Author: Canada. Centre d'analyse pour la défensePublisher: Defence Research Analysis Establishment
ISBN:
Category : Military art and science
Languages : en
Pages : 413
Book Description
Strategic Studies Reading Guide : 1973 Supplement
Author: Canada. Centre d'analyse pour la défensePublisher: Defence Research Analysis Establishment
ISBN:
Category : Military art and science
Languages : en
Pages : 413
Book Description
Strategic Studies Reading Guide, Supplement
Author: Laurence MotiukPublisher:
ISBN:
Category : Military art and science
Languages : en
Pages :
Book Description
Technical Abstract Bulletin
Author: Strategic Studies
Author: Thomas G. MahnkenPublisher: Routledge
ISBN: 1317805585
Category : History
Languages : en
Pages : 643
Book Description
The second edition of Strategic Studies: A Reader brings together key essays on strategic theory by some of the leading contributors to the field. This revised volume contains several new essays and updated introductions to each section. The volume comprises hard-to-find classics in the field as well as the latest scholarship. The aim is to provide students with a wide-ranging survey of the key issues in strategic studies, and to provide an introduction to the main ideas and themes in the field. The book contains six extensive sections, each of which is prefaced by a short introductory essay: The Uses of Strategic Theory Interpretation of the Classics Instruments of War, Intelligence and Deception Nuclear Strategy Irregular Warfare and Small Wars Future Warfare, Future Strategy Overall, this volume strikes a balance between theoretical works, which seek to discover generalisations about the nature of modern strategy, and case studies, which attempt to ground the study of strategy in the realities of modern war. This new edition will be essential reading for all students of strategic studies, security studies, military history and war studies, as well as for professional military college students.
Strategic Studies Reading Guide. 1973 Supplement
Author: Laurence MotiukPublisher:
ISBN:
Category : Military art and science
Languages : en
Pages : 0
Book Description
Canadiana
Author: Strategic Market Research
Author: Anne E. BeallPublisher: iUniverse
ISBN: 1936236176
Category : Business & Economics
Languages : en
Pages : 99
Book Description
For a company to embrace market research as a facilitator of change, it must be willing to take the approach that makes the most impact on its organization. That approach is the key in making a difference using market research. In this guide, author Anne Beall shares her unique procedure for conducting strategic market research. With more than fifteen years of experience in conducting market research, Beall details the strategic principles she has developed that impact the way in which market research can inspire and change an organization. Strategic Market Research discusses identifying the strategic questions that will help a business; using the right research techniques to answer these questions; obtaining the level of depth required to have insight; reading the nonverbal communications of research respondents when doing qualitative work; identifying the emotional aspects of human behavior; using statistical analyses to understand what drives markets; going beyond the data to interpret the results and make strategic recommendations. In addition to addressing both qualitative and quantitative research, Strategic Market Research provides real-life examples illustrating the application of these concepts in various scenarios, including businesses and non-profit organizations. Implementing the strategic approach from the beginning to the end of a project provides information that promotes change.
New Serial Titles
Author: Publisher:
ISBN:
Category : Periodicals
Languages : en
Pages : 1756
Book Description
A union list of serials commencing publication after Dec. 31, 1949.
An Introduction to Strategic Studies
Author: Barry BuzanPublisher: Springer
ISBN: 1349187968
Category : Political Science
Languages : en
Pages : 334
Book Description
An Introduction to Strategic Studies addresses some of the major questions that govern both international relations and human survival. This book provides a comprehensive introduction to the core concepts of contemporary strategic thinking. It argues that strategic studies is about the impact of military technology on relations between states, and that its specialised contribution must always be seen within the broader context of international economic and political relations.
Author: