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Author: Thomas H. Neale Publisher: Nova Publishers ISBN: 9781590336069 Category : Language Arts & Disciplines Languages : en Pages : 54
Book Description
Writing for the spoken word is a special discipline; it requires that speechwriters' products be written primarily, although not exclusively, to be heard, not read. Speeches are better cast in simple, direct and often short sentences that can be easily understood by listeners. Rhetorical devices such as repetition, variation, cadence and balance are available to, and should be used by, the speechwriter. It is important for speechwriters to analyse audiences according to factors such as age; gender; culture; profession and income level; size of audience; political affiliation, if any; and on the occasion for, or purpose of, the speech. Most effective speeches do not exceed 20 minutes in length. After researching a topic, speechwriters must prepare an outline from which the speech will be developed. They should strive to maintain a clear theme throughout the speech. Most speeches will have a three-part structure consisting of an introduction, a body and a conclusion. The accepted style of contemporary American public address is natural, direct, low key, casual and conversational. This puts the listeners at ease and promotes a sense of community between the audience and speaker. Punctuation should reflect the sound structure of the speech, reinforcing the rhythm and pace of actual speech. Clarity of expression is as important a consideration in speech grammar as rigid adherence to the rules for written law. This book presents the essentials of speechwriting. Preface; Speechwriting in Perspective: A Brief Guide to Effective and Persuasive Communication (Thomas H. Neale); Public Speaking and Speechwriting: Selected References (Jean M. Bowers); Index.
Author: Thomas H. Neale Publisher: Nova Publishers ISBN: 9781590336069 Category : Language Arts & Disciplines Languages : en Pages : 54
Book Description
Writing for the spoken word is a special discipline; it requires that speechwriters' products be written primarily, although not exclusively, to be heard, not read. Speeches are better cast in simple, direct and often short sentences that can be easily understood by listeners. Rhetorical devices such as repetition, variation, cadence and balance are available to, and should be used by, the speechwriter. It is important for speechwriters to analyse audiences according to factors such as age; gender; culture; profession and income level; size of audience; political affiliation, if any; and on the occasion for, or purpose of, the speech. Most effective speeches do not exceed 20 minutes in length. After researching a topic, speechwriters must prepare an outline from which the speech will be developed. They should strive to maintain a clear theme throughout the speech. Most speeches will have a three-part structure consisting of an introduction, a body and a conclusion. The accepted style of contemporary American public address is natural, direct, low key, casual and conversational. This puts the listeners at ease and promotes a sense of community between the audience and speaker. Punctuation should reflect the sound structure of the speech, reinforcing the rhythm and pace of actual speech. Clarity of expression is as important a consideration in speech grammar as rigid adherence to the rules for written law. This book presents the essentials of speechwriting. Preface; Speechwriting in Perspective: A Brief Guide to Effective and Persuasive Communication (Thomas H. Neale); Public Speaking and Speechwriting: Selected References (Jean M. Bowers); Index.
Author: Thomas A. Neale Publisher: DIANE Publishing ISBN: 1437938426 Category : Language Arts & Disciplines Languages : en Pages : 26
Book Description
This report has been compiled for congressional speechwriters but will be informative for anyone writing a speech. Contents: (1) Intro.; (2) Writing for the Spoken Word: The Distinctive Task of the Speechwriter; Repetition and Variation; Cadence and Balance; Sentence Variation; Imagery; (3) Audience Analysis; Demographics; Audience Size; Degree of Political Affiliation; (4) Occasion and Purpose; Persuasion; Entertainment; (5) Time of Day and Length of Speech; (6) Speech Research: (7) Resources; (8) Speech Preparation: Building Blocks: Suggested Principles; Speech Outline; Thematic Clarity; Structure; Style; Punctuation; Grammar and Syntax; (9) Speech Presentation; (10) Analysis of Lincoln¿s Farewell to His Neighbors; (11) General Observations.
Author: Publisher: ISBN: Category : Public speaking Languages : en Pages : 22
Book Description
The frequent delivery of public remarks by Senators and Representatives is an important element of their roles as community leaders, spokespersons, and freely elected legislators. Congressional staff are often called on to help prepare draft remarks for such purposes. Writing for the spoken word is a special discipline; it requires that congressional speechwriters' products be written primarily, although not exclusively, to be heard, not read. Speeches are better cast in simple, direct, and often short sentences that can be easily understood by listeners. Rhetorical devices such as repetition, variation, cadence, and balance are available to, and should be used by, the speechwriter. It is important for speechwriters to analyze audiences according to factors such as age; gender; profession; size of audience; political affiliation, if any; and the occasion for, and purpose of, the speech. Most effective speeches do not exceed 20 minutes in length. After research a topic, speechwriters should prepare an outline from which the speech will be developed. They should strive to maintain a clear theme throughout the speech. Most speeches will have a three-part structure consisting of an introduction, a body, and a conclusion. The accepted style of contemporary American public address is natural, direct, low key, casual, and conversational. This puts listeners at ease and promotes a sense of community between the audience and speaker. Punctuation should reflect the sound structure of the speech, reinforcing the rhythm and pace of actual speech. Clarity of expression is as important a consideration in speech grammar as rigid adherence to rules for written language. Effective delivery can greatly improve a speech. Congressional speechwriters should make every effort to become familiar with the speaking style of the Member for whom they are writing, and adjust their drafts accordingly.
Author: Kurt Ritter Publisher: Texas A&M University Press ISBN: 1603445749 Category : Biography & Autobiography Languages : en Pages : 250
Book Description
Annotation. The chapters in this book (two by former White House speechwriters) give insight into the process of presidential speechwriting, from Franklin D. Roosevelt's administration to Ronald Reagan's.
Author: Deborah Dean Publisher: National Council of Teachers of English (Ncte) ISBN: 9780814147559 Category : Education Languages : en Pages : 0
Book Description
For this revised edition, Dean worked with high school teachers to refine, reorganize, and update the material to better support classroom teachers dedicated to teaching not just the process of writing but also the strategies that help students learn to write effectively throughout their lives. Deborah Dean is back with a significantly reenvisioned and revised edition of her popular Strategic Writing. After working with high school teachers who implemented the approach detailed in the first edition, Dean has refined, reorganized, and updated the material to better support classroom teachers dedicated to teaching not just the process of writing but also the strategies of writing that help students develop the ability to write effectively throughout their lives. Most of the changes were prompted by the desire to help teachers better understand an overall strategic approach that can counter the testing climate that pervades many schools. This approach works within a workshop model and uses the writing process as an umbrella framework. In addition to providing engaging and practical classroom activities, this new edition offers (1) explicit strategy talk, with lesson plans that differentiate between strategy, activity, and mini-lesson to further demonstrate how all three function in a strategic approach; (2) a focus on digital tools and genres, which have proliferated in the last ten years; (3) a more accessible organization, with the conceptual material in early, short chapters and the teaching ideas, examples of student work, and lesson plans in appendixes; and (4) grouping by types of strategies for better alignment with process than with rhetoric. As always, Dean considers students' out-of-school as well as in-school writing tasks, preparing them for a world in which writing is a critical skill, whether for school, work, information, or self-expression.
Author: Tom Pfeifer Publisher: ISBN: 9780997458718 Category : Languages : en Pages : 52
Book Description
In three chapters, Write It, Speak It: Writing a Speech They'll Applaud, gives you the tools you need to produce a more effective, powerful, and memorable speech. Chapter 1 discusses the rules and good practices of all effective writing. With that foundation set, Chapter 2 sets out the ways in which speech writing differs from other forms of writing, and how spoken language allows you to make your words come alive. Chapter 3 provides you with techniques to write more powerful and memorable speeches through storytelling, timing, and rhetorical devices. Tom Pfeifer has been a professional communicator for more than 30 years. In Write It, Speak It, he uses research and personal stories to show how you can write speeches they'll applaud.
Author: Paul Geiger Publisher: Rowman & Littlefield ISBN: 1538102064 Category : Business & Economics Languages : en Pages : 159
Book Description
In a business world where we are told that time is money, the real currency is communicating clearly at a poised and measured pace. Better Business Speech: Techniques, Tricks, and Shortcuts for Public Speaking at Work by Paul Geiger focuses on the challenges of being a strong communicator in a range of business settings. It begins with the basic premise that all speaking for business is public speaking. Therefore, these are the communication scenarios where any lack of confidence in speech ability will be magnified. The obstacles that stand in the way of successful meetings, presentations, networking events, job interviews, and sales calls are all clearly described. Seasoned speech coach Paul Geiger offers tricks, techniques, and shortcuts that all seem shockingly simple; but it is the retraining of the mind and body that is the hard part. He details practical daily exercises that lead to better speech habits and addresses the causes of ineffective speech pattern in both personal and business settings. The physical and mental aspects of speech are explored in the context of forming a strong speech technique foundation that never loses sight of the importance of always sounding authentic. By offering action steps and helpful online tutorials, Geiger provides readers with the tools necessary to make lasting changes that will enhance speaking skills in all facets of business life.
Author: Simon Lancaster Publisher: The Crowood Press ISBN: 0719828686 Category : Language Arts & Disciplines Languages : en Pages : 153
Book Description
Speechwriting is the definitive guide to writing a speech, revealing all the tools and techniques of the trade, such as how to win an argument, construct a sound bite and perform on stage. The first part of the book covers the arts of persuasion, argument, story telling and metaphor, providing a solid grounding in the theory of speechwriting, which should appeal to anyone with an interest in politics, communication or language. The second part covers the crafts of editing, sound bites, media manipulation, performance and strategy, giving invaluable practical guidance to professional or aspiring speechwriters. This book combines academic rigour with practical nous, drawing on lessons from Aristotle to Obama. It is the essential guide for anyone who writes speeches, for themselves or others, in politics, PR or business.
Author: Thomas H. Neale
Author: Thomas H. Neale
Author: Thomas A. Neale
Author: 
Author: Kurt Ritter
Author: Naomi S. Baron
Author: Deborah Dean
Author: Tom Pfeifer
Author: Meggie Mapes
Author: Paul Geiger
Author: Simon Lancaster