Author: Donald A. Fuller
Publisher: SAGE Publications
ISBN: 1452221324
Category : Business & Economics
Languages : en
Pages : 409
Book Description
Sustainable Marketing is structured around the traditional "4Ps" of marketing and explains how marketing mix decisions can and do influence environmental outcomes. Throughout the book, Donald A. Fuller advocates the conversion of consumption systems to a sustainable paradigm that represents a circular use of resources, not the linear approach (materials >products >consumption >disposal) that leads to the pollution of ecosystems. The book′s running theme is that marketers can reinvent strategy and craft "win-win-win" solutions, where customers win (obtaining genuine benefits), organizations win (achieving financial objectives), and ecosystems win (ecosystem functioning is preserved or enhanced). The theme is vividly illustrated by 49 in-text exhibits of successful corporate environmental initiatives.
Sustainable Marketing
Author: Donald A. Fuller
Publisher: SAGE Publications
ISBN: 1452221324
Category : Business & Economics
Languages : en
Pages : 409
Book Description
Sustainable Marketing is structured around the traditional "4Ps" of marketing and explains how marketing mix decisions can and do influence environmental outcomes. Throughout the book, Donald A. Fuller advocates the conversion of consumption systems to a sustainable paradigm that represents a circular use of resources, not the linear approach (materials >products >consumption >disposal) that leads to the pollution of ecosystems. The book′s running theme is that marketers can reinvent strategy and craft "win-win-win" solutions, where customers win (obtaining genuine benefits), organizations win (achieving financial objectives), and ecosystems win (ecosystem functioning is preserved or enhanced). The theme is vividly illustrated by 49 in-text exhibits of successful corporate environmental initiatives.
Publisher: SAGE Publications
ISBN: 1452221324
Category : Business & Economics
Languages : en
Pages : 409
Book Description
Sustainable Marketing is structured around the traditional "4Ps" of marketing and explains how marketing mix decisions can and do influence environmental outcomes. Throughout the book, Donald A. Fuller advocates the conversion of consumption systems to a sustainable paradigm that represents a circular use of resources, not the linear approach (materials >products >consumption >disposal) that leads to the pollution of ecosystems. The book′s running theme is that marketers can reinvent strategy and craft "win-win-win" solutions, where customers win (obtaining genuine benefits), organizations win (achieving financial objectives), and ecosystems win (ecosystem functioning is preserved or enhanced). The theme is vividly illustrated by 49 in-text exhibits of successful corporate environmental initiatives.
Development of Recycling Markets
Author: United States. Congress. House. Committee on Energy and Commerce. Subcommittee on Transportation and Hazardous Materials
Publisher:
ISBN:
Category : Nature
Languages : en
Pages : 668
Book Description
Publisher:
ISBN:
Category : Nature
Languages : en
Pages : 668
Book Description
National Recycling Markets
Author: United States. Congress. House. Committee on Energy and Commerce. Subcommittee on Commerce, Consumer Protection, and Competitiveness
Publisher:
ISBN:
Category : Law
Languages : en
Pages : 280
Book Description
Publisher:
ISBN:
Category : Law
Languages : en
Pages : 280
Book Description
Improving Recycling Markets
Author: OECD
Publisher: OECD Publishing
ISBN: 9264029583
Category :
Languages : en
Pages : 190
Book Description
Markets for many classes of recyclable materials are growing, but market failures and barriers are constraining some markets. This report presents the case for the use of 'industrial' policies which address such market failures and barriers.
Publisher: OECD Publishing
ISBN: 9264029583
Category :
Languages : en
Pages : 190
Book Description
Markets for many classes of recyclable materials are growing, but market failures and barriers are constraining some markets. This report presents the case for the use of 'industrial' policies which address such market failures and barriers.
Wisconsin Recycling Market Development Strategic Plan
Author: Wisconsin. Bureau of Solid and Hazardous Waste Management
Publisher:
ISBN:
Category : Recycling (Waste, etc.)
Languages : en
Pages : 24
Book Description
Publisher:
ISBN:
Category : Recycling (Waste, etc.)
Languages : en
Pages : 24
Book Description
Design of Landfills and Integrated Solid Waste Management
Author: Amalendu Bagchi
Publisher: John Wiley & Sons
ISBN: 9780471254997
Category : Technology & Engineering
Languages : en
Pages : 722
Book Description
By combining integrated solid waste management with the traditional coverage of landfills, this new edition offers the first comprehensive guide to managing the entire solid waste cycle, from collection, to recycling, to eventual disposal. * Includes new material on source reduction, recycling, composting, contamination soil remediation, incineration, and medical waste management. * Presents up-to-date chapters on bioreactor landfills, wetland mitigation, and landfill remediation. * Offers comprehensive coverage of the role of geotechnical engineering in a wide variety of environmental issues.
Publisher: John Wiley & Sons
ISBN: 9780471254997
Category : Technology & Engineering
Languages : en
Pages : 722
Book Description
By combining integrated solid waste management with the traditional coverage of landfills, this new edition offers the first comprehensive guide to managing the entire solid waste cycle, from collection, to recycling, to eventual disposal. * Includes new material on source reduction, recycling, composting, contamination soil remediation, incineration, and medical waste management. * Presents up-to-date chapters on bioreactor landfills, wetland mitigation, and landfill remediation. * Offers comprehensive coverage of the role of geotechnical engineering in a wide variety of environmental issues.
EPA National Publications Catalog
Author: United States. Environmental Protection Agency
Publisher:
ISBN:
Category : Environmental protection
Languages : en
Pages : 420
Book Description
Publisher:
ISBN:
Category : Environmental protection
Languages : en
Pages : 420
Book Description
Interstate Transportation of Solid Waste
Author: United States. Congress. House. Committee on Energy and Commerce. Subcommittee on Transportation and Hazardous Materials
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 352
Book Description
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 352
Book Description
Recycling of Municipal Solid Waste
Author: United States. Congress. House. Committee on Energy and Commerce. Subcommittee on Transportation and Hazardous Materials
Publisher:
ISBN:
Category : Nature
Languages : en
Pages : 164
Book Description
Publisher:
ISBN:
Category : Nature
Languages : en
Pages : 164
Book Description
Manufacturing from Recyclables
Author: Michael Lewis
Publisher: DIANE Publishing
ISBN: 0788176056
Category :
Languages : en
Pages : 134
Book Description
A study of how recycling collection programs operate and generate a supply of discarded material for scrap-based manufacturers. Will be of interest to people in many sectors: recycling coordinators can identify potential markets for their recovered materials; manufacturers will see improved feedstock quality from better educated suppliers; entrepreneurs can gain insight into successful operations; and economic developers can weigh the benefits a community might reap from such facilities. The 24 case studies contained here represent a sample of state-of-the-art scrap-based manufacturers. Tables.
Publisher: DIANE Publishing
ISBN: 0788176056
Category :
Languages : en
Pages : 134
Book Description
A study of how recycling collection programs operate and generate a supply of discarded material for scrap-based manufacturers. Will be of interest to people in many sectors: recycling coordinators can identify potential markets for their recovered materials; manufacturers will see improved feedstock quality from better educated suppliers; entrepreneurs can gain insight into successful operations; and economic developers can weigh the benefits a community might reap from such facilities. The 24 case studies contained here represent a sample of state-of-the-art scrap-based manufacturers. Tables.