RURAL MARKETING STRATEGIES- The Role of Micro Finance (With Special reference to HUL Shakti) PDF Download

Author: DR.V.BHARGAVI REDDY
Publisher: Lulu.com
ISBN: 1365016269
Category :
Languages : en
Pages : 248

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Author: Krishnamacharyulu C. S. G.
Publisher: Pearson Education India
ISBN: 9788131732632
Category : Marketing
Languages : en
Pages : 612

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Author: Alain Verbeke
Publisher: Cambridge University Press
ISBN: 110848803X
Category : Business & Economics
Languages : en
Pages : 515

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Revised edition of International business strategy, 2013.

Author: Subhasis Ray
Publisher: Springer Science & Business Media
ISBN: 8132216539
Category : Business & Economics
Languages : en
Pages : 223

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This book is a compilation of Corporate Social Responsibility (CSR) theory and practices, with special reference to the Indian context. Over the last few decades, which have seen the onset of globalization, emergence of the industrial sector and an increased focus on community development, much attention has been focused on the role of corporations towards developing those societies where their operations are based. The introduction and evolution of CSR theories and practice in the developed countries has given CSR theorists and practitioners the guidance to appropriately place and implement CSR initiatives to help develop their role in the developed societies. However, while ample literature exists on such CSR practices, little has been done to aid the development of CSR in developing countries. Characterized by peculiar economic, political and social settings, the developing world needed its own blueprint for how CSR works and how it could best succeed. The need for doing is especially pertinent to a country like India, which is presently at a very crucial threshold, economically, politically and socially. Given the need to contextualize CSR theory and practice to the developing context, several CSR theories and practices have been explored in this book, which will provide readers with a thorough understanding of CSR and its successful implementation.

Author: David Young
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3111295958
Category : Business & Economics
Languages : en
Pages : 213

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Reimagining business models is a tall order for any management team, and especially so in today’s business landscape of continual disruptive change. Having examined hundreds of businesses over the course of their research, the BCG Henderson Institute has developed a systematic approach for reimagining business models for economic and social sustainability, creating new modes of differentiation and advantage, embedding societal value into products and services, managing new performance measures, and reshaping business ecosystems to support these initiatives. This book explores the why, what, and how of sustainable business model innovation (SBM-I) – a new method by which corporations can optimize for both business and social value using their core businesses to deliver the financial returns expected by their owners and, in tandem, to help society meet its most significant challenges. It details the SBM-I innovation cycle linking to value creation and scaled transformation, and expands the application of SBM-I to sustainable business ecosystems and corporate lead sustainability alliances. Sustainable Business Model Innovation offers inspiration and guidance to create more competitive and sustainable companies. Your company's future, our environment, and society depend on doing so.

Author: Peter Cappelli
Publisher: Harvard Business Press
ISBN: 1422147592
Category : Corporate culture
Languages : en
Pages : 337

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Exploding growth. Soaring investment. Incoming talent waves. India's top companies are scoring remarkable successes on these fronts - and more. How? Instead of adopting management practices that dominate Western businesses, they're applying fresh practices of their ownin strategy, leadership, talent, and organizational culture. In The India Way, the Wharton School India Team unveils these companies' secrets. Drawing on interviews with leaders of India's largest firms - including Mukesh Ambani of Reliance Industries, Narayana Murthy of Infosys Technologies, and Vineet Nayar of HCL Technologies - the authors identify what Indian managers do differently, including: Looking beyond stockholders' interests to public mission and national purpose Drawing on improvisation, adaptation, and resilience to overcome endless hurdles Identifying products and services of compelling value to customers Investing in talent and building a stirring culture The authors explain how these innovations work within Indian companies, identifying those likely to remain indigenous and those that can be adapted to the Western context. With its in-depth analysis and research, The India Way offers valuable insights for all managers seeking to strengthen their organization's performance.

Author: Dyer
Publisher: John Wiley & Sons
ISBN: 111988909X
Category :
Languages : en
Pages : 563

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Author: Rajesh Kumar
Publisher: Academic Press
ISBN: 0128025433
Category : Business & Economics
Languages : en
Pages : 519

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Valuation: Theories and Concepts provides an understanding on how to value companies that employ non-standard accounting procedures, particularly companies in emerging markets and those that require a wider variety of options than standard texts provide. The book offers a broader, more holistic perspective that is perfectly suited to companies and worldwide markets. By emphasizing cases on valuation, including mergers and acquisition valuation, it responds to the growing expectation that students and professionals must generate comprehensive perspectives based on thorough investigations and a library of valuation theories. Readers will gain a better understanding of the development of complete analyses, including trend analysis of financial parameters, ratio analysis, and differing perspectives on valuation and strategic initiatives. Case studies include stock market performance and synergies and the intrinsic value of the firm are compared with offer price. In addition, full data sets for each chapter are available online. - Provides an understanding on how to value companies that employ non-standard accounting procedures, particularly companies in emerging markets - Gives readers the ability to compare the intrinsic value of the firm with the offer price - Showcases a variety of valuation techniques and provides details about handling each part of the valuation process - Each case has data in excel spreadsheets for all companies, and data sets for each chapter are available online

Author: Rob van Tulder
Publisher: Emerald Group Publishing
ISBN: 1835491197
Category : Business & Economics
Languages : en
Pages : 306

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Book Description
Politicians and businesses alike agree that something must be done about the environment, the question is what, how, when, and by whom? We ask, are we actually walking the talk?

Author: Wilfried Aulbur
Publisher: Random House India
ISBN: 9385990500
Category : Literary Collections
Languages : en
Pages : 304

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Book Description
How can one survive in a market which is volatile and uncertain? What strategies have worked and not worked in the past? What does it take to be successful in India? What are the successful strategies applied by the likes of HUL, Godrej, Adani Ports and redBus? So what does it take to Ride the Tiger? Sound flexible strategy, operational excellence and dedication to customer-centric innovation. But what does that really mean? How have successful Indian companies managed challenges in an extremely price-sensitive market? In this book, Wilfried Aulbur and Amit Kapoor look at successful, and sometimes not-so-successful, strategies, operations and innovations in India. They have distilled lessons from their decades of practical work experience in the country. From large family conglomerates like Tata and Godrej to newer additions like Adani, from MNCs like Maruti Suzuki to start-ups in Bangalore and Gurgaon—the book explores key learnings from all four kinds of companies in an Indian context and provides useful insights into how business is done in India.