Author: Aaron Nicholson
Publisher: John Wiley & Sons
ISBN: 0470524529
Category : Computers
Languages : en
Pages : 560
Book Description
How to create a profitable, sustainable business developing and marketing iPhone apps iPhone apps are hot; the average app is downloaded more than 30,000 times. If you have some great apps in mind, Starting an iPhone Application Business For Dummies will show you how to produce and market them effectively. Starting an iPhone Application Business For Dummies provides clear, reliable business information to help developers and entrepreneurs create a profitable, sustainable business in this new and exciting market. Identifies what goes into a successful iPhone application business Helps you find the market niche your applications can fill, market and promote your business, and build your brand Explains how to develop a pricing strategy, build your applications efficiently, and get them into the App Store Explores finding a sustainable revenue model, including free trials, social media models, ad-based revenue models, and subscription models Demonstrates effective ways to provide service and support to customers Written by a team that combines knowledge of iPhone app development with sound business experience Starting an iPhone Application Business For Dummies can help you turn your ideas into income.
Starting an iPhone Application Business For Dummies
Author: Aaron Nicholson
Publisher: John Wiley & Sons
ISBN: 0470524529
Category : Computers
Languages : en
Pages : 560
Book Description
How to create a profitable, sustainable business developing and marketing iPhone apps iPhone apps are hot; the average app is downloaded more than 30,000 times. If you have some great apps in mind, Starting an iPhone Application Business For Dummies will show you how to produce and market them effectively. Starting an iPhone Application Business For Dummies provides clear, reliable business information to help developers and entrepreneurs create a profitable, sustainable business in this new and exciting market. Identifies what goes into a successful iPhone application business Helps you find the market niche your applications can fill, market and promote your business, and build your brand Explains how to develop a pricing strategy, build your applications efficiently, and get them into the App Store Explores finding a sustainable revenue model, including free trials, social media models, ad-based revenue models, and subscription models Demonstrates effective ways to provide service and support to customers Written by a team that combines knowledge of iPhone app development with sound business experience Starting an iPhone Application Business For Dummies can help you turn your ideas into income.
Publisher: John Wiley & Sons
ISBN: 0470524529
Category : Computers
Languages : en
Pages : 560
Book Description
How to create a profitable, sustainable business developing and marketing iPhone apps iPhone apps are hot; the average app is downloaded more than 30,000 times. If you have some great apps in mind, Starting an iPhone Application Business For Dummies will show you how to produce and market them effectively. Starting an iPhone Application Business For Dummies provides clear, reliable business information to help developers and entrepreneurs create a profitable, sustainable business in this new and exciting market. Identifies what goes into a successful iPhone application business Helps you find the market niche your applications can fill, market and promote your business, and build your brand Explains how to develop a pricing strategy, build your applications efficiently, and get them into the App Store Explores finding a sustainable revenue model, including free trials, social media models, ad-based revenue models, and subscription models Demonstrates effective ways to provide service and support to customers Written by a team that combines knowledge of iPhone app development with sound business experience Starting an iPhone Application Business For Dummies can help you turn your ideas into income.
Starting an Online Business All-in-One For Dummies
Author: Shannon Belew
Publisher: John Wiley & Sons
ISBN: 1394271093
Category : Business & Economics
Languages : en
Pages : 695
Book Description
Establish a successful online business and grow your customer base Starting an Online Business All-in-One For Dummies is the compass you need to navigate the exciting world of e-commerce. You'll discover the latest web trends, learn the basics of designing a website, and get tips for creating a compelling online presence. Plus, the guidance inside helps you stretch your marketing muscles to boost your brand's visibility, from the basics to more advanced strategies. This updated edition also shows you how to build a print-on-demand business, generate opportunities with AI, and break into the international marketplace. Learn how to fund your online business idea Drive traffic to your website or social media page using search engine optimization Stand out from the competition with proven online business strategies Manage security risks and stay one step ahead of potential threats. Perfect for aspiring online entrepreneurs and established business owners aiming to enhance their digital footprint, this book will take you all the way from start-up to success.
Publisher: John Wiley & Sons
ISBN: 1394271093
Category : Business & Economics
Languages : en
Pages : 695
Book Description
Establish a successful online business and grow your customer base Starting an Online Business All-in-One For Dummies is the compass you need to navigate the exciting world of e-commerce. You'll discover the latest web trends, learn the basics of designing a website, and get tips for creating a compelling online presence. Plus, the guidance inside helps you stretch your marketing muscles to boost your brand's visibility, from the basics to more advanced strategies. This updated edition also shows you how to build a print-on-demand business, generate opportunities with AI, and break into the international marketplace. Learn how to fund your online business idea Drive traffic to your website or social media page using search engine optimization Stand out from the competition with proven online business strategies Manage security risks and stay one step ahead of potential threats. Perfect for aspiring online entrepreneurs and established business owners aiming to enhance their digital footprint, this book will take you all the way from start-up to success.
iOS App Development For Dummies
Author: Jesse Feiler
Publisher: John Wiley & Sons
ISBN: 1118871057
Category : Computers
Languages : en
Pages : 576
Book Description
If you’ve got incredible iOS ideas, get this book and bring them to life! iOS 7 represents the most significant update to Apple’s mobile operating system since the first iPhone was released, and even the most seasoned app developers are looking for information on how to take advantage of the latest iOS 7 features in their app designs. That’s where iOS App Development For Dummies comes in! Whether you’re a programming hobbyist wanting to build an app for fun or a professional developer looking to expand into the iOS market, this book will walk you through the fundamentals of building a universal app that stands out in the iOS crowd. Walks you through joining Apple’s developer program, downloading the latest SDK, and working with Apple’s developer tools Explains the key differences between iPad and iPhone apps and how to use each device’s features to your advantage Shows you how to design your app with the end user in mind and create a fantastic user experience Covers using nib files, views, view controllers, interface objects, gesture recognizers, and much more There’s no time like now to tap into the power of iOS – start building the next big app today with help from iOS App Development For Dummies!
Publisher: John Wiley & Sons
ISBN: 1118871057
Category : Computers
Languages : en
Pages : 576
Book Description
If you’ve got incredible iOS ideas, get this book and bring them to life! iOS 7 represents the most significant update to Apple’s mobile operating system since the first iPhone was released, and even the most seasoned app developers are looking for information on how to take advantage of the latest iOS 7 features in their app designs. That’s where iOS App Development For Dummies comes in! Whether you’re a programming hobbyist wanting to build an app for fun or a professional developer looking to expand into the iOS market, this book will walk you through the fundamentals of building a universal app that stands out in the iOS crowd. Walks you through joining Apple’s developer program, downloading the latest SDK, and working with Apple’s developer tools Explains the key differences between iPad and iPhone apps and how to use each device’s features to your advantage Shows you how to design your app with the end user in mind and create a fantastic user experience Covers using nib files, views, view controllers, interface objects, gesture recognizers, and much more There’s no time like now to tap into the power of iOS – start building the next big app today with help from iOS App Development For Dummies!
Small Business Marketing Strategies All-in-One For Dummies
Author:
Publisher: John Wiley & Sons
ISBN: 1119236932
Category : Business & Economics
Languages : en
Pages : 631
Book Description
Transform your small business into a revenue-generating machine with this step-by-step marketing resource Running a small business is a fun and rewarding experience. It’s even more fun and rewarding when clients and customers are clamoring to get a hand on your latest product or service. And effective marketing is the key to making that happen. In Small Business Marketing Strategies All-in-One For Dummies, small business experts from the United States Chamber of Commerce walk you through every single step of designing, launching, running, measuring, and improving your company’s next marketing campaign. But don’t worry—with Dummies, it’s all about learning made easy. You’ll discover techniques that work in any kind of small business, from full-time trades to brick-and-mortar shops and online side-hustles. Starting at the beginning of the marketing process, you’ll move on to learn how to blend different marketing methods, such as content, social, search, and traditional, to generate massive customer interest. In this book, you will: Pour the foundation of your marketing strategy by defining your ideal customers, sizing up your market, and setting your goals Kick off a successful campaign the right way by picking the best software, platforms, and techniques to power your marketing Combine content marketing, social media, and traditional strategies to generate the perfect marketing and advertising mix Evolve past gut instincts and measure your results with hard data and reliable metrics Moving beyond individual strategies and techniques, Small Business Marketing Strategies All-in-One For Dummies shows you how to blend every tool at your disposal into one effective marketing strategy. It’s a must-read for any small business owner trying to grow their company.
Publisher: John Wiley & Sons
ISBN: 1119236932
Category : Business & Economics
Languages : en
Pages : 631
Book Description
Transform your small business into a revenue-generating machine with this step-by-step marketing resource Running a small business is a fun and rewarding experience. It’s even more fun and rewarding when clients and customers are clamoring to get a hand on your latest product or service. And effective marketing is the key to making that happen. In Small Business Marketing Strategies All-in-One For Dummies, small business experts from the United States Chamber of Commerce walk you through every single step of designing, launching, running, measuring, and improving your company’s next marketing campaign. But don’t worry—with Dummies, it’s all about learning made easy. You’ll discover techniques that work in any kind of small business, from full-time trades to brick-and-mortar shops and online side-hustles. Starting at the beginning of the marketing process, you’ll move on to learn how to blend different marketing methods, such as content, social, search, and traditional, to generate massive customer interest. In this book, you will: Pour the foundation of your marketing strategy by defining your ideal customers, sizing up your market, and setting your goals Kick off a successful campaign the right way by picking the best software, platforms, and techniques to power your marketing Combine content marketing, social media, and traditional strategies to generate the perfect marketing and advertising mix Evolve past gut instincts and measure your results with hard data and reliable metrics Moving beyond individual strategies and techniques, Small Business Marketing Strategies All-in-One For Dummies shows you how to blend every tool at your disposal into one effective marketing strategy. It’s a must-read for any small business owner trying to grow their company.
LinkedIn For Dummies
Author: Joel Elad
Publisher: John Wiley & Sons
ISBN: 1119251133
Category : Business & Economics
Languages : en
Pages : 384
Book Description
Presents information on effectively using the online business network, describing how to create profiles, request and write recommendations, find a job, market a business, increase sales, and find employees.
Publisher: John Wiley & Sons
ISBN: 1119251133
Category : Business & Economics
Languages : en
Pages : 384
Book Description
Presents information on effectively using the online business network, describing how to create profiles, request and write recommendations, find a job, market a business, increase sales, and find employees.
Build, Run, and Sell Your Apple Consulting Practice
Author: Charles Edge
Publisher: Apress
ISBN: 1484238354
Category : Computers
Languages : en
Pages : 455
Book Description
Starting an app development company is one of the most rewarding things you’ll ever do. Or it sends you into bankruptcy and despair. If only there was a guide out there, to help you along the way. This book is your guide to starting, running, expanding, buying, and selling a development consulting firm. But not just any consulting firm, one with a focus on Apple. Apple has been gaining adoption in businesses ranging from traditional 5 person start ups to some of the largest companies in the world. Author Charles Edge has been there since the days that the Mac was a dying breed in business, then saw the advent of the iPhone and iPad, and has consulted for environments ranging from the home user to the largest Apple deployments in the world. Now there are well over 10,000 shops out there consulting on Apple in business and more appearing every day. Build, Run, and Sell Your Apple Consulting Practice takes you through the journey, from just an idea to start a company all the way through mergers and finally into selling your successful and growing Apple development business. What You'll Learn Create and deploy grassroots as well as more traditional marketing plans Engage in the community of developers and companies that will hire you and vice versa Effecively buy and sell your time and talents to grow your business while remaining agile Who This Book Is For Business owners looking to grow and diversify their companies as well as developers, engineers, and designers working on Apple apps who would like to branch out into starting their own consulting business.
Publisher: Apress
ISBN: 1484238354
Category : Computers
Languages : en
Pages : 455
Book Description
Starting an app development company is one of the most rewarding things you’ll ever do. Or it sends you into bankruptcy and despair. If only there was a guide out there, to help you along the way. This book is your guide to starting, running, expanding, buying, and selling a development consulting firm. But not just any consulting firm, one with a focus on Apple. Apple has been gaining adoption in businesses ranging from traditional 5 person start ups to some of the largest companies in the world. Author Charles Edge has been there since the days that the Mac was a dying breed in business, then saw the advent of the iPhone and iPad, and has consulted for environments ranging from the home user to the largest Apple deployments in the world. Now there are well over 10,000 shops out there consulting on Apple in business and more appearing every day. Build, Run, and Sell Your Apple Consulting Practice takes you through the journey, from just an idea to start a company all the way through mergers and finally into selling your successful and growing Apple development business. What You'll Learn Create and deploy grassroots as well as more traditional marketing plans Engage in the community of developers and companies that will hire you and vice versa Effecively buy and sell your time and talents to grow your business while remaining agile Who This Book Is For Business owners looking to grow and diversify their companies as well as developers, engineers, and designers working on Apple apps who would like to branch out into starting their own consulting business.
Border Visions
Author: Jakub Kazecki
Publisher: Scarecrow Press
ISBN: 0810890518
Category : Performing Arts
Languages : en
Pages : 301
Book Description
Over the last several decades, the boundaries of languages and national and ethnic identities have been shifting, altering the notion of borders around the world. Borderland areas, such as East and West Europe, the US/Mexican frontera, and the Middle East, serve as places of cultural transfer and exchange, as well as arenas of violent conflict and segregation. As communities around the world merge across national borders, new multi-ethnic and multicultural countries have become ever more common. Border Visions: Identity and Diaspora in Film offers an overview of global cinema that addresses borders as spaces of hybridity and change. In this collection of essays, contributors examine how cinema portrays conceptions of borderlands informed by knowledge, politics, art, memory, and lived experience, and how these constructions contribute to a changing global community. These essays analyze a variety of international feature films and documentaries that focus on the lives, cultures, and politics of borderlands. The essays discuss the ways in which conflicts and their resolutions occur in borderlands and how they are portrayed on film. The volume pays special attention to contemporary Europe, where the topic of shifting border identities is one of the main driving forces in the processes of European unification. Among the filmmakers whose work is discussed in this volume are Fatih Akin, Montxo Armendàriz, Cary Fukunaga, Christoph Hochhäusler, Holger Jancke, Emir Kusturica, Laila Pakalnina, Alex Rivera, Larissa Shepitko, Andrea Staka, Elia Suleiman, and István Szabó. A significant contribution to the dialogue on global cinema, Border Visions will be of interest to students and scholars of film, but also to scholars in border studies, gender studies, sociology, and political science.
Publisher: Scarecrow Press
ISBN: 0810890518
Category : Performing Arts
Languages : en
Pages : 301
Book Description
Over the last several decades, the boundaries of languages and national and ethnic identities have been shifting, altering the notion of borders around the world. Borderland areas, such as East and West Europe, the US/Mexican frontera, and the Middle East, serve as places of cultural transfer and exchange, as well as arenas of violent conflict and segregation. As communities around the world merge across national borders, new multi-ethnic and multicultural countries have become ever more common. Border Visions: Identity and Diaspora in Film offers an overview of global cinema that addresses borders as spaces of hybridity and change. In this collection of essays, contributors examine how cinema portrays conceptions of borderlands informed by knowledge, politics, art, memory, and lived experience, and how these constructions contribute to a changing global community. These essays analyze a variety of international feature films and documentaries that focus on the lives, cultures, and politics of borderlands. The essays discuss the ways in which conflicts and their resolutions occur in borderlands and how they are portrayed on film. The volume pays special attention to contemporary Europe, where the topic of shifting border identities is one of the main driving forces in the processes of European unification. Among the filmmakers whose work is discussed in this volume are Fatih Akin, Montxo Armendàriz, Cary Fukunaga, Christoph Hochhäusler, Holger Jancke, Emir Kusturica, Laila Pakalnina, Alex Rivera, Larissa Shepitko, Andrea Staka, Elia Suleiman, and István Szabó. A significant contribution to the dialogue on global cinema, Border Visions will be of interest to students and scholars of film, but also to scholars in border studies, gender studies, sociology, and political science.
iPhone For Dummies
Author: Edward C. Baig
Publisher: John Wiley & Sons
ISBN: 1119608023
Category : Computers
Languages : en
Pages : 420
Book Description
Unleash the power of your iPhone! The iPhone you carry in your pocket or purse gives you enormous power to get things done. It puts you within easy reach of your family and friends, provides instant access to your favorite music, TV, and movies, lets you to follow and react to news and events, and makes it possible to share your life in pictures and video with anyone in the world—all within seconds. And this is just scratching the surface of what it can do! This updated edition of iPhone for Dummies covers the latest versions of the device and the latest version of the iOS operating system. Beginning with how to get started with a new phone—navigating the settings, hooking up to wifi, sharing audio and video — you’ll also find out the many ways in which the iPhone’s tools and applications can bring an extra dimension to all aspects of your life. Explore the latest version of iOS Change your life with must-have apps Get artsy with photos, videos, and creative applications Troubleshoot common problems with ease Whether you’re just getting started or want to get even more from your iPhone, this book puts all the power in your hands!
Publisher: John Wiley & Sons
ISBN: 1119608023
Category : Computers
Languages : en
Pages : 420
Book Description
Unleash the power of your iPhone! The iPhone you carry in your pocket or purse gives you enormous power to get things done. It puts you within easy reach of your family and friends, provides instant access to your favorite music, TV, and movies, lets you to follow and react to news and events, and makes it possible to share your life in pictures and video with anyone in the world—all within seconds. And this is just scratching the surface of what it can do! This updated edition of iPhone for Dummies covers the latest versions of the device and the latest version of the iOS operating system. Beginning with how to get started with a new phone—navigating the settings, hooking up to wifi, sharing audio and video — you’ll also find out the many ways in which the iPhone’s tools and applications can bring an extra dimension to all aspects of your life. Explore the latest version of iOS Change your life with must-have apps Get artsy with photos, videos, and creative applications Troubleshoot common problems with ease Whether you’re just getting started or want to get even more from your iPhone, this book puts all the power in your hands!
iPhone Application Development For Dummies
Author: Neal Goldstein
Publisher: John Wiley & Sons
ISBN: 0470605286
Category : Computers
Languages : en
Pages : 437
Book Description
Making Everything Easier! With iPhone® Application Development for Dummies, Second Edition, you'll learn to: Design small- or large-scale iPhone applications for profit or fun Create new iPhone apps using Xcode® Get your applications into the App Store Work with frameworks Got a good idea? Turn it into an app, have some fun, and pick up some cash! Make the most of the new 3.1 OS and Apple's Xcode 3.2! Neal Goldstein shows you how, and even illustrates the process with one of his own apps that's currently being sold. Even if you're not a programming pro, you can turn your bright idea into an app you can market, and Neal even shows you how to get it into the App Store! Mobile is different ? learn what makes a great app for mobile devices and how an iPhone app is structured What you need ? download the free Software Development Kit, start using Xcode, and become an "official" iPhone developer The nitty-gritty ? get the hang of frameworks and iPhone architecture Get busy with apps ? discover how to make Xcode work for you to support app development Off to the store ? get valuable advice on getting your apps into the App Store Want to go further? ? explore what goes into industrial-strength apps Open the book and find: What it takes to become a registered Apple developer How to debug your app What's new in iPhone 3.1 and Xcode 3.2 What goes into a good interface for a small device How applications work in the iPhone environment Why you must think like a user What the App Store expects of you What makes a great iPhone app Visit the companion Web site at www.dummies.com/go/iphoneappdevfd2e for source code and additional information on iPhone app development.
Publisher: John Wiley & Sons
ISBN: 0470605286
Category : Computers
Languages : en
Pages : 437
Book Description
Making Everything Easier! With iPhone® Application Development for Dummies, Second Edition, you'll learn to: Design small- or large-scale iPhone applications for profit or fun Create new iPhone apps using Xcode® Get your applications into the App Store Work with frameworks Got a good idea? Turn it into an app, have some fun, and pick up some cash! Make the most of the new 3.1 OS and Apple's Xcode 3.2! Neal Goldstein shows you how, and even illustrates the process with one of his own apps that's currently being sold. Even if you're not a programming pro, you can turn your bright idea into an app you can market, and Neal even shows you how to get it into the App Store! Mobile is different ? learn what makes a great app for mobile devices and how an iPhone app is structured What you need ? download the free Software Development Kit, start using Xcode, and become an "official" iPhone developer The nitty-gritty ? get the hang of frameworks and iPhone architecture Get busy with apps ? discover how to make Xcode work for you to support app development Off to the store ? get valuable advice on getting your apps into the App Store Want to go further? ? explore what goes into industrial-strength apps Open the book and find: What it takes to become a registered Apple developer How to debug your app What's new in iPhone 3.1 and Xcode 3.2 What goes into a good interface for a small device How applications work in the iPhone environment Why you must think like a user What the App Store expects of you What makes a great iPhone app Visit the companion Web site at www.dummies.com/go/iphoneappdevfd2e for source code and additional information on iPhone app development.
Android App Development For Dummies
Author: Michael Burton
Publisher: John Wiley & Sons
ISBN: 1119017920
Category : Computers
Languages : en
Pages : 438
Book Description
The updated edition of the bestselling guide to Android app development If you have ambitions to build an Android app, this hands-on guide gives you everything you need to dig into the development process and turn your great idea into a reality! In this new edition of Android App Development For Dummies, you'll find easy-to-follow access to the latest programming techniques that take advantage of the new features of the Android operating system. Plus, two programs are provided: a simple program to get you started and an intermediate program that uses more advanced aspects of the Android platform. Android mobile devices currently account for nearly 80% of mobile phone market share worldwide, making it the best platform to reach the widest possible audience. With the help of this friendly guide, developers of all stripes will quickly find out how to install the tools they need, design a good user interface, grasp the design differences between phone and tablet applications, handle user input, avoid common pitfalls, and turn a "meh" app into one that garners applause. Create seriously cool apps for the latest Android smartphones and tablets Adapt your existing apps for use on an Android device Start working with programs and tools to create Android apps Publish your apps to the Google Play Store Whether you're a new or veteran programmer, Android App Development For Dummies will have you up and running with the ins and outs of the Android platform in no time.
Publisher: John Wiley & Sons
ISBN: 1119017920
Category : Computers
Languages : en
Pages : 438
Book Description
The updated edition of the bestselling guide to Android app development If you have ambitions to build an Android app, this hands-on guide gives you everything you need to dig into the development process and turn your great idea into a reality! In this new edition of Android App Development For Dummies, you'll find easy-to-follow access to the latest programming techniques that take advantage of the new features of the Android operating system. Plus, two programs are provided: a simple program to get you started and an intermediate program that uses more advanced aspects of the Android platform. Android mobile devices currently account for nearly 80% of mobile phone market share worldwide, making it the best platform to reach the widest possible audience. With the help of this friendly guide, developers of all stripes will quickly find out how to install the tools they need, design a good user interface, grasp the design differences between phone and tablet applications, handle user input, avoid common pitfalls, and turn a "meh" app into one that garners applause. Create seriously cool apps for the latest Android smartphones and tablets Adapt your existing apps for use on an Android device Start working with programs and tools to create Android apps Publish your apps to the Google Play Store Whether you're a new or veteran programmer, Android App Development For Dummies will have you up and running with the ins and outs of the Android platform in no time.