173
Book Description
Learn how to create a competitive advantage for your business by offering a customer experience that’s second to none! By following a simple “ten principles” format, this book will show you how to constantly improve and build your business. The combination of psychological theory, real world case studies, worked examples and template documents provides the ‘what, why and how’ necessary to make good ideas stick and get them into practical usage, so you can enhance your customers’ experiences and keep them returning again and again. Featuring lessons from a host of winning companies such as Facebook, Lush Cosmetics, Gü puddings and John Lewis, the book is littered with uncomplicated ideas which are simple to implement and accessible to anyone.
Author: D. Cushman Publisher: Springer ISBN: 113734704X Category : Business & Economics Languages : en Pages : 197
Book Description
The 10 Principles of Open Business is a practical guide to organizational design for the Twenty-First Century. Using case studies, the authors define the 10 principles of open business that organisations must adopt to both survive and thrive, and provide a practical method to assess the reader's own organization.
Author: Michael E. Gerber Publisher: John Wiley & Sons ISBN: 0470594322 Category : Business & Economics Languages : en Pages : 192
Book Description
A unique guide for the crucial start-up phase of a business So much attention goes to business practice and operation, yet the majority of ventures still fail. One area often overlooked is preparation. Too few entrepreneurs ask themselves, what are you supposed to do before you start your start-up? The Most Successful Small Business in The World gives you Michael E. Gerber's unique approach to thinking about the meaning of your company by applying his ten critical steps; a process you must go through long before you ever open your door. With these simple principles, based on expert Michael Gerber's years spent helping countless entrepreneurs, you'll take the essential first steps to lay the groundwork for building what Michael E. Gerber calls The Most Successful Small Business In the World! Author Michael Gerber has coached, taught, or trained more than 60,000 small businesses in 145 countries Free Webinar with Gerber for book purchasers Gerber's Ten Principles cover everything from defining the meaning of your company, teaching you how to think about systems, the importance of differentiation, perfecting the people within your business, acquiring clients, and more If you're ready to make your business dream more than just a reality, and resolve to do something bigger than you ever imagined, The Most Successful Small Business In The World will provide you with a stunningly original process for thinking yourself through it. Yes, you too can create The Most Successful Small Business In The World...Michael E. Gerber will show you exactly how to do it.
Author: Shane Atchison Publisher: McGraw Hill Professional ISBN: 0071847871 Category : Business & Economics Languages : en Pages : 369
Book Description
You can collect all the consumer data in the world, but it's not worth much if you aren't using it to move your business forward. Today, marketers and advertisers can do so much more than launch campaigns and hope for the best. Thanks to data, they can finally know what works and doesn't, and use that information to become more effective in the future. That's where this groundbreaking marketing guide comes into play. From POSSIBLE, one of the world's most successful digital marketing agencies, Does Your Marketing Work? reveals 10 easy-to-understand principles for building a higly creative organization that thrives on data. You'll learn how to how to set business goals, inspire great ideas, find the right people, measure what matters, and act on insight. The book explains how to evaluate everything from simple projects to long-term brand vitality--all the while keeping the field wide open for brilliant creative work.
Author: Blake Morgan Publisher: HarperCollins Leadership ISBN: 1400213649 Category : Business & Economics Languages : en Pages : 225
Book Description
With emerging technology transforming customer expectations, it's important to keep a laser focus on the experience companies provide their customers. Tomorrow's customers need to be targeted today! Customer experience futurist Blake Morgan outlines ten easy-to-follow customer experience guidelines that integrate emerging technologies with effective strategies to combat disconnected processes, silo mentalities, and a lack of buyer perspective. The Customer of the Future explains how today's customers are already demanding frictionless, personalized, on-demand experiences from their products and services, and companies that don't adapt to these new expectations won't last. This book prepares your organization for these increasing demands by helping you do the following: Learn the ten defining strategies for a customer experience-focused company. Implement new techniques to shift the entire company from being product-focused to being customer-focused. Gain insights through case studies and examples on how the world's most innovative companies are offering new and compelling customer experiences. Tomorrow's customers will insist on experiences that make their lives significantly easier and better. Craft a leadership development and culture plan to create lasting change at your organization!
Author: Harvard Business Review Publisher: Harvard Business Press ISBN: 1633696251 Category : Business & Economics Languages : en Pages : 91
Book Description
Lead with charisma and confidence. Many leaders consider "executive presence" a make-or-break factor in high-powered promotions. But what is this elusive quality, and how do you develop it? This book explains how to build the charisma, confidence, and decisiveness that top leaders project. Whether you're delivering a critical presentation or managing a hectic meeting, you'll be inspired to approach the situation with new strength. This volume includes the work of: Deborah Tannen Amy J. C. Cuddy Amy Jen Su This collection of articles includes "Deconstructing Executive Presence," by John Beeson; "How New Managers Can Send the Right Leadership Signals," by Amy Jen Su; "To Sound Like a Leader, Think About What You Say, and How and When You Say It," by Rebecca Shambaugh; "Connect, Then Lead," by Amy J. C. Cuddy, Matthew Kohut, and John Neffinger; "The Power of Talk: Who Gets Heard and Why," by Deborah Tannen; and "Too Much Charisma Can Make Leaders Look Less Effective," by Jasmine Vergauwe, Bart Wille, Joeri Hofmans, Robert B. Kaiser, and Filip De Fruyt. HOW TO BE HUMAN AT WORK. The HBR Emotional Intelligence Series features smart, essential reading on the human side of professional life from the pages of Harvard Business Review. Each book in the series offers proven research showing how our emotions impact our work lives, practical advice for managing difficult people and situations, and inspiring essays on what it means to tend to our emotional well-being at work. Uplifting and practical, these books describe the social skills that are critical for ambitious professionals to master.
Author: Lasse Torkkeli Publisher: Cambridge Scholars Publishing ISBN: 1527572005 Category : Business & Economics Languages : en Pages : 236
Book Description
This book illustrates the impact of increasingly prominent global phenomena, such as digitalisation and climate change, on the international activities of both small and large multinationals. As it highlights, extant management research does not fully explain such emergent topics as Internet platforms, digital business models, and the decision-making of cleantech and circular economy companies. This volume serves to fill this lacuna.
Author: Ed Goodman Publisher: Pearson UK ISBN: 1292017708 Category : Business & Economics Languages : en Pages : 203
Book Description
So you've launched your new business. But what do you need to do now to make sure it succeeds? This all-in-one guide will help you make sure your fledgling enterprise becomes a successful business. Packed with all the practical, valuable and insightful guidance you need on sales, marketing, finance, service, technology and much more, each chapter includes: Easy-to-apply strategies for business success Insightful case studies from businesses that survived the first five years Helpful exercises and action plans Valuable templates for you to use The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.
Author: Andrzej Kobylinski Publisher: Springer ISBN: 3642408230 Category : Business & Economics Languages : en Pages : 346
Book Description
This book constitutes a collection of selected contributions from the 12th International Conference on Perspectives in Business Informatics Research, BIR 2013, held in Warsaw, Poland, in September 2013. Overall, 54 submissions were rigorously reviewed by 41 members of the Program Committee representing 21 countries. As a result, 19 full and 5 short papers from 12 countries have been selected for publication in this volume. This book also includes the two keynotes by Witold Abramowicz and Bernhard Thalheim. The papers cover many aspects of business information research and have been organized in topical sections on: business process management; enterprise and knowledge architectures; organizations and information systems development; information systems and services; and applications.
Author: Charles W. Lamb Publisher: Cengage AU ISBN: 0170411761 Category : Business & Economics Languages : en Pages : 369
Book Description
MKTG4 continues to offer a unique blended solution for lecturers and students in introductory marketing subjects, in both University and Vocational sectors. Continuing to pave a new way to both teach and learn, MKTG4 is designed to truly connect with today's busy, tech-savvy student. Students have access to online interactive quizzing, videos, flashcards, games and more. An accessible, easy-to-read text with tear-out review cards completes a package that helps students to learn important concepts faster.
Author: D. Cushman
Author: Matt Watkinson
Author: D. Cushman
Author: Michael E. Gerber
Author: Shane Atchison
Author: Blake Morgan
Author: Harvard Business Review
Author: Lasse Torkkeli
Author: Ed Goodman
Author: Andrzej Kobylinski
Author: Charles W. Lamb