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Semiotics and Communication

Semiotics and Communication PDF Author: Wendy Leeds-Hurwitz
Publisher: Routledge
ISBN: 0805811397
Category : Communication
Languages : en
Pages : 249

Book Description
Communication is, among other things, about the study of meaning -- how people convey ideas for themselves and to one another in their daily lives. Designed to close the gap between what we are able to do as social actors and what we are able to describe as social analysts, this book introduces the language of semiotics -- a language that provides some of the words necessary for discussion of these communication issues. Presenting the basics of semiotic theory to communication scholars, this volume summarizes those aspects most relevant to the study of social interaction, in particular, signs (the smallest elements of meaning in interaction) and codes (sets of related signs and rules for their use) -- explaining how they come together within cultures. Three common social codes -- food, clothing, and objects -- serve as primary examples throughout the book.

From Sign to Text

From Sign to Text PDF Author: Yishai Tobin
Publisher: John Benjamins Publishing
ISBN: 9027278458
Category : Language Arts & Disciplines
Languages : en
Pages : 561

Book Description
This volume contains selected contributions from the colloquium From Sign to Text' (Ben Gurion University, 1985) and combines the diverse interdisciplinary interests and approaches of the contributors in a fundamentally shared definition of language seen as a flexible and open-ended system of systems' revolving around the notion of signs used by human beings to communicate. The special interrelationship between signs and texts is discussed both theoretically and methodologically. The collection consists of an English and a French section.

Semiotics and Communication

Semiotics and Communication PDF Author: Wendy Leeds-Hurwitz
Publisher: Routledge
ISBN: 0805811397
Category : Communication
Languages : en
Pages : 249

Book Description
Communication is, among other things, about the study of meaning -- how people convey ideas for themselves and to one another in their daily lives. Designed to close the gap between what we are able to do as social actors and what we are able to describe as social analysts, this book introduces the language of semiotics -- a language that provides some of the words necessary for discussion of these communication issues. Presenting the basics of semiotic theory to communication scholars, this volume summarizes those aspects most relevant to the study of social interaction, in particular, signs (the smallest elements of meaning in interaction) and codes (sets of related signs and rules for their use) -- explaining how they come together within cultures. Three common social codes -- food, clothing, and objects -- serve as primary examples throughout the book.

Meanings & Co.

Meanings & Co. PDF Author: Alin Olteanu
Publisher: Springer
ISBN: 3319919865
Category : Literary Criticism
Languages : en
Pages : 272

Book Description
This book explores the interdisciplinarity of semiotics and communication studies, comprising both theoretical explorations and semiotic applications to communication with theoretical bearings. These disciplines have generally been understood as mutually implicit, but there still are many unexplored research avenues in this area, particularly on a conceptual level. The book offers broad insights into the epistemological relations between semiotics and other approaches to communication from perspectives such as sociology, philosophy of language and communication theory. As such, it sheds light on the communication of knowledge. Semiotics is currently enjoying increasing popularity within the humanities and social sciences. Understood as relational logic (Charles Peirce) or hermeneutics (structuralism and poststructuralism), semiotics fundamentally implies certain positions with regard to communication. Because of the generality and conceptual vagueness of semiosis and communication, how one elucidates the other is still an underexplored theme. With some pioneering studies of this relation, the books examines various fields, such as language, code, learning, embodiment, political communication, media, cinema, cuisine, multimodality and intertextuality.

The Patterns of Symbolic Communication

The Patterns of Symbolic Communication PDF Author: Sui Yan
Publisher: Routledge
ISBN: 1351597000
Category : Social Science
Languages : en
Pages : 279

Book Description
With the classic semiotician Roland Barthes' ground-breaking research of semiotics, symbols are liberated from linguistics and extended to media research, which makes semiotics increasingly important especially in the present-day world dominated by new media. In this book, the author offers an in-depth critique of the key theorizations of classic semiotics and clarifies some esoteric terminologies such as connotateur, isology, the metalanguage mechanism, the naturalization mechanism, etc. More importantly, combining semiotics with communication studies, the author proposes a number of innovative ideas, such as the leveraging communication, the collaborative communication, the rich variety of signifiers, etc. Besides, this book adds a practical dimension to semiotics studies by investigating diverse patterns of symbolic communication in the real world practices. It will help readers gain insights into the complexity of our life and society which depend on symbols for exchange and communication. This book will appeal to scholars and students of semiotics and communication. Readers who are interested in symbolic communication will also benefit from it.

Sign Studies and Semioethics

Sign Studies and Semioethics PDF Author: Susan Petrilli
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 1614519129
Category : Language Arts & Disciplines
Languages : en
Pages : 358

Book Description
This book examines the issues surrounding the problematic perpetuation of dominant sign systems through the framework of ‘semioethics’. Semioethics is concerned with using semiotics as a powerful tool to critique the status quo and move beyond the reproduction of the dominant order of communication. The aim is to present semioethics as a method to engage semiotics in an active rethink of our ability as humans to affect change.

Semiotics, Marketing and Communication

Semiotics, Marketing and Communication PDF Author: Jean-Marie Floch
Publisher: Palgrave Macmillan
ISBN: 9780333760147
Category : Business & Economics
Languages : en
Pages : 225

Book Description
Semiotics, or the study of signs, plays an increasingly important role within marketing as a guide to psychological and social aspects of communication. Jean-Marie Floch provides an introduction to the potential offered by a semiotic approach to a variety of marketing and communication problems or situations. Key semiotic concepts and principles are gradually introduced using real life studies.

Differences, Similarities and Meanings

Differences, Similarities and Meanings PDF Author: Nicolae-Sorin Drăgan
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110662906
Category : Language Arts & Disciplines
Languages : en
Pages : 314

Book Description
In a world of global communication, where each one’s life depends increasingly on signs, language and communication, understanding how we relate and opening ourselves to otherness, to differences in all their forms and aspects is becoming more and more relevant. Today, we often understand the differences in terms of adversity or opposition and forget the value of the similarities. Semiotic approaches can provide a critical point of view and a more general reflection that can redefine some aspects of the discussion about the nature of these semiotic categories, differences and similarities. The dichotomy differences – similarities is fundamental to understanding the meaning-making mechanisms in language (De Saussure, 1966; Deleuze, 1995), as well as in other sign systems (Ponzio, 1995; Sebeok & Danesi, 2000). Meaning always appears in the “play of differences” (Derrida, 1978) and similarities. Therefore, the phenomena of similarities and differences must be considered complementary (Marcus, 2011). This book addresses and offers new perspectives for analyzing and understanding sensitive topics in the world of global communication (humanities education, responsive understanding of otherness, digital culture and new media power).

Charles Sanders Peirce in His Own Words

Charles Sanders Peirce in His Own Words PDF Author: Torkild Thellefsen
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 1501510347
Category : Language Arts & Disciplines
Languages : en
Pages : 480

Book Description
In 2014, Peirce will have been dead for one hundred years. The book will celebrate this extraordinary, prolific thinker and the relevance of his idea for semiotics, communication, and cognitive studies. More importantly, however, it will provide a major statement of the current status of Peirce's work within semiotics. The volume will be a contribution to both semiotics and Peirce studies.

Handbook of Semiotics

Handbook of Semiotics PDF Author: Winfried Nöth
Publisher: Indiana University Press
ISBN: 0253116082
Category : Literary Criticism
Languages : en
Pages : 592

Book Description
"This is the most systematic discussion of semiotics yet published." —Choice "A bravura performance." —Thomas Sebeok "Nöth's handbook is an outstanding encyclopedia that provides first-rate information on many facets of sign-related studies, research results, and applications." —Social Sciences in General

Experimental Semiotics

Experimental Semiotics PDF Author: Bruno Galantucci
Publisher: John Benjamins Publishing
ISBN: 9027202648
Category : Language Arts & Disciplines
Languages : en
Pages : 168

Book Description
In the early twentieth century, Ferdinand de Saussure envisioned "a science which studies the role of signs as part of social life". About a century later, a science has emerged that is very much in the spirit of that envisioned by de Saussure. Researchers who are developing this science, which has been labeled Experimental Semiotics, conduct controlled studies in which human adults develop novel communication systems or impose novel structure on systems provided to them. This volume offers a primer to Experimental Semiotics and presents a set of studies conducted within this new discipline. The volume is an ideal text complement for an advanced graduate seminar and it will be of interest to anyone who wonders how humans assemble and develop new ways to communicate with one another. Originally published in Interaction Studies 11:1 (2010).