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Taming the Social Media Monster

Taming the Social Media Monster PDF Author: Suzi Pomerantz
Publisher: CreateSpace
ISBN: 9781460931615
Category : Business & Economics
Languages : en
Pages : 110

Book Description
Solutions To The 5 Biggest Mistakes Companies Make with Social Media.How can you make Social Media work for your company? Gain immediate access to five practical suggestions to easily gain unfair advantage for your business.Here's what you'll learn: The 5 critical errors most companies and leaders make with regards to social media and what to do about each one How to embrace change and create a unified strategy for your organization Why it's not enough just to have an account, profile or page on each of the main social networks How to align your social media involvement with your corporate values, brand, and overall objectives Using social media to create informative conversations with your consumers and stakeholders How to capitalize on customer enthusiasm The risks your company faces if you lack a social media policy and implementation of tools and systems to monitor and enforce that policy The importance of educating managers and employees regarding use of social media for the benefit of the organization Leveraging social media as a research tool to gain up to the minute information about your industry The difference between advertising and the free media exposure available via social mediaHere's how you'll benefit:Social media usage is not just for teens and celebrities. Explore how social media might benefit your organization in handling a crisis, contribute to marketing, or expediting broad-reach communication needs. Leverage relationships on social media to find new vendors, suppliers, and talent. Create advocates, agents, and raving fans for your company, product, or service. Gather business intelligence on competitors and set the stage for strategic alliances.“As a veteran of the social media industry – and it does move fast – I was still able to gain some valuable gems out of this book. Whether you are new to social media or an advanced marketer, this book is a must read. While most books on the topic are a heavy read, Taming the Social Media Monster, is quick, fun, AND entertaining. Pick up a copy today. You can't go wrong.” ~ Shama Kabani, CEO, Speaker, and Author of the Best-Selling The Zen of Social Media Marketing.“A great overview of the social media challenge many businesses are facing. A smart, well-researched, and easy-to-read guide for anyone fumbling around in the new world of social media marketing and community-building. If you haven't been able to 'get your head around' this new way of communicating and connecting with your potential customers, reading this guide will point you in the right direction.” ~Ken Kesslin, President, Kesslin Associates“As the CEO of a leadership development firm I am always looking for great resources for my clients. As soon as I saw the critical errors and read these do-able, concrete ideas for managing social media I got very excited! Thanks for this fantastic resource. Just what we need right now! A simple, clear, immediately useful guide to the way we interact with consumers in a new era of two-way communication. Examples like the U.S. Army can help us reduce our fear, and realize it's not a monster after all!” ~ Karlin Sloan, CEO, Speaker, and Author of Smarter Faster, Better and Unfear; Facing Change in an Era of Uncertainty.“A must-read for business executives! While there is vast information on the spread of social media, most is hype, encouraging businesses to simply “jump on the bandwagon”. I work with many CEOs and find that many are skeptical of social media because of the hype. Pomerantz & Burmeister provide a no-nonsense approach to finding solutions that fit and support your business strategy. Read this and you'll be able to see clearly where you need to focus.” ~ Lee Self – President, Renaissance Executive Forums

Taming the Social Media Monster

Taming the Social Media Monster PDF Author: Suzi Pomerantz
Publisher: CreateSpace
ISBN: 9781460931615
Category : Business & Economics
Languages : en
Pages : 110

Book Description
Solutions To The 5 Biggest Mistakes Companies Make with Social Media.How can you make Social Media work for your company? Gain immediate access to five practical suggestions to easily gain unfair advantage for your business.Here's what you'll learn: The 5 critical errors most companies and leaders make with regards to social media and what to do about each one How to embrace change and create a unified strategy for your organization Why it's not enough just to have an account, profile or page on each of the main social networks How to align your social media involvement with your corporate values, brand, and overall objectives Using social media to create informative conversations with your consumers and stakeholders How to capitalize on customer enthusiasm The risks your company faces if you lack a social media policy and implementation of tools and systems to monitor and enforce that policy The importance of educating managers and employees regarding use of social media for the benefit of the organization Leveraging social media as a research tool to gain up to the minute information about your industry The difference between advertising and the free media exposure available via social mediaHere's how you'll benefit:Social media usage is not just for teens and celebrities. Explore how social media might benefit your organization in handling a crisis, contribute to marketing, or expediting broad-reach communication needs. Leverage relationships on social media to find new vendors, suppliers, and talent. Create advocates, agents, and raving fans for your company, product, or service. Gather business intelligence on competitors and set the stage for strategic alliances.“As a veteran of the social media industry – and it does move fast – I was still able to gain some valuable gems out of this book. Whether you are new to social media or an advanced marketer, this book is a must read. While most books on the topic are a heavy read, Taming the Social Media Monster, is quick, fun, AND entertaining. Pick up a copy today. You can't go wrong.” ~ Shama Kabani, CEO, Speaker, and Author of the Best-Selling The Zen of Social Media Marketing.“A great overview of the social media challenge many businesses are facing. A smart, well-researched, and easy-to-read guide for anyone fumbling around in the new world of social media marketing and community-building. If you haven't been able to 'get your head around' this new way of communicating and connecting with your potential customers, reading this guide will point you in the right direction.” ~Ken Kesslin, President, Kesslin Associates“As the CEO of a leadership development firm I am always looking for great resources for my clients. As soon as I saw the critical errors and read these do-able, concrete ideas for managing social media I got very excited! Thanks for this fantastic resource. Just what we need right now! A simple, clear, immediately useful guide to the way we interact with consumers in a new era of two-way communication. Examples like the U.S. Army can help us reduce our fear, and realize it's not a monster after all!” ~ Karlin Sloan, CEO, Speaker, and Author of Smarter Faster, Better and Unfear; Facing Change in an Era of Uncertainty.“A must-read for business executives! While there is vast information on the spread of social media, most is hype, encouraging businesses to simply “jump on the bandwagon”. I work with many CEOs and find that many are skeptical of social media because of the hype. Pomerantz & Burmeister provide a no-nonsense approach to finding solutions that fit and support your business strategy. Read this and you'll be able to see clearly where you need to focus.” ~ Lee Self – President, Renaissance Executive Forums

Monster

Monster PDF Author: Paul Roehrig
Publisher: John Wiley & Sons
ISBN: 1119785928
Category : Business & Economics
Languages : en
Pages : 176

Book Description
"In their 'deliberately short book' IT analysts, management consultants and technology practitioners Roehrig and Pring explore how big a beast technology has become, and how we can tame it to maintain our freedom and privacy while still realising its benefits. The pandemic has shown just how much we rely on technology and how addictive it has become...The authors address the important questions...[and] urge us not to slay the monster but rather to leverage its power and reorient technology as a tool for good." —Financial Times Monster explains how we can responsibly engage with technology, and avoid its darker tendencies, while accepting its necessary gifts. The authors, insiders at one of the world's largest tech consulting firms, give a unique take on: The addictive nature of tech and how to fight it The growing backlash against big tech--where it's right and what it misses Crucial steps for taming technology's role in your life and in your organization--without becoming a modern Luddite Written for managers, leaders, and employees at companies of all sizes and in all industries, Monster will help you understand and take control of technology's powerful role in your life and your organization. "You must read this book." —Michael Schrage, Research Fellow, MIT Sloan School Initiative on the Digital Economy "Pithy insights and recommendations on helping tech fulfill its potential as a force for good." —Erik Brynjolfsson, Director of the Stanford Digital Economy Lab and co-author of The Second Machine Age "Making technology serve—not subvert—the public interest requires better leaders, not more engineers and coders. Monster explains how to become one of those leaders." —Rosabeth Moss Kanter, Harvard Business School Professor and author of Think Outside the Building "A bracing new book about some of the most pressing questions of our time." —Carl Benedikt Frey, Oxford Martin Citi Fellow at Oxford University and author of The Technology Trap "Provocative and concise, Monster is an important book on rescuing ourselves from technology that now feels corrosive and overwhelming." —Daniel H. Pink, author of WHEN, DRIVE, and TO SELL IS HUMAN "Clarifies a complex web of issues and provides bold steps for a healthier economy, society, and future." —Francisco D'Souza, former CEO and Vice Chairman of Cognizant "Sheds light on how we can collectively use technology for the good of all." —Soumitra Dutta, Founding Dean, SC Johnson College of Business, Cornell University "A cornucopia of pragmatic, actionable, and bold ideas." —Gary J. Beach, Publisher Emeritus, CIO magazine and author of U.S. Technology Skills Gap

Monster

Monster PDF Author: Paul Roehrig
Publisher: John Wiley & Sons
ISBN: 1119785936
Category : Business & Economics
Languages : en
Pages : 178

Book Description
"In their 'deliberately short book' IT analysts, management consultants and technology practitioners Roehrig and Pring explore how big a beast technology has become, and how we can tame it to maintain our freedom and privacy while still realising its benefits. The pandemic has shown just how much we rely on technology and how addictive it has become...The authors address the important questions...[and] urge us not to slay the monster but rather to leverage its power and reorient technology as a tool for good." —Financial Times Monster explains how we can responsibly engage with technology, and avoid its darker tendencies, while accepting its necessary gifts. The authors, insiders at one of the world's largest tech consulting firms, give a unique take on: The addictive nature of tech and how to fight it The growing backlash against big tech--where it's right and what it misses Crucial steps for taming technology's role in your life and in your organization--without becoming a modern Luddite Written for managers, leaders, and employees at companies of all sizes and in all industries, Monster will help you understand and take control of technology's powerful role in your life and your organization. "You must read this book." —Michael Schrage, Research Fellow, MIT Sloan School Initiative on the Digital Economy "Pithy insights and recommendations on helping tech fulfill its potential as a force for good." —Erik Brynjolfsson, Director of the Stanford Digital Economy Lab and co-author of The Second Machine Age "Making technology serve—not subvert—the public interest requires better leaders, not more engineers and coders. Monster explains how to become one of those leaders." —Rosabeth Moss Kanter, Harvard Business School Professor and author of Think Outside the Building "A bracing new book about some of the most pressing questions of our time." —Carl Benedikt Frey, Oxford Martin Citi Fellow at Oxford University and author of The Technology Trap "Provocative and concise, Monster is an important book on rescuing ourselves from technology that now feels corrosive and overwhelming." —Daniel H. Pink, author of WHEN, DRIVE, and TO SELL IS HUMAN "Clarifies a complex web of issues and provides bold steps for a healthier economy, society, and future." —Francisco D'Souza, former CEO and Vice Chairman of Cognizant "Sheds light on how we can collectively use technology for the good of all." —Soumitra Dutta, Founding Dean, SC Johnson College of Business, Cornell University "A cornucopia of pragmatic, actionable, and bold ideas." —Gary J. Beach, Publisher Emeritus, CIO magazine and author of U.S. Technology Skills Gap

Taming the Technology Monster

Taming the Technology Monster PDF Author: Sissy Goff, LPC-MHSP
Publisher:
ISBN: 9781543091946
Category :
Languages : en
Pages : 36

Book Description
Technology is by far one of the most fearful parts of parenting in today's culture. And it changes constantly. As a parent, how do you stay current? How do you teach your children to use technology responsibly? Taming the Technology Monster can help.This booklet contains 8 guiding principles to raising digital natives. It breaks each idea into understandable, practical concepts to help you protect your children against all that technology can bring not only into your home, but into their hearts. Regardless of your child's age, you will be equipped with ways to stay ahead of the trends facing your kids every day, as well as ways to connect in the midst of those trends. Taming the Technology Monster will help you discover ways you can turn technology into opportunities for good in the life of your child and family.

Monster

Monster PDF Author: Paul Roehrig
Publisher: John Wiley & Sons
ISBN: 111978591X
Category : Business & Economics
Languages : en
Pages : 178

Book Description
"In their 'deliberately short book' IT analysts, management consultants and technology practitioners Roehrig and Pring explore how big a beast technology has become, and how we can tame it to maintain our freedom and privacy while still realising its benefits. The pandemic has shown just how much we rely on technology and how addictive it has become…The authors address the important questions…[and] urge us not to slay the monster but rather to leverage its power and reorient technology as a tool for good." —Financial Times Monster explains how we can responsibly engage with technology, and avoid its darker tendencies, while accepting its necessary gifts. The authors, insiders at one of the world's largest tech consulting firms, give a unique take on: The addictive nature of tech and how to fight it The growing backlash against big tech--where it's right and what it misses Crucial steps for taming technology's role in your life and in your organization--without becoming a modern Luddite Written for managers, leaders, and employees at companies of all sizes and in all industries, Monster will help you understand and take control of technology's powerful role in your life and your organization. "You must read this book." —Michael Schrage, Research Fellow, MIT Sloan School Initiative on the Digital Economy "Pithy insights and recommendations on helping tech fulfill its potential as a force for good." —Erik Brynjolfsson, Director of the Stanford Digital Economy Lab and co-author of The Second Machine Age "Making technology serve—not subvert—the public interest requires better leaders, not more engineers and coders. Monster explains how to become one of those leaders." —Rosabeth Moss Kanter, Harvard Business School Professor and author of Think Outside the Building "A bracing new book about some of the most pressing questions of our time." —Carl Benedikt Frey, Oxford Martin Citi Fellow at Oxford University and author of The Technology Trap "Provocative and concise, Monster is an important book on rescuing ourselves from technology that now feels corrosive and overwhelming." —Daniel H. Pink, author of WHEN, DRIVE, and TO SELL IS HUMAN "Clarifies a complex web of issues and provides bold steps for a healthier economy, society, and future." —Francisco D'Souza, former CEO and Vice Chairman of Cognizant "Sheds light on how we can collectively use technology for the good of all." —Soumitra Dutta, Founding Dean, SC Johnson College of Business, Cornell University "A cornucopia of pragmatic, actionable, and bold ideas." —Gary J. Beach, Publisher Emeritus, CIO magazine and author of U.S. Technology Skills Gap

Taming the Tech Monster

Taming the Tech Monster PDF Author: Anke Herrmann
Publisher:
ISBN:
Category :
Languages : en
Pages : 128

Book Description
Have you ever had an idea for a website, an online course, a workshop, a retreat, a podcast, or an entire business but never did anything with it because you dreaded the online tech involved in making it happen?Or maybe you did start but found it was like opening a can of worms - the moment you figured out one issue, three other questions opened up.Asking for help isn't as easy as it sounds. You don't know what you need, and you don't know who to trust.You started your own business because you're passionate about the work you do. You're smart, you're creative, you're resourceful, you're a quick learner, you're not used to feeling so vulnerable and out of your depth, and it's frustrating.What if there was a map to show you the path through the online tech jungle?My intention for this book is to give you that map and show you how to navigate the world of online tools and socialmedia boldly. It's not about turning you into a programmer. It's about helping you to find your bearings and know where you're headed, and how to get there in the simplest possible way.Watch out though, you might end up enjoying technology. You wouldn't be the first.

Unsubscribing from the Noise - The Digital Detox for Creatives

Unsubscribing from the Noise - The Digital Detox for Creatives PDF Author: Nafeez Imtiaz
Publisher: Nafeez Imtiaz
ISBN:
Category : Health & Fitness
Languages : en
Pages : 164

Book Description
Drowning in Digital Noise? Reclaim Your Focus and Unleash Creativity Do you ever feel like your brilliant ideas get lost in the constant ping-pong of notifications and the never-ending scroll? Are you constantly bombarded by emails, messages, and social media updates, leaving you feeling drained and unable to focus on your creative work? We've all been there. In our hyper-connected world, it's easy to get swept away by the digital tide, leaving our creativity feeling stifled and our productivity plummeting. Nafeez Imtiaz, a seasoned creative professional who has battled the distractions of the digital age firsthand, knows exactly how you feel. Through years of experience navigating the ever-evolving digital landscape, Nafeez has developed a powerful method for reclaiming your focus and reigniting your creative spark. Unsubscribing from the Noise: The Digital Detox for Creatives is your comprehensive guide to breaking free from the digital shackles that are hindering your creative process. -Learn how digital tools, designed to boost productivity, can ironically become creativity killers. -Identify the hidden time-sucks that fragment your focus and drain your energy. -Discover practical strategies to cultivate a distraction-free environment that fosters deep work. -Master techniques to silence the digital chatter and reconnect with your inner muse. -Develop a personalized digital detox plan that fits seamlessly into your workflow. -Implement effective time management tactics to maximize your creative output. -Learn how to leverage technology mindfully to enhance your creative process, not hinder it. -Craft a sustainable digital lifestyle that supports your creative well-being. If you want to silence the noise, reclaim your focus, and unleash the full potential of your creativity, then scroll up and buy this book today. With Nafeez Imtiaz's proven methods, you'll be well on your way to a more fulfilling and productive creative life.

Mind Unchained: Escaping the Overthinking Trap

Mind Unchained: Escaping the Overthinking Trap PDF Author: Gaurav Garg
Publisher: Gaurav Garg
ISBN:
Category : Body, Mind & Spirit
Languages : en
Pages : 175

Book Description
Welcome to " Mind Unchained: Escaping the Overthinking Trap." If you've picked up this book, chances are you're intimately familiar with the labyrinthine corridors of your own mind. Perhaps you've found yourself trapped in thought spirals that rival the complexity of a Rubik's Cube. Or maybe you've perfected the art of turning a molehill of worry into a mountain of anxiety. If so, congratulations! You're in good company. This book is for the overthinkers, the worriers, the what-if enthusiasts, and anyone who's ever lost sleep contemplating the potential ramifications of that slightly awkward thing they said at a party... three years ago. Full disclosure: I'm a card-carrying member of the Overthinkers Anonymous (we meet every Tuesday, unless we overthink it and reschedule). This book is as much a personal journey as it is a guide. Think of me as your slightly neurotic Sherpa on this expedition through the peaks and valleys of the overactive mind. Within these pages, you'll find a blend of science, humor, personal anecdotes, and practical strategies. We'll explore the neuroscience behind overthinking, delve into the art of mindfulness, and even dabble in the philosophy of present living. But don't worry, this isn't some dry academic tome. I promise there are jokes. Some of them are even funny (I think... I've been overthinking it). We'll journey together through topics like: Why your brain loves to play "What If?" on repeat (Spoiler: It thinks it's helping) How to make friends with uncertainty (It's not as scary as it sounds, promise) The art of mental decluttering (Marie Kondo for your mind, if you will) Strategies for taming the wild thought-beasts that roam your consciousness And much more! But here's the real kicker: this book isn't about eliminating overthinking entirely. Let's face it, that's about as likely as convincing a cat to bark. Instead, it's about developing a healthier relationship with your thoughts. It's about learning to dance with your mind rather than being dragged along by it. So, if you're ready to embark on this adventure of self-discovery, mental acrobatics, and occasional dad jokes, then fasten your seatbelt (or don't, I'm not here to tell you how to live your life... or am I overthinking this author-reader relationship?) Remember, the journey of a thousand miles begins with a single step. Or in our case, a single thought about taking that step, followed by several hours of contemplating the pros and cons of different walking shoes. Let's begin, shall we?

Accountability Frankenstein

Accountability Frankenstein PDF Author: Sherman Dorn
Publisher: IAP
ISBN: 1607527235
Category : Education
Languages : en
Pages : 234

Book Description
To understand the current moment in school accountability, one must understand the larger contradictions in education politics. Accountability Frankenstein provides a broader perspective on the school accountability debate by exploring the contradictions inherent in high-stakes testing. Accountability Frankenstein explains the historical and social origins of test-based accountability: the political roots of accountability, why we trust test scores while we distrust teachers, the assumptions behind formulaic accountability systems, and the weaknesses with the current carrot-and-stick approach to motivating teachers. Accountability Frankenstein answers the questions of educators and parents who want to understand the origins of accountability. This book challenges the beliefs of fierce advocates and opponents of highstakes testing. It provides a rescue plan for accountability after the failures of high-stakes testing, a plan to make accountability smart, democratic, and real.

How to Tame My Anxiety Monster

How to Tame My Anxiety Monster PDF Author: Melanie Hawkins
Publisher:
ISBN: 9781734165081
Category :
Languages : en
Pages :

Book Description
How To Tame My Anxiety Monster is about a child with a monster that no one else can see but him. He doesn't like when his monster comes around because it makes his stomach hurt, or makes it hard to concentrate or sleep. It makes him feel lots of other upsetting and uncomfortable things as well. He decided to talk to his parents about it and his mom told him that she had one too. He learned that his monster's name was Anxiety. Throughout the book the child talks about the ways that he can tame his anxiety monster. He can play sports, do yoga, art, or talk to a therapist to help calm him among other things. He then discovers the good ways that his anxiety monster can help him; during a test, a report, or riding a big scary-fun rollercoaster! He may not be able to make his monster go away, but he can learn to tame him! In the back of this book are some parent helps that can be great conversation starters for children that deal with anxiety.