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Author: Manoj Pareek Publisher: ISBN: Category : Languages : en Pages : 0
Book Description
Health insurance market in India has become the fastest growing segment in non-life insurance sector in India. The health insurance business in India saw a 24% growth in FY 17 with a premium of INR 30,765 Cr and a market share of 24%. It has been the fastest growing market segment registering a CAGR of 23% for the past 10 years. Health insurance industry is in a nascent stage with 25% of population under its coverage. There exists a huge potential for growth and penetration of health insurance to a large population. Going forward there are both opportunities and obstacles in marketing and distribution of health insurance products in India. This paper attempts to uncover the prospects of successful marketing of such products from the standpoint of insurance marketers and look at issues of impeding the growth of health insurance market in India.
Author: Manoj Pareek Publisher: ISBN: Category : Languages : en Pages : 0
Book Description
Health insurance market in India has become the fastest growing segment in non-life insurance sector in India. The health insurance business in India saw a 24% growth in FY 17 with a premium of INR 30,765 Cr and a market share of 24%. It has been the fastest growing market segment registering a CAGR of 23% for the past 10 years. Health insurance industry is in a nascent stage with 25% of population under its coverage. There exists a huge potential for growth and penetration of health insurance to a large population. Going forward there are both opportunities and obstacles in marketing and distribution of health insurance products in India. This paper attempts to uncover the prospects of successful marketing of such products from the standpoint of insurance marketers and look at issues of impeding the growth of health insurance market in India.
Author: Novi Dewan Publisher: Springer Science & Business Media ISBN: 3834997889 Category : Business & Economics Languages : en Pages : 183
Book Description
Novi Dewan establishes a status quo of the Indian health and life insurance industry and discusses the best practices for various elements of the marketing mix. She complements secondary research with recent empirical data accentuating the emerging opportunities and challenges in the Indian Insurance Industry by using standardized interviews with opinion leaders and CEOs of several insurers.
Author: Amandeep Kaur Shahi Publisher: LAP Lambert Academic Publishing ISBN: 9783659680144 Category : Languages : en Pages : 232
Book Description
The book "Performance and Prospects of Health Insurance in India" attempts to impart knowledge on the various areas of health insurance. The basic objective of the book is to examine the performance and prospects of health insurance in India. More specifically, the objectives are: (1) To examine the origin, growth pattern and trends of health insurance in India; (2) To evaluate the present status of health Insurance sector in India; (3) To study the problems faced by health insurance sector in India; and (4) To draw policy implications from the empirical analysis. The contents of the book includes: Introduction; Review of Literature; Data sources and methodology; Growth Pattern and Trends of Health Insurance in India; Present Status of Health Insurance Sector in India; Problems and Prospects of Health Insurance Sector; Summary, Conclusion and Policy Implications. The contents of the book are exhaustive and cover a variety of topics on the performance, prospects and current status of health insurance in India.
Author: Mark Doxey Publisher: ISBN: Category : Languages : en Pages :
Book Description
India's private health insurance market is growing at an exponential rate, and has been attracting a growing number of competitors from home and abroad. It is therefore essential to keep up-to-date with current trends.
Author: National Academies of Sciences, Engineering, and Medicine Publisher: National Academies Press ISBN: 0309452961 Category : Medical Languages : en Pages : 583
Book Description
In the United States, some populations suffer from far greater disparities in health than others. Those disparities are caused not only by fundamental differences in health status across segments of the population, but also because of inequities in factors that impact health status, so-called determinants of health. Only part of an individual's health status depends on his or her behavior and choice; community-wide problems like poverty, unemployment, poor education, inadequate housing, poor public transportation, interpersonal violence, and decaying neighborhoods also contribute to health inequities, as well as the historic and ongoing interplay of structures, policies, and norms that shape lives. When these factors are not optimal in a community, it does not mean they are intractable: such inequities can be mitigated by social policies that can shape health in powerful ways. Communities in Action: Pathways to Health Equity seeks to delineate the causes of and the solutions to health inequities in the United States. This report focuses on what communities can do to promote health equity, what actions are needed by the many and varied stakeholders that are part of communities or support them, as well as the root causes and structural barriers that need to be overcome.
Author: Gamini Gunawardane Publisher: World Scientific ISBN: 9813279532 Category : Business & Economics Languages : en Pages : 515
Book Description
This book aims to comprehensively address several modern concepts and practices in health care marketing not sufficiently addressed by existing literature. This includes the integrated nature of health care marketing, operations management, IT and human resource management; increased use of digital technology and social media; emphasis on enhancing customer-patient experience when strategizing and implementing health care marketing; application of modern services marketing concepts to health care marketing mix, among others.It also addresses recent changes in the U.S. health care industry. Some key issues covered are the increase in federal and state government involvement and oversight of health care delivery; increase in laws and regulations affecting health care management and marketing; growth of specialized health care markets such as Medicare, Medicaid and Affordable Care Act; globalization of health care and greater focus on legal and ethical health care marketing practices.Modern Health Care Marketing is an essential read to understand the integrated nature of health care marketing in the technologically driven, customer/patient-focused and globalized environment. It is also a useful reference for professionals to pick up best practices on addressing challenges faced in the modern health care industry.
Author: Peter A. Berman Publisher: ISBN: Category : Medical Languages : en Pages : 334
Book Description
A collection of articles by eminent Indian health economists and health policy analysts, providing reviews of many aspects of health financing in India, including public health expenditures at national and state levels; the development and functioning of public and private hospitals; health insurance; the private health sector; household health exp.
Author: Manoj Pareek
Author: Manoj Pareek
Author: Novi Dewan
Author: 
Author: Amandeep Kaur Shahi
Author: Sharon B. Allen
Author: Mark Doxey
Author: Tapen Sinha
Author: National Academies of Sciences, Engineering, and Medicine
Author: Gamini Gunawardane
Author: Peter A. Berman