Author: Gerald L Manning
Publisher: Pearson Higher Ed
ISBN: 1292065249
Category : Business & Economics
Languages : en
Pages : 550

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Book Description
For courses in Sales and Personal Selling. Selling Today: Partnering to Create Value helps students understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. And with the largest number of learn by doing materials available in any personal selling text, Manning/Ahearne/Reece offers instructors a variety of teaching tools to strengthen the learning process. As the developed nations of the world transition from a production focus to a sales-and-service focus, this edition prepares students to succeed as members of a new generation of businesspeople. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.

Author: Tom Hopkins
Publisher: Blackstone Publishing
ISBN: 1613397798
Category : Business & Economics
Languages : en
Pages : 182

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Book Description
Have you discovered the power of the one-call close? Sell it Today, Sell it Now by sales champion, Tom Hopkins, is your ultimate reference guide to planning and perfecting the art of one-call closing. Whether you are an established sales professional with a long track record of achievement or a newcomer yet to make that first sale, you will learn why hundreds of thousands of salespeople use this book as a resource for new techniques and surprising insights. You will discover how easy it is to: Employ the 15 keys of overcoming objections Overcome your fear of closing Manage the 4 concepts that control all sales Let your customers answer their own objections Master the art of the one-call close Once you get a taste of this easy-going, soft-selling, results-only-system, you’ll absolutely love it and never want to sell any other way. This step-by-step sales training book holds the key to your successful sales career.

Author: Jill Konrath
Publisher: Penguin
ISBN: 1101432950
Category : Business & Economics
Languages : en
Pages : 255

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Book Description
Selling is tougher than ever before. Potential customers are under extreme pressure to do more with less money, less time, and fewer resources, and they're wary of anyone who tries to get them to buy or change anything. Under such extreme conditions, yesterday's sales strategies no longer work. No matter how great your offering, you face the daunting task of making yourself appear credible, relevant, and valuable. Now, internationally recognized sales strategist Jill Konrath shows how to overcome these obstacles to get more appointments, speed up decisions, and win sales with these short-fused, frazzled customers. Drawing on her years of selling experience, as well as the stories of other successful sellers, she offers four SNAP Rules: -Keep it Simple: When you make things easy and clear for your customers, they'll change from the status quo. -Be iNvaluable: You have to stand out by being the person your customers can't live without. -Always Align: To be relevant, make sure you're in synch with your customers' objectives, issues, and needs. -Raise Priorities: To maintain momentum, keep the most important decisions at the forefront of their mind. SNAP Selling is an easy-to-read, easy-to-use guide for any seller in today's increasingly frenzied environment.

Author: Gerald L. Manning
Publisher:
ISBN: 9780132048866
Category : Selling
Languages : en
Pages : 592

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Book Description
For the Introductory level course in personal selling, sales, and/or tele-course in selling.Selling Today is a best-selling sales textbook because it integrates the concept of customer value at every step of the selling process. The tenth edition builds on the delivery of customer value by offering time-proven fundamentals and practical practices needed to succeed in today's world of sales and marketing.

Author: Nick Nanton
Publisher:
ISBN: 9780996197816
Category : Business & Economics
Languages : en
Pages : 296

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Book Description
Few topics have been written about as much as SUCCESS. Even among most seriously-discussed subjects like religion and politics, the concept of success plays a critical role. Something just as interesting is that success means different things to each of us. This reflects the individuality that we enjoy. In a commercial context, success is most often measured using the currency of exchange as well as the achievement of goals. Philosophically, success may even be the attainment of a mental state of satisfaction as a result of your actions or thoughts. Whichever way you look at it, success is a topic of interest to everyone. The PremierExperts(r) in this book allow you see their formulas for success, and through their experiences, offer many valuable lessons (including errors to avoid) that are particularly meaningful. Just as action is an integral part of success, mentoring means a faster rate of achievement. However, despite our changing world, we know that the basic tenets of success remain the same, no matter how fast the pace. The PremierExperts(r) in Success Today are willing to mentor you. They have lived what it is all about. . . . Success depends upon previous preparation, and without such preparation there is sure to be failure. Confuciu

Author: J. M. Barry
Publisher: iUniverse
ISBN: 9781462055531
Category : Business & Economics
Languages : en
Pages : 140

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Book Description
Unemployment! Recession! The best of the best are competing for the same jobs! Selling in Todays Economy will sharpen the competitive skills of those who sell. Who sells? EVERYBODY sells everyday! Parents sell to children. Politicians sell to constituents. Preachers sell to congregations. Bosses sell to employees. Marketing and sales professionals sell to us. The unique information in this book will get your point across more effectively (selling) to get others to do what you want them to do more often (buying). Is your sales success measuring up? Is it as good as you think it could be? With over fifty years of sales experience, authors J. M. Barry and Lawrence Coats have worked with, managed, or trained the sales forces of the best sales and development companies in the world; Marriott, Ritz-Carlton, Starwood, Four Seasons, Playground, and EMI Music Publishing. Selling in Todays Economy, distinctly different from any other sales Guide, applies Laws of Physics and performance art secrets used by the best actors of our time to sales fundamentals. The proven cutting-edge training techniques provided in this book, which continue to grow the bottom lines of companies throughout the nation and abroad, have been coveted by large corporations for over a decadeand now they can be yours today!

Author: Jill Konrath
Publisher: Penguin
ISBN: 1591847915
Category : Business & Economics
Languages : en
Pages : 274

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Book Description
Being an agile seller virtually guarantees a prosperous career. When salespeople are promoted, switch jobs, or face new business conditions, they need to learn lots of new information and skills quickly. It's a daunting task, compounded by the fact that they're under intense pressure to deliver immediate results. What Jill Konrath calls agile selling is the ability to quickly learn all this new info and then leverage it for maximum impact. Having an agile mindset, one that keeps you going through challenging times, is the crucial starting point. You also need a rapid-learning plan that helps you establish situational credibility with your targeted or existing customers in just thirty days. In Agile Selling, you'll discover numerous strategies to help you become an overnight sales expert, slashing your path to proficiency. Jill Konrath's fresh sales strategies, provocative insights, and practical advice help sellers win business with today's crazy-busy prospects.

Author: Neil Rackham
Publisher: Taylor & Francis
ISBN: 1000111482
Category : Business & Economics
Languages : en
Pages : 253

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Book Description
True or false? In selling high-value products or services: 'closing' increases your chance of success; it is essential to describe the benefits of your product or service to the customer; objection handling is an important skill; open questions are more effective than closed questions. All false, says this provocative book. Neil Rackham and his team studied more than 35,000 sales calls made by 10,000 sales people in 23 countries over 12 years. Their findings revealed that many of the methods developed for selling low-value goods just don‘t work for major sales. Rackham went on to introduce his SPIN-Selling method. SPIN describes the whole selling process: Situation questions Problem questions Implication questions Need-payoff questions SPIN-Selling provides you with a set of simple and practical techniques which have been tried in many of today‘s leading companies with dramatic improvements to their sales performance.

Author: Brian Signorelli
Publisher: John Wiley & Sons
ISBN: 1119473276
Category : Business & Economics
Languages : en
Pages : 288

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Book Description
Change the way you think about sales to sell more, and sell better. Over the past decade, Inbound Marketing has changed the way companies earn buyers’ trust and build their brands – through meaningful, helpful content. But with that change comes unprecedented access to information in a few quick keystrokes. Enter the age of the empowered buyer, one who no longer has to rely on a sales rep to research their challenges or learn more about how a company’s offering might fit their needs. Now, with more than 60% of purchasing decisions made in the absence of a sales rep, the role of the rep itself has been called into question. With no end in sight to this trend, sales professionals and the managers who lead them must transform both the way they think about selling and how they go about executing their sales playbook. Expert author and HubSpot Sales Director, Brian Signorelli has viewed the sales paradigm shift from the inside—his unique insights perfectly describe the steps sales professionals must take to meet the needs of the empowered customer. In this book, readers will learn: How inbound sales grew out of inbound marketing concepts and practices A step-by-step approach for sales professionals to become inbound sellers What it really means to be a frontline sales manager who leads a team of inbound sellers The role executive leadership plays in affecting an inbound sales transformation For front-line seller, sales manager, executives, and other sales professionals, Inbound Selling is the complete resource to help your business thrive in the age of the empowered buyer.

Author: Tom Blake
Publisher: John Wiley & Sons
ISBN: 9788126509997
Category : Selling
Languages : en
Pages : 272

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Book Description
Market_Desc: · Sales Professionals· Sales Executives and Managers· Senior Management· Management Consultants· Industry Associations in Sales and Training· Students and Professors in MBA and other Business Programs Special Features: · Leading-edge selling concepts: New thinking about the sales function, one which has not evolved very much over the years. Three of North America s most respected sales leaders offer new ways of understanding the sales function, and of engaging the whole company around selling· Appealing message for sales professionals: In an age when many customers are wary of salespeople, and when many salespeople feel adrift and unsupported, this book communicates that sales matters and that salespeople can make a positive difference in the lives and businesses of their customers· A blueprint to follow: Introduces The Four Ps of Selling, and provides a roadmap that sales professionals, executives, managers, and trainers can use to develop customer-centric thinking, and to build long-term, mutually productive relationships with your customers· Practical tools: Features numerous examples, as well as self-assessment scorecards, sample action plans, and other practical tools to help readers hone their selling skills, and create succinct, compelling messages tailored to the customer· Author platform: The authors will promote the book to their clients and through consulting and speaking engagements (over 30 engagements and 8,000 people per year), and tap into the international Procter & Gamble alumni network, as well as into current connections at P&G and other firms About The Book: In Championship Selling, three of North America s most respected sales leaders offer a powerful, yet remarkably simple, vision of what it means to sell, as well as innovative techniques and tools for establishing mutually productive relationships with customers.