Author: Faber BirrenPublisher:
ISBN:
Category : Color
Languages : en
Pages : 262
Book Description
Selling with Color
Author: Faber BirrenSelling Color to People
Author: Faber BirrenSelling With Color (Classic Reprint)
Author: Faber BirrenPublisher:
ISBN: 9781332194469
Category : Business & Economics
Languages : en
Pages : 258
Book Description
Excerpt from Selling With Color This is a book about color and people. It has been written to be of practical benefit to modern business, to assure the effective development of consumer products, merchandising, advertising, packages, displays. Most books on color will be found long on theory and short on practice. This, perhaps, is because color is emotional in its appeal and tends to inspire a personal and subjective viewpoint. Yet while the so-called artistic aspects of color may be elusive, the facts of mass human reaction are otherwise. For color in industry today may be "engineered" with remarkable certainty, once the methods are known and applied with intelligence and care. It is evident that when you pick the right colors you sell a lot of merchandise or influence a lot of people; when you pick the wrong colors you pile up unsold inventories and see the public turn its back. To management this means that color problems must be rightly analyzed and estimated, that customers and markets must be known. To those charged with the details of styling, the creative "hunch" must be supported by a real understanding of human wants and desires. It is the intent of this book to present facts rather than opinions and to set forth principles that have the support of extensive research and sales record. To accomplish this it has been necessary to gather all possible data from the scientific investigator and to study the sales experience of numerous industries. With such evidence at hand the more temperamental aspects of color may be thrown into clearer light and a better and surer control realized. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Using Colour to Sell
Author: Eric DangerPublisher: Gower Publishing Company, Limited
ISBN:
Category : Color
Languages : en
Pages : 244
Book Description
The 40 (Insider) Secrets of Color Selling
Author: Dan WesterveltPublisher:
ISBN: 9780615788548
Category : Color
Languages : en
Pages : 86
Book Description
This remarkable book explores a new dimension of selling psychology. By enabling the seller to accurately read a buyer's reactions using color knowledge to control the outcome of the sale. If you know your audience, you can sell anything. The challenge in selling is to get that information correct on the first try. This book will do that by giving you an insider's understanding of color meanings and what they tell about your buyer.
Pray and Color
Author: Sybil MacBethPublisher: Paraclete Press (MA)
ISBN: 9781612618272
Category : Art and religion
Languages : en
Pages : 0
Book Description
For readers who struggle with a short attention span, a restless body, or a tendency to daydream, this new prayer form helps to communicate with God. This smaller, "portable" edition has also been revised and updated by the author for the new format.
The Four Color Personalities for MLM
Author: Tom "Big Al" SchreiterPublisher:
ISBN: 9781948197083
Category : Business & Economics
Languages : en
Pages : 108
Book Description
Instant bonding, instant communication, and how to get your network marketing prospects to fully understand and act on your message = fun!This is the most fun of the 25 skills of network marketing. Our prospects have a different point-of-view than we do. So how do we give them our message in a way they ¿get it" and enjoy it?By quickly identifying their color personality.This isn¿t a boring research textbook on the four different personalities. This book is a fun, easy way to know how your prospects think, and the precise magic words to say to each of the four personalities. The results are stunning. Shy distributors become confident when they understand how their prospects think. Experienced distributors have short conversations that get prospects to join immediately.Why be frustrated with prospects? Instead, quickly discover the four personalities in a fun way that you will always remember. You will enjoy observing and analyzing your friends, co-workers and relatives, and you'll see the way they see the world. It feels like you have 3-D glasses in your network marketing career.Of the 25 skills, this is the first skill that new distributors should learn. Why? It gives new distributors instant confidence. It eliminates rejection. It helps prospects listen with open minds.It gets instant results. What could be better than that?You won¿t have to look for great prospects when you know the four color personalities. You will have the ability to turn ordinary people into hot prospects by knowing their color personality and by saying the right words.By using humorous, slightly exaggerated examples of the four personality traits, you will remember and use this skill immediately. Life is more fun when you are the only one with the 3-D glasses.This is the one skill that you'll use every day for the rest of your life!Get ready to smile and achieve quicker rapport and results.
Praying in Color for Kids'
Author: Paraclete Video Productions (PRD)Publisher:
ISBN: 9781557256508
Category : Religion
Languages : en
Pages :
Book Description
Imagine a group of kids on the floor of a gym, or filling a classroom, or on a weekend retreat, praying in a whole new way--so silently that you can hear a pin drop! It happens everyday with Praying in Color.
Selling With Color
Author: Birren FaberPublisher:
ISBN: 9780243776078
Category :
Languages : en
Pages :
Book Description
The Secret Lives of Colour
Author: Kassia St ClairPublisher: John Murray
ISBN: 1473630827
Category : History
Languages : en
Pages : 361
Book Description
THE SUNDAY TIMES BESTSELLER 'A mind-expanding tour of the world without leaving your paintbox. Every colour has a story, and here are some of the most alluring, alarming, and thought-provoking. Very hard painting the hallway magnolia after this inspiring primer.' Simon Garfield The Secret Lives of Colour tells the unusual stories of the 75 most fascinating shades, dyes and hues. From blonde to ginger, the brown that changed the way battles were fought to the white that protected against the plague, Picasso's blue period to the charcoal on the cave walls at Lascaux, acid yellow to kelly green, and from scarlet women to imperial purple, these surprising stories run like a bright thread throughout history. In this book Kassia St Clair has turned her lifelong obsession with colours and where they come from (whether Van Gogh's chrome yellow sunflowers or punk's fluorescent pink) into a unique study of human civilisation. Across fashion and politics, art and war, The Secret Lives of Colour tell the vivid story of our culture.