SugarCRM For Dummies PDF Download

Author: Karen S. Fredricks
Publisher: John Wiley & Sons
ISBN: 0470448385
Category : Computers
Languages : en
Pages : 451

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Book Description
SugarCRM is an innovative customer relationship management software solution that enhances your company’s marketing effectiveness, drives sales performance, improves customer satisfaction, and provides executive insight into business performance. SugarCRM For Dummies will show you to take advantage of this free, open source CRM application to boost your sales and please your customers. This guide helps you choose the flavor of Sugar you need, acquire and deploy it, set up accounts and contacts, and organize your day. You’ll first learn how to install SugarCRM, customize user preferences, create databases, and import contacts from other software. Next, you’ll discover how to extend SugarCRM’s capabilities to meet needs unique to your business. You’ll also find out how to: Schedule appointments, link them to records and notes, and organize your sales opportunities Build campaigns, track their success, and grow your contact list with Web-to-lead forms Manage customer issues and forums to exterminate software bugs Send e-newsletters and automate customer e-mail communication with templates Take advantage of a complete recipe book for SugarCRM administrators Improve sales performance with SugarCRM Provide great service to your customers Develop searchable libraries and FAQs Create and share documents SugarCRM For Dummies will get you quickly up to speed on this customer relationship management software so you can enhance your business. Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

Author: Kyle Lacy
Publisher: John Wiley & Sons
ISBN: 1118283139
Category : Business & Economics
Languages : en
Pages : 336

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Book Description
Discover great ways to engage your customers through the social web Social CRM is an evolving tool to help you engage your customers, interact with them, and develop deeper relationships. This handy guide teaches you how to make the most of it, whether your business is a small shop or a large corporation. In a friendly, easy-to-understand style, it explains how you can create new marketing communications and develop smart, applicable content that produces results from your online community. You'll learn to use data to drive results, create social Key Performance Indicators for different business units, and a great deal more. Today's consumer uses technology to select relationships with companies; this book teaches business owners how to use social CRM to create relationships that customers want to maintain Explains how to integrate social media into your CRM mix Shows how to use data and information gathered through social sites Helps you develop social KPIs and create content that gets results from your online community Social CRM For Dummies helps businesses large and small use social media to develop and maintain productive customer relationships.

Author: Shannon Belew
Publisher: John Wiley & Sons
ISBN: 1119315549
Category : Business & Economics
Languages : en
Pages : 916

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Book Description
Start a successful online business—and be your own boss! Being an online entrepreneur means more than just building a website—and this book breaks down everything you need to know to be successful. Inside, you'll get plain-English explanations and easy-to-follow instruction on online business basics, legal and accounting issues, website design, Internet security, boosting sales, e-commerce, and so much more. While the ideas and concepts behind starting an online business are tried and true, the tools available to entrepreneurs change and evolve quickly—and often. Starting an Online Business All-in-One For Dummies gets you up to speed on the best new tools, resources, and communities, and shows you how to best leverage them to up your chances of success. Discover your niche and create a business plan Design your website and storefront Increase your reach and market with social media Choose the best web host for your needs If you're a budding entrepreneur with dreams of running your own online business, this book has everything you need to get started and grow your company to extraordinary heights!

Author: Bernard Golden
Publisher: John Wiley & Sons
ISBN: 1118051688
Category : Computers
Languages : en
Pages : 382

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Book Description
Virtualization has become a “megatrend”—and for good reason. Implementing virtualization allows for more efficient utilization of network server capacity, simpler storage administration, reduced energy costs, and better use of corporate capital. In other words: virtualization helps you save money, energy, and space. Not bad, huh? If you’re thinking about “going virtual” but have the feeling everyone else in the world understands exactly what that means while you’re still virtually in the dark, take heart. Virtualization for Dummies gives you a thorough introduction to this hot topic and helps you evaluate if making the switch to a virtual environment is right for you. This fun and friendly guide starts with a detailed overview of exactly what virtualization is and exactly how it works, and then takes you on a tour of the benefits of a virtualized environment, such as added space in overcrowded data centers, lower operations costs through more efficient infrastructure administration, and reduced energy costs through server consolidation. Next, you’ll get step-by-step guidance on how to: Perform a server virtualization cost versus benefit analysis Weigh server virtualization options Choose hardware for your server virtualization project Create a virtualized software environment Migrate to—and manage—your new virtualized environment Whether you’re an IT manager looking to sell the idea to your boss, or just want to learn more about how to create, migrate to, and successfully manage a virtualized environment, Virtualization for Dummies is your go-to guide for virtually everything you need to know.

Author: Dayna Rothman
Publisher: John Wiley & Sons
ISBN: 1118815890
Category : Business & Economics
Languages : en
Pages : 384

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Book Description
Learn how to get your message heard above the online noise The buying process is greatly changed. With the Internet, the buyer is in charge. If your product is going to compete, you need to master 21st century lead generation, and this book shows you how. It's packed with effective strategies for inbound and outbound marketing tactics that will generate leads in today's market. You'll learn the basics of lead generation, inbound and outbound marketing, lead nurturing, ways to track ROI, and how to score leads to know when one is "hot". Follow the steps to create your own personalized lead generation plan and learn how to sidestep common pitfalls. Lead generation involves a strategy for generating consumer interest and inquiry into your product as well as a process for nurturing those leads until each is ready to buy Techniques include content marketing through websites, blogs, social media, and SEO as well as outbound marketing strategies such as e-mail, PPC ads, content syndication, direct mail, and events This book explores the basics of lead generation, inbound and outbound marketing, lead nurturing, tracking ROI on campaigns, lead scoring techniques, and ways to avoid many common pitfalls Provides steps you can follow to create your own personalized lead generation plan Lead Generation For Dummies is the extra edge you need to compete in today's technologically enhanced marketplace.

Author: Dan Woods
Publisher: John Wiley & Sons
ISBN: 1118050665
Category : Computers
Languages : en
Pages : 315

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Book Description
Corporations have finally realized the value of collaboration tools for knowledge sharing and Wiki is the open source technology for creating collaborative Web sites, as either a public site on the Internet or on a private intranet site Shows readers how to set up Wikis in a corporate setting or on a personal site so that users can retrieve information, post information, and edit the content Covers everything from choosing a Wiki engine to administration and maintenance Discusses the advantages of using Wiki in a corporate environment, which companies such as Microsoft, Boeing, Disney, and Motorola have already discovered

Author: John Paul Mueller
Publisher: John Wiley & Sons
ISBN: 1119312507
Category : Computers
Languages : en
Pages : 440

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Book Description
Easily get your head in the Cloud with Amazon Web Services With Amazon Web Services (AWS), you can do everything from backing up your personal hard drive to creating a full-fledged IT department in the Cloud. And while major corporations like Adobe and Netflix have turned to AWS for their Cloud computing needs, it isn't just for private companies. Amazon Web Services For Dummies is the singular resource that shows real people with real businesses how to use on-demand IT resources to help their companies grow. If you're like most people just getting their feet wet with this service, your first question is likely to be, "How do I get started with AWS?" This book answers that question—and a multitude more—in language you can understand and shows you how to put this Cloud computing service to work for you right away. AWS is immense and, naturally, intimidating, but with the help of this book, you'll peel back its many layers in no time! Provides overviews that explain what tasks the services perform and how they relate to each other Offers specific paths to follow in order to obtain a particular installation result Gets you started without making a huge investment Reduces the risk of failure by ensuring you understand available options as part of the configuration and usage process Stop wasting time and resources on hardware and software that's quickly outdated. Get started with AWS today!

Author: Karen S. Fredricks
Publisher: ePublishing Works!
ISBN: 1644572753
Category : Computers
Languages : en
Pages : 186

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Book Description
Reap the competitive benefits of Zoho, one of the best customer relationship management (CRM) solutions on the market today. Learn How To: b”/bStore complete contact information, including name, company, phone numbers, mailing addresses, and e-mail addresses.brb”/bRecord dated notes for each of your contacts so that you can easily keep track of meaningful conversations and activities. This feature is handy for those of us who forget things on occasion.brb”/bKeep a calendar that is cross-referenced with the appropriate contact so that you have a complete record of all interactions that you’ve had—or will have—with a contact.brb”/bAccess reports and dashboards so that you can glean insight into your business based on the information in your database.brb”/bMerge your contact information into templates you create for marketing campaigns and other purposes. You can send those merged documents via snail mail, fax, or e-mail.brb”/bManage your sales pipeline with built-in forecasting tools.brbrbWhat Is Customer Relationship Management (CRM)?/bbrCRM stands for customer relationship management and typically refers to software, like Zoho, that helps you manage your customer relationships. From a sales perspective, it means things like inputting and tracking leads, checking up on those leads, converting leads to contacts, and ultimately to deals. From a management perspective, you can track the progress of your sales team, create and run reports, and gather insights into your sale cycles and forecasts. Simply stated, the goal of a capable CRM product, such as Zoho, is to run your business efficiently, effectively and to increase profitability.brbrbContents:/bbrWhat in the World is Zoho?brWorking with Contact RecordsbrWorking with Contact RecordsbrFind And Change RecordsbrStay in TouchbrHave it Your Way (set up the system)brManaging UsersbrE-mail BlastsbrPipelines and DealsbrManaging ProductsbrProjectsbrCasesbrReports and DashboardsbrHacks and Shortcutsbr

Author: The Experts at Dummies
Publisher: John Wiley & Sons
ISBN: 0470637005
Category : Self-Help
Languages : en
Pages : 633

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Book Description
Practical guidance on thriving-and surviving-in the workplace Are you worried about losing your job? Are you retired but forced to re-enter the workforce to keep up with the rising cost of living? Do you find yourself lucky to have a job at all, no matter how difficult or unpleasant the environment may be? Thriving in the Workplace All-In-One For Dummies gives people of all ages, in any job, and in any type of workplace the information, tips, and advice needed to boost professional value, increase job security, and manage stress. Inside this comprehensive book, you'll get friendly and practical guidance on dealing with a your boss; becoming self-motivated by setting effective goals; dealing with coworkers' attitudes; earning a better performance review, raise, or promotion; handling challenging customers; thriving amidst change; increasing morale and productivity; and much more! Proven tips, tools, and techniques to help employees at all levels Information on business ethics, negotiating, effective communication, success, and managing The most comprehensive guide of its kind Thriving in the Workplace All-In-One For Dummies is the ultimate career bible that will help you survive and thrive at work!

Author: Mathew Sweezey
Publisher: John Wiley & Sons
ISBN: 111877227X
Category : Business & Economics
Languages : en
Pages : 326

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Book Description
Multiply the effectiveness of your campaigns with marketing automation Marketing automation technology has been shown to dramatically increase lead conversions and average deal sizes as well as improving forecasting and customer segmentation. A subset of CRM, it focuses on defining, scheduling, segmenting, and tracking marketing campaigns. This friendly book demystifies marketing automation in straightforward terms, helping you leverage the tools and handle the processes that will enable a seamless integration with your CRM program. Learn to establish a buyer profile, assess your needs, select tools, create a lead scoring model, and much more. Marketing automation is a next-generation, CRM-related tool for increasing lead conversions and improving forecasting and customer segmentation This book provides an easy-to-understand introduction to the tools and technology, helping you evaluate your current processes, choose the appropriate tools, and follow best practices in making the most of them Written by Mathew Sweezey, Marketing Automation Evangelist at Pardot (ExactTarget), a leading provider of marketing automation solutions Covers working with the marketing lifecycle, evaluating your assets, integrating marketing automation with CRM and with other processes, nurturing your leads, and using marketing automation to reach buyers via e-mail, social media, and more Marketing Automation For Dummies is the ideal guide to get you up and running with marketing automation, putting your business on the cutting edge and enhancing your competitiveness.