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Author: Richard Gibbs Publisher: Kogan Page Publishers ISBN: 0749456094 Category : Business & Economics Languages : en Pages : 256
Book Description
Strategic Alliances and Marketing Partnerships will help you to understand how partnerships function and how you can manage them more effectively and efficiently. Based on solid research and dealing with key topics such as supply chain management, marketing channels and relationship management, it identifies the key factors that determine partnering excellence. Whatever the nature of the relationship - whether outsourcing, strategic alliances or co-manufacturing, there are eight distinctive relationship types identified by the authors to help managers optimize their business to business partnerships. With case studies from prominent, global organizations such as Walmart, Toyota, General Motors and Dell, Strategic Alliances and Marketing Partnerships will help you to understand the problems that affect partnering and how to make effective management decisions to improve both the relationship and productivity.
Author: Richard Gibbs Publisher: Kogan Page Publishers ISBN: 0749456094 Category : Business & Economics Languages : en Pages : 256
Book Description
Strategic Alliances and Marketing Partnerships will help you to understand how partnerships function and how you can manage them more effectively and efficiently. Based on solid research and dealing with key topics such as supply chain management, marketing channels and relationship management, it identifies the key factors that determine partnering excellence. Whatever the nature of the relationship - whether outsourcing, strategic alliances or co-manufacturing, there are eight distinctive relationship types identified by the authors to help managers optimize their business to business partnerships. With case studies from prominent, global organizations such as Walmart, Toyota, General Motors and Dell, Strategic Alliances and Marketing Partnerships will help you to understand the problems that affect partnering and how to make effective management decisions to improve both the relationship and productivity.
Author: Yves L. Doz Publisher: Harvard Business Press ISBN: 9780875846163 Category : Business & Economics Languages : en Pages : 342
Book Description
After a decade of reeningeering and downsizing, many companies are leaner, more efficient, and acutely focused on their core business. Yet today's growth opportunities in global markets and new technologies demand a wider range of skills. More and more, firms must turn to alliances-often with their rivals-to meld the right resources for pursuing new opportunities. However, few managers are accustomed to working with undefined boundaries between collaboration and competition, with the need to combine unfamiliar skills, with networks of interdependent alliances, and with complex value creation strategies. Nor has their experience with traditional joint ventures prepared them for this world of intricate alliance webs. Alliance Advantage aims to help today's managers and their companies be more successful in their efforts to create, guide, and thrive with alliance strategies. Most conventional wisdom about alliances has focused on the formal design of bilateral alliances, devoting too little attention to the strategic underpinnings and too little commitment to building relationships. With Alliance Advantage, strategy experts Yves Doz and Gary Hamel convincingly argue that it is the strength of alliance strategies and the frequently overlooked internal processes that play the decisive role in shaping eventual outcomes. In a fundamentally new perspective on the way alliances are formed and managed, the authors reveal the analysis, processes, and partner interactions that enable allies to meet their strategic goals. Drawing on principles of strategy, organizational design, organizational learning, and collaborative management, this is the definitive resource for both understanding and leveraging the powerful advantages of alliances. Alliance Advantage provides both conceptual and practical tools for analyzing the design and performance of alliances. Here, for the first time, is a comprehensive guide that will help managers build new collaborations and improve existing ones. Each chapter examines a different aspect of an alliance, from selecting the right partners to minimizing conflicts to determining further commitments. Companies such as Xerox, Boeing, Honda, and Corning, among others, provide examples of successful and unsuccessful partnerships, painting a vivid picture of the conditions that can make or break an alliance. Successful alliances, say Doz and Hamel, require constant attention. With Alliance Advantage, they offer today's best opportunity to study, understand, and increase the effectiveness of strategic alliances.
Author: Daller, Daller Publisher: Wolters Kluwer ISBN: 1543806902 Category : Law Languages : en Pages : 1218
Book Description
There is a great wealth of diversity in the business tort laws of all fifty states and the District of Columbia. The new 2020 Edition of Business Torts: A Fifty-State Guide helps you quickly assess the merits and pitfalls of litigation in any given jurisdiction allowing you to make the best decisions for your clients. In addition to the very significant differences in the statutes of limitation, other significant differences include: Some states have not recognized a cause of action for negligent interference with an economic advantage. Negligent misrepresentation in one state is limited to claims against persons in the business of supplying information to others. One state recognizes a cause of action for "strict responsibility misrepresentation." Another state recognizes claims of "prima facie tort" for wrongs that do not fit into traditional tort categories. And these are only a few examples of the more significant differences. Previous Edtion: Business Torts: A Fifty State Guide, 2019 Edition, ISBN 9781454899600
Author: Prima Temp Authors Staff Publisher: Prima Games ISBN: 9780761543855 Category : Connecticut Languages : en Pages : 0
Book Description
Darkness gathers yet again . . . - Covers every quest! - Expansive maps revealing item and event locations - Details on forging unique weapons and armor - All hidden areas, secret characters, and items revealed - Strategy for two-player mode
Author: Alan G. Lafley Publisher: Harvard Business Press ISBN: 142218739X Category : Business & Economics Languages : en Pages : 274
Book Description
Explains how companies must pinpoint business strategies to a few critically important choices, identifying common blunders while outlining simple exercises and questions that can guide day-to-day and long-term decisions.
Author: Meeta Dasgupta Publisher: Business Expert Press ISBN: 1951527291 Category : Business & Economics Languages : en Pages : 145
Book Description
This book takes readers across the different stages of an alliance lifecycle and, through practical incidents, discusses and debates on the decisions to be taken. Organizations, large and small, are realizing the importance of collaborations to achieve their business objectives. Organizations to create independent and joint values are entering into strategic alliances with their suppliers, customers, and even their competitors. Every alliance follows a lifecycle and decisions have to be taken by executives at each stage. Anticipated revenues and other sources of financial value remain unrealized if inadequate decisions are taken and alliances fail or under perform. This book takes readers across the different stages of an alliance lifecycle and, through practical incidents, discusses and debates on the decisions to be taken. The book also demonstrates the various challenges faced by executives in an alliance. This book is perfect for managerial executives who are contemplating proposing a strategic alliance for their organizations or are part of an organization juggling various ongoing alliances, alliance managers, and business development professionals. In short, the content of the book should be of interest to anyone for whom alliances are a topic of interest.
Author: Dr Yubraj Giri Publisher: AuthorHouse ISBN: 1728396093 Category : Business & Economics Languages : en Pages : 195
Book Description
This book provides a well structured, comprehensive and clear overview of the core business components that helps readers especially those wishing to pursue a career in business. It begins with a general introduction of the business and identifies the process to establish, succeed, sustain and grow in the competitive market environment. It thoroughly guides a reader to be a successful entrepreneur. Also, it can be equally used in the academic sector by the business management students and professors as the reference book.
Author: Christian Fuchs Publisher: SAGE Publications Limited ISBN: 1529695775 Category : Social Science Languages : en Pages : 272
Book Description
You will never look at social media the same way again. Social media are an integral part of contemporary society. From news, warfare, politics, advertising, consumption, entertainment, friendships, labour, and economy to friendships, leisure, language, and everyday life, they have changed the way we communicate, use information and understand the world. Social media shape and are shaped by contemporary society. In order to understand contemporary society we have to ask critical questions about social media. This book is the ultimate guide for digging deeper into issues of ownership, power, class, and (in)justice. This book equips you with a critical understanding of the complexities and contradictions at the heart of social media’s relationship with society. The Fourth Edition contains new chapters and has updated and revised versions of other chapters: · The book includes a new chapter on TikTok in the context of global capitalism and the geopolitical conflict between China and the USA. · It explores new topics such as information and social media warfare in the context of Russia’s invasion of Ukraine, the implications of Elon Musk’s acquisition of Twitter for democracy and the public sphere, the prospects of Twitter-alternative Mastodon, digital fascism, influencers and the attention economy on TikTok, digital capitalism, the role of big data in digital capitalism, The Public Service Media and Public Service Internet Manifesto, social media’s digital alienation, and Putinism and information warfare. · It explores populism, racism, nationalism, militant patriarchy in a chapter on right-wing authoritarianism on social media that includes two case studies of Donald Trump and Putinism. · It analyses the phenomenon of social media influencers in the age of TikTok, Instagram, YouTube, and Snapchat. · It explains in an updated chapter what digital capitalism is and what role big data plays in it. · It explores the growing prominence of platforms and platform capitalism. · It analyses fake news, misinformation, and surveillance capitalism in the context of Facebook, WhatsApp, Cambridge Analytica, and the Internet Research Agency. · It shows why Google is simultaneously the Internet’s God and Satan. · It discusses digital democracy and the digital public sphere in the context of Twitter. · It challenges you to envision and achieve a truly social media that serves the purposes of a just and fair world. · It introduces platform co-operatives and the Public Service Internet. There are winners and losers in the age of digital capitalism. This book is an essential guide for anyone who wants to critically understand how we got to digital capitalism and capitalist social media, what we can do about it, and what a democratic public sphere looks like.
Author: Brad MacKay Publisher: Oxford University Press, USA ISBN: 0198779429 Category : Business & Economics Languages : en Pages : 768
Book Description
A new breed of strategy textbook for a new generation of strategists, Strategy: Theory, Practice, Implementation puts the implementation of strategy centre stage to help tomorrow's business professionals think, talk, and act like a strategist.
Author: Richard Gibbs
Author: Richard Gibbs
Author: Yves L. Doz
Author: Daller, Daller
Author: Prima Temp Authors Staff
Author: 
Author: Alan G. Lafley
Author: Meeta Dasgupta
Author: Dr Yubraj Giri
Author: Christian Fuchs
Author: Brad MacKay