Author: Everett M. Rogers
Publisher:
ISBN:
Category : Solar energy
Languages : en
Pages : 176
Book Description
Solar Diffusion in California
Author: Everett M. Rogers
Publisher:
ISBN:
Category : Solar energy
Languages : en
Pages : 176
Book Description
Publisher:
ISBN:
Category : Solar energy
Languages : en
Pages : 176
Book Description
Solar Diffusion in California
Solar Diffusion in California
Author: Everett M. Rogers
Publisher:
ISBN:
Category : Consumers
Languages : en
Pages : 282
Book Description
Publisher:
ISBN:
Category : Consumers
Languages : en
Pages : 282
Book Description
Solar Diffusion in California
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages :
Book Description
Solar system owners and their neighbors in the San Francisco Bay Area were studied. The study determined the level of homeowner awareness about residential solar energy systems, described characteristics of consumers purchasing solar equipment (e.g. whether they represent identifiable market segments), identified major channels of communication through which solar information is effectively used, determined remaining barriers to solar use, identified needed incentives to accelerate commercialization, and assessed public attitudes toward various state and Federal government actions to increase the rate of solar energy use statewide. Issues and questions explored are being used in the development of a statewide survey of 700 homeowners in California to determine if these findings apply to residents throughout the state.
Publisher:
ISBN:
Category :
Languages : en
Pages :
Book Description
Solar system owners and their neighbors in the San Francisco Bay Area were studied. The study determined the level of homeowner awareness about residential solar energy systems, described characteristics of consumers purchasing solar equipment (e.g. whether they represent identifiable market segments), identified major channels of communication through which solar information is effectively used, determined remaining barriers to solar use, identified needed incentives to accelerate commercialization, and assessed public attitudes toward various state and Federal government actions to increase the rate of solar energy use statewide. Issues and questions explored are being used in the development of a statewide survey of 700 homeowners in California to determine if these findings apply to residents throughout the state.
Socio-economic and Communication Factors Influencing the Diffusion of Solar Energy Equipment Among California Homeowners
Author: Joseph M. Mbindyo
Publisher:
ISBN:
Category : Diffusion of innovations
Languages : en
Pages : 578
Book Description
Publisher:
ISBN:
Category : Diffusion of innovations
Languages : en
Pages : 578
Book Description
Percolation Patterns and Solar Diffusion
Peer Effects and Ownership Costs in the Diffusion of Residential Solar Photovoltaic in California
Author: Pimjai Hoontrakul
Publisher:
ISBN:
Category :
Languages : en
Pages : 124
Book Description
This research analyses the California Solar Initiative (CSI) Program data to identify and describe peer effects and price elasticity to adoption affecting the patterns of residential PV adoption. Descriptive statistics and adoption trends are analyzed to explore the impacts of peer effects and third-party owned system on the diffusion of residential solar PV in California. As the residential solar PV technology is still in an early stage of market formation, understanding the patterns of adoption in relatively more mature market can have broad implications for wider diffusion of the technology at the national level. In the first part of the thesis, I build an econometric model to estimate the influence of system cost and peer effects on the rate of diffusion at the zip code-level. The results reveal significant and positive installed base effects in the rate of future adoption. These results provide support to the hypothesis that peer effects help accelerate the adoption of new technologies. The cost-to-customer reduction is negative and significant at the state level. The impact of installed base in inducing new adoption is larger in zip codes with higher overall adoptions. The second part of the thesis presents trends in installation and choice of system capacity of major adoption clusters in California and analyzes the spread of third-party owned systems. Evidence from major adoption clusters in California has shown that growth in leasing adoption exhibits exponential characteristics while growth of customer owned system shows strongly linear feature. This suggests that third-party owned systems play a role in expanding the solar PV market to a significantly large population, especially given that this business would significantly reduces information cost associated with PV adoption. These results offer direct policy and marketing insights that would be useful in speeding up the diffusion of residential PV.
Publisher:
ISBN:
Category :
Languages : en
Pages : 124
Book Description
This research analyses the California Solar Initiative (CSI) Program data to identify and describe peer effects and price elasticity to adoption affecting the patterns of residential PV adoption. Descriptive statistics and adoption trends are analyzed to explore the impacts of peer effects and third-party owned system on the diffusion of residential solar PV in California. As the residential solar PV technology is still in an early stage of market formation, understanding the patterns of adoption in relatively more mature market can have broad implications for wider diffusion of the technology at the national level. In the first part of the thesis, I build an econometric model to estimate the influence of system cost and peer effects on the rate of diffusion at the zip code-level. The results reveal significant and positive installed base effects in the rate of future adoption. These results provide support to the hypothesis that peer effects help accelerate the adoption of new technologies. The cost-to-customer reduction is negative and significant at the state level. The impact of installed base in inducing new adoption is larger in zip codes with higher overall adoptions. The second part of the thesis presents trends in installation and choice of system capacity of major adoption clusters in California and analyzes the spread of third-party owned systems. Evidence from major adoption clusters in California has shown that growth in leasing adoption exhibits exponential characteristics while growth of customer owned system shows strongly linear feature. This suggests that third-party owned systems play a role in expanding the solar PV market to a significantly large population, especially given that this business would significantly reduces information cost associated with PV adoption. These results offer direct policy and marketing insights that would be useful in speeding up the diffusion of residential PV.
California State Publications
Author: California State Library
Publisher:
ISBN:
Category : California
Languages : en
Pages : 440
Book Description
Publisher:
ISBN:
Category : California
Languages : en
Pages : 440
Book Description