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Author: F. Leslie Smith Publisher: Routledge ISBN: 9781138978348 Category : Languages : en Pages : 760
Book Description
This textbook describes the field of radio and television in the United States, presents the material in a manner the reader can grasp and enjoy, and makes the book useful for the classroom teacher. Written for adaptation to individual teaching situations, the book is divided by subject matter into logical chapter divisions that can be assigned in the order appropriate for specific course students. Each chapter stands by itself, but the book is also an integrated whole. It is easy to understand at first reading, by beginning radio-television majors or nonmajor elective students alike. To give readers a complete picture of the field, subjects such as ethics, careers, and rivals to U.S. commercial radio and television are included.
Author: F. Leslie Smith Publisher: Routledge ISBN: 9781138978348 Category : Languages : en Pages : 760
Book Description
This textbook describes the field of radio and television in the United States, presents the material in a manner the reader can grasp and enjoy, and makes the book useful for the classroom teacher. Written for adaptation to individual teaching situations, the book is divided by subject matter into logical chapter divisions that can be assigned in the order appropriate for specific course students. Each chapter stands by itself, but the book is also an integrated whole. It is easy to understand at first reading, by beginning radio-television majors or nonmajor elective students alike. To give readers a complete picture of the field, subjects such as ethics, careers, and rivals to U.S. commercial radio and television are included.
Author: Stuart Hyde Publisher: Routledge ISBN: 1351547038 Category : Business & Economics Languages : en Pages : 298
Book Description
The digital revolution has significantly changed broadcast technology. The 12th edition of Television and Radio Announcing reflects new trends in the field, such as the reconfiguration of electronic media production practices and distribution models. The internet and social media have opened up new access to production and new methods of distribution, such as YouTube, Facebook, Twitter, and podcasts. The 12th edition addresses the realities of students who live in this new era. Learning GoalsUpon completing this book, readers will be able to: Develop essential announcing skills Understand new trends in the field
Author: Pete Fornatale Publisher: Harry N. Abrams ISBN: 9780879511722 Category : Performing Arts Languages : en Pages : 244
Book Description
A history of modern radio shows why radio survived the advent of television, covers radio advertising, programming, technology, and news, and discusses radio pioneers, noncommercial radio, and government deregulation--Google Books.
Author: Andrew Boyd Publisher: CRC Press ISBN: 1136025863 Category : Language Arts & Disciplines Languages : en Pages : 401
Book Description
This newest edition of Broadcast Journalism continues its long tradition of covering the basics of broadcasting from gathering news sources, interviewing, putting together a programme, news writing, reporting, editing, working in the studio, conducting live reports, and more. Two new authors have joined forces in this new edition to present behind the scenes perspectives on multimedia broadcast news, where it is heading, and how you get there. Technology is meshing global and local news. Constant interactivity between on-the-scene reporting and nearly instantaneous broadcasting to the world has changed the very nature of how broadcast journalists must think, act, write and report on a 24/7 basis. This new edition takes up this digital workflow and convergence. Students of broadcast journalism and professors alike will find that the sixth edition of Broadcast Journalism is completely up-to-date. Includes new photos, quotations, and coverage of convergent journalism, podcasting, multimedia journalism, citizen journalism, and more!
Author: Lynne Gross Publisher: Taylor & Francis ISBN: 1136068856 Category : Performing Arts Languages : en Pages : 345
Book Description
Where do program ideas come from? How are concepts developed into saleable productions? Who do you talk to about getting a show produced? How do you schedule shows on the lineup? What do you do if a series is in trouble? The answers to these questions, and many more, can be found in this comprehensive, in-depth look at the roles and responsibilities of the electronic media programmer. Topics include: Network relationships with affiliates, the expanded market of syndication, sources of programming for stations and networks, research and its role in programming decisions, fundamental appeals to an audience and what qualities are tied to success, outside forces that influence programming, strategies for launching new programs or saving old ones. Includes real-life examples taken from the authors' experiences, and 250+ illustrations!
Author: Gary Helton Publisher: Arcadia Publishing ISBN: 1467103500 Category : History Languages : en Pages : 1
Book Description
Beginning with Calman Zamoiski's unlicensed and short-lived "wireless telephone" station in 1921, Baltimore would boast five commercial radio stations within the next 20 years. Before the 1940s ended, commercial television appeared with the debut of WMAR, Channel 2, in 1947. WMAR was unique in that it had no personnel with television experience and, initially, no studios, broadcasting instead from various remote locations. Over the years, Baltimore radio and television stations served as the launchpad or stopover point of some of the most beloved personalities in the industry. Garry Moore, Arthur Godfrey, and Jim McKay all got their starts here, while Gene Rayburn, Jon Miller, Oprah Winfrey, John Saunders, Nick Charles, Spencer Christian, Bob McAllister, and others passed through en route to national broadcasting prominence. Baltimoreans did not just bond with the people and programs of their local stations. It was a genuine love affair.
Author: F. Leslie Smith
Author: F. Leslie Smith
Author: Stuart Hyde
Author: Pete Fornatale
Author: Ralph Engelman
Author: Andrew Boyd
Author: Lynne Gross
Author: Lawrence Wilson Lichty
Author: S. P. Sharma
Author: Albert C. Book
Author: Gary Helton