Story Driven PDF Download

Author: Bernadette Jiwa
Publisher:
ISBN: 9780994432810
Category : Competition
Languages : en
Pages : 181

View

Book Description
"Every one of us-- regardless of where we were born, how we were brought up, how many setbacks we've endured or privileges we've been afforded-- has been conditioned to compete to win. Ironically, the people who create fulfilling lives and careers--the ones we respect, admire and try to emulate--choose an alternative path to success. They have a powerful sense of identity. They don't worry about differentiating themselves from the competition or obsess about telling the right story. They tell the real story instead. Whether you're an individual or you're representing an organisation or a movement, a city or a country, 'Story Driven' gives you a framework to help you consistently articulate, live and lead with your story. This book is about how to stop competing and start succeeding by being who you are, so you can do work you're proud of and create the future you want to see"--Page 4 of cover.

Author: Robert McKee
Publisher: Twelve
ISBN: 1455541974
Category : Business & Economics
Languages : en
Pages : 211

View

Book Description
Based on the hottest, most in-demand seminar offered by the legendary story master Robert McKee -- Storynomics translates the lessons of storytelling in business into economic and leadership success. Robert McKee's popular writing workshops have earned him an international reputation. The list of alumni with Academy Awards and Emmy Awards runs off the page. The cornerstone of his program is his singular book, Story, which has defined how we talk about the art of story creation. Now in Storynomics, McKee partners with digital marketing expert and Skyword CEO Tom Gerace to map a path for brands seeking to navigate the rapid decline of interrupt advertising. After successfully guiding organizations as diverse as Samsung, Marriott International, Philips, Microsoft, Nike, IBM, and Siemens to transform their marketing from an ad-centric to story-centric approach, McKee and Gerace now bring this knowledge to business leaders and entrepreneurs alike. Drawing from dozens of story-driven strategies and case studies taken from leading B2B and B2C brands, Storynomics demonstrates how original storytelling delivers results that surpass traditional advertising. How will brands and their customers connect in the future? Storynomics provides the answer.

Author: Vijay Lokapally
Publisher: Bloomsbury Publishing
ISBN: 9356407851
Category : Sports & Recreation
Languages : en
Pages : 261

View

Book Description
Virat Kohli, the undisputed monarch of the cricket world today, is no stranger to loss. His biggest support both on and off the field-his father Prem Kohli-succumbed to a cerebral stroke when Virat was only 18 years old. In a fitting tribute that would've made his father proud, Virat returned to the field to continue an innings just a few hours after his father passed away. In Driven, Vijay Lokapally recounts happier times in the journey of Virat's rapid rise to international stardom-an account punctuated with little-known stories from fellow players, coaches, and intimates. Virat is already the recipient of countless accolades including the Arjuna Award, the Padma Shri, India's highest sporting honour-Major Dhyan Chand Khel Ratna, the title of BCCI's 'International Cricketer of the Year' as well as the ICC's 'ODI Cricketer of the Decade'. But for him, it's not about the fame or the money, or the roar of the crowds. Few know of his altruistic nature and his dedication to numerous charities for underprivileged children. What has not escaped the public eye though, is how this wizard of the willow wears his heavy mantle with such insouciant ease. In this revised and updated World Cup edition, readers can now delve deeper into Virat Kohli's cricketing journey with two new chapters, including one dedicated to his performance in the World Cups. Additionally, this edition features new images that offer a visual insight into his career, and an entertaining statistics section that provides fascinating cricketing statistics and records.

Author: Nathalie Henry Riche
Publisher: CRC Press
ISBN: 1315281554
Category : Computers
Languages : en
Pages : 376

View

Book Description
This book presents an accessible introduction to data-driven storytelling. Resulting from unique discussions between data visualization researchers and data journalists, it offers an integrated definition of the topic, presents vivid examples and patterns for data storytelling, and calls out key challenges and new opportunities for researchers and practitioners.

Author: Travis Lowdermilk
Publisher: O'Reilly Media
ISBN: 1492058688
Category : Business & Economics
Languages : en
Pages : 211

View

Book Description
If you’re striving to make products and services that your customers will love, then you’ll need a customer-driven organization. As companies transform their businesses to meet the demands of the digital age, they find themselves grappling with uniquely human challenges. Organizational knowledge becomes siloed, employees move to safeguard their expertise, and customer data creates polarization and infighting between teams. All of these challenges widen the distance between the people who make your products and the customers who use them. To meet today’s challenges, companies need to do more than build processes for customer-driven products. They need to create a customer-driven culture. With the help of his friend and mentor Monty Hammontree, Travis Lowdermilk takes readers through the cultural transformation of the Developer Division at Microsoft. This book shows readers how to "hack" their culture and reduce the distance between them and their customers’ needs. It’s a uniquely personal story that’s told amidst a cultural revolution at one of the largest software companies in the world. This story acts as your guide. You’ll learn how to: Establish a Common Language: Help employees change their thinking and actions Build Bridges, Not Walls: Treat product building as a team sport Encourage Learning Versus Knowing: Help your team understand their customers Build Leaders That Build Your Culture: Showcase star employees to inspire others Meet Teams Where They Are: Make it easy for teams to to adopt vital behavior changes Make Data Relatable: Move beyond numbers and focus on empathizing with customers

Author: Brent Dykes
Publisher: John Wiley & Sons
ISBN: 1119615720
Category : Computers
Languages : en
Pages : 338

View

Book Description
Master the art and science of data storytelling—with frameworks and techniques to help you craft compelling stories with data. The ability to effectively communicate with data is no longer a luxury in today’s economy; it is a necessity. Transforming data into visual communication is only one part of the picture. It is equally important to engage your audience with a narrative—to tell a story with the numbers. Effective Data Storytelling will teach you the essential skills necessary to communicate your insights through persuasive and memorable data stories. Narratives are more powerful than raw statistics, more enduring than pretty charts. When done correctly, data stories can influence decisions and drive change. Most other books focus only on data visualization while neglecting the powerful narrative and psychological aspects of telling stories with data. Author Brent Dykes shows you how to take the three central elements of data storytelling—data, narrative, and visuals—and combine them for maximum effectiveness. Taking a comprehensive look at all the elements of data storytelling, this unique book will enable you to: Transform your insights and data visualizations into appealing, impactful data stories Learn the fundamental elements of a data story and key audience drivers Understand the differences between how the brain processes facts and narrative Structure your findings as a data narrative, using a four-step storyboarding process Incorporate the seven essential principles of better visual storytelling into your work Avoid common data storytelling mistakes by learning from historical and modern examples Effective Data Storytelling: How to Drive Change with Data, Narrative and Visuals is a must-have resource for anyone who communicates regularly with data, including business professionals, analysts, marketers, salespeople, financial managers, and educators.

Author: Mark Price Perry
Publisher: J. Ross Publishing
ISBN: 1604270764
Category : Business & Economics
Languages : en
Pages : 369

View

Book Description
Business Driven PMO Success Stories was written by and with over two dozen contributing authors from the worldwide project management and project management office (PMO) community. It offers executives, managers, and all those involved in the projects of the organization, an understanding of the value a PMO can provide, the knowledge they need to determine the purpose of their PMO, and how to craft a PMO best suited to fulfill that purpose.

Author: Mark Lee Hunter
Publisher: UNESCO
ISBN: 9231041894
Category : Investigative reporting
Languages : en
Pages : 89

View

Book Description
"Investigative Journalism means the unveiling of matters that are concealed either deliberately by someone in a position of power, or accidentally, behind a chaotic mass of facts and circumstances - and the analysis and exposure of all relevant facts to the public. In this way investigative journalism crucially contributes to freedom of expression and freedom of information, which are at the heart of UNESCO's mandate. The role media can play as a watchdog is indispensable for democracy and it is for this reason that UNESCO fully supports initiatives to strengthen investigative journalism throughout the world. I believe this publication makes a significant contribution to promoting investigative journalism and I hope it will be a valuable resource for journalists and media professionals, as well as for journalism trainers and educators." -- Jānis Kārklinš, Assistant Director-General for Communication and Information, UNESCO, Preface, page 1.

Author: K. Bromberg
Publisher: EverAfter Romance
ISBN: 9781682307793
Category : Fiction
Languages : en
Pages : 352

View

Book Description
From New York Times Best-Selling Author K. Bromberg comes the continuation of the Driven series... What happens when the one person you never expected suddenly happens to be the one you’ll fight the hardest to keep? Colton stole my heart. He wasn't supposed to, and I sure as hell didn't want him to, but he crashed into my life, ignited feelings within me that I thought had died forever, and fueled a passion that I never knew could exist. Rylee fell out of that damn storage closet and into my life. Now I don't think I'll ever be the same. She's seen glimpses of the darkness within me, and yet she's still here. Still fighting for me. She is without a doubt the saint, and I am most definitely the sinner. How is it the one thing neither of us wanted—neither of us anticipated that fateful night—has us fighting so hard to keep? He steals my breath, stops my heart, and brings me back to life again all in a split second of time. But how can I love a man who won't let me in? Who continually pushes me away to prevent me from seeing the damaged secrets in his past? My heart has fallen, but patience and forgiveness can only go so far. How can I desire a woman who unnerves me, defies me, and forces me to see that in the deep, black abyss of my soul there's someone worthy of her love? A place and person I swore I'd never be again. Her selfless heart and sexy body deserve so much more than I'll ever be capable of giving her. I know I can't be what she needs, so why can't I just let her go? We are driven by need and fueled with desire, but is that enough for us to crash into love?

Author: Donald Driver
Publisher: Crown
ISBN: 0385349165
Category : Biography & Autobiography
Languages : en
Pages : 298

View

Book Description
The legendary NFL receiver, all-time receptions and yards leader for the Green Bay Packers, and Dancing with the Stars champion looks back on his life and career. When he was picked in the seventh-round of 1999 NFL draft, Donald Driver couldn’t find Green Bay on a map. He was given little chance of making the Packers roster, much less of amassing over 10,000 yards in his career and becoming a Super Bowl champion. But in an unlikely journey, Driver has overcome obstacle after obstacle to become one of the most successful players in the NFL. Now, for the first time, Driver recalls his time growing up in Houston, spending nights living in a U-Haul trailer with his mother and stealing cars and selling drugs with his brother to get by. He recalls what it was like to walk into the locker room as a little-regarded prospect out of Alcorn State, an athlete who one year earlier thought his future was in high jump rather than football, and why he would have never made the team without the support of General Manager Ron Wolf. With the help of his winning speed, skill, not to mention, smile, Driver became one of Brett Favre's most-trusted targets and a fan favorite at Lambeau. (Though it took some time for him to perfect his Lambeau leap.) Driven takes you inside the locker room with Favre, shares his experiences with Reggie White, and recalls his more recent role as a veteran leader for like Aaron Rodgers and Greg Jennings during their Super Bowl run in 2010. Over 14 years Driver has been through it all—game winning touchdowns, crushing playoff defeats, frightening injuries, and the glory of the Super Bowl. Traveling off the field, Driver discuss his relationship with his wife and three children: how uncertain they were when he undertook the relentless training necessary to become a champion on the 2012 season of Dancing With the Stars, and how supportive they are of his charity work and service to God. Driver retired on his terms after 14 years in the NFL: as a Packer for life. Driven is the definitive story of Donald Driver’s extraordinary journey.