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Author: Paul Kolers Publisher: Springer Science & Business Media ISBN: 1468409948 Category : Psychology Languages : en Pages : 531
Book Description
The organization of the page as a technological device and our acquisition of information from it were subjects of keen interest to psychologists and designers a century ago. Research on the topics proceeded briskly for more than a quarter of a century then, and was brought together in the still useful survey and analysis of them all that E. B. Huey published in 1908 as "The psychology and pedagogy of reading, with a review of the history of reading and writing and of methods, texts, and hygiene in reading. " Research on the psychological aspects of literacy tended to diminish after that peak, but research on design and on the technology of presenting infor mation has flourished apace meanwhile. Perhaps somewhat stimulated by the reissue of Huey's book by MIT Press in 1968, psychologists have returned to the study of literacy. The symposium that the present volume reports was an effort to bring together again psychologists interested in literacy and related forms of information acquisition, graphics designers, and engineers actively involved in the development and deployment of the newer technology. During this century, psychologists, graphics designers, and engineers have lost much of the mutual communication that their joint enterprise should encourage. The design of machines has often followed the convenience of packaging, the design of displays has often followed the designer's personal esthetic.
Author: Paul Kolers Publisher: Springer Science & Business Media ISBN: 1468409948 Category : Psychology Languages : en Pages : 531
Book Description
The organization of the page as a technological device and our acquisition of information from it were subjects of keen interest to psychologists and designers a century ago. Research on the topics proceeded briskly for more than a quarter of a century then, and was brought together in the still useful survey and analysis of them all that E. B. Huey published in 1908 as "The psychology and pedagogy of reading, with a review of the history of reading and writing and of methods, texts, and hygiene in reading. " Research on the psychological aspects of literacy tended to diminish after that peak, but research on design and on the technology of presenting infor mation has flourished apace meanwhile. Perhaps somewhat stimulated by the reissue of Huey's book by MIT Press in 1968, psychologists have returned to the study of literacy. The symposium that the present volume reports was an effort to bring together again psychologists interested in literacy and related forms of information acquisition, graphics designers, and engineers actively involved in the development and deployment of the newer technology. During this century, psychologists, graphics designers, and engineers have lost much of the mutual communication that their joint enterprise should encourage. The design of machines has often followed the convenience of packaging, the design of displays has often followed the designer's personal esthetic.
Author: Paul A. Kolers Publisher: Springer Science & Business Media ISBN: Category : Consciousness Languages : en Pages : 648
Book Description
The organization of the page as a technological device and our acquisition of information from it were subjects of keen interest to psychologists and designers a century ago. Research on the topics proceeded briskly for more than a quarter of a century then, and was brought together in the still useful survey and analysis of them all that E.B. Huey published in 1908 as "The psychology and pedagogy of reading, with a review of the history of reading and writing and of methods, texts, and hygiene in reading." Research on the psychological aspects of literacy tended to diminish after that peak, but research on design and on the technology of presenting infor mation has flourished apace meanwhile. Perhaps somewhat stimulated by the reissue of Huey's book by MIT Press in 1968, psychologists have returned to the study of literacy. The symposium that the present volume reports was an effort to bring together again psychologists interested in literacy and related forms of information acquisition, graphics designers, and engineers actively involved in the development and deployment of the newer technology. During this century, psychologists, graphics designers, and engineers have lost much of the mutual communication that their joint enterprise should encourage. The design of machines has often followed the convenience of packaging, the design of displays has often followed the designer's personal esthetic.
Author: Paul A. Kolers Publisher: Springer Science & Business Media ISBN: 1468410687 Category : Psychology Languages : en Pages : 606
Book Description
The second symposium on processing visible language constituted a different "mix" of participants from the first. Greater emphasis was given to the design of language, both in its historical development and in its current display; and to practical questions associated with machine-implementation oflanguage, in the interactions of person and computer, and in the characteristics of the physical and environmental objects that affect the interaction. Another change was that a special session on theory capped the proceedings. Psychologists remained heavily involved, however, both as contributors to and as discussants of the work pre sented. The motivation of the conferences remains one of bringing together graphic designers, engineers, and psychologists concerned with the display and acquisition of visible language. The papers separately tended to emphasize the one of the three disciplines that mark their authors' field of endeavor, but are constructed to be general rather than parochial. Moreover, within the three disciplines, papers emphasized either the textual or the more pictorial aspects. For example, a session on writing systems ranged from principles that seem to characterize all such systems to specific papers on ancient Egyptian writing, modern Korean, and English shorthand. The complementary session on the nontextual media opened with a discussion of general principles of pictorial communication and included papers on communicating instructions, general information, or religious belief through designs and other pictorial forms, as well as a discussion. of misrepresentation.
Author: Connie Malamed Publisher: Fair Winds Press ISBN: 1592537413 Category : Art Languages : en Pages : 241
Book Description
Within every picture is a hidden language that conveys a message, whether it is intended or not. This language is based on the ways people perceive and process visual information. By understanding visual language as the interface between a graphic and a viewer, designers and illustrators can learn to inform with accuracy and power. In a time of unprecedented competition for audience attention and with an increasing demand for complex graphics, Visual Language for Designers explains how to achieve quick and effective communications. New in paperback, this book presents ways to design for the strengths of our innate mental capacities and to compensate for our cognitive limitations. Visual Language for Designers includes: —How to organize graphics for quick perception —How to direct the eyes to essential information —How to use visual shorthand for efficient communication —How to make abstract ideas concrete —How to best express visual complexity —How to charge a graphic with energy and emotion
Author: Paul Kolers
Author: Paul Kolers
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Author: Paul A. Kolers
Author: Paul A. Kolers
Author: Paul A. Kolers
Author: Paul Kolers
Author: Connie Malamed
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