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Author: Shane Meeker Publisher: Speak It to Book ISBN: 9781945793387 Category : Business & Economics Languages : en Pages : 378
Book Description
Dare to entertain the possibility that superheroes and epic quests are more than the stuff of your favorite movies, books, and TV shows-they're also the foundation of a successful corporate culture, effective communication, and brand image. Veteran corporate storyteller and keynote speaker Shane Meeker (https: //www.storymythos.com/) takes his favorites from stage, page, and screen and turns them into ways to approach communications, branding, and other key marketing elements. In this book, you'll learn: - Why stories make people care - The recipe for a compelling story - The dangers of a bad story - How your brand is like Glinda the Good Witch - How the Marvel Cinematic Universe can inspire your innovation pipeline And much more-including workbook sections that will help you discover the power of your stories. If you are ready to write your own story, then begin reading StoryMythos today! Prepare to experience the potency of narrative and myth to transform you and your company with direction, purpose, and the power of imagination. "Infused with sharp and relevant examples from movies, Walt Disney, and P&G, this book leaves one not only better appreciating the power of storytelling but knowing how to make it happen." -John Pepper, Former CEO of Procter & Gamble and Former Chairman of the Board of the Walt Disney Company
Author: Shane Meeker Publisher: Speak It to Book ISBN: 9781945793387 Category : Business & Economics Languages : en Pages : 378
Book Description
Dare to entertain the possibility that superheroes and epic quests are more than the stuff of your favorite movies, books, and TV shows-they're also the foundation of a successful corporate culture, effective communication, and brand image. Veteran corporate storyteller and keynote speaker Shane Meeker (https: //www.storymythos.com/) takes his favorites from stage, page, and screen and turns them into ways to approach communications, branding, and other key marketing elements. In this book, you'll learn: - Why stories make people care - The recipe for a compelling story - The dangers of a bad story - How your brand is like Glinda the Good Witch - How the Marvel Cinematic Universe can inspire your innovation pipeline And much more-including workbook sections that will help you discover the power of your stories. If you are ready to write your own story, then begin reading StoryMythos today! Prepare to experience the potency of narrative and myth to transform you and your company with direction, purpose, and the power of imagination. "Infused with sharp and relevant examples from movies, Walt Disney, and P&G, this book leaves one not only better appreciating the power of storytelling but knowing how to make it happen." -John Pepper, Former CEO of Procter & Gamble and Former Chairman of the Board of the Walt Disney Company
Author: David Hutchens Publisher: BenBella Books ISBN: 1953295444 Category : Business & Economics Languages : en Pages : 152
Book Description
Storytelling is humanity’s oldest way of connecting to others. But for businesses and managers, it can also be a powerful tool to help organizations grow and thrive. A leader’s role is to create engagement and belief so that people will act. And there’s no more powerful way to grab attention, be remembered, and engage action than by telling stories—about who you are, what you do, and why you do it. Today, “storytelling” is a hot topic in organizations… but most leaders still struggle to act upon it. How do we find and tell our stories quickly, in an environment of urgency where we can hardly pause to catch our breath? For more than a decade Hutchens has tested his method of rapid and strategic story development with innovation teams in Silicon Valley, across global Fortune 100 leadership teams, and more. Hutchens has honed a unique process that is active, potent, and strategically focused . . . and also a lot of fun. In Story Dash, Hutchens shares a repeatable process to find, develop, and deploy your “narrative assets”—that is, your urgent core stories that hold value. Even better, he will help you do it FAST; often in less than a day. Story Dash will help you to: Access your natural capacity for storytelling Find your stories—and figure out which ones to tell Build your narrative so it lands with unforgettable impact Find your own voice of authentic leadership Bring more of who you are to your teams and your markets Fully illustrated and written in a clear, sharp voice, Story Dash shares the fastest way to find lots of stories that will create action around the work you care about most.
Author: Margaret Anne Doody Publisher: Rutgers University Press ISBN: 9780813524535 Category : Literary Criticism Languages : en Pages : 640
Book Description
"An erudite, intelligent and imaginative work of literary scholarship. With vivacity, grace, and wit, Doody traces the history (of the novel) from the ancient novels of Apuleium and Heliodorus through the Renaissance fictions of Boccaccio, Cervantes, and Rabelais to the 'official' birth of the novel in 18th-century England".--BOSTON GLOBE. 39 illustrations.
Author: Matthew R. Boulter Publisher: Wipf and Stock Publishers ISBN: 1666718483 Category : Religion Languages : en Pages : 287
Book Description
Writing his Habilitationsschrift as a young man in the late 1950s, future Pontiff Joseph Ratzinger argues that, when St. Bonaventure composed his Collationes in Hexaemeron in the spring of 1273, not since St. Augustine's De Civitate Dei contra Paganos had the world seen such a ground-breaking work on the logos of history. Indeed, for Ratzinger's Bonaventure, history is "first philosophy." The thirteenth-century Franciscan rails against the widespread assumption, rooted the newly "rediscovered" Aristotle, of history's unintelligibility. For Bonaventure, mythos mediates the difference between science and history, yielding a non-positivistic approach to the latter. Building on the dynamics of Plato's Line, Boulter show that the days of creation, narrated by Bonaventure, structure both history and thought. Because, like a story, it has beginning and end, history as a whole can be grasped. Hence, eschatological knowledge of the end of the world is possible. Yet this work also shows how the false "progress myths" of modernity are counterfeit versions of true, spiritual advancement of the kind embodied by saints such as Francis and Bonaventure himself. What is the logos of history? It turns out that it is mythos.
Author: Joe Dixon Publisher: Magus Books ISBN: Category : Literary Criticism Languages : en Pages : 248
Book Description
The most apocalyptic war of all is coming. The battleground of Armageddon is being prepared. The war will not be between the forces of good and evil, but between the intelligent and the stupid. Intelligent humanity - 10% of the human race - will take on Stupid humanity, the remaining 90%. The legions of dunces, clowns, idiots and Dunning-Kruger fantasists will expect to use their sheer force of numbers to overwhelm the smart. But they will never even see their enemy, let alone engage them. The smart people will be using weapons that they will deploy from thousands of miles away. The dunces won't know what hit them. They will be praying to their gods, or meditating, when they are engulfed by the Apocalypse. Too late, they will grasp that knowledge is power, that prayers and meditation have never achieved a single worthwhile thing. The Logos species have always lacked the will to beat the Mythos species. Once they have the will, nothing will stop them. The End Game is coming. It's time to choose your side.
Author: Ian Worthington Publisher: BRILL ISBN: 9004329838 Category : Literary Criticism Languages : en Pages : 258
Book Description
This volume deals with orality and literacy in ancient Greece and what consideration of these areas yields for that society, its literature, traditions and practices. Individual chapters focus on art, comedy, historiography, oratory, religion, rhetoric, philosophy, poetry, tragedy, and on orality in contemporary cultures (Greek and South African), which have a bearing on the ancient world. By considering such factors as oral elements in various genres and practices and how these have shaped the texts we have today, as well as the extent of literacy and the impact of literacy on oral traditions and on singers/writers, the book presents another insight into ancient Greek society and its people.
Author: H. P. Lovecraft Publisher: Del Rey ISBN: 0307547906 Category : Fiction Languages : en Pages : 728
Book Description
"The oldest and strongest emotion of mankind is fear, and the oldest and strongest kind of fear is fear of the unknown." --H. P. LOVECRAFT, "Supernatural Horror in Literature" Howard Phillips Lovecraft forever changed the face of horror, fantasy, and science fiction with a remarkable series of stories as influential as the works of Poe, Tolkien, and Edgar Rice Burroughs. His chilling mythology established a gateway between the known universe and an ancient dimension of otherworldly terror, whose unspeakable denizens and monstrous landscapes--dread Cthulhu, Yog-Sothoth, the Plateau of Leng, the Mountains of Madness--have earned him a permanent place in the history of the macabre. In Tales of the Cthulhu Mythos, a pantheon of horror and fantasy's finest authors pay tribute to the master of the macabre with a collection of original stories set in the fearsome Lovecraft tradition: ¸ The Call of Cthulhu by H. P. Lovecraft: The slumbering monster-gods return to the world of mortals. ¸ Notebook Found in a Deserted House by Robert Bloch: A lone farmboy chronicles his last stand against a hungering backwoods evil. ¸ Cold Print by Ramsey Campbell: An avid reader of forbidden books finds a treasure trove of deadly volumes--available for a bloodcurdling price. ¸ The Freshman by Philip José Farmer: A student of the black arts receives an education in horror at notorious Miskatonic University. PLUS EIGHTEEN MORE SPINE-TINGLING TALES!
Author: Richard D. Mohr Publisher: Parmenides Publishing ISBN: 193097261X Category : Philosophy Languages : en Pages : 416
Book Description
The much-anticipated anthology on Plato'sTimaeus-Plato's singular dialogue on the creation of the universe, the nature of the physical world, and the place of persons in the cosmos-examining all dimensions of one of the most important books in Western Civilization: its philosophy, cosmology, science, and ethics, its literary aspects and reception. Contributions come from leading scholars in their respective fields, including Sir Anthony Leggett, 2003 Nobel Laureate for Physics. Parts of or earlier versions of these papers were first presented at the Timaeus Conference, held at the University of Illinois at Urbana-Champaign in September of 2007.To this day, Plato's Timaeus grounds the form of ethical and political thinking called Natural Law-the view that there are norms in nature that provide the patterns for our actions and ground the objectivity of human values. Beyond the intellectual content of the dialogue's core, its literary frame is also the source of the myth of Atlantis, giving the West the concept of the "e;lost world."e;
Author: Stephen Fry Publisher: Michael Joseph ISBN: 9781405934138 Category : Fiction Languages : en Pages : 0
Book Description
The Greek myths are amongst the best stories ever told, passed down through millennia and inspiring writers and artists as varied as Shakespeare, Michelangelo, James Joyce and Walt Disney. They are embedded deeply in the traditions, tales and cultural DNA of the West. You'll fall in love with Zeus, marvel at the birth of Athena, wince at Cronus and Gaia's revenge on Ouranos, weep with King Midas and hunt with the beautiful and ferocious Artemis. Spellbinding, informative and moving, Stephen Fry's Mythos perfectly captures these stories for the modern age - in all their rich and deeply human relevance.
Author: Shane Meeker
Author: Shane Meeker
Author: David Hutchens
Author: James A. Sanders
Author: Margaret Anne Doody
Author: Matthew R. Boulter
Author: Joe Dixon
Author: Ian Worthington
Author: H. P. Lovecraft
Author: Richard D. Mohr
Author: Stephen Fry