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Author: Brandon Doyle Publisher: Createspace Independent Publishing Platform ISBN: 9781720374190 Category : Languages : en Pages : 174
Book Description
Countless marketing books have been written for real estate agents, and for a good reason: to survive in today's challenging economic climate, real estate agents must wear so many hats at once to have a chance at success, and thus need as much help as they can get. While many real-estate marketing books offer a whole-life plan to achieving your goals or attempt to impress you with far-out tactics that may have worked for one person, one time, in a market unlike any other, this book is different. The Real Estate Marketing Playbook was inspired by observations and experiences over many years in the real estate business. Concise chapters get right to the point and offer actionable advice. You'll receive a brief overview of each tactic, learn about best practices, and in most chapters, you'll hear from experts as they chime in on their struggles and successes. This is not to say that the book is merely short; it is merely respectful of your time. Each chapter is its own contained unit. Feel free to flip to any section that intrigues you, or that addresses a situation applicable to you. Keep in mind that it is not humanly possible to implement every idea in this book. Neither is it possible that every concept applies to every real estate agent. Just like your real estate business, every situation is unique. Use common sense to determine if a plan is right for you, your market, and your business. This book is meant to be kept within reach throughout your business day - in the car, in your bag or briefcase, etc. It's a perfect companion when waiting for open houses to begin or for clients to arrive. It's a helpful lunchtime read to keep you in the mindset of innovation and forward movement for your business. Anytime you need a helpful hint or a compelling idea to help boost your current or next marketing project, crack it open; even just flipping it open and reading a chapter at random could spark an idea that skyrockets your real estate business. This book is not for those seeking a shortcut, but for those who are willing to challenge themselves to take advantage of every opportunity to grow their real estate business.
Author: Brandon Doyle Publisher: Createspace Independent Publishing Platform ISBN: 9781720374190 Category : Languages : en Pages : 174
Book Description
Countless marketing books have been written for real estate agents, and for a good reason: to survive in today's challenging economic climate, real estate agents must wear so many hats at once to have a chance at success, and thus need as much help as they can get. While many real-estate marketing books offer a whole-life plan to achieving your goals or attempt to impress you with far-out tactics that may have worked for one person, one time, in a market unlike any other, this book is different. The Real Estate Marketing Playbook was inspired by observations and experiences over many years in the real estate business. Concise chapters get right to the point and offer actionable advice. You'll receive a brief overview of each tactic, learn about best practices, and in most chapters, you'll hear from experts as they chime in on their struggles and successes. This is not to say that the book is merely short; it is merely respectful of your time. Each chapter is its own contained unit. Feel free to flip to any section that intrigues you, or that addresses a situation applicable to you. Keep in mind that it is not humanly possible to implement every idea in this book. Neither is it possible that every concept applies to every real estate agent. Just like your real estate business, every situation is unique. Use common sense to determine if a plan is right for you, your market, and your business. This book is meant to be kept within reach throughout your business day - in the car, in your bag or briefcase, etc. It's a perfect companion when waiting for open houses to begin or for clients to arrive. It's a helpful lunchtime read to keep you in the mindset of innovation and forward movement for your business. Anytime you need a helpful hint or a compelling idea to help boost your current or next marketing project, crack it open; even just flipping it open and reading a chapter at random could spark an idea that skyrockets your real estate business. This book is not for those seeking a shortcut, but for those who are willing to challenge themselves to take advantage of every opportunity to grow their real estate business.
Author: M. Joseph Sirgy Publisher: Routledge ISBN: 1317689054 Category : Business & Economics Languages : en Pages : 319
Book Description
Real Estate Marketing is specifically designed to educate real estate students with the art and science of the real estate marketing profession. The ideal textbook for undergraduate and graduate level classes in business school and professional / continuing education programs in Real Estate, this book will also be of interest to professional real estate entrepreneurs looking to boost their knowledge and improve their marketing techniques. The book is divided into five major parts. Part 1 focuses on introducing students to fundamental concepts of marketing as a business philosophy and strategy. Concepts discussed include strategic analysis, target marketing, and the four elements of the marketing mix: property planning, site selection, pricing of properties, and promotion of properties. Part 2 focuses on personal selling in real estate. Students will learn the exact process and steps involved in representing real estate buyers and sellers. Part 3 focuses on negotiations in real estate. How do effective real estate professionals use negotiation approaches such as collaboration, competition, accommodation, and compromise as a direct function of the situation and personalities involved in either buying or selling real estate properties? Part 4 focuses on human resource management issues such as recruiting and training real estate agents, issues related to performance evaluation, motivation, and compensation, as well as issues related to leadership. Finally, Part 5 focuses on legal and ethical issues in the real estate industry. Students will learn how to address difficult situations and legal/ethical dilemmas by understanding and applying a variety of legal/ethical tests. Students will also become intimately familiar with the industry’s code of ethics.
Author: Nick Tsai Publisher: Nick Tsai ISBN: Category : Business & Economics Languages : en Pages : 146
Book Description
Are you a real estate agent who wants to get more clients with the power of the internet? Do you want to generate more buyer or seller leads? Digital real estate marketing has been proven one of the best ways to get more clients and generate high-quality leads, and having a Digital Marketing Strategy is critical to growing your business but getting it done right isn't easy, That's why you should get a copy of this digital real estate marketing playbook In this book, you will discover how to get more clients using an exceptional S.W.I.F.T Framework. S.W.I.F.T stands for the 5 most effective ways to generate leads online Social media Website optimization Information & content marketing Funnel And Traffic Here's a peek into what you'll be getting from this book • Why is word-of-mouth marketing no longer effective, and what should you do ASAP? • six deadly myths about real estate marketing (And 97% of the people are still using it). • five outdated "marketing" you should stop doing right now • What is S.W.I.F.T and why does it work so well • 18 hacks to grow your social media following • 50 viral social media content ideas that no one is telling about • How to become a go-to expert in your local area... Even no one heard about you before ... • How to tweak and change your website that attracts unlimited free customers • seven things you should do to get your website featured on Google's first page. • How to use "funnel" to bring cold leads into hot royal clients. • 7 hacks to get more traffic to your real estate website quickly and easily. • and much more...... Order this book now and start discovering those digital real estate marketing secrets
Author: Gary Keller Publisher: McGraw Hill Professional ISBN: 0071502084 Category : Business & Economics Languages : en Pages : 370
Book Description
Take your real estate career to the highest level! "Whether you are just getting started or a veteran in the business, The Millionaire Real Estate Agent is the step-by-step handbook for seeking excellence in your profession and in your life." --Mark Victor Hansen, cocreator, #1 New York Times bestselling series Chicken Soup for the Soul "This book presents a new paradigm for real estate and should be required reading for real estate professionals everywhere." --Robert T. Kiyosaki, New York Times bestselling author of Rich Dad, Poor Dad The Millionaire Real Estate Agent explains: Three concepts that drive production Economic, organizational, and lead generation models that are the foundations of any high-achiever's business How to "Earn a Million," "Net a Million," and "Receive a Million" in annual income
Author: Michael Smythe Publisher: Createspace Independent Publishing Platform ISBN: 9781539093091 Category : Languages : en Pages : 110
Book Description
Discover the Secrets to Marketing With Facebook! Not sure how to turn all those likes, comments and "friends" into real estate marketing dreams? Tried Facebook before...and had monumentally crappy results? (Who hasn't!) Looking for a NO B.S. and super-simple guide to leveraging Facebook to build your realtor brand -- and make a helluva lot more money? Worry not! Because in "Facebook Marketing for Realtors" you'll discover: - 5 Biggest Facebook Mistakes Realtors Make - 3 Keys to Facebook Posting Mastery - How to Get a Boatload of Facebook Fans (Without Hardly Trying) - 4 Custom Apps You Just Gotta Have - Facebook Advertising 101 for Realtors ...and so much more! And each chapter includes easy-to-follow action steps to help you boost your realtor Facebook marketing game - without having to watch a single, boring YouTube video. So, why not begin your quest for Facebook realtor domination...today!
Author: Shelley Zavitz Publisher: Harriman House Limited ISBN: 0857197614 Category : Business & Economics Languages : en Pages : 160
Book Description
Your successful career in real estate starts here! The first 365 days of working in real estate can be one of the most tumultuous times in your career - full of hard lessons, heart breaks and hard work. Just because you have a license, doesn’t mean you have a business. But if you get the important stuff right, a great future is yours for the taking. This honest, eye-opening and completely practical insider's guide shows you how to get where you want to be - even if you're starting from nothing. Author and successful real estate agent Shelley Zavitz reveals in unprecedented detail: - what to expect the first year of your career - how to implement systems that will impact your business in the next 90 days - how to build a marketing plan in a digital world - how to work your contacts to start your referral pipeline - how mindset can make or break your business and what to do about it - why surrounding yourself with the right people is essential. Shelley shares her own story as a new real estate agent - including how she built a brand starting with a network of just four people in a totally new city. The book also comes complete with worksheets, hot lists and examples of great branding so that you can catapult your business into the fast lane right now. Your First 365 Days in Real Estate is the number-one resource for new agents in the industry - don't miss out on your potential as a realtor without it.
Author: Larry Kendall Publisher: Greenleaf Book Group ISBN: 1626342857 Category : Business & Economics Languages : en Pages : 276
Book Description
2018 Axiom Business Book Award Winner, Gold Medal Stop Selling! Start Solving! In Ninja Selling, author Larry Kendall transforms the way readers think about selling. He points out the problems with traditional selling methods and instead offers a science-based selling system that gives predictable results regardless of personality type. Ninja Selling teaches readers how to shift their approach from chasing clients to attracting clients. Readers will learn how to stop selling and start solving by asking the right questions and listening to their clients. Ninja Selling is an invaluable step-by-step guide that shows readers how to be more effective in their sales careers and increase their income-per-hour, so that they can lead full lives. Ninja Selling is both a sales platform and a path to personal mastery and life purpose. Followers of the Ninja Selling system say it not only improved their business and their client relationships; it also improved the quality of their lives.
Author: Michael Smythe Publisher: Well Fed Realtor ISBN: 9781970119251 Category : Business & Economics Languages : en Pages : 106
Book Description
Discover the Secrets to Marketing With YouTube!Not sure how to turn all those videos, comments and "video views" into real estate marketing dreams?Tried video marketing before...and had monumentally crappy results? (Who hasn't!)Looking for a NO B.S. and super-simple guide to leveraging YouTube to build your realtor brand -- and make a helluva lot more money? Worry not! Because in "Video Marketing for Realtors" you'll discover:¿3 Things You Need to Know to Crush It With Video Marketing¿How to Create a YouTube Channel Worth Watching¿5 Keys to the Perfect Online Video¿Video Editing for Total Newbies¿How to Promote Your Video to the Entire World¿and so much more!And each chapter includes easy-to-follow action steps to help you boost your realtor video marketing game - without having to watch a single, rambling YouTube video. (Except yours, that is.)So, why not begin your quest for YouTube realtor domination...today!
Author: Blaise Dietz Publisher: ISBN: 9781534899278 Category : Languages : en Pages : 136
Book Description
From New York Times And USA Today Best Selling Author Pat Hiban ~ "As a Billion dollar producer and through my podcasts and speaking engagements, I've been blessed to meet thousands of talented, personable, forward thinking real estate marketing professionals. Blaise Dietz and Mike Mannino are two of my favorite, tech savvy digital marketers."Blaise Dietz and Mike Mannino own a digital marketing agency that specializes in helping real estate professionals build a brand around them.Building the brand of you for less than $5.00 per day, demystifying Facebook and other social media advertising platforms and showing agents how to automate the follow up process once and for all, is what The Digital Real Estate Agent is all about. The Digital Real Estate Agent also explains:* How Critical It Is To Build The Brand Of You* How To Implement A Proven 7 Step Digital Marketing Blueprint* How To Use Local Social Business Networks To Grow Your Local InfluenceReal estate agents need to build a brand around them by offering localized, highly valuable content to their market place. Whether that's a "blueprint" for how to deal with real estate assets during a divorce, or a check list that shows home owners which "7 interior home improvements generate the greatest return on investment".Delivering quality local content and automating the follow up process is the key to building the brand of you and generating high quality referrals for life!
Author: Brandon Doyle
Author: Brandon Doyle
Author: M. Joseph Sirgy
Author: Nick Tsai
Author: Gary Keller
Author: Michael Smythe
Author: Shelley Zavitz
Author: Larry Kendall
Author: Krista Mashore
Author: Michael Smythe
Author: Blaise Dietz