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Author: Ali F. Farhoomand Publisher: Hong Kong University Press ISBN: 9622097588 Category : Business & Economics Languages : en Pages : 327
Book Description
The case studies are topically diverse, and span a range of managerial functions and sectors. This casebook is an anthology of 28 cases from the series. The cases are written with a strong management perspective to offer a practical and interesting look at how successful entrepreneur-managers in Hong Kong systematically generate innovations in the shape of successful new products, services, processes and technologies when faced with various organizational and environmental challenges. They constitute a comprehensive self-contained course of study; each case can also be considered on its own.
Author: Ali F. Farhoomand Publisher: Hong Kong University Press ISBN: 9622097588 Category : Business & Economics Languages : en Pages : 327
Book Description
The case studies are topically diverse, and span a range of managerial functions and sectors. This casebook is an anthology of 28 cases from the series. The cases are written with a strong management perspective to offer a practical and interesting look at how successful entrepreneur-managers in Hong Kong systematically generate innovations in the shape of successful new products, services, processes and technologies when faced with various organizational and environmental challenges. They constitute a comprehensive self-contained course of study; each case can also be considered on its own.
Author: Michael Schaper Publisher: Wiley ISBN: 9780470810828 Category : Business & Economics Languages : en Pages : 0
Book Description
The second edition of this popular text has been thoroughly updated to reflect contemporary developments in small business and entrepreneurship and its applications to Australasian organisations. Entrepreneurship and small business management are two very close and often overlapping disciplines. If entrepreneurship specifically refers to the dynamic process of creating a new business venture, small business management generally addresses various issues in organising and operating a small business. In practice however, a large part of the textbooks contents from both disciplines tend to cover similar issues such as small business start-up (starting from scratch, buying an existing business or operating a franchise), developing a business plan, selecting a legal form of organisation, marketing research and organising and financing the new venture. Features New! Four end-of-book cases profiling Australasian entrepreneurs. Each case represents a different region covering Australia, New Zealand, Malaysia and Singapore. The companies profiled are within industries of interest to students including branded fitness programs, automatic video production and specialist healthcare. Each case is accompanied by comprehensive teaching notes. New! Accompanying local video cases and activities for instructors. The videos are closely tied to each end-of-book case, providing visual support to assist students’ understanding. Comprehensive text website including Instructor’s Resource Guide and Power Point slides The geographic markets for the book are both Australasia (Australia and New Zealand) and South East Asia (Indonesia, Hong Kong, Malaysia and Singapore). As an increasing amount of goods, capital and people move between these two regions, this text will provide the reader with a better regional understanding of this environment. The ‘What would you do?’ feature presents a scenario in which an entrepreneur/small business manager needs to respond to a problem or situation. The ‘Entrepreneur profile’ in every chapter profiles Australian, New Zealand and Asia-Pacific entrepreneurs and small business leaders. The end-of-chapter case study profiles an entrepreneurial approach and/or small business management issue in the Pacific Rim.
Author: Paul Burns Publisher: Bloomsbury Publishing ISBN: 1350933309 Category : Business & Economics Languages : en Pages : 670
Book Description
This new edition of the market-leading textbook by Paul Burns offers an unrivalled holistic introduction to the field of entrepreneurship and valuable guidance for budding entrepreneurs looking to launch their own small business. Drawing on his decades of academic and entrepreneurial experience, the author takes you on a journey through the business life-cycle, from the early stages of start-up, through progressive growth, to the confident strides of a mature business. Combining cutting-edge theory with fresh global examples and lessons from real-life business practice, this accessible and explorative textbook will encourage you to develop the knowledge and skills needed to navigate the challenges faced by today's entrepreneurs. Entrepreneurship and Small Business will help you to: - Learn what makes entrepreneurs tick with brand new Get into the Mindset video interviews and an exploration of entrepreneuial character traits - Seamlessly incorporate multimedia content into your learning with the new Digital Links platform accessed via your smart device - Understand how worldwide events can impact small businesses through incisive analysis of the effects of the COVID-19 pandemic - Grasp how entrepreneurship differs around the globe, with over 100 Case Insights and new examples from a diverse range of countries and industries - Ensure your understanding of the entrepreneurial landscape is up-to-date, with new chapters on recruiting and managing people, and on lean methodologies and business model frameworks. This is the ideal textbook for students taking undergraduate and postgraduate Entrepreneurship or Small Business Management courses, as well as for MBA students.
Author: Ian Chaston Publisher: SAGE ISBN: 1446202194 Category : Business & Economics Languages : en Pages : 273
Book Description
Examining the crucial role of innovation and entrepreneurship in achieving growth and ongoing success in the small business sector, this book carefully examines the processes by which small businesses identify new opportunities, evolve appropriate marketing strategies, develop new products and services and successfully launch these into the market. The text: - Includes a dedicated chapter on social entrepreneurship and family firms - Explores issues of Ethics and Corporate Social Responsibility - Packed with supporting "real world" case studies including Apple′s iPod, Facebook, Starbucks and YouTube to illustrate how entrepreneurial firms succeed. - Learning features including learning aims, summaries, points for discussion, and further reading. - Companion website with instructors′ manual and PowerPoint slides and access to full-text journal articles for students.
Author: Dr. Denise A. D. Bedford Publisher: Academic Conferences and publishing limited ISBN: 1911218719 Category : Languages : en Pages : 553
Book Description
These proceedings represent the work of researchers participating in the 6th International Conference on Innovation and Entrepreneurship (ICIE 2018) which is being co-hosted by Georgetown University and George Washington University and is being held at The University of the District of Columbia (UDC) on 5-6 March 2018.
Author: Ali F. Farhoomand
Author: Ali F. Farhoomand
Author: Michael Schaper
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Author: Dr. Denise A. D. Bedford