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Author: Isabella Poggi Publisher: Taylor & Francis ISBN: 1000787559 Category : Psychology Languages : en Pages : 240
Book Description
• Examines fragments of real multimodal communication, which provides insights on the universal mechanisms and devices of power and social influence • Enhances the readers awareness of how people may use multimodal communication to achieve and maintain power, and of how, by their own body, they may influence others and defend themselves from their influence, making this essential reading for students and academics • Refers to a variety of contexts in which communication is used and adapted, including in everyday life, at work, at school, and in politics to show the similarities and differences in these environments
Author: Isabella Poggi Publisher: Taylor & Francis ISBN: 1000787559 Category : Psychology Languages : en Pages : 240
Book Description
• Examines fragments of real multimodal communication, which provides insights on the universal mechanisms and devices of power and social influence • Enhances the readers awareness of how people may use multimodal communication to achieve and maintain power, and of how, by their own body, they may influence others and defend themselves from their influence, making this essential reading for students and academics • Refers to a variety of contexts in which communication is used and adapted, including in everyday life, at work, at school, and in politics to show the similarities and differences in these environments
Author: Gesine Lenore Schiewer Publisher: Walter de Gruyter GmbH & Co KG ISBN: 3110347520 Category : Language Arts & Disciplines Languages : en Pages : 704
Book Description
The Handbook consists of four major sections. Each section is introduced by a main article: Theories of Emotion – General Aspects Perspectives in Communication Theory, Semiotics, and Linguistics Perspectives on Language and Emotion in Cultural Studies Interdisciplinary and Applied Perspectives The first section presents interdisciplinary emotion theories relevant for the field of language and communication research, including the history of emotion research. The second section focuses on the full range of emotion-related aspects in linguistics, semiotics, and communication theories. The next section focuses on cultural studies and language and emotion; emotions in arts and literature, as well as research on emotion in literary studies; and media and emotion. The final section covers different domains, social practices, and applications, such as society, policy, diplomacy, economics and business communication, religion and emotional language, the domain of affective computing in human-machine interaction, and language and emotion research for language education. Overall, this Handbook represents a comprehensive overview in a rich, diverse compendium never before published in this particular domain.
Author: Claudia Roberta Combei Publisher: Taylor & Francis ISBN: 1000989682 Category : Language Arts & Disciplines Languages : en Pages : 168
Book Description
This book adopts a multi-method multimodal approach to the study of online political communication, applying it to case studies from the UK, France, and Italy toward offering a portrait of the rapid ideological shifts in contemporary Western democracies. The volume introduces an integrated framework combining Sentiment and Emotion Analysis, rooted in lexical semantics, and the qualitative dimensions of Appraisal Theory, applying it to large corpora of online political communication from the UK, France, and Italy. Combei and Reggi highlight their combined potential in analyzing the multimodal resources in such discourses and in turn, revealing fresh insights into layers of subtext and the ways in which parties and movements frame their political programmes and values. The authors also take into account culture- and language-specific variables across the three countries in shaping such discourses. The volume makes the case for an integrated methodological framework that can be uniquely applied to better understand the multimodal communicative landscape of divisiveness in today’s rapidly shifting political climate and other forms of online communication more broadly. This book will be of interest to students and scholars in digital communication, political communication, multimodality, and qualitative and quantitative discourse analysis, especially those interested in corpus-assisted approaches.
Author: Isabella Poggi Publisher: Taylor & Francis ISBN: 1040066127 Category : Language Arts & Disciplines Languages : en Pages : 191
Book Description
Verbal and nonverbal communicative acts mark the links within our discourse, help us to exchange turns and give backchannel in conversation. This book analyses the communicative system of gaze in depth, investigating its structure and functions the same way that words and gestures are studied, and shows how to do so by establishing a phonology, a morphology and a semantics of eye communication, before finally outlining a lexicon of gaze. Poggi provides a detailed semantic analysis of lexical items, highlights the role of gaze in multimodal communication, and illustrates its uses in everyday life, politics, education and musical performance. The meanings we communicate by gaze are intertwined with the multimodality of our communication, thus integrating, complementing, sometimes contradicting, whether deliberately or inadvertently, what we say with words or gestures. Starting from a robust theoretical framework, this book also provides an overview of the methods that can be exploited to study gaze, ranging from ethno-semantics to observation and simulation, and provides examples of their use. A timely and original contribution that is essential reading for advanced students, scholars and researchers of multimodal communication, pragmatics, social psychology and related areas.
Author: Takashi Washio Publisher: Springer ISBN: 3540354719 Category : Computers Languages : en Pages : 486
Book Description
This book presents the joint post-proceedings of five international workshops organized by the Japanese Society for Artificial Intelligence, during the 19th Annual Conference JSAI 2005. The volume includes 5 award winning papers of the main conference, along with 40 revised full workshop papers, covering such topics as logic and engineering of natural language semantics, learning with logics, agent network dynamics and intelligence, conversational informatics and risk management systems with intelligent data analysis.
Author: Isabella Poggi Publisher: Springer ISBN: 3642415458 Category : Computers Languages : en Pages : 285
Book Description
This book constitutes the thoroughly refereed post-conference proceedings of the International Workshop on Multimodal Communication in Political Speech: Shaping Minds and Social Actions, held in Rome, Italy, during November 10-12, 2010. The 16 regular papers were carefully reviewed and selected from 33 submissions and presented with three key-notes. The purpose of the Political Speech workshops is to provide a forum for discussing research areas of persuasive agents and social signal processing. This book covers topics on multimodal aspects of political communication, including persuasion, fallacies, racist discourse, as well as music, autobiographic memories, metonymies, dominant postures, rhetorical strategies, interruptions, intonation, and voice appeal.
Author: Assimakis Tseronis Publisher: John Benjamins Publishing Company ISBN: 9027264694 Category : Language Arts & Disciplines Languages : en Pages : 313
Book Description
This collection advances the study of context-dependent characteristics of argumentative discourse by examining a variety of media genres in which text and image (and other semiotic modes) combine to create meaning. The chapters have been written by an international group of senior and junior scholars researching multimodal argumentation in the last two decades. In each chapter, a specific approach to argumentation and rhetoric is combined with insights from visual studies, metaphor theory, scientific visualization, cognitive science, semiotics, conversation analysis, or (documentary) film theory in order to explain how multimodal genres function argumentatively and rhetorically. Together the chapters present a state-of-the-art in the analysis of multimodal argumentation in such diverse genres as print advertisements, news photographs, scientific illustrations, political cartoons, documentaries, film trailers, political TV advertisements, public debates, and political speeches. The volume will be of interest to advanced students and scholars in argumentation studies, rhetoric, and multimodal communication.
Author: David Knoke Publisher: Cambridge University Press ISBN: 1108833500 Category : Political Science Languages : en Pages : 285
Book Description
Theories and methods for analyzing multimodal relations connecting political entities, including voters, politicians, parties, events, and nations.
Author: Charles Forceville Publisher: Oxford University Press ISBN: 0190845252 Category : Technology & Engineering Languages : en Pages : 313
Book Description
Successful communication requires optimal relevance to a target audience. Relevance theory (RT) provides an excellent model based on this insight, but the impact of the theory has until now been restricted due to an almost exclusive focus on spoken face-to-face communication. Visual and Multimodal Communication: Applying the Relevance Principle is the first book to systematically demonstrate how RT can fulfill its promise to develop into an inclusive theory of communication. In this book, Charles Forceville refines and adapts RT's original claims to show its applicability to static visuals and multimodal discourses in popular culture genres. Using colorful examples, he explains how RT can be expanded and adapted to accommodate mass-communicative visual and visual-plus-verbal messages. Forceville addresses issues such as the difference between drawing prospective addressees' attention to a message and persuading them to accept it; the thorny continuum from implicit to explicit information; and the role of genre. Case studies of pictograms, advertisements, cartoons, and comics provide contemporary and accessible examples of the importance of genre and of how the RT model can be connected to other approaches. By expanding the application of relevance theory to include mass-communicative messages, Visual and Multimodal Communication reintroduces a central framework of cognitive linguistics and pragmatics to a new audience and paves the way for an inclusive theory of communication.
Author: Isabella Poggi
Author: Isabella Poggi
Author: Gesine Lenore Schiewer
Author: Oliver Niebuhr
Author: Claudia Roberta Combei
Author: Isabella Poggi
Author: Takashi Washio
Author: Isabella Poggi
Author: Assimakis Tseronis
Author: David Knoke
Author: Charles Forceville