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Author: Paul Smith Publisher: AMACOM Div American Mgmt Assn ISBN: 0814420303 Category : Business & Economics Languages : en Pages : 290
Book Description
Storytelling has come of age in the business world. Today, many of the most successful companies use storytelling as a leadership tool. At Nike, all senior executives are designated "corporate storytellers." 3M banned bullet points years ago and replaced them with a process of writing "strategic narratives." Procter Gamble hired Hollywood directors to teach its executives storytelling techniques. Some forward-thinking business schools have even added storytelling courses to their management curriculum. The reason for this is simple: Stories have the ability to engage an audience the way logic and bullet points alone never could. Whether you are trying to communicate a vision, sell an idea, or inspire commitment, storytelling is a powerful business tool that can mean the difference between mediocre results and phenomenal success. Lead with a Story contains both ready-to-use stories and how-to guidance for readers looking to craft their own. Designed for a wide variety of business challenges, the book shows how narrative can help: * Define culture and values * Engender creativity and innovation * Foster collaboration and build relationships * Provide coaching and feedback * Lead change * And more Whether in a speech or a memo, communicated to one person or a thousand, storytelling is an essential skill for success. Complete with examples from companies like Kellogg's, Merrill-Lynch, Procter Gamble, National Car Rental, Wal-Mart, Pizza Hut, and more, this practical resource gives readers the guidance they need to deliver stories to stunning effect.
Author: Paul Smith Publisher: AMACOM Div American Mgmt Assn ISBN: 0814420303 Category : Business & Economics Languages : en Pages : 290
Book Description
Storytelling has come of age in the business world. Today, many of the most successful companies use storytelling as a leadership tool. At Nike, all senior executives are designated "corporate storytellers." 3M banned bullet points years ago and replaced them with a process of writing "strategic narratives." Procter Gamble hired Hollywood directors to teach its executives storytelling techniques. Some forward-thinking business schools have even added storytelling courses to their management curriculum. The reason for this is simple: Stories have the ability to engage an audience the way logic and bullet points alone never could. Whether you are trying to communicate a vision, sell an idea, or inspire commitment, storytelling is a powerful business tool that can mean the difference between mediocre results and phenomenal success. Lead with a Story contains both ready-to-use stories and how-to guidance for readers looking to craft their own. Designed for a wide variety of business challenges, the book shows how narrative can help: * Define culture and values * Engender creativity and innovation * Foster collaboration and build relationships * Provide coaching and feedback * Lead change * And more Whether in a speech or a memo, communicated to one person or a thousand, storytelling is an essential skill for success. Complete with examples from companies like Kellogg's, Merrill-Lynch, Procter Gamble, National Car Rental, Wal-Mart, Pizza Hut, and more, this practical resource gives readers the guidance they need to deliver stories to stunning effect.
Author: Jack Hart Publisher: University of Chicago Press ISBN: 022673708X Category : Language Arts & Disciplines Languages : en Pages : 320
Book Description
Jack Hart, master writing coach and former managing editor of the Oregonian, has guided several Pulitzer Prize–winning narratives to publication. Since its publication in 2011, his book Storycraft has become the definitive guide to crafting narrative nonfiction. This is the book to read to learn the art of storytelling as embodied in the work of writers such as David Grann, Mary Roach, Tracy Kidder, and John McPhee. In this new edition, Hart has expanded the book’s range to delve into podcasting and has incorporated new insights from recent research into storytelling and the brain. He has also added dozens of new examples that illustrate effective narrative nonfiction. This edition of Storycraft is also paired with Wordcraft, a new incarnation of Hart’s earlier book A Writer’s Coach, now also available from Chicago.
Author: Jordan Rosenfeld Publisher: Writer's Digest Books ISBN: 9781582974798 Category : Language Arts & Disciplines Languages : en Pages : 288
Book Description
Write Scenes that Move Your Story Forward In Make a Scene, author Jordan E. Rosenfeld takes you through the fundamentals of strong scene construction and explains how other essential fiction-writing techniques, such as character, plot, and dramatic tension, must function within the framework of individual scenes in order to provide substance and structure to the overall story. You'll learn how to: Craft an opening scene that hooks readers and foreshadows supporting scenes Develop various scene types - from the suspenseful to the dramatic to the contemplative - that are distinct and layered Tailor character and plot around specific scene types to better convey the nuances of your storyline Create resonating climactic and final scenes that stay with readers long after they've finished your work
Author: Arlene F. Marks Publisher: R&L Education ISBN: 1475807341 Category : Education Languages : en Pages : 241
Book Description
The “Literacy: Made for All” series is a classroom-ready, teacher-friendly resource for English and Writing teachers of Grades 9 through 12. Organized buffet style, it is designed to complement an existing English curriculum by providing a tested repertoire of strategies for teaching both writing skills and literary analysis techniques. STORY CRAFTING focuses on the creation, editing, polishing and sharing of short stories and longer prose fiction. Benefits and Features: tested and proven effective at all learning levels, from Remedial to Pre-AP provides complete lesson plans including reproducible materials can be implemented as is or modified to suit individual teaching styles and/or students' needs each skill, assignment or project begins by 'teaching the teacher', giving an inexperienced teacher the knowledge to provide effective instruction first time out and the confidence to modify and experiment thereafter comprised of reading, writing, literary criticism and language-study components moves students from writing effectively to reading analytically (approaching text from the authoring point of view), a proven, highly successful methodology can turn any English course into a Literacy course extremely versatile and cost-effective can deepen an existing English course or complete the framework for a new one
Author: Brigid Kemmerer Publisher: Bloomsbury Publishing USA ISBN: 1681190087 Category : Juvenile Fiction Languages : en Pages : 403
Book Description
SSecret letters spark true love in this emotionally compelling romance from the New York Times bestselling author of A Curse So Dark and Lonely, Brigid Kemmerer. Juliet Young always writes letters to her mother, a world-traveling photojournalist. Even after her mother's death, she leaves letters at her grave. It's the only way Juliet can cope. Declan Murphy isn't the sort of guy you want to cross. In the midst of his court-ordered community service at the local cemetery, he's trying to escape the demons of his past. When Declan reads a haunting letter left beside a grave, he can't resist writing back. Soon, he's opening up to a perfect stranger, and their connection is immediate. But neither Declan nor Juliet knows that they're not actually strangers. When life at school interferes with their secret life of letters, sparks will fly as Juliet and Declan discover truths that might tear them apart.
Author: Nancy Lamb Publisher: Penguin ISBN: 1582970521 Category : Language Arts & Disciplines Languages : en Pages : 242
Book Description
Create Unforgettable Stories for Kids! You dream of writing stories that children respond to–the kind they come back to again and again. Nancy Lamb can help you achieve that dream. She mixes insightful advice for mastering storytelling with dozens of examples that illustrate a variety of plot-building techniques. Nancy's instruction covers everything from format and content to setting and characterization. She also draws from a range of children's classics, including Where the Wild Things Are, Charlotte's Web and Bridge to Tarabithia to explore and illuminate the unique nature of children's literature. Nancy also shares writing tips and tricks accumulated through years of successful storytelling–invaluable advice for crafting fiction that resonates with children of all ages, from 4 to 14 and beyond.
Author: Kate Farrell Publisher: Mango Media Inc. ISBN: 1642501980 Category : Language Arts & Disciplines Languages : en Pages : 219
Book Description
A straightforward guide to creating a great story that keeps your audience riveted. The art of telling stories has been around as long as humans. And in today’s noisy, techy, automated world, storytelling is not only prevalent?it’s vital. Whether you're interested in enlivening verbal communication, building your business brand, making presentations, sharing family wisdom, or performing on stage, Story Power shows you how to make use of a good story. Telling stories is the most effective verbal communication?if you know how to use it. Story Power provides techniques for creating and framing personal stories alongside effective tips for telling them in any setting. Plus, this book models stories with unique storytelling examples, exercises, and prompts, as well as storytelling techniques for delivery in a spontaneous, authentic style. Story Power is an engaging, lively guide to the art of telling stories from author and librarian Kate Farrell, a seasoned storyteller and founder of the Word Weaving Storytelling Project. In Story Power, more than twenty skillful contributors with a range of diverse voices share their secrets to creating, crafting, and telling tales. In this book discover: How to share your own coming-of-age stories and family folklore The importance of a personal branding story and storytelling marketing Seven Steps to Storytelling, along with helpful tools, organizers, and media options With a foreword by New York Times bestselling, award-winning author Susan Wittig Albert Praise for Story Power “You can read a lot of books that tell you how to tell a story. Unlike them, Story Power illustrates the art, with twenty-one diverse voices and fascinating tales that entertain as you learn how to create and craft personal stories of all types.” —Nina Amir, bestselling author of How to Blog a Book, The Author Training Manual, and Creative Visualization for Writers “Mining her own experiences, Farrell offers small narrative gems alongside craft tips, commentary, and writing samples from an impressive list of acclaimed writers. Learn travel writing from Lisa Alpine, for example, or keys to crafting adventure stories from Mary Mackey, or personal branding from Marissa Moss . . . . Engaging and accessible, Story Power will help you jump-start and sustain your writing practice.” —Mary Volmer, author of Reliance, Illinois
Author: Emily K. Neuburger Publisher: Storey Publishing, LLC ISBN: 1603428976 Category : Crafts & Hobbies Languages : en Pages : 153
Book Description
Encouraging children to let their imagination run wild, Emily K. Neubinger offers 40 inventive projects and activities that will inspire kids ages 5 to 12 to express themselves through storytelling. Younger children will love making story stones and a storytelling jar, while older kids will open up and thrive as they embark on guided story walks and inspiring journaling exercises. Sparking creativity while developing a child’s love of language, Show Me a Story will kindle a lifelong passion for both writing and telling original stories.
Author: Ethel Rackin Publisher: Broadview Press ISBN: 1037700082 Category : Language Arts & Disciplines Languages : en Pages : 218
Book Description
Portable, accessible, affordable, and packed with engaging examples, Crafting Stories is a friendly introduction to writing short fiction. It encourages students to read fiction actively, with a writer’s eye, and to approach their own work in a spirit of adventure without sacrificing rigor. It makes the elements of story-craft more engaging to student readers, so that beginning writers can see greater progress reflected in their short stories over the course of a single semester.
Author: Paul Smith
Author: Paul Smith
Author: Jack Hart
Author: Jordan Rosenfeld
Author: Arlene F. Marks
Author: Brigid Kemmerer
Author: Nancy Lamb
Author: Kate Farrell
Author: Emily K. Neuburger
Author: Ethel Rackin
Author: Donald Morison Murray