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Rethinking the Media Audience

Rethinking the Media Audience PDF Author: Pertti Alasuutari
Publisher: SAGE Publications Ltd
ISBN: 1446235777
Category : Language Arts & Disciplines
Languages : en
Pages : 314

Book Description
Pertti Alasuutari provides a state-of-the-art summary of the field of audience research. With contributions from Ann Gray, Joke Hermes, John Tulloch and David Morley, a case is presented for a new agenda to account for the role of the media in everyday life.

Rethinking the Media Audience

Rethinking the Media Audience PDF Author: Pertti Alasuutari
Publisher: SAGE
ISBN: 1849206732
Category : Language Arts & Disciplines
Languages : en
Pages : 224

Book Description
Pertti Alasuutari provides a state-of-the-art summary of the field of audience research. With contributions from Ann Gray, Joke Hermes, John Tulloch and David Morley, a case is presented for a new agenda to account for the role of the media in everyday life.

Living Room Wars

Living Room Wars PDF Author: Ien Ang
Publisher: Psychology Press
ISBN: 9780415128018
Category : Art
Languages : en
Pages : 228

Book Description
Living Room Wars brings together Ien Ang's recent writings on media audiences to ask what it means to live in a world saturated by media.

Rethinking Media, Religion, and Culture

Rethinking Media, Religion, and Culture PDF Author: Stewart M. Hoover
Publisher: SAGE Publications
ISBN: 1452246459
Category : Language Arts & Disciplines
Languages : en
Pages : 345

Book Description
The growing connections between media, culture and religion are increasingly evident in contemporary society, but until now have rarely been theoretically linked. The contributors to this volume effectively combine these areas into a coherent whole. The issues they examine include: the decline of religious institutions during the late twentieth century; the increasing autonomy and individualized practice of religion; and the surge of media and media-based icons that are often imbued with religious qualities, and the ensuing effect on cultural practices.

Rethinking the Media Audience

Rethinking the Media Audience PDF Author: Pertti Alasuutari
Publisher: SAGE Publications Ltd
ISBN: 1446235777
Category : Language Arts & Disciplines
Languages : en
Pages : 314

Book Description
Pertti Alasuutari provides a state-of-the-art summary of the field of audience research. With contributions from Ann Gray, Joke Hermes, John Tulloch and David Morley, a case is presented for a new agenda to account for the role of the media in everyday life.

Rethinking Media Pluralism

Rethinking Media Pluralism PDF Author: Kari Karppinen
Publisher: Donald McGannon Communication
ISBN: 9780823245130
Category : Political Science
Languages : en
Pages : 239

Book Description
Contends that the notions of media pluralism and diversity have been reduced to empty catchphrases or conflated with consumer choice and market competition.

Media Audiences

Media Audiences PDF Author: John L. Sullivan
Publisher: SAGE Publications
ISBN: 1506397387
Category : Language Arts & Disciplines
Languages : en
Pages : 290

Book Description
Whether we are watching TV, surfing the Internet, listening to our iPods, or reading a novel, we all engage with media as an audience. . Despite the widespread use of this term in our popular culture, the meaning of "audience" is complex, and it has undergone significant historical shifts as new forms of mediated communication have developed from print, telegraphy, and radio to film, television, and the Internet. Media Audiences: Effects, Users, Institutions, and Power 2nd Edition explores the concept of media audiences from four broad perspectives: as "victims" of mass media, as market constructions and commodities, as users of media, and as producers and subcultures of mass media. The goal of the text is for students to be able to think critically about the role and status of media audiences in contemporary society, reflecting on their relative power in relation to institutional media producers.

The Places and Spaces of News Audiences

The Places and Spaces of News Audiences PDF Author: Chris Peters
Publisher: Routledge
ISBN: 1315533634
Category : Social Science
Languages : en
Pages : 258

Book Description
Historically, or so we would like to believe, the story of everyday life for many people included regular, definitive moments of news consumption. Journalism, in fact, was distributed around these routines: papers were delivered before breakfast, the evening news on TV buttressed the transition from dinner to prime time programming, and radio updates were centred around commuting patterns. These habits were organized not just around specific times but occurred in specific places, following a predictable pattern. However, the past few decades have witnessed tremendous changes in the ways we can consume journalism and engage with information – from tablets, to smartphones, online, and so forth – and the different places and moments of news consumption have multiplied as a result, to the point where news is increasingly mobile and instantaneous. It is personalized, localized and available on-demand. Day-by-day, month-by-month, year-by-year, technology moves forward, impacting more than just the ways in which we get news. These fundamental shifts change what news β€˜is’. This book expands our understanding of contemporary news audiences and explores how the different places and spaces of news consumption change both our experiences of journalism and the roles it plays in our everyday lives. This book was originally published as a special issue of Journalism Studies.

Rethinking Media Research for Changing Societies

Rethinking Media Research for Changing Societies PDF Author: Matthew Powers
Publisher: Cambridge University Press
ISBN: 1108840515
Category : Language Arts & Disciplines
Languages : en
Pages : 233

Book Description
Leading scholars of media and public life grapple with how to make sense of major transformations rocking media and politics.

The Audience in Everyday Life

The Audience in Everyday Life PDF Author: S. Elizabeth Bird
Publisher: Routledge
ISBN: 1135379807
Category : Social Science
Languages : en
Pages : 223

Book Description
The Audience in Everyday Life argues that a media audience cannot be studied in front of the television alone--their interaction with media does not simply end when the set is turned off. Instead, we must study the daily lives of audiences to find the undercurrents of media influence in everyday life. Bird provides a host of useful tools and methods for scholars and students interested in the ways media is consumed in everyday life.

Audience Evolution

Audience Evolution PDF Author: Philip M. Napoli
Publisher: Columbia University Press
ISBN: 0231520948
Category : Social Science
Languages : en
Pages : 265

Book Description
Today's consumers have unprecedented choice in terms of the technologies and platforms that access, produce, and distribute media content. The development and overlap of television, the internet, and other media technologies is fragmenting and empowering media audiences more than ever. Building on his award-winning book, Audience Economics, Philip M. Napoli maps the landscape of our current media environment and describes its challenge to traditional conceptions of the audience. He examines the redefinition of the industry-audience relationship by technologies that have moved the audience marketplace beyond traditional metrics. Media providers, advertisers, and audience measurement firms now deploy more sophisticated tools to gather and analyze audience information, focusing on factors rarely considered before, such as appreciation, recall, engagement, and behavior. Napoli explores the interplay between political and economic interests in the audience marketplace and their effect on audience evolution. He recounts the battles waged between stakeholders over the assessment of media audiences and their efforts to restrict the functionality of new technologies. As Napoli makes clear, the very meaning of the media audience continues to evolve in response to changing technological, economic, and political conditions.