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Author: Bob Dickinson Publisher: Wiley ISBN: 9780471749189 Category : Business & Economics Languages : en Pages : 0
Book Description
An insider's view of how the cruising business operates Selling the Sea offers a complete picture of the cruise line industry along with step-by-step coverage of how to effectively market the cruising experience. This updated Second Edition features new coverage of how technology has impacted the industry, new niche markets in cruising, and expanded material on shipbuilding and design. It also includes insightful interviews with today's captains, social directors, food and beverage managers, and cruise line executives who have hands-on experience at the day-to-day workings of a cruise ship.
Author: Bob Dickinson Publisher: ISBN: Category : Business & Economics Languages : en Pages : 392
Book Description
An insider's view of how the cruising business operates "Selling the Sea" offers a complete picture of the cruise line industry along with step-by-step coverage of how to effectively market the cruising experience. This updated "Second Edition" features new coverage of how technology has impacted the industry, new niche markets in cruising, and expanded material on shipbuilding and design. It also includes insightful interviews with today's captains, social directors, food and beverage managers, and cruise line executives who have hands-on experience at the day-to-day workings of a cruise ship. Bob Dickinson (Miami, FL) is President and CEO of Carnival Cruise Lines and a member of the Board of Directors of the parent company Carnival Corporation. Andy Vladimir (Coconut Grove, FL) is a well-known business and travel writer, a member of the Editorial Board of the FIU Hospitality Review, and contributing editor of Quest magazine.
Author: Bob Dickinson Publisher: Wiley ISBN: 9780471749189 Category : Business & Economics Languages : en Pages : 0
Book Description
An insider's view of how the cruising business operates Selling the Sea offers a complete picture of the cruise line industry along with step-by-step coverage of how to effectively market the cruising experience. This updated Second Edition features new coverage of how technology has impacted the industry, new niche markets in cruising, and expanded material on shipbuilding and design. It also includes insightful interviews with today's captains, social directors, food and beverage managers, and cruise line executives who have hands-on experience at the day-to-day workings of a cruise ship.
Author: Dedy Supriadi Adhuri Publisher: ANU E Press ISBN: 1922144835 Category : Nature Languages : en Pages : 244
Book Description
This book is an ethnographic study of several coastal communities in the Kei Islands of eastern Indonesia. Central to Dr. Adhuri’s argument is an insistence that systems of local marine resource management cannot be studied on their own, in isolation from either the complex cultural and historical conditions that give impetus to community action or from the equally complex regional and national contexts within which such action is undertaken.
Author: Ryan D. Wadle Publisher: University of Oklahoma Press ISBN: 0806164190 Category : History Languages : en Pages : 480
Book Description
The accepted narrative of the interwar U.S. Navy is one of transformation from a battle-centric force into a force that could fight on the “three planes” of war: in the skies, on the water, and under the waves. The political and cultural tumult that accompanied this transformation is another story. Ryan D. Wadle’s Selling Sea Power explores this little-known but critically important aspect of naval history. After World War I, the U.S. Navy faced numerous challenges: a call for naval arms limitation, the ascendancy of air power, and budgetary constraints exacerbated by the Great Depression. Selling Sea Power tells the story of how the navy met these challenges by engaging in protracted public relations campaigns at a time when the means and methods of reaching the American public were undergoing dramatic shifts. While printed media continued to thrive, the rapidly growing film and radio industries presented new means by which the navy could connect with politicians and the public. Deftly capturing the institutional nuances and the personalities in play, Wadle tracks the U.S. Navy’s at first awkward but ultimately successful manipulation of mass media. At the same time, he analyzes what the public could actually see of the service in the variety of media available to them, including visual examples from progressively more sophisticated—and effective—public relations campaigns. Integrating military policy and strategy with the history of American culture and politics, Selling Sea Power offers a unique look at the complex links between the evolution of the art and industry of persuasion and the growth of the modern U.S. Navy, as well as the connections between the workings of communications and public relations and the command of military and political power.
Author: Chris Van Dusen Publisher: Chronicle Books ISBN: 1452103836 Category : Juvenile Fiction Languages : en Pages : 31
Book Description
A man and his dog have a whale of a time when their boat trip leads to unexpected adventure in this charmingly illustrated verse children’s book. With enough lunch for three, Mr. Magee and his dog Dee head out to the sea. But what begins as a fun day in the sun turns a bit bumpy when one playful whale decides to say hello. Soon the crew that once was floating finds themselves flying! How will they get down? Who will come to their rescue? And when will they ever get to eat lunch? Down to the Sea with Mr. Magee is a great read-aloud book, sure to provide fits of giggles.
Author: Eric Jay Dolin Publisher: Liveright Publishing ISBN: 1631498266 Category : History Languages : en Pages : 432
Book Description
Winner of the Samuel Eliot Morison Award for Naval Literature Winner of the Fraunces Tavern Museum Book Award A Massachusetts Center for the Book "Must-Read" Finalist for the New England Society Book Award Finalist for the Boston Authors Club Julia Ward Howe Book Award The bestselling author of Black Flags, Blue Waters reclaims the daring freelance sailors who proved essential to the winning of the Revolutionary War. The heroic story of the founding of the U.S. Navy during the Revolution has been told many times, yet largely missing from maritime histories of America’s first war is the ragtag fleet of private vessels that truly revealed the new nation’s character—above all, its ambition and entrepreneurial ethos. In Rebels at Sea, best-selling historian Eric Jay Dolin corrects that significant omission, and contends that privateers, as they were called, were in fact critical to the American victory. Privateers were privately owned vessels, mostly refitted merchant ships, that were granted permission by the new government to seize British merchantmen and men of war. As Dolin stirringly demonstrates, at a time when the young Continental Navy numbered no more than about sixty vessels all told, privateers rushed to fill the gaps. Nearly 2,000 set sail over the course of the war, with tens of thousands of Americans serving on them and capturing some 1,800 British ships. Privateers came in all shapes and sizes, from twenty-five foot long whaleboats to full-rigged ships more than 100 feet long. Bristling with cannons, swivel guns, muskets, and pikes, they tormented their foes on the broad Atlantic and in bays and harbors on both sides of the ocean. The men who owned the ships, as well as their captains and crew, would divide the profits of a successful cruise—and suffer all the more if their ship was captured or sunk, with privateersmen facing hellish conditions on British prison hulks, where they were treated not as enemy combatants but as pirates. Some Americans viewed them similarly, as cynical opportunists whose only aim was loot. Yet Dolin shows that privateersmen were as patriotic as their fellow Americans, and moreover that they greatly contributed to the war’s success: diverting critical British resources to protecting their shipping, playing a key role in bringing France into the war on the side of the United States, providing much-needed supplies at home, and bolstering the new nation’s confidence that it might actually defeat the most powerful military force in the world. Creating an entirely new pantheon of Revolutionary heroes, Dolin reclaims such forgotten privateersmen as Captain Jonathan Haraden and Offin Boardman, putting their exploits, and sacrifices, at the very center of the conflict. Abounding in tales of daring maneuvers and deadly encounters, Rebels at Sea presents this nation’s first war as we have rarely seen it before.
Author: Ryan D. Wadle Publisher: University of Oklahoma Press ISBN: 0806164204 Category : History Languages : en Pages : 317
Book Description
The accepted narrative of the interwar U.S. Navy is one of transformation from a battle-centric force into a force that could fight on the “three planes” of war: in the skies, on the water, and under the waves. The political and cultural tumult that accompanied this transformation is another story. Ryan D. Wadle’s Selling Sea Power explores this little-known but critically important aspect of naval history. After World War I, the U.S. Navy faced numerous challenges: a call for naval arms limitation, the ascendancy of air power, and budgetary constraints exacerbated by the Great Depression. Selling Sea Power tells the story of how the navy met these challenges by engaging in protracted public relations campaigns at a time when the means and methods of reaching the American public were undergoing dramatic shifts. While printed media continued to thrive, the rapidly growing film and radio industries presented new means by which the navy could connect with politicians and the public. Deftly capturing the institutional nuances and the personalities in play, Wadle tracks the U.S. Navy’s at first awkward but ultimately successful manipulation of mass media. At the same time, he analyzes what the public could actually see of the service in the variety of media available to them, including visual examples from progressively more sophisticated—and effective—public relations campaigns. Integrating military policy and strategy with the history of American culture and politics, Selling Sea Power offers a unique look at the complex links between the evolution of the art and industry of persuasion and the growth of the modern U.S. Navy, as well as the connections between the workings of communications and public relations and the command of military and political power.
Author: Bob Dickinson
Author: Bob Dickinson
Author: Bob Dickinson
Author: Dedy Supriadi Adhuri
Author: Ryan D. Wadle
Author: Chris Van Dusen
Author: Adhuri
Author: Eric Jay Dolin
Author: Ryan D. Wadle
Author: W. Michael Gear
Author: Gary Paulsen