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Author: Dr. Sachin Gupta Publisher: Shineeks Publishers ISBN: 1513687115 Category : Education Languages : en Pages : 110
Book Description
If you are thinking about starting your own business, what would be your first step? And more importantly, what would you do to make it successful? This stunning and fascinating argument lies at the heart of this amazing and enlightening book, Entrepreneurship and Startup Management. This book emerged from the combined statements and opinions expressed by prominent individuals and contributors. The book creatively describes Entrepreneurship as the universal and consistent process throughout the world because every business is backboned by entrepreneurial drive to survive and get prosperous in the economic system. The book also include the current scenario Covid-19, and how it has impacted every employee and has given thought of taking initiatives or exercising their thoughts of doing business so that they won’t face such regression in their professional lives again, in this regard this book can be a path finder for them as it relates to various startups. It will also be helping them in their new ventures by detailing about various available government support systems. This book will help not only new entrepreneurs but will put light on various dark spots in the corporate field to emerge new rainbow of success and survival. In this book, Dr. Gupta and other authors goes far beyond event to explore what it means to uncover your own strengths as an entrepreneur, why individuals should do so, and then describes in detail how this can be achieved. The path outlined by Dr. Gupta and his team is clear, but not easy, because your greatest gift rests alongside your deepest wounds.
Author: Dr. Sachin Gupta Publisher: Shineeks Publishers ISBN: 1513687115 Category : Education Languages : en Pages : 110
Book Description
If you are thinking about starting your own business, what would be your first step? And more importantly, what would you do to make it successful? This stunning and fascinating argument lies at the heart of this amazing and enlightening book, Entrepreneurship and Startup Management. This book emerged from the combined statements and opinions expressed by prominent individuals and contributors. The book creatively describes Entrepreneurship as the universal and consistent process throughout the world because every business is backboned by entrepreneurial drive to survive and get prosperous in the economic system. The book also include the current scenario Covid-19, and how it has impacted every employee and has given thought of taking initiatives or exercising their thoughts of doing business so that they won’t face such regression in their professional lives again, in this regard this book can be a path finder for them as it relates to various startups. It will also be helping them in their new ventures by detailing about various available government support systems. This book will help not only new entrepreneurs but will put light on various dark spots in the corporate field to emerge new rainbow of success and survival. In this book, Dr. Gupta and other authors goes far beyond event to explore what it means to uncover your own strengths as an entrepreneur, why individuals should do so, and then describes in detail how this can be achieved. The path outlined by Dr. Gupta and his team is clear, but not easy, because your greatest gift rests alongside your deepest wounds.
Author: C. Bhattacharjee Publisher: ISBN: 9788179922125 Category : Service industries Languages : en Pages : 0
Book Description
This book is designed to provide a mature, in-depth treatment of service sector management with an Indian perspective at the undergraduate level and to offer continuity with a smooth transition to upper level courses, especially for students studying in business schools. Thus, the text will be highly useful to students as well as professionals.The text unfolds with a concise, practical and unified presentation as to how and why the concept of service started, how competition has changed the face of service jobs and how service has played an important role in industry. It provides guidelines as to how to use service as a crucial marketing weapon and a strategy. It also highlights the powerful marketing model and the game of promises that service marketing is all about, and the uniqueness of service quality standards. The content also emphasizes customer satisfaction which in turn leads to customer retention.
Author: Ravi Shanker Publisher: Excel Books India ISBN: 9788174462671 Category : Business & Economics Languages : en Pages : 676
Book Description
Services Marketing: Text & Readings is an anthology of original works of corporate leaders from the India Services Sector. In addition, a detailed section deals with the conceptual issues of services marketing.The organization of the book is as follows:Services Marketing: Concep-tual Issues Understanding Services Phenomenon, Role of Services in Economy, Services Characteristics and Marketing Implications, Marketing Mix in Services: The Traditional 4Ps, Extended Marketing Mix for Services, Differentiation Strategies, Demand Management and Productivity, Services Quality, Services Strategies Sector Specific Marketing: Challenges and Practices Tourism and Travel Services, Transportation and Logistics Services, Financial Services, Information Technology and Communication Services, Media Services, Health Care Services, Professional Services, Educational and Extension Services, Public Services
Author: Talluru Sreenivas Publisher: Discovery Publishing House ISBN: 9788183560504 Category : Education and state Languages : en Pages : 398
Book Description
Contents: Emerging India: Challenges and Opportunities, Human Rights Education, Elementary Education in India: Now and Then, Secondary Education in India, Nonviolence: A Tool for Promoting Tolerance in Schools, Towards Improving Quality of Higher Education, Quality Culture and Academic Governance, Challenges in Professional Education in Emerging India, Management Education: Reflections on the Needs of Industry, Healthcare in India Strategies for Globalization, Marketing of Integrated Health Care Unit: A Study, Marketing of Hospital Services in India, Total Quality Management in Hospitals, Ethics and Values: A Study of Health Care Services, Biomedical Waste Management, Marketing Practices in Corporate Hospitals: An Appraisal, Prospects of Herbal Formulation and Export Potential, Developed India: Role of the Service Sector, Emergence of Service Era and Service Quality, Managing Insurance Services in the New Millennium, Insurance Services in India.
Author: Sood, Tulika Publisher: IGI Global ISBN: 1522524762 Category : Business & Economics Languages : en Pages : 415
Book Description
Customer satisfaction is a critical factor to the potential success or failure of a business. By implementing the latest marketing strategies, organizations can better withstand the competitive market. Strategic Marketing Management and Tactics in the Service Industry is an essential reference publication that features the latest scholarly research on service strategies for competitive advantage across industries. Covering a broad range of topics and perspectives such as customer satisfaction, healthcare service, and microfinance, this book is ideally designed for students, academics, practitioners, and professionals seeking current research on best practices to build rapport with customers.
Author: Dr. Arti Yadav Publisher: CSMFL Publications ISBN: 8193278445 Category : Business & Economics Languages : en Pages : 244
Book Description
This book is a sharing of research on Foreign Direct Investment scenario of India, making it specific to the highest contributing sector i.e., Services, followed by the case study of German investment which also holds a specific place in the investment environment. Emphasis has been placed on simplicity and practicality through the use of statistical and econometric tools and techniques. This ensures the worth and applicability of the book for a large spectrum of people. The target audience being the researchers, academicians, students, investors, as well as the policymakers, who are associated directly or indirectly with the investment environment. Further those who wanted to have an insight about foreign investment through step by step are assured to learn something new here.
Author: Premilla D'Cruz Publisher: Springer ISBN: 9811310173 Category : Psychology Languages : en Pages : 278
Book Description
This book, recognizing that workplace bullying is a significant employment relations and occupational health and safety problem in India which warrants urgent and holistic intervention, presents empirical studies examining contextual factors, antecedents, mediators, moderators, processes, outcomes and solutions, thereby deepening our understanding of the phenomenon. The chapters showcased in the volume emphasize the paradoxical Indian sociocultural ethos whose simultaneous embrace of humanism versus identity-based, personalized and hierarchical relationships, materialism versus spiritualism and individualism versus collectivism both fuel yet quell misbehaviour. The inquiries which constitute this book engage both positivist and postpostivist paradigms, draw on several theoretical and substantive frameworks, utilize an array of methods, investigate numerous foci and cover various geographical regions in India, a range of industrial sectors and all levels of the organization. In so doing, they make pathbreaking contributions beyond country-specific insights to advance the frontiers of the thematic area worldwide. The chapters include important findings pertaining to digital workplaces, child labour, forgiveness, customer bullying, psychological contract violation, perceived organizational support, psychological capital and comprehensive prevention strategies encompassing psychosocial risks. As well as building on a decade of knowledge about workplace bullying in India, the book puts forward a research agenda on the topic for the subcontinent in particular and the field in general. The volume is of interest to researchers, practitioners and students of organizational studies, human resource management, industrial relations, labour law, corporate law, health sciences and social work.
Author: Ashish Malik Publisher: Routledge ISBN: 1317667484 Category : Business & Economics Languages : en Pages : 261
Book Description
The global impact of so-called ‘offshoring’, including of information technology (IT) and related services, continues to be a topic of great interest to academics, practitioners and policy makers. The Indian IT industry has sustained high levels of growth in revenues and employment since the late 1980s. Even following the global financial crisis and meltdown in 2008, the industry has reported growth, albeit at a lower rate. Furthermore, the high rates of technological change and increased competition has forced businesses and managers to be innovative and create new business models. This book examines how managers and entrepreneurs in the Indian IT industry have explored and exploited human capital opportunities at various stages of the industry’s evolution to create innovative human resources (HR) practices and new business models. Based on extensive academic research and deep reflective practitioner accounts, this collection presents expert content, views and a coherent picture of the challenges and changes in the Indian IT industry and analyses how the industry has remained competitive in a constantly changing environment. This book will appeal to researchers, students and practitioners, particularly in the fields of human resources and strategic management.
Author: Satyajit Chakrabarti Publisher: Taylor & Francis ISBN: 1003818102 Category : Business & Economics Languages : en Pages : 264
Book Description
Embracing sustainable management practices is important for businesses and commercial organizations wishing to responsibly contribute to the socioeconomic development of societies and communities. This book provides insights into recent trends, issues, and challenges in embracing these practices, while promoting growth and innovation in business. The COVID-19 pandemic has redefined the necessity of implementing sustainable practices. This book looks at the process, implementation, and evaluation of sustainable practices in the social and commercial sectors in recent years. With case studies from different industries, these chapters explore and document creative applications of effective measures to chart out financial growth for businesses while reducing carbon emissions, focusing on corporate social responsibility, and working toward socio-economic sustainability for workers and communities, among others. They also examine how these innovative strategies can be scaled up and applied across diverse industries, for small and large businesses, and in different economic environments. Part of the Contemporary Management Practices series, this book will be useful to practising managers, researchers, and students who are interested in business strategy, financial strategy, and social inclusion. It will be especially of use to those working in the areas of corporate governance, corporate social responsibility, green marketing, corporate finance, and organizational performance.
Author: Dr. Sachin Gupta
Author: Dr. Sachin Gupta
Author: C. Bhattacharjee
Author: Ravi Shanker
Author: Talluru Sreenivas
Author: Dr. A. Navinkumar
Author: Sood, Tulika
Author: Dr. Arti Yadav
Author: Premilla D'Cruz
Author: Ashish Malik
Author: Satyajit Chakrabarti