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Author: Ryan Trembath Publisher: Eckhartz Press ISBN: 1736077406 Category : Biography & Autobiography Languages : en Pages : 105
Book Description
Just about everyone is familiar with the Nike Air Jordan shoe, but just when did the practice of attaching an athlete’s name to a shoe become common practice? This text takes you from the beginning of the signature shoe industry, and through the 1980s when the popularity of signature shoes accelerated. At the start of the ‘90s, just about every footwear company was producing a signature shoe, and looking for the next charismatic spokesperson, when they saw the dollars Nike was making with the Jordans. Eventually, signature shoes entered all facets of popular culture and were taken for granted by the public. Before long, it wasn’t just the most well-known and marketable athletes getting their own shoe. Athletes in Major League Baseball, the Women’s National Basketball Association, National Association for Stock Car Auto Racing, Formula One, the Professional Golfers’ Association, the National Football League, musicians, and even the National Hockey League had their own footwear to go along with the mainstays of the NBA and professional tennis circuits.
Author: Ryan Trembath Publisher: Eckhartz Press ISBN: 1736077406 Category : Biography & Autobiography Languages : en Pages : 105
Book Description
Just about everyone is familiar with the Nike Air Jordan shoe, but just when did the practice of attaching an athlete’s name to a shoe become common practice? This text takes you from the beginning of the signature shoe industry, and through the 1980s when the popularity of signature shoes accelerated. At the start of the ‘90s, just about every footwear company was producing a signature shoe, and looking for the next charismatic spokesperson, when they saw the dollars Nike was making with the Jordans. Eventually, signature shoes entered all facets of popular culture and were taken for granted by the public. Before long, it wasn’t just the most well-known and marketable athletes getting their own shoe. Athletes in Major League Baseball, the Women’s National Basketball Association, National Association for Stock Car Auto Racing, Formula One, the Professional Golfers’ Association, the National Football League, musicians, and even the National Hockey League had their own footwear to go along with the mainstays of the NBA and professional tennis circuits.
Author: Jason Coles Publisher: Bloomsbury Publishing ISBN: 1472937066 Category : Sports & Recreation Languages : en Pages : 226
Book Description
Many iconic shoes, such as the adidas Stan Smith, Nike Air Jordan and Puma Suede are worn by millions as everyday footwear, but were originally born to bring victory on court, track and field. Golden Kicks reveals the stories behind some of the greatest shoes in sporting history, the roles they played in sport's most significant moments, and how they have made the transition from classic sportswear to mainstream streetwear. Discover the amazing stories behind the shoes, the people who made them, and the athletes who wore them.
Author: Aneta Genova Publisher: Bloomsbury Publishing USA ISBN: 1628921617 Category : Business & Economics Languages : en Pages : 318
Book Description
This comprehensive introduction to accessory design gives the aspiring designer an overview of the history of fashion accessories, including a look at important contributions by brands both classic and contemporary. Genova presents a model for accessory design, from inspiration through manufacturing, and relates that process to the design of handbags and small leather goods, footwear, hats, gloves, belts, neckwear, and pocket squares. For each accessory, the text explains how the designer's creativity can be channeled into the development of styles that enhance a brand's appeal to its target market.
Author: Yuniya Kawamura Publisher: Bloomsbury Publishing ISBN: 1474262929 Category : Social Science Languages : en Pages : 201
Book Description
This is the first academic study of sneakers and the subculture that surrounds them. Since the 1980s, American sneaker enthusiasts, popularly known as “sneakerheads” or “sneakerholics”, have created a distinctive identity for themselves, while sneaker manufacturers such as Reebok, Puma and Nike have become global fashion brands. How have sneakers come to gain this status and what makes them fashionable? In what ways are sneaker subcultures bound up with gender identity and why are sneakerholics mostly young men? Based on the author's own ethnographic fieldwork in New York, where sneaker subculture is said to have originated, this unique study traces the transformation of sneakers from sportswear to fashion symbol. Sneakers explores the obsessions and idiosyncrasies surrounding the sneaker phenomenon, from competitive subcultures to sneaker painting and artwork. It is a valuable contribution to the growing study of footwear in fashion studies and will appeal to students of fashion theory, gender studies, sociology, and popular culture.
Author: Danielle Sarver Coombs Publisher: Bloomsbury Publishing USA ISBN: Category : Social Science Languages : en Pages : 970
Book Description
For the last 150 years, advertising has created a consumer culture in the United States, shaping every facet of American life—from what we eat and drink to the clothes we wear and the cars we drive. In the United States, advertising has carved out an essential place in American culture, and advertising messages undoubtedly play a significant role in determining how people interpret the world around them. This three-volume set examines the myriad ways that advertising has influenced many aspects of 20th-century American society, such as popular culture, politics, and the economy. Advertising not only played a critical role in selling goods to an eager public, but it also served to establish the now world-renowned consumer culture of our country and fuel the notion of "the American dream." The collection spotlights the most important advertising campaigns, brands, and companies in American history, from the late 1800s to modern day. Each fact-driven essay provides insight and in-depth analysis that general readers will find fascinating as well as historical details and contextual nuance students and researchers will greatly appreciate. These volumes demonstrate why advertising is absolutely necessary, not only for companies behind the messaging, but also in defining what it means to be an American.
Author: Amber J. Keyser Publisher: Twenty-First Century Books ISBN: 1467763098 Category : Juvenile Nonfiction Languages : en Pages : 68
Book Description
Sneakers in the 1800s were just a canvas upper and a rubber sole. Today athletic shoes are a multi-billion dollar industry. In Sneaker Century, readers will analyze the history of sneakers and their impact on athletics, fashion, culture, and more.
Author: Bathroom Readers' Institute Publisher: Simon and Schuster ISBN: 1667207997 Category : Humor Languages : en Pages : 482
Book Description
This 37th annual Bathroom Reader from Uncle John and his team is filled with highly entertaining and informative articles that will keep you on the edge of your seat. Uncle John’s Action-Packed Bathroom Reader will take longtime fans and new readers alike on a whirlwind world tour with stories that explore the realms of pop culture, history, sports, and science—plus new exploits of dumb crooks that will make you wonder “What were they thinking?” For this 37th annual edition, Uncle John and his team at the Bathroom Readers’ Institute have explored lands near and far to bring you this collection of entertaining and informative articles that include short reads for a quick trip to the throne room as well as longer page-turners for extended visits. Also included are plenty of amusing lists, factoids, quotes, and quizzes that will fill your head with all sorts of odd trivia that you can use to amaze your friends.
Author: Ryan Trembath
Author: Ryan Trembath
Author: Arthur O. Eger
Author: Jason Coles
Author: Aneta Genova
Author: Yuniya Kawamura
Author: Danielle Sarver Coombs
Author: Amber J. Keyser
Author: 
Author: Bathroom Readers' Institute
Author: