Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Sales & Celebrations PDF full book. Access full book title Sales & Celebrations by Sarah Elvins. Download full books in PDF and EPUB format.
Author: Sarah Elvins Publisher: Ohio University Press ISBN: 0821415492 Category : New York (State), Western Languages : en Pages : 245
Book Description
Between the two world wars, the retail world experienced tremendous changes. New forms of competition, expanded networks of communication and transportation, and the proliferation of manufactured goods posed challenges to department store and small shopkeeper alike. In western New York, and in Buffalo and Rochester in particular, retailers were a crucial part of urban life, acting as cultural brokers and civic leaders. They were also cultivators of area pride. Even as they adopted the latest merchandising techniques or stocked the newest items, merchants emphasized their local roots and their ability to put a local spin on national trends and innovations. Regional identity became a powerful selling tool not only during the prosperity of the 1920s but also through the economic crisis of the Great Depression. Sales and Celebrations explains how local traditions and institutions affected the evolution of American consumer culture. It expands our understanding of American consumerism, demonstrating that local particularities and loyalties could often coexist with, and occasionally challenge, the spread of mass consumption. In her award-winning study, Professor Sarah Elvins provides new insight into the relationship between America's largest metropolises and its smaller centers. Retailers in Buffalo and Rochester did not simply imitate the practices of their counterparts in Manhattan and Chicago; they highlighted their unique ability to serve the wants and needs of their particular markets. By drawing attention to this persistent power of the local, Sales and Celebrations illuminates a neglected aspect of the story of American culture in the interwar period.
Author: Sarah Elvins Publisher: Ohio University Press ISBN: 0821415492 Category : New York (State), Western Languages : en Pages : 245
Book Description
Between the two world wars, the retail world experienced tremendous changes. New forms of competition, expanded networks of communication and transportation, and the proliferation of manufactured goods posed challenges to department store and small shopkeeper alike. In western New York, and in Buffalo and Rochester in particular, retailers were a crucial part of urban life, acting as cultural brokers and civic leaders. They were also cultivators of area pride. Even as they adopted the latest merchandising techniques or stocked the newest items, merchants emphasized their local roots and their ability to put a local spin on national trends and innovations. Regional identity became a powerful selling tool not only during the prosperity of the 1920s but also through the economic crisis of the Great Depression. Sales and Celebrations explains how local traditions and institutions affected the evolution of American consumer culture. It expands our understanding of American consumerism, demonstrating that local particularities and loyalties could often coexist with, and occasionally challenge, the spread of mass consumption. In her award-winning study, Professor Sarah Elvins provides new insight into the relationship between America's largest metropolises and its smaller centers. Retailers in Buffalo and Rochester did not simply imitate the practices of their counterparts in Manhattan and Chicago; they highlighted their unique ability to serve the wants and needs of their particular markets. By drawing attention to this persistent power of the local, Sales and Celebrations illuminates a neglected aspect of the story of American culture in the interwar period.
Author: Maria Provenzano Publisher: Harper Celebrate ISBN: 0785245790 Category : Cooking Languages : en Pages : 369
Book Description
Why wait for the holidays to celebrate? Life’s everyday moments are worthy of connecting people together with food and crafts. Everyday Celebrations from Scratch is filled with impressive (yet easy) recipes, step-by-step craft tutorials, and inspiration to set the scene--all to help you create the life you want, from scratch. First, Maria shares the essentials of everyday celebrations, including must-haves for a well-stocked pantry and the basic supplies for craft activities anyone can do. Each section of the book provides inspiration for both food and do-it-yourself (DIY) projects, so you can invest minimum time for maximum impact! Discover how fun it can be to celebrate . . . Weeknight meals, so even a takeout night is memorable Family, including an inspiring and nourishing breakfast before a loved one’s major presentation or important test Friendship, with crafts like custom bookmarks for your reading club or wine glass tags for a girl’s night in Sports, which can involve the best-ever tailgating party or a neighborhood backyard Olympics Seasons, to make it even easier to feel festive all year round Everyday celebrations are the foundations of memories that last a lifetime, and Maria will show you just how easy it can be!
Author: Sharon Murphy Publisher: DIANE Publishing ISBN: 0788108654 Category : Languages : en Pages : 196
Book Description
A compilation of ideas and comments from parents, school personnel, community members, and graduates of high school who have planned and implemented All Night Alcohol/Drug-Free Prom and Graduation Celebrations. Presents samples of projects undertaken by high school communities in their efforts to provide safe, fun-filled, party environments that appeal to students. Illustrated.
Author: Robin Lent Publisher: John Wiley & Sons ISBN: 0470498374 Category : Business & Economics Languages : en Pages : 180
Book Description
Selling high-end luxury creations requires a different set of skills than does traditional selling. Clients have high expectations for the service they receive and base their purchasing decisions more on emotion and desire than practical need. Whether you are selling diamond bracelets or sports cars, the key to concluding the sale lies in how well you sell rather than what you sell. In Selling Luxury, Robin Lent and Geneviève Tour explore every component of luxury sales and offer proven, practical strategies for connecting with customers. Rather than sales associates, the luxury market calls for “Sales Ambassadors” who represent the brand with distinction. Sales Ambassadors understand how to connect with customers by discovering their unique motivational desires. This requires a multitude of specialized skills: passion, perseverance, empathy, daring, and curiosity. Through personalized service each and every time, Sales Ambassadors are able to build trust, brand loyalty, and lasting customer relationships. If you want to succeed in the luxury sales universe, Selling Luxury is for you. You’ll pick up the skills and approaches that work everyday in a multitude of situations. You’ll learn how to: Connect emotionally with customers Exceed your customers’ expectations Turn every customer contact into a brand experience Personalize your customer service Learn about customers through observing and discovery Create the desire to purchase Deal positively with customer objections Build a relationship of trust and brand loyalty The universe of luxury is no place for traditional hard-sell tactics. Instead, you have to subtly adapt to your customer in a deeper way. Doing so takes a truly personal touch. Selling Luxury shows you how to develop these skills and make them a key part of your own unique selling style.
Author: Dan Kleinman Publisher: Red Wheel/Weiser ISBN: 1601639031 Category : Business & Economics Languages : en Pages : 256
Book Description
All Star Sales Teams focuses on molding the sales team into an organization's most productive nucleus. This book uniquely integrates critical development, organizational, and compensation concepts into practical, day-to-day processes. It also answers eight key questions that define successful sales and reward structures: * What methods most clearly communicate sales objectives? * How do you make sure that new products or services reinforce the organization's vision, strategy, and operating style? * What critical information does management need about how the marketplace rewards comparable delivery teams? * What tactics boost the effectiveness of sales rewards? * How can leaders maximize sales management strengths and neutralize weaknesses? * How does a company fully engage its sales representatives? * What functional areas ought to participate in designing sales rewards? * How can an organization minimize design complexity? This comprehensive book benefits anyone who manages a sales force, influences their company's strategy and staff productivity, or is critical in sustaining the culture of selling throughout an organization. It also provides a needed blueprint for achieving a dynamic sales environment and a satisfied and productive team of selling all-stars.
Author: Valerie Sloane Publisher: Business By Phone Inc ISBN: 9781881081043 Category : Business & Economics Languages : en Pages : 180
Book Description
With this book you'll learn how managing with a personal touch decreases turnover, and helps you lead your team to celebrate success and transcend stress.
Author: Jim Carsson Publisher: Vincent Noot ISBN: 8832515431 Category : Business & Economics Languages : en Pages : 44
Book Description
Listen to these tactics from an experienced vendor who has attended dozens of events. The author relates his experiences of signing up for local fairs, paying a fee, and trying to talk to people to make a profit. These experiences have helped him and his partner gain insights in selling and marketing. Selling at events is an art by itself. No matter which product you’re selling, there are things you need to know about positioning, target groups, approaching people, estimating your costs, and customers’ behavior that can help you increase your sales and maximize your profits. Take it from a guy who has been there and start listening now so you can save yourself some money and make more with your business as a vendor. Selling to a bunch of mindless sheep walking by, observing things but never having the tendency to pull out their wallet, is difficult, but if you do it the right way, you can actually convince them that your product or service is worth it and make hundreds of dollars each day you are there.
Author: Keith Petersen Publisher: Caxton Press ISBN: Category : Drama Languages : en Pages : 164
Book Description
Distributed by the University of Nebraska Press for the University of Idaho Press Each of us in the field of local history remembers the moment when someone says, "Next year is the centennial. What are we going to do?" The first answer hopefully will be to pick up a copy of Keith Petersen's Historical Celebrations. The book is full of suggestions and checklists as well as sample press releases and a list of resources for technical assistance to assist with the best possible historical celebrations for communities.
Author: Charles Jensen Publisher: Createspace Independent Publishing Platform ISBN: 9781519793904 Category : Languages : en Pages : 42
Book Description
Use these insights from an experienced vendor to sell more product at events In the past couple of years, I have attended dozens of events, fairs, if you will, that have helped us gain insights into selling and marketing. Selling at events is an art by itself. No matter what product you're selling, there are things you need to know about positioning, target groups, approaching people, estimating your costs, and customers' behavior that can help you increase your sales and maximize your profits. Take it from a guy who has been there and start reading now so you can save yourself some money and make more with your business as a vendor. Keywords: vendors, vendor, selling at events, selling more, salesmen, sales pitch, sales techniques, sales tips, selling techniques, selling tips, booth displays, booths, selling at booths, selling as a vendor, get more sales, sell more, sell better, get higher sales, create more sales, vendor booths, booth display, sales at events, booths at events, booths at fairs, sales at fairs, selling at fairs, vendor at fairs
Author: Sarah Elvins
Author: Sarah Elvins
Author: Maria Provenzano
Author: Sharon Murphy
Author: Robin Lent
Author: Dan Kleinman
Author: 
Author: Valerie Sloane
Author: Jim Carsson
Author: Keith Petersen
Author: Charles Jensen