Author: Dougal Jackson Publisher: John Wiley & Sons ISBN: 0730359530 Category : Business & Economics Languages : en Pages : 224
Book Description
'An instant classic—this book is so utterly relevant and needed. And it is hellishly refreshing to boot. I fucking love it, and heartily recommend it to all.' —Dr Jason Fox, best-selling author of How to Lead a Quest Take a practical approach to the communication challenges in your workplace. Through 11 strategies, 23 tactics and 15 stories this handy how-to will help curious humans: use the science of connection to create compelling communication translate mind-numbing complexity into captivating simplicity hijack attention, engage and influence others. Whether you're a leader looking to connect with your workforce; a member of a small team, hungry to make a difference; or at the helm of a global organisation, with an eye on the horizon – this is a how-to for forward thinkers like you.
Author: Adrienne Fergessen Publisher: Xlibris Corporation ISBN: 1524516007 Category : Education Languages : en Pages : 158
Book Description
The true story of an undiagnosed autistic savant who learned to mimic human behaviour while being abused by both teachers and students alike; ultimately and wrongly arrested as a Jewish spy in Arab lands amongst other misadventures, until succumbing to a suicide-induced comaonly to meet the woman who would transform him into the CEO of a multimillion dollar company which would eventually lead him to the ultimate tragedy. . .
Author: Eric Karjaluoto Publisher: ISBN: 9780981348209 Category : Business & Economics Languages : en Pages : 308
Book Description
You like to think that your company would succeed if it were bigger. While you're dreaming about growth, you might be missing a huge opportunity: new ways of communicating are changing how we connect with customers. These methods give small companies like yours a great advantage. You're agile, fast, and passionate; now you just have to harness that power. So put down whatever you're doing and read this book. Speak Human will help you leverage the power you already have. (And if you're a big company, it's time to think "small" and get personal.)
Author: Kevin Lund Publisher: Red Wheel/Weiser ISBN: 1632658690 Category : Business & Economics Languages : en Pages : 240
Book Description
Each of us sees more than 5,000 marketing messages every day. In such a crowded marketplace, brands are scrambling to find new ways to cut through the clutter to reach consumers. With such intense competition, it's critical to stand apart beyond service and price. Conversation Marketing will help you connect your brands, not just to the minds of your consumers, but to their hearts. Slick slogans and catchy ads may still work in some instances, but today's discerning consumers demand more. They want information and a reason to connect with a brand before they act. They want a conversation. Conversation Marketing gives you and your company the powerful tools and strategies now required, including: How to earn your audience's attention and provide value at every touch point How to tell a meaningful story How to give your customers agency in the conversation and accept that they're in charge How to listen, not sell Change your strategy and your tone and you can change your results. Applying the rules from Conversation Marketing will help brands become publishers, increase sales, and establish a lifelong connection with their customers.
Author: Jimmy Mitchell Publisher: Ignatius Press ISBN: 1642292583 Category : Religion Languages : en Pages : 184
Book Description
"From the time of the great Greek philosophers, the good, true, and beautiful were seen as inseparable. Beauty is always good and true. It can be the still, small voice crying in the wilderness, calling us to higher things. Jimmy Mitchell communicates this with an eloquence and elegance which is itself a thing of beauty." — Joseph Pearce, Biographer of Shakespeare, Solzhenitsyn, Tolkien, and Chesterton In an era marked by rampant secularism and endless noise, the ten principles of Let Beauty Speak empower Christians to evangelize the world by bringing beauty to the forefront of their lives and reminding the world what it means to be human. This book is particularly timely given the social unrest, political upheaval, and cultural strife of our times. The world's problems cannot be solved by worldly solutions. Politics, medicine, technology, and other secular fields have their place in society, but the deepest existential questions of the human heart can only be answered by the beauty of holiness found in the lives of the saints. From cave diving in Austria to summer camps in New Zealand, Let Beauty Speak is full of personal stories and rich theology that will inspire you to become a great saint as you apply the book's principles to your own life. Each chapter is organized into beautiful, bite-size sections that make it easy for non-academics to enjoy. Each chapter also concludes with practical tips and recommendations that give you an opportunity to further personalize the principles and transform your day-to-day life. From embracing childlike wonder to integrating prayer, work, and leisure into your everyday life, this is your how-to guide for evangelizing others by first living your humanity well. If not you, then who? If not now, then when? Turn these principles into a way of life, and you'll join the long line of saints whose holiness was the remedy for the isolation, confusion, and meaninglessness of their times.
Author: Bruce Hyde Publisher: John Wiley & Sons ISBN: 1119549906 Category : Business & Economics Languages : en Pages : 578
Book Description
Speaking Being: Werner Erhard, Martin Heidegger, and a New Possibility of Being Human is an unprecedented study of the ideas and methods developed by the thinker Werner Erhard. In this book, those ideas and methods are revealed by presenting in full an innovative program he developed in the 1980s called The Forum—available in this book as a transcript of an actual course led by Erhard in San Francisco in December of 1989. Since its inception, Erhard’s work has impacted the lives of millions of people throughout the world. Central to this study is a comparative analysis of Erhard’s rhetorical project, The Forum, and the philosophical project of Martin Heidegger. Through this comparative analysis, the authors demonstrate how each thinker’s work sometimes parallels and often illuminates the other. The dialogue at work in The Forum functions to generate a language which speaks being. That is, The Forum is an instance of what the authors call ontological rhetoric: a technology of communicating what cannot be said in language. Nevertheless, what does get said allows those participating in the dialogue to discover previously unseen aspects of what it currently means to be human. As a primary outcome of such discovery, access to creating a new possibility of what it is to be human is made available. The purpose of this book is to show how communication of the unspoken realm of language—speaking being—is actually accomplished in The Forum, and to demonstrate how Erhard did it in 1989. Through placing Erhard’s language use next to Heidegger’s thinking—presented in a series of “Sidebars” and “Intervals” alongside The Forum transcript—the authors have made two contributions. They have illuminated the work of two thinkers, who independently developed similar forms of ontological rhetoric while working from very different times and places. Hyde and Kopp have also for the first time made Erhard’s extraordinary form of ontological rhetoric available for a wide range of audiences, from scholars at work within a variety of academic disciplines to anyone interested in exploring the possibility of being for human beings. From the Afterword: I regard Speaking Being as an enormously important contribution to understanding Heidegger and Erhard. The latter has received far too little serious academic attention, and this book begins to make up for that lack. Moreover, the book’s analysis of Heidegger’s thought is among the best that I have ever read. I commend this book to all readers without reservation. Michael E. Zimmerman, Professor Emeritus, University of Colorado, Boulder
Author: Robert L. Bernstein Publisher: New Press, The ISBN: 1620971720 Category : Biography & Autobiography Languages : en Pages : 312
Book Description
What do Dr. Seuss, William Faulkner, Toni Morrison, Andrei Sakharov, and James Michener have in common? They were all published by Bob Bernstein during his twenty-five-year run as president of Random House, before he brought the dissidents Liu Binyan, Jacobo Timerman, Natan Sharansky, and Václav Havel to worldwide attention in his role as the father of modern human rights. Starting as an office boy at Simon & Schuster in 1946, Bernstein moved to Random House in 1956 and succeeded Bennett Cerf as president ten years later. The rest is publishing and human rights history. In a charming and self-effacing work, Bernstein reflects for the first time on his fairy tale publishing career, hobnobbing with Truman Capote and E.L. Doctorow; conspiring with Kay Thompson on the Eloise series; attending a rally for Random House author George McGovern with film star Claudette Colbert; and working with publishing luminaries including Dick Simon, Alfred Knopf, Robert Gottlieb, André Schiffrin, Peter Osnos, Susan Peterson, and Jason Epstein as Bernstein grew Random House from a $40 million to an $800 million-plus “money making juggernaut,” as Thomas Maier called it in his biography of Random House owner Si Newhouse. In a book sure to be savored by anyone who has worked in the publishing industry, fought for human rights, or wondered how Theodor Geisel became Dr. Seuss, Speaking Freely beautifully captures a bygone era in the book industry and the first crucial years of a worldwide movement to protect free speech and challenge tyranny around the globe.
Author: John Maeda Publisher: Penguin ISBN: 0399564438 Category : Technology & Engineering Languages : en Pages : 242
Book Description
Visionary designer and technologist John Maeda defines the fundamental laws of how computers think, and why you should care even if you aren't a programmer. "Maeda is to design what Warren Buffett is to finance." --Wired John Maeda is one of the world's preeminent interdisciplinary thinkers on technology and design. In How to Speak Machine, he offers a set of simple laws that govern not only the computers of today, but the unimaginable machines of the future. Technology is already more powerful than we can comprehend, and getting more powerful at an exponential pace. Once set in motion, algorithms never tire. And when a program's size, speed, and tirelessness combine with its ability to learn and transform itself, the outcome can be unpredictable and dangerous. Take the seemingly instant transformation of Microsoft's chatbot Tay into a hate-spewing racist, or how crime-predicting algorithms reinforce racial bias. How to Speak Machine provides a coherent framework for today's product designers, business leaders, and policymakers to grasp this brave new world. Drawing on his wide-ranging experience from engineering to computer science to design, Maeda shows how businesses and individuals can identify opportunities afforded by technology to make world-changing and inclusive products--while avoiding the pitfalls inherent to the medium.
Author: Alison Suen Publisher: Rowman & Littlefield ISBN: 1783485132 Category : Philosophy Languages : en Pages : 150
Book Description
Animals regularly populate philosophical texts as a foil to illustrate what it means to be human. How should we understand this human-animal divide? Not only does it inform us of who we are, it also tells us how we should relate to the larger non-human world. The Speaking Animal interrogates the human-animal divide by looking at our linguistic differences – how the speaking human subject is constructed through its opposition to the dumb animal. Alison Suen begins with an analysis of the role of language in animal ethics, with an eye toward the voice/voiceless opposition that is at work in animal advocacy. After offering a critical analysis of the ethical and political significance of speaking for animals, the booktakes on a more constructive turn, going against the usual interpretation of language as a capacity that allows us to reason. Instead, it argues that our language capacity is also a relational capacity. Language is that which enables us to develop kinship with others – including animal others.
Author: Dougal Jackson
Author: Adrienne Fergessen
Author: Eric Karjaluoto
Author: Kerry Kennedy
Author: Kevin Lund
Author: Jimmy Mitchell
Author: Bruce Hyde
Author: Robert L. Bernstein
Author: John Maeda
Author: Alison Suen