Instructor's Manual to Accompany Strategic Marketing Problems PDF Download
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Author: Roger A. Kerin Publisher: ISBN: Category : Business & Economics Languages : en Pages : 324
Book Description
Forty-five contemporary marketing cases, focusing on major decisions faced by marketing executives, present a diverse set of issues in a variety of industries. Sixty percent of the cases are new, revised, or updated for this edition (sixth edition was 1993). This annotated instructor's edition provides information on case introductions, computational work, supplementary data, teaching suggestions, as well as notations which link specific topics or cases to corresponding sections in the Instructor's Manual. Annotation copyright by Book News, Inc., Portland, OR
Author: Roger A. Kerin Publisher: ISBN: Category : Business & Economics Languages : en Pages : 324
Book Description
Forty-five contemporary marketing cases, focusing on major decisions faced by marketing executives, present a diverse set of issues in a variety of industries. Sixty percent of the cases are new, revised, or updated for this edition (sixth edition was 1993). This annotated instructor's edition provides information on case introductions, computational work, supplementary data, teaching suggestions, as well as notations which link specific topics or cases to corresponding sections in the Instructor's Manual. Annotation copyright by Book News, Inc., Portland, OR
Author: William K. Carter Publisher: Cengage Learning ISBN: Category : Business & Economics Languages : en Pages : 1020
Book Description
This dynamic text provides a practical, real-world approach to cost accounting, including substantial coverage of recent developments. COST ACCOUNTING, 12TH provides the essential background for those who will use accounting information as well as those who will prepare it. This edition continues the book's successful framework with early chapters devoted to thorough treatment of the elements of cost. Planning and control are recurring themes throughout the text as the authors provide special attention to decision-making and human behavioral considerations.
Author: Roger A. Kerin
Author: Roger A. Kerin
Author: Don T. DeCoster
Author: Library of Congress. Copyright Office
Author: Library of Congress. Copyright Office
Author: James H. Barnes
Author: Shane Moriarity
Author: 
Author: Library of Congress. Copyright Office
Author: William K. Carter
Author: