Author: Irving S. Scher
Publisher: Springer
ISBN: 331952755X
Category : Medical
Languages : en
Pages : 204
Book Description
This book is open access under a CC BY-NC 2.5 license. This book covers the latest in snow sport epidemiology, snow sport injuries and treatment, and biomechanical/mechanical engineering related to snow sports injuries (mechanisms of injury, injury prevention by equipment design, injury prevention by design of resort features, and more). It brings together a collection of papers from the International Congress on Ski Trauma and Safety (the biennal meeting of the International Society for Skiing Safety) and presents the latest research on the effectiveness of winter sports equipment, the behavior of winter sports participants, and the epidemiology and biomechanics of winter sports injuries. This is an ideal book for researchers and professionals working in the field of sports medicine and safety. This book also: Covers the latest body of literature dealing with safety in winter sports as well as the prevention and treatment of injuries sustained by participants in these activities Broadens readers’ understanding of snow sport injury prevention research Illustrates ways safety standards for snow sports can be improved based on evidence-based research.
Snow Sports Trauma and Safety
Author: Irving S. Scher
Publisher: Springer
ISBN: 331952755X
Category : Medical
Languages : en
Pages : 204
Book Description
This book is open access under a CC BY-NC 2.5 license. This book covers the latest in snow sport epidemiology, snow sport injuries and treatment, and biomechanical/mechanical engineering related to snow sports injuries (mechanisms of injury, injury prevention by equipment design, injury prevention by design of resort features, and more). It brings together a collection of papers from the International Congress on Ski Trauma and Safety (the biennal meeting of the International Society for Skiing Safety) and presents the latest research on the effectiveness of winter sports equipment, the behavior of winter sports participants, and the epidemiology and biomechanics of winter sports injuries. This is an ideal book for researchers and professionals working in the field of sports medicine and safety. This book also: Covers the latest body of literature dealing with safety in winter sports as well as the prevention and treatment of injuries sustained by participants in these activities Broadens readers’ understanding of snow sport injury prevention research Illustrates ways safety standards for snow sports can be improved based on evidence-based research.
Publisher: Springer
ISBN: 331952755X
Category : Medical
Languages : en
Pages : 204
Book Description
This book is open access under a CC BY-NC 2.5 license. This book covers the latest in snow sport epidemiology, snow sport injuries and treatment, and biomechanical/mechanical engineering related to snow sports injuries (mechanisms of injury, injury prevention by equipment design, injury prevention by design of resort features, and more). It brings together a collection of papers from the International Congress on Ski Trauma and Safety (the biennal meeting of the International Society for Skiing Safety) and presents the latest research on the effectiveness of winter sports equipment, the behavior of winter sports participants, and the epidemiology and biomechanics of winter sports injuries. This is an ideal book for researchers and professionals working in the field of sports medicine and safety. This book also: Covers the latest body of literature dealing with safety in winter sports as well as the prevention and treatment of injuries sustained by participants in these activities Broadens readers’ understanding of snow sport injury prevention research Illustrates ways safety standards for snow sports can be improved based on evidence-based research.
Introduction to Sport Marketing
Author: Aaron C.T. Smith
Publisher: Taylor & Francis
ISBN: 1040000479
Category : Sports & Recreation
Languages : en
Pages : 418
Book Description
Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, straightforward, and concise introduction to the theory and practice of sport marketing, and the only sport marketing textbook you will ever need. Built around a step-by-step framework for developing effective sport marketing plans, and full of real-world, international cases, data, and examples, the text helps students to develop the essential skills and subject knowledge required to thrive in today’s fast-paced sport industry. It covers sport marketing at all levels, from grassroots and community sport to international mega-events, and across all sectors from professional sport to public and not-for-profit organisations. Leading the reader through the marketing process, from analysis and setting a strategy to planning the marketing mix, implementation, and evaluation, the text introduces the products, services, distribution channels, and stakeholders that generate value, including brands, merchandise and licensed products, players and athletes, leagues and franchises, and events. This new edition includes expanded coverage of cutting-edge topics, including social media, digital sport marketing, esports, the social impact of sport, ‘sportwashing’ and soft power, innovation and fast prototyping, consumer psychology, and diversity and equity. It includes useful features throughout, from review questions to guides to further resources. This is an essential textbook for any sport marketing course taken as a part of a degree programme in sport management, sport marketing, sport business, sport development, or business, management, and marketing.
Publisher: Taylor & Francis
ISBN: 1040000479
Category : Sports & Recreation
Languages : en
Pages : 418
Book Description
Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, straightforward, and concise introduction to the theory and practice of sport marketing, and the only sport marketing textbook you will ever need. Built around a step-by-step framework for developing effective sport marketing plans, and full of real-world, international cases, data, and examples, the text helps students to develop the essential skills and subject knowledge required to thrive in today’s fast-paced sport industry. It covers sport marketing at all levels, from grassroots and community sport to international mega-events, and across all sectors from professional sport to public and not-for-profit organisations. Leading the reader through the marketing process, from analysis and setting a strategy to planning the marketing mix, implementation, and evaluation, the text introduces the products, services, distribution channels, and stakeholders that generate value, including brands, merchandise and licensed products, players and athletes, leagues and franchises, and events. This new edition includes expanded coverage of cutting-edge topics, including social media, digital sport marketing, esports, the social impact of sport, ‘sportwashing’ and soft power, innovation and fast prototyping, consumer psychology, and diversity and equity. It includes useful features throughout, from review questions to guides to further resources. This is an essential textbook for any sport marketing course taken as a part of a degree programme in sport management, sport marketing, sport business, sport development, or business, management, and marketing.
Adventure Sport Physiology
Author: Nick Draper
Publisher: John Wiley & Sons
ISBN: 0470319135
Category : Science
Languages : en
Pages : 456
Book Description
“...the most comprehensive adventure sport physiology book I am aware of; therefore, I recommend it wholeheartedly.” The Sport and Exercise Scientist, March 2009 This book provides students and professionals with a well-written, accessible introduction to the science underlying a variety of adventure sports. Written specifically for this increasingly popular field of study, the text has been divided into two parts: the first provides the foundations for adventure physiology, the second the specific physiological and environmental demands of a range of adventure sports including kayaking, canoeing, sailing, windsurfing, climbing, mountaineering and skiing. Written by two adventure sports performers with extensive teaching and coaching experience, this book will prove invaluable to students taking courses in adventure and outdoor education and professional instructors involved in such activities. In addition, students of sport and exercise science and physical education will find this an excellent introduction to the physiological response to exercise. Clearly explains the basic physiological principles and applies them to a variety of land and water-based sports. In full colour throughout, the book includes numerous illustrations, together with key points and chapter summaries to reinforce learning. Contains original pieces from elite and high-level athletes describing the physiological demands of their particular sport in a real-world context. These include London sports personality of the year Anna Hemmings, respected climbers Dave Macleod and Neil Gresham, and Olympic medallists Tim Brabants and Ben Ainslie. Dedicated web site contains an original sample training programme and a set of adventure sport specific exercises.
Publisher: John Wiley & Sons
ISBN: 0470319135
Category : Science
Languages : en
Pages : 456
Book Description
“...the most comprehensive adventure sport physiology book I am aware of; therefore, I recommend it wholeheartedly.” The Sport and Exercise Scientist, March 2009 This book provides students and professionals with a well-written, accessible introduction to the science underlying a variety of adventure sports. Written specifically for this increasingly popular field of study, the text has been divided into two parts: the first provides the foundations for adventure physiology, the second the specific physiological and environmental demands of a range of adventure sports including kayaking, canoeing, sailing, windsurfing, climbing, mountaineering and skiing. Written by two adventure sports performers with extensive teaching and coaching experience, this book will prove invaluable to students taking courses in adventure and outdoor education and professional instructors involved in such activities. In addition, students of sport and exercise science and physical education will find this an excellent introduction to the physiological response to exercise. Clearly explains the basic physiological principles and applies them to a variety of land and water-based sports. In full colour throughout, the book includes numerous illustrations, together with key points and chapter summaries to reinforce learning. Contains original pieces from elite and high-level athletes describing the physiological demands of their particular sport in a real-world context. These include London sports personality of the year Anna Hemmings, respected climbers Dave Macleod and Neil Gresham, and Olympic medallists Tim Brabants and Ben Ainslie. Dedicated web site contains an original sample training programme and a set of adventure sport specific exercises.
Farm Journal and Country Gentleman
Fodor's Essential Switzerland
Author: Fodor's Travel Guides
Publisher: Fodor's Travel
ISBN: 164097377X
Category : Travel
Languages : en
Pages : 694
Book Description
Whether you want to ski in Zermatt, eat fondue in Zürich, hike around Lake Luzern, or buy a luxury watch in Geneva, the local Fodor’s travel experts in Switzerland are here to help! Fodor’s Essential Switzerland guidebook is packed with maps, carefully curated recommendations, and everything else you need to simplify your trip-planning process and make the most of your time. This new edition has been fully-redesigned with an easy-to-read layout, fresh information, and beautiful color photos. Fodor’s “Essential” guides have been named by Booklist as the Best Travel Guide Series of 2020! Fodor’s Essential Switzerland travel guide includes: AN ILLUSTRATED ULTIMATE EXPERIENCES GUIDE to the top things to see and do MULTIPLE ITINERARIES to effectively organize your days and maximize your time MORE THAN 28 DETAILED MAPS to help you navigate confidently COLOR PHOTOS throughout to spark your wanderlust! HONEST RECOMMENDATIONS FROM LOCALS on the best sights, restaurants, hotels, nightlife, shopping, performing arts, activities, and more PHOTO-FILLED “BEST OF” FEATURES on “What to Eat and Drink in Switzerland,” “Best Hikes,” “Most Beautiful Villages,” “What to Buy,” and more TRIP-PLANNING TOOLS AND PRACTICAL TIPS including when to go, getting around, beating the crowds, and saving time and money HISTORICAL AND CULTURAL INSIGHTS providing rich context on the local people, politics, art, architecture, cuisine, music, geography and more SPECIAL FEATURES on the country's best scenic train rides, the Bernese Alps, the Vineyards of the Lavaux, Christmas markets, and the Best Swiss Luxury Watch Brands LOCAL WRITERS to help you find the under-the-radar gems FRENCH, GERMAN, AND ITALIAN LANGUAGE PRIMERS with useful words and essential phrases UP-TO-DATE COVERAGE ON: Zürich, Zermatt, Lake Luzern, Geneva, Bern, Basel, the Berner Oberland, Lausanne, Fribourg, Gstaad, the Matterhorn, Montreux, Liechtenstein, and more. Planning on visiting other destinations in Europe? Check out Fodor’s Essential Italy, Fodor's Essential Germany, and Fodor's Essential France. *Important note for digital editions: The digital edition of this guide does not contain all the images or text included in the physical edition. ABOUT FODOR'S AUTHORS: Each Fodor's Travel Guide is researched and written by local experts. Fodor’s has been offering expert advice for all tastes and budgets for over 80 years. For more travel inspiration, you can sign up for our travel newsletter at fodors.com/newsletter/signup, or follow us @FodorsTravel on Facebook, Instagram, and Twitter. We invite you to join our friendly community of travel experts at fodors.com/community to ask any other questions and share your experience with us!
Publisher: Fodor's Travel
ISBN: 164097377X
Category : Travel
Languages : en
Pages : 694
Book Description
Whether you want to ski in Zermatt, eat fondue in Zürich, hike around Lake Luzern, or buy a luxury watch in Geneva, the local Fodor’s travel experts in Switzerland are here to help! Fodor’s Essential Switzerland guidebook is packed with maps, carefully curated recommendations, and everything else you need to simplify your trip-planning process and make the most of your time. This new edition has been fully-redesigned with an easy-to-read layout, fresh information, and beautiful color photos. Fodor’s “Essential” guides have been named by Booklist as the Best Travel Guide Series of 2020! Fodor’s Essential Switzerland travel guide includes: AN ILLUSTRATED ULTIMATE EXPERIENCES GUIDE to the top things to see and do MULTIPLE ITINERARIES to effectively organize your days and maximize your time MORE THAN 28 DETAILED MAPS to help you navigate confidently COLOR PHOTOS throughout to spark your wanderlust! HONEST RECOMMENDATIONS FROM LOCALS on the best sights, restaurants, hotels, nightlife, shopping, performing arts, activities, and more PHOTO-FILLED “BEST OF” FEATURES on “What to Eat and Drink in Switzerland,” “Best Hikes,” “Most Beautiful Villages,” “What to Buy,” and more TRIP-PLANNING TOOLS AND PRACTICAL TIPS including when to go, getting around, beating the crowds, and saving time and money HISTORICAL AND CULTURAL INSIGHTS providing rich context on the local people, politics, art, architecture, cuisine, music, geography and more SPECIAL FEATURES on the country's best scenic train rides, the Bernese Alps, the Vineyards of the Lavaux, Christmas markets, and the Best Swiss Luxury Watch Brands LOCAL WRITERS to help you find the under-the-radar gems FRENCH, GERMAN, AND ITALIAN LANGUAGE PRIMERS with useful words and essential phrases UP-TO-DATE COVERAGE ON: Zürich, Zermatt, Lake Luzern, Geneva, Bern, Basel, the Berner Oberland, Lausanne, Fribourg, Gstaad, the Matterhorn, Montreux, Liechtenstein, and more. Planning on visiting other destinations in Europe? Check out Fodor’s Essential Italy, Fodor's Essential Germany, and Fodor's Essential France. *Important note for digital editions: The digital edition of this guide does not contain all the images or text included in the physical edition. ABOUT FODOR'S AUTHORS: Each Fodor's Travel Guide is researched and written by local experts. Fodor’s has been offering expert advice for all tastes and budgets for over 80 years. For more travel inspiration, you can sign up for our travel newsletter at fodors.com/newsletter/signup, or follow us @FodorsTravel on Facebook, Instagram, and Twitter. We invite you to join our friendly community of travel experts at fodors.com/community to ask any other questions and share your experience with us!
Winter Sport Tourism
Author: Simon Hudson
Publisher: Goodfellow Publishers Ltd
ISBN: 1910158410
Category : Business & Economics
Languages : en
Pages : 288
Book Description
A complete insight into the ever-growing snow sports industry, looking at changing demographics, climate change and how these issues can be managed.
Publisher: Goodfellow Publishers Ltd
ISBN: 1910158410
Category : Business & Economics
Languages : en
Pages : 288
Book Description
A complete insight into the ever-growing snow sports industry, looking at changing demographics, climate change and how these issues can be managed.
Chess Player's Chronicle
Textiles in Sport
Author: Roshan Shishoo
Publisher: Elsevier
ISBN: 1845690885
Category : Technology & Engineering
Languages : en
Pages : 379
Book Description
The technical developments in the sports clothing industry has resulted in the use of functional textiles for highly-specialised performances in different sports. Developments include thermal and functional properties and coated and laminated clothes. With bio- and smart materials providing such a strong focus in the textile industry generally, companies are going for 'value-added' textiles, such as in-built sensors which monitor performance. In-built wear comfort is a growing market trend and includes clothing which improves the skin's performance. Written by a distinguished editor and a team of authors from the cutting edge of textile research, Textiles in sport discusses high-performance, high-function and intelligent textiles for sportswear. - Invaluable for a broad range of readers - Discusses high-performance, high-function and intelligent textiles for sportswear
Publisher: Elsevier
ISBN: 1845690885
Category : Technology & Engineering
Languages : en
Pages : 379
Book Description
The technical developments in the sports clothing industry has resulted in the use of functional textiles for highly-specialised performances in different sports. Developments include thermal and functional properties and coated and laminated clothes. With bio- and smart materials providing such a strong focus in the textile industry generally, companies are going for 'value-added' textiles, such as in-built sensors which monitor performance. In-built wear comfort is a growing market trend and includes clothing which improves the skin's performance. Written by a distinguished editor and a team of authors from the cutting edge of textile research, Textiles in sport discusses high-performance, high-function and intelligent textiles for sportswear. - Invaluable for a broad range of readers - Discusses high-performance, high-function and intelligent textiles for sportswear
Sports Engineering and Computer Science
Author: Qi Luo
Publisher: CRC Press
ISBN: 1315755718
Category : Computers
Languages : en
Pages : 516
Book Description
Sports Engineering and Computer Science contains papers presented at the 2014 International Conference on Sport Science and Computer Science (SSCS 2014), held September 16-17, 2014 in Singapore and at the 2014 International Conference on Biomechanics and Sports Engineering (BSE 2014), held October 24-25, 2014, in Riga, Latvia. The contributions hav
Publisher: CRC Press
ISBN: 1315755718
Category : Computers
Languages : en
Pages : 516
Book Description
Sports Engineering and Computer Science contains papers presented at the 2014 International Conference on Sport Science and Computer Science (SSCS 2014), held September 16-17, 2014 in Singapore and at the 2014 International Conference on Biomechanics and Sports Engineering (BSE 2014), held October 24-25, 2014, in Riga, Latvia. The contributions hav
The New York Times Practical Guide to Practically Everything
Author: Amy D. Bernstein
Publisher: Macmillan
ISBN: 9780312353889
Category : Reference
Languages : en
Pages : 862
Book Description
A collection of information on aspects of daily life and a variety of popular topics, such as the home, health, animals, nature, sports, and entertainment.
Publisher: Macmillan
ISBN: 9780312353889
Category : Reference
Languages : en
Pages : 862
Book Description
A collection of information on aspects of daily life and a variety of popular topics, such as the home, health, animals, nature, sports, and entertainment.