Author: United States. Fuel Administration. Administrative Division
Publisher:
ISBN:
Category : Coal trade
Languages : en
Pages : 444
Book Description
Report of the Administrative Division 1917-1919
Author: United States. Fuel Administration. Administrative Division
Publisher:
ISBN:
Category : Coal trade
Languages : en
Pages : 444
Book Description
Publisher:
ISBN:
Category : Coal trade
Languages : en
Pages : 444
Book Description
Final Report of the United States Fuel Administrator, 1917-1919
Author: H. A. Garfield
Publisher:
ISBN:
Category : Coal trade
Languages : en
Pages : 338
Book Description
Publisher:
ISBN:
Category : Coal trade
Languages : en
Pages : 338
Book Description
Report of the Administrative Division 1917-1919
Author: United States. Fuel Administration. Administrative Division
Publisher:
ISBN:
Category : Coal trade
Languages : en
Pages : 440
Book Description
Publisher:
ISBN:
Category : Coal trade
Languages : en
Pages : 440
Book Description
Handbook of Federal World War Agencies and Their Records, 1917-1921
Author:
Publisher: Praeger
ISBN:
Category : Executive departments
Languages : en
Pages : 688
Book Description
Publisher: Praeger
ISBN:
Category : Executive departments
Languages : en
Pages : 688
Book Description
Monthly Catalogue, United States Public Documents
Author:
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 934
Book Description
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 934
Book Description
The Black Diamond
Drastic Measures
Author: Hugh Rockoff
Publisher: Cambridge University Press
ISBN: 9780521522038
Category : Business & Economics
Languages : en
Pages : 308
Book Description
A history of America's use of wage and price controls from colonial times to the 1970s.
Publisher: Cambridge University Press
ISBN: 9780521522038
Category : Business & Economics
Languages : en
Pages : 308
Book Description
A history of America's use of wage and price controls from colonial times to the 1970s.
Monthly Catalogue, United States Public Documents
Author: United States. Superintendent of Documents
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 862
Book Description
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 862
Book Description
Profit Margins
Author: Jeremy Groskopf
Publisher: Indiana University Press
ISBN: 0253059372
Category : Business & Economics
Languages : en
Pages : 347
Book Description
Between the advent of print advertising and the dawn of radio came cinema ads. These ads, aimed at a captive theater audience, became a symbol of the developing binary between upper-class film consumption and more consumerist media. In Profit Margins, Jeremy Groskopf examines how the ad industry jockeyed for direct advertisement space in American motion pictures. In fact, advertisers, who recognized the import of film audiences, fought exhibitors over what audiences expected in a theater outing. Looking back at these debates in four case studies, Groskopf reveals that advertising became a marker of class distinctions in the cinema experience as the film industry pushed out advertisers in order to create a space free of ads. By restricting advertising, especially during the rise of high-class, palatial theaters, the film industry continued its ongoing effort to ascend the cultural hierarchy of the arts. An important read for film studies and the history of marketing, Profit Margins exposes the fascinating truth surrounding the invention of cinema advertising techniques and the resulting rhetoric of class division.
Publisher: Indiana University Press
ISBN: 0253059372
Category : Business & Economics
Languages : en
Pages : 347
Book Description
Between the advent of print advertising and the dawn of radio came cinema ads. These ads, aimed at a captive theater audience, became a symbol of the developing binary between upper-class film consumption and more consumerist media. In Profit Margins, Jeremy Groskopf examines how the ad industry jockeyed for direct advertisement space in American motion pictures. In fact, advertisers, who recognized the import of film audiences, fought exhibitors over what audiences expected in a theater outing. Looking back at these debates in four case studies, Groskopf reveals that advertising became a marker of class distinctions in the cinema experience as the film industry pushed out advertisers in order to create a space free of ads. By restricting advertising, especially during the rise of high-class, palatial theaters, the film industry continued its ongoing effort to ascend the cultural hierarchy of the arts. An important read for film studies and the history of marketing, Profit Margins exposes the fascinating truth surrounding the invention of cinema advertising techniques and the resulting rhetoric of class division.
Coal Age
Author:
Publisher:
ISBN:
Category : Coal mines and mining
Languages : en
Pages : 1272
Book Description
Vols. for 1955-62 include: Mining guidebook and buying directory.
Publisher:
ISBN:
Category : Coal mines and mining
Languages : en
Pages : 1272
Book Description
Vols. for 1955-62 include: Mining guidebook and buying directory.