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Streetcar Advertising in America

Streetcar Advertising in America PDF Author: Woodson J. Savage
Publisher: Fonthill Media
ISBN:
Category : Business & Economics
Languages : en
Pages : 263

Book Description
You might be surprised to learn that many of the consumer brands and products we enjoy today exist because of streetcar advertising. The Industrial Revolution of the early 1900 s and a massive consumer audience riding over 50,000 streetcars in nearly 3,000 cities and towns in every state of the union provided a great opportunity for Barron Collier, a native of Memphis, Tennessee. He simply used streetcar advertising to bring these two forces together and created the largest streetcar advertising empire in the world. By age twenty-six, he was a millionaire and at one time had business offices in 70 cities with business interests in more than a thousand cities. Most of these advertising cards have remarkable color graphics; over 250 of them are included in this book for your viewing pleasure. While streetcar advertising is definitely not a major advertising medium today, the advertising community might be surprised to learn that the basic principles of consumer advertising have not changed that much in the last one hundred years. Investors might do well to review this book to see which companies are still producing these popular products and brands as they represent some of the most successful businesses in America today.REVIEWS As a longtime trolley museum motorman, I have often observed the interest our passengers show in the vintage interior advertisements above the windows, the car cards. Now there s a book on the history of car cards that fills a gap in the literature. Woodson Savage has been collecting car cards and researching their history...After relating the history of car cards, the majority of the book is devoted to a colorful gallery of the cards themselves. The color and reproduction on coated paper are excellent. Most of them are national brands, many of which survive today. The galleries are divided into product types, with histories of these ad campaigns. Savage s personal collection can be viewed online at fineartamerica.com/artists/Woodson Savage. Savage has joined the Western Railway Museum, and is working with them to catalog and scan their 900-card collection....the book is well produced, fun to browse through and may deserve a place in your museum store.Tourist Railroads & Railway Museums, The Magazine of ATRRM"

Streetcar Advertising in America

Streetcar Advertising in America PDF Author: Woodson J. Savage
Publisher: Fonthill Media
ISBN:
Category : Business & Economics
Languages : en
Pages : 263

Book Description
You might be surprised to learn that many of the consumer brands and products we enjoy today exist because of streetcar advertising. The Industrial Revolution of the early 1900 s and a massive consumer audience riding over 50,000 streetcars in nearly 3,000 cities and towns in every state of the union provided a great opportunity for Barron Collier, a native of Memphis, Tennessee. He simply used streetcar advertising to bring these two forces together and created the largest streetcar advertising empire in the world. By age twenty-six, he was a millionaire and at one time had business offices in 70 cities with business interests in more than a thousand cities. Most of these advertising cards have remarkable color graphics; over 250 of them are included in this book for your viewing pleasure. While streetcar advertising is definitely not a major advertising medium today, the advertising community might be surprised to learn that the basic principles of consumer advertising have not changed that much in the last one hundred years. Investors might do well to review this book to see which companies are still producing these popular products and brands as they represent some of the most successful businesses in America today.REVIEWS As a longtime trolley museum motorman, I have often observed the interest our passengers show in the vintage interior advertisements above the windows, the car cards. Now there s a book on the history of car cards that fills a gap in the literature. Woodson Savage has been collecting car cards and researching their history...After relating the history of car cards, the majority of the book is devoted to a colorful gallery of the cards themselves. The color and reproduction on coated paper are excellent. Most of them are national brands, many of which survive today. The galleries are divided into product types, with histories of these ad campaigns. Savage s personal collection can be viewed online at fineartamerica.com/artists/Woodson Savage. Savage has joined the Western Railway Museum, and is working with them to catalog and scan their 900-card collection....the book is well produced, fun to browse through and may deserve a place in your museum store.Tourist Railroads & Railway Museums, The Magazine of ATRRM"

Advertising in America

Advertising in America PDF Author: Stanley M. Ulanoff
Publisher: Hastings House Book Publishers
ISBN:
Category : Business & Economics
Languages : en
Pages : 520

Book Description


Right to Ride

Right to Ride PDF Author: Blair L. M. Kelley
Publisher: Univ of North Carolina Press
ISBN: 0807895814
Category : Social Science
Languages : en
Pages : 278

Book Description
Through a reexamination of the earliest struggles against Jim Crow, Blair Kelley exposes the fullness of African American efforts to resist the passage of segregation laws dividing trains and streetcars by race in the early Jim Crow era. Right to Ride chronicles the litigation and local organizing against segregated rails that led to the Plessy v. Ferguson decision in 1896 and the streetcar boycott movement waged in twenty-five southern cities from 1900 to 1907. Kelley tells the stories of the brave but little-known men and women who faced down the violence of lynching and urban race riots to contest segregation. Focusing on three key cities--New Orleans, Richmond, and Savannah--Kelley explores the community organizations that bound protestors together and the divisions of class, gender, and ambition that sometimes drove them apart. The book forces a reassessment of the timelines of the black freedom struggle, revealing that a period once dismissed as the age of accommodation should in fact be characterized as part of a history of protest and resistance.

Transit Advertising Revenue

Transit Advertising Revenue PDF Author: Beverly R. Silverberg
Publisher: Transportation Research Board
ISBN: 9780309061216
Category : Transportation
Languages : en
Pages : 68

Book Description
Offers information from selected North American and other transit agencies about the existing environment for advertising on transit property and describes agency experiences. It also explores innovative revenue-generating practices.

Cincinnati Streetcar Heritage

Cincinnati Streetcar Heritage PDF Author: Kenneth C. Springirth
Publisher: America Through Time
ISBN: 9781634990332
Category : History
Languages : en
Pages : 0

Book Description
"Cincinnati Streetcar Heritage is a photographic essay of the Cincinnati, Ohio streetcar system. Cincinnati's first electric streetcar line was the conversion of the Mt. Adams & Eden Park Inclined Railway Company cable car line to electric operation in 1888, which became part of the Cincinnati Street Railway Company in 1896. Because of concern over corrosion of underground conduits and water pipes, Cincinnati's streetcar lines were required to have a double overhead wire within city limits. Cincinnati, along with Merrill, Wisconsin, and Havana, Cuba, were the only streetcar systems in North America with a double overhead wire system. Two open observation streetcars were placed in sightseeing service during 1939. The only Presidents' Conference Committee (PCC) cars ever built with two trolley poles were operated in Cincinnati. Although Cincinnati's streetcars made their last run in 1951, the Toronto Transit Commission purchased 52 of Cincinnati's PCC cars with the last one taken out of service in 1982. Cincinnati Streetcar Heritage documents the city's streetcar era, including the Cincinnati Bell Connector streetcar line which opened in 2016, linking downtown Cincinnati with the Over the Rhine neighborhood"--Back cover.

Transit Advertising Sales Agreements

Transit Advertising Sales Agreements PDF Author: Bruce Schaller
Publisher: Transportation Research Board
ISBN: 0309070023
Category : Advertising
Languages : en
Pages : 109

Book Description
This synthesis will be of interest to transit agency staff responsible for advertising sales in their agencies. They can use this report to learn from the experiences of other transit agencies and to compare their experiences with those of others. The report documents and summarizes transit agency experiences with advertising sales and synthesizes current practices for advertising sales, contracting, and display.

Printers' Ink

Printers' Ink PDF Author:
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 1474

Book Description


The Oxford Companion to American Food and Drink

The Oxford Companion to American Food and Drink PDF Author: Andrew F. Smith
Publisher: Oxford University Press
ISBN: 0195307968
Category : Cooking
Languages : en
Pages : 720

Book Description
Offering a panoramic view of the history and culture of food and drink in America with fascinating entries on everything from the smell of asparagus to the history of White Castle, and the origin of Bloody Marys to jambalaya, the Oxford Companion to American Food and Drink provides a concise, authoritative, and exuberant look at this modern American obsession. Ideal for the food scholar and food enthusiast alike, it is equally appetizing for anyone fascinated by Americana, capturing our culture and history through what we love most--food!Building on the highly praised and deliciously browseable two-volume compendium the Oxford Encyclopedia of Food and Drink in America, this new work serves up everything you could ever want to know about American consumables and their impact on popular culture and the culinary world. Within its pages for example, we learn that Lifesavers candy owes its success to the canny marketing idea of placing the original flavor, mint, next to cash registers at bars. Patrons who bought them to mask the smell of alcohol on their breath before heading home soon found they were just as tasty sober and the company began producing other flavors.Edited by Andrew Smith, a writer and lecturer on culinary history, the Companion serves up more than just trivia however, including hundreds of entries on fast food, celebrity chefs, fish, sandwiches, regional and ethnic cuisine, food science, and historical food traditions. It also dispels a few commonly held myths. Veganism, isn't simply the practice of a few "hippies," but is in fact wide-spread among elite athletic circles. Many of the top competitors in the Ironman and Ultramarathon events go even further, avoiding all animal products by following a strictly vegan diet. Anyone hungering to know what our nation has been cooking and eating for the last three centuries should own the Oxford Companion to American Food and Drink. DT Nearly 1,000 articles on American food and drink, from the curious to the commonplace DT Beautifully illustrated with hundreds of historical photographs and color images DT Includes informative lists of food websites, museums, organizations, and festivals

A Directory of Foreign Advertising Agencies and Marketing Research Organizations for the United States International Business Community

A Directory of Foreign Advertising Agencies and Marketing Research Organizations for the United States International Business Community PDF Author: United States. Bureau of Foreign Commerce
Publisher:
ISBN:
Category : Advertising agencies
Languages : en
Pages : 144

Book Description


The Code of Federal Regulations of the United States of America

The Code of Federal Regulations of the United States of America PDF Author:
Publisher:
ISBN:
Category : Administrative law
Languages : en
Pages : 634

Book Description
The Code of Federal Regulations is the codification of the general and permanent rules published in the Federal Register by the executive departments and agencies of the Federal Government.