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Remembering Fred Miller from Notre Dame to the High Life

Remembering Fred Miller from Notre Dame to the High Life PDF Author: Phil Eck
Publisher:
ISBN: 9780997324303
Category : Businessmen
Languages : en
Pages : 270

Book Description
Remembering Fred Miller: From Notre Dame to the High Life chronicles the life and accomplishments of a man during his brief forty-eight years of life. Frederick C. Miller experienced first-hand two golden eras of Notre Dame football. He was an All-American player under Coach Knute Rockne and later as an assistant coach with his friend, Frank Leahy. Miller Brewing Company was propelled from twentieth place in barrels produced to fifth place nationally during Fred's presidency. His style, image and innovation are timeless. He was a master at marketing his product - Miller High Life. Fred was the first brewer to market sports paired with beer on a grand scale. The sports promotion department with their slogans "Be a Packer Backer" and "Go, Giants, Go!" helped take the company from a regional brewery to a national powerhouse. To the citizens of Milwaukee and the state of Wisconsin, Fred was hailed as a civic hero. The sports-minded president of Miller Brewing Company brought big league sports to his city. When the Green Bay Packers needed financial help, the team came to Fred. Fred was a rare businessman who carried his faith into the corporate world. He was a devout catholic who believed in the golden rule "Do unto others as you would have them do unto you." The story of Frederick C. Miller is based on research and interviews with family members but also sports stars of the 1940s and 1950s. Personal correspondence and passionate conversations with the stars of this golden era complete this journey. Y.A. Tittle, Johnny Lujack, Paul Hornung, Frank Gifford and Johnny Lattner are just some of the personalities who shared their memories that make this story come alive for the reader.

Remembering Fred Miller from Notre Dame to the High Life

Remembering Fred Miller from Notre Dame to the High Life PDF Author: Phil Eck
Publisher:
ISBN: 9780997324303
Category : Businessmen
Languages : en
Pages : 270

Book Description
Remembering Fred Miller: From Notre Dame to the High Life chronicles the life and accomplishments of a man during his brief forty-eight years of life. Frederick C. Miller experienced first-hand two golden eras of Notre Dame football. He was an All-American player under Coach Knute Rockne and later as an assistant coach with his friend, Frank Leahy. Miller Brewing Company was propelled from twentieth place in barrels produced to fifth place nationally during Fred's presidency. His style, image and innovation are timeless. He was a master at marketing his product - Miller High Life. Fred was the first brewer to market sports paired with beer on a grand scale. The sports promotion department with their slogans "Be a Packer Backer" and "Go, Giants, Go!" helped take the company from a regional brewery to a national powerhouse. To the citizens of Milwaukee and the state of Wisconsin, Fred was hailed as a civic hero. The sports-minded president of Miller Brewing Company brought big league sports to his city. When the Green Bay Packers needed financial help, the team came to Fred. Fred was a rare businessman who carried his faith into the corporate world. He was a devout catholic who believed in the golden rule "Do unto others as you would have them do unto you." The story of Frederick C. Miller is based on research and interviews with family members but also sports stars of the 1940s and 1950s. Personal correspondence and passionate conversations with the stars of this golden era complete this journey. Y.A. Tittle, Johnny Lujack, Paul Hornung, Frank Gifford and Johnny Lattner are just some of the personalities who shared their memories that make this story come alive for the reader.

Bushville Wins!

Bushville Wins! PDF Author: John Klima
Publisher: Macmillan
ISBN: 1250015146
Category : Sports & Recreation
Languages : en
Pages : 354

Book Description
The rip-roaring story of baseball's most unlikely champions, featuring interviews with Henry Aaron, Bob Uecker and other members of the Milwaukee Braves, Bushville Wins! takes you to a time and place baseball and the Heartland will never forget. "Bushville hits the sweet spot of my childhood, the year my family moved to Wisconsin and the Braves won the World Series against the Yankees, a team my Brooklyn-raised dad taught us to hate. Thanks to John Klima for bringing it all back to life with such vivid detail and energetic writing." -- David Maraniss, New York Times bestselling author of Clemente and When Pride Still Mattered In the early 1950s, the New York Yankees were the biggest bullies on the block. They were invincible: they led the New York City baseball dynasty, which for eight consecutive years held an iron grip on the World Series championship. Then the Boston Braves moved to Milwaukee in 1953, becoming surprise revolutionaries. Led by visionary owner Lou Perini, the Braves formed a powerful relationship with the Miller Brewing Company and foreshadowed the Dodgers and Giants moving west, sparking continental expansion and the ballpark boom. But the rest of the country wasn't sold. Why would a major league team move to a minor league town? In big cities like New York, Milwaukee was thought to be a podunk train station stop-off where the fans were always drunk and wouldn't know a baseball from a beer. They called Milwaukee Bushville. The Braves were no bushers! Eddie Mathews was a handsome home run hitter with a rugged edge. Warren Spahn was the craftiest pitcher in the business. Lew Burdette was a sharky spitball artist. Taken together, the Braves reveled in the High Life and made Milwaukee famous, while Wisconsin fans showed the rest of the country how to crack a cold one and throw a tailgate party. And in 1954, a solemn and skinny slugger came from Mobile to Milwaukee. Henry Aaron began his march to history. With a cast of screwballs, sluggers and beer swiggers, the Braves proved the guys at the corner bar could do the impossible - topple Casey Stengel's New York baseball dynasty in a World Series for the ages.

The 1958 Baltimore Colts

The 1958 Baltimore Colts PDF Author: George Bozeka
Publisher: McFarland
ISBN: 1476671451
Category : Sports & Recreation
Languages : en
Pages : 341

Book Description
The 1958 Baltimore Colts were one of the greatest teams ever in professional football. Owned by the controversial Carroll Rosenbloom and led by head coach Weeb Ewbank and six future Hall of Fame players--Johnny Unitas, Raymond Berry, Lenny Moore, Jim Parker, Art Donovan and Gino Marchetti--they won the NFL title that season, defeating the New York Giants in the first sudden death championship game in NFL history. The Colts laid the foundation for the ultra-popular spectacle football would become with the American public. They were a talented group of players. Many had been rejected or underappreciated at various points in their careers though they were loved and respected by the blue collar fans of Baltimore. This book tells the complete story of the '58 Colts and the city's love affair with the team.

With Rockne at Notre Dame

With Rockne at Notre Dame PDF Author: Eugene J. Young
Publisher:
ISBN:
Category :
Languages : en
Pages : 344

Book Description


Broadcasting, Combined with Broadcast Advertising

Broadcasting, Combined with Broadcast Advertising PDF Author:
Publisher:
ISBN:
Category : Radio broadcasting
Languages : en
Pages : 1024

Book Description


Broadcasting, Telecasting

Broadcasting, Telecasting PDF Author:
Publisher:
ISBN:
Category : Radio broadcasting
Languages : en
Pages : 692

Book Description


Even This I Get to Experience

Even This I Get to Experience PDF Author: Norman Lear
Publisher: Penguin Books
ISBN: 0143127969
Category : Biography & Autobiography
Languages : en
Pages : 466

Book Description
The legendary creator of iconic television programs All in the Family, Sanford and Son, Maude, Good Times, The Jeffersons, and Mary Hartman, Mary Hartman, Norman Lear remade our television culture, while leading a life of unparalleled political, civic, and social involvement. Sharing the wealth of Lear's ninety years, this is a memoir as touching and remarkable as the life he has led.

Grizzwold

Grizzwold PDF Author: Syd Hoff
Publisher: Harper Collins
ISBN: 0064440575
Category : Juvenile Fiction
Languages : en
Pages : 68

Book Description
Grizzwold the lovable bear is having a tough time finding somewhere to live. He's too big for most places, and too clumsy for others. He's not even any good as a live bearskin rug! Will Grizzwold ever find a home that's just right?

Prominent Families of New York

Prominent Families of New York PDF Author: Lyman Horace Weeks
Publisher:
ISBN:
Category : New York (N.Y.)
Languages : en
Pages : 64

Book Description


Nice Girls Finish First

Nice Girls Finish First PDF Author: Mark Bradford
Publisher: Taylor Trade Publishing
ISBN: 1461664853
Category : Sports & Recreation
Languages : en
Pages : 241

Book Description
With impressive skill, irrepressible spirit, and more than a touch of class, the 2000-01 Notre Dame women's basketball team reached the pinnacle of college basketball and forever secured a place in the storied sports history of the university and in the hearts of thousands of fans. The senior leadership of Naismith Award winner Ruth Riley, Niele Ivey, and Kelley Siemon combined with the exciting and capable play of underclassmen such as Alicia Ratay and Ericka Haney emphatically spells C-H-A-M-P-I-O-N-S. These Lady Irish practiced and played with relentless resolve, endured injuries and setbacks, balanced emotions and studies, and nurtured bonds—on and off the court—giving new meaning to the words "dedication" and "teamwork." Nice Girls Finish First is the behind-the-scenes story of this remarkable group of young women who, with a goal firmly in mind, set a shining and enduring example of how to achieve in college athletics with grit and grace.