SRDS Organization Handbook PDF Download

Author: United States. Federal Aviation Agency. Systems Research and Development Service
Publisher:
ISBN:
Category :
Languages : en
Pages : 176

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Book Description

Author: Tracy Daniel Connors
Publisher: McGraw-Hill Companies
ISBN:
Category : Business & Economics
Languages : en
Pages : 776

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Book Description
Manual for management and operation of nonprofit organizations in the USA - covers business organization and corporate principles, leadership and control, personnel management and financial management, public relations practice, tax exemption status, etc. References.

Author: Alagan Anpalagan
Publisher: Academic Press
ISBN: 012415882X
Category : Technology & Engineering
Languages : en
Pages : 815

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Book Description
This book gives a comprehensive guide on the fundamental concepts, applications, algorithms, protocols, new trends and challenges, and research results in the area of Green Information and Communications Systems. It is an invaluable resource giving knowledge on the core and specialized issues in the field, making it highly suitable for both the new and experienced researcher in this area. Key Features: - Core research topics of green information and communication systems are covered from a network design perspective, giving both theoretical and practical perspectives - Provides a unified covering of otherwise disperse selected topics on green computing, information, communication and networking - Includes a set of downloadable PowerPoint slides and glossary of terms for each chapter - A 'whose-who' of international contributors - Extensive bibliography for enhancing further knowledge Coverage includes: - Smart grid technologies and communications - Spectrum management - Cognitive and autonomous radio systems - Computing and communication architectures - Data centres - Distributed networking - Cloud computing - Next generation wireless communication systems - 4G access networking - Optical core networks - Cooperation transmission - Security and privacy - Core research topics of green information and communication systems are covered from a network design perspective, giving both a theoretical and practical perspective - A 'whose-who' of international contributors - Extensive bibliography for enhancing further knowledge

Author: United States. Superintendent of Documents
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 1304

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Book Description

Author: Dianne de Las Casas
Publisher: Bloomsbury Publishing USA
ISBN: 0313363803
Category : Language Arts & Disciplines
Languages : en
Pages : 408

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Book Description
Beginning with wonderful tips and advice about the art and presentation of storytelling, this is a complete resource about how to build a storytelling career. Storytellers come to their careers centered on the stories they love and soon realize that in order to make a living at what they love, they must build a business. This in-depth book tells them just how and what to do in every detail, from choosing a sound system to building a website to using podcasts and setting up an office. Resource lists and tried and true ideas abound as the author shares her marketing and business success story throughout. Each chapter is a story in itself, beginning and ending with different traditional folktale openings and closings. There is even a chapter on how to plan for retirement.

Author: Helen Katz
Publisher: Taylor & Francis
ISBN: 1134974426
Category : Business & Economics
Languages : en
Pages : 257

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Book Description
The Media Handbook provides a practical introduction to the advertising media planning and buying processes. Emphasizing basic calculations and the practical realities of offering alternatives and evaluating the plan, this sixth edition reflects the critical changes in how advertising in various media is planned, bought, and sold by today’s industry professionals. Author Helen Katz looks at the larger marketing, advertising, and media objectives, and follows with an exploration of major media categories, covering paid, owned, and earned media forms, including digital media. She provides a comprehensive analysis of planning and buying, with a continued focus on how those tactical elements tie back to the strategic aims of the brand and the client. Also available is a Companion Website that expands The Media Handbook’s content in an online forum. Here, students and instructors can find tools to enhance course studies such as chapter overviews, PowerPoint slides, and sample questions. With its emphasis on real-world industry practice, The Media Handbook provides an essential introduction to students in advertising, media planning, communication, and marketing. It serves as an indispensable reference for anyone pursuing a career in media planning, buying, and research.

Author: David Abrahamson
Publisher: Routledge
ISBN: 1317524535
Category : Language Arts & Disciplines
Languages : en
Pages : 670

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Book Description
Scholarly engagement with the magazine form has, in the last two decades, produced a substantial amount of valuable research. Authored by leading academic authorities in the study of magazines, the chapters in The Routledge Handbook of Magazine Research not only create an architecture to organize and archive the developing field of magazine research, but also suggest new avenues of future investigation. Each of 33 chapters surveys the last 20 years of scholarship in its subject area, identifying the major research themes, theoretical developments and interpretive breakthroughs. Exploration of the digital challenges and opportunities which currently face the magazine world are woven throughout, offering readers a deeper understanding of the magazine form, as well as of the sociocultural realities it both mirrors and influences. The book includes six sections: -Methodologies and structures presents theories and models for magazine research in an evolving, global context. -Magazine publishing: the people and the work introduces the roles and practices of those involved in the editorial and business sides of magazine publishing. -Magazines as textual communication surveys the field of contemporary magazines across a range of theoretical perspectives, subjects, genre and format questions. -Magazines as visual communication explores cover design, photography, illustrations and interactivity. -Pedagogical and curricular perspectives offers insights on undergraduate and graduate teaching topics in magazine research. -The future of the magazine form speculates on the changing nature of magazine research via its environmental effects, audience, and transforming platforms.

Author: United States. Federal Aviation Administration. Systems Research and Development Service
Publisher:
ISBN:
Category : Aeronautics
Languages : en
Pages : 166

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Book Description

Author: Ronald A. Nykiel
Publisher: Routledge
ISBN: 1136610871
Category : Business & Economics
Languages : en
Pages : 383

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Book Description
Discover the bridge between theory and applied research in the hospitality industry The success of marketing programs is dependent on the knowledge of the trends in the marketplace. Handbook of Marketing Research Methodologies for Hospitality and Tourism is a comprehensive guide that clearly explains analyzing markets, utilizing qualitative and quantitative research methodologies, applying findings to market, development, and marketing strategies for the hospitality industry. The text contains detailed outlines and case studies of several types of research, including feasibility studies, market assessment studies, and site selection studies. Numerous graphic examples and presentation techniques are provided to bridge between theory and applied research with ease. Handbook of Marketing Research Methodologies for Hospitality and Tourism clearly details, all in a single volume, the application of research methodology to the real world, as well as showing how to effectively communicate findings and recommendations. This resource provides dozens of case examples and close attention to clearly explaining all facets of market analysis. Part one discusses research and methodologies, including primary and secondary data and integrative research. Part two explores market analysis and assessment, including marketing assessment for development planning and assessing focal points and intuitive techniques. The third part helps the reader apply their learned research into strategies. The final section explains market analysis planning and communications, including preparing a research-based business review and the effective presentation of research findings. The text provides appendixes of essential data, and a helpful glossary of terms. Topics in Handbook of Marketing Research Methodologies for Hospitality and Tourism include: qualitative market analysis techniques and applications quantitative market research and analysis techniques and applications approaches to organized site selection studies, market studies, and project feasibility studies identification of the processes and sources for key market data for projects, markets, and sites presentation and communication techniques and strategies for market analysis and research findings the relationship of market analysis and research to marketing and development strategy selection and more! Handbook of Marketing Research Methodologies for Hospitality and Tourism is a perfect resource for upper-level undergraduate students and graduate students in hospitality colleges and schools; hotel and restaurant development and market research personnel in hospitality corporations; and market research firms serving the hospitality industry.

Author: Maurice B. Mittelmark
Publisher: Springer Nature
ISBN: 3030795152
Category : Medical
Languages : en
Pages : 634

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Book Description
This open access book is a thorough update and expansion of the 2017 edition of The Handbook of Salutogenesis, responding to the rapidly growing salutogenesis research and application arena. Revised and updated from the first edition are background and historical chapters that trace the development of the salutogenic model of health and flesh out the central concepts, most notably generalized resistance resources and the sense of coherence that differentiate salutogenesis from pathogenesis. From there, experts describe a range of real-world applications within and outside health contexts. Many new chapters emphasize intervention research findings. Readers will find numerous practical examples of how to implement salutogenesis to enhance the health and well-being of families, infants and young children, adolescents, unemployed young people, pre-retirement adults, and older people. A dedicated section addresses how salutogenesis helps tackle vulnerability, with chapters on at-risk children, migrants, prisoners, emergency workers, and disaster-stricken communities. Wide-ranging coverage includes new topics beyond health, like intergroup conflict, politics and policy-making, and architecture. The book also focuses on applying salutogenesis in birth and neonatal care clinics, hospitals and primary care, schools and universities, workplaces, and towns and cities. A special section focuses on developments in salutogenesis methods and theory. With its comprehensive coverage, The Handbook of Salutogenesis, 2nd Edition, is the standard reference for researchers, practitioners, and health policy-makers who wish to have a thorough grounding in the topic. It is also written to support post-graduate education courses and self-study in public health, nursing, psychology, medicine, and social sciences.