The Business of Ecommerce PDF Download

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The Business of Ecommerce

The Business of Ecommerce PDF Author: Paul May
Publisher: Cambridge University Press
ISBN: 9780521776981
Category : Computers
Languages : en
Pages : 292

Book Description
The Business of Ecommerce explains how to conduct business over the Web. Accessible and useful to both technical and nontechnical readers, the book describes the relevant business issues to technologists and technical issues to business managers. Paul May combines his experience as a consultant to both blue chip companies and Internet startups to provide a generic model for understanding ecommerce opportunities. He makes accessible all of the relevant technologies. This book empowers technical and business decision-makers to maximize the opportunities of ecommerce.
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