Author: Gregory J. Scott
Publisher: Lynne Rienner Publishers
ISBN: 9781555876098
Category : Business & Economics
Languages : en
Pages : 524
Book Description
The authors go beyond the traditional presentation of economic principles, offering instead a series of applied methods for data collection and analysis. Drawing on extensive experience in Africa, Asia, and Latin America, they not only describe specific procedures, but also provide a wealth of illustrative research results. This book will be particularly useful to teaching professionals, development specialists, and applied researchers working in developing countries.
Prices, Products, and People
Author: Gregory J. Scott
Publisher: Lynne Rienner Publishers
ISBN: 9781555876098
Category : Business & Economics
Languages : en
Pages : 524
Book Description
The authors go beyond the traditional presentation of economic principles, offering instead a series of applied methods for data collection and analysis. Drawing on extensive experience in Africa, Asia, and Latin America, they not only describe specific procedures, but also provide a wealth of illustrative research results. This book will be particularly useful to teaching professionals, development specialists, and applied researchers working in developing countries.
Publisher: Lynne Rienner Publishers
ISBN: 9781555876098
Category : Business & Economics
Languages : en
Pages : 524
Book Description
The authors go beyond the traditional presentation of economic principles, offering instead a series of applied methods for data collection and analysis. Drawing on extensive experience in Africa, Asia, and Latin America, they not only describe specific procedures, but also provide a wealth of illustrative research results. This book will be particularly useful to teaching professionals, development specialists, and applied researchers working in developing countries.
How to Win Friends and Influence People
Author:
Publisher: ببلومانيا للنشر والتوزيع
ISBN:
Category : Business & Economics
Languages : en
Pages : 304
Book Description
You can go after the job you want…and get it! You can take the job you have…and improve it! You can take any situation you’re in…and make it work for you! Since its release in 1936, How to Win Friends and Influence People has sold more than 30 million copies. Dale Carnegie’s first book is a timeless bestseller, packed with rock-solid advice that has carried thousands of now famous people up the ladder of success in their business and personal lives. As relevant as ever before, Dale Carnegie’s principles endure, and will help you achieve your maximum potential in the complex and competitive modern age. Learn the six ways to make people like you, the twelve ways to win people to your way of thinking, and the nine ways to change people without arousing resentment.
Publisher: ببلومانيا للنشر والتوزيع
ISBN:
Category : Business & Economics
Languages : en
Pages : 304
Book Description
You can go after the job you want…and get it! You can take the job you have…and improve it! You can take any situation you’re in…and make it work for you! Since its release in 1936, How to Win Friends and Influence People has sold more than 30 million copies. Dale Carnegie’s first book is a timeless bestseller, packed with rock-solid advice that has carried thousands of now famous people up the ladder of success in their business and personal lives. As relevant as ever before, Dale Carnegie’s principles endure, and will help you achieve your maximum potential in the complex and competitive modern age. Learn the six ways to make people like you, the twelve ways to win people to your way of thinking, and the nine ways to change people without arousing resentment.
People and Products
Author: Allan J. Kimmel
Publisher: Routledge
ISBN: 1317607503
Category : Business & Economics
Languages : en
Pages : 321
Book Description
By examining the interface between consumer behavior and new product development, People and Products: Consumer Behavior and Product Design demonstrates the ways in which consumers contribute to product design, enhance product utility, and determine brand identity. With increased connectedness and advances in technology, consumers and marketers are more closely connected than ever before. Yet consumer behavior texts often overlook the application of the subject to product design, testing, and success. This is the first book to explore this interface in detail, exploring such issues as: the attributes and qualities that consumers demand from products and services, and social and cultural forces to be aware of; design and form and how they facilitate product usage; technological developments and the ways they have changed how consumers interact with products; product disposal and sustainability; emerging and future trends in consumer behavior and product development and design. This exciting volume is relevant to anyone interested in marketing, consumer behavior, product development, technology, engineering, design, and brand management.
Publisher: Routledge
ISBN: 1317607503
Category : Business & Economics
Languages : en
Pages : 321
Book Description
By examining the interface between consumer behavior and new product development, People and Products: Consumer Behavior and Product Design demonstrates the ways in which consumers contribute to product design, enhance product utility, and determine brand identity. With increased connectedness and advances in technology, consumers and marketers are more closely connected than ever before. Yet consumer behavior texts often overlook the application of the subject to product design, testing, and success. This is the first book to explore this interface in detail, exploring such issues as: the attributes and qualities that consumers demand from products and services, and social and cultural forces to be aware of; design and form and how they facilitate product usage; technological developments and the ways they have changed how consumers interact with products; product disposal and sustainability; emerging and future trends in consumer behavior and product development and design. This exciting volume is relevant to anyone interested in marketing, consumer behavior, product development, technology, engineering, design, and brand management.
Introduction to Business
Author: Lawrence J. Gitman
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 1455
Book Description
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 1455
Book Description
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Smart Pricing
Author: Jagmohan Raju
Publisher: Pearson Prentice Hall
ISBN: 0137071884
Category : Business & Economics
Languages : en
Pages : 225
Book Description
In Smart Pricing: How Google, Priceline and Leading Businesses Use Pricing Innovation for Profitability, Wharton professors and renowned pricing experts Jagmohan Raju and Z. John Zhang draw on examples from high tech to low tech, from consumer markets to business markets, and from U.S. to abroad, to tell the stories of how innovative pricing strategies can help companies create and capture value as well as customers. They teach the pricing principles behind those innovative ideas and practices. Smart Pricing introduces many innovative approaches to pricing, as well as the research and insights that went into their creation. Filled with illustrative examples from the business world, readers will learn about restaurants where customers set the price, how Google and other high-tech firms have used pricing to remake whole industries, how executives in China successfully start and fight price wars to conquer new markets. Smart Pricing goes well beyond familiar approaches like cost-plus, buyer-based pricing, or competition-based pricing, and puts a wide variety of pricing mechanisms at your disposal. This book helps you understand them, choose them, and use them to win.
Publisher: Pearson Prentice Hall
ISBN: 0137071884
Category : Business & Economics
Languages : en
Pages : 225
Book Description
In Smart Pricing: How Google, Priceline and Leading Businesses Use Pricing Innovation for Profitability, Wharton professors and renowned pricing experts Jagmohan Raju and Z. John Zhang draw on examples from high tech to low tech, from consumer markets to business markets, and from U.S. to abroad, to tell the stories of how innovative pricing strategies can help companies create and capture value as well as customers. They teach the pricing principles behind those innovative ideas and practices. Smart Pricing introduces many innovative approaches to pricing, as well as the research and insights that went into their creation. Filled with illustrative examples from the business world, readers will learn about restaurants where customers set the price, how Google and other high-tech firms have used pricing to remake whole industries, how executives in China successfully start and fight price wars to conquer new markets. Smart Pricing goes well beyond familiar approaches like cost-plus, buyer-based pricing, or competition-based pricing, and puts a wide variety of pricing mechanisms at your disposal. This book helps you understand them, choose them, and use them to win.
Free
Author: Chris Anderson
Publisher: Hachette UK
ISBN: 1401394515
Category : Business & Economics
Languages : en
Pages : 288
Book Description
The online economy offers challenges to traditional businesses as well as incredible opportunities. Chris Anderson makes the compelling case that in many instances businesses can succeed best by giving away more than they charge for. Known as "Freemium," this combination of free and paid is emerging as one of the most powerful digital business models. In Free, Chris Anderson explores this radical idea for the new global economy and demonstrates how it can be harnessed for the benefit of consumers and businesses alike. In the twenty-first century, Free is more than just a promotional gimmick: It's a business strategy that is essential to a company's successful future.
Publisher: Hachette UK
ISBN: 1401394515
Category : Business & Economics
Languages : en
Pages : 288
Book Description
The online economy offers challenges to traditional businesses as well as incredible opportunities. Chris Anderson makes the compelling case that in many instances businesses can succeed best by giving away more than they charge for. Known as "Freemium," this combination of free and paid is emerging as one of the most powerful digital business models. In Free, Chris Anderson explores this radical idea for the new global economy and demonstrates how it can be harnessed for the benefit of consumers and businesses alike. In the twenty-first century, Free is more than just a promotional gimmick: It's a business strategy that is essential to a company's successful future.
Superabundance
Author: Marian L. Tupy
Publisher: Cato Institute
ISBN: 1952223407
Category : Business & Economics
Languages : en
Pages : 575
Book Description
Generations of people have been taught that population growth makes resources scarcer. In 2021, for example, one widely publicized report argued that “The world's rapidly growing population is consuming the planet's natural resources at an alarming rate . . . the world currently needs 1.6 Earths to satisfy the demand for natural resources ... [a figure that] could rise to 2 planets by 2030.” But is that true? After analyzing the prices of hundreds of commodities, goods, and services spanning two centuries, Marian Tupy and Gale Pooley found that resources became more abundant as the population grew. That was especially true when they looked at “time prices,” which represent the length of time that people must work to buy something. To their surprise, the authors also found that resource abundance increased faster than the population―a relationship that they call superabundance. On average, every additional human being created more value than he or she consumed. This relationship between population growth and abundance is deeply counterintuitive, yet it is true. Why? More people produce more ideas, which lead to more inventions. People then test those inventions in the marketplace to separate the useful from the useless. At the end of that process of discovery, people are left with innovations that overcome shortages, spur economic growth, and raise standards of living. But large populations are not enough to sustain superabundance―just think of the poverty in China and India before their respective economic reforms. To innovate, people must be allowed to think, speak, publish, associate, and disagree. They must be allowed to save, invest, trade, and profit. In a word, they must be free.
Publisher: Cato Institute
ISBN: 1952223407
Category : Business & Economics
Languages : en
Pages : 575
Book Description
Generations of people have been taught that population growth makes resources scarcer. In 2021, for example, one widely publicized report argued that “The world's rapidly growing population is consuming the planet's natural resources at an alarming rate . . . the world currently needs 1.6 Earths to satisfy the demand for natural resources ... [a figure that] could rise to 2 planets by 2030.” But is that true? After analyzing the prices of hundreds of commodities, goods, and services spanning two centuries, Marian Tupy and Gale Pooley found that resources became more abundant as the population grew. That was especially true when they looked at “time prices,” which represent the length of time that people must work to buy something. To their surprise, the authors also found that resource abundance increased faster than the population―a relationship that they call superabundance. On average, every additional human being created more value than he or she consumed. This relationship between population growth and abundance is deeply counterintuitive, yet it is true. Why? More people produce more ideas, which lead to more inventions. People then test those inventions in the marketplace to separate the useful from the useless. At the end of that process of discovery, people are left with innovations that overcome shortages, spur economic growth, and raise standards of living. But large populations are not enough to sustain superabundance―just think of the poverty in China and India before their respective economic reforms. To innovate, people must be allowed to think, speak, publish, associate, and disagree. They must be allowed to save, invest, trade, and profit. In a word, they must be free.
Markets and People
Author: World Bank
Publisher: World Bank Publications
ISBN: 1464815038
Category : Business & Economics
Languages : en
Pages : 173
Book Description
Romania’s income per capita has increased from 26 percent of the EU-28 average in 2000 to 63 percent in 2017, but this economic success rests on the wobbly foundations of unfavorable demographics, weak human capital, and ineffective institutions. Going forward, stronger competition and better human capital are critical to increasing the economy’s growth potential. Romanian manufacturing ï¬?rms are exposed to domestic and international competition, ensuring the flow of resources and market shares to more efï¬?cient players. This has not been the case for services, where anticompetitive regulations and direct state control often limit efï¬?ciency gains. Romanian state-owned enterprises do not compete on an equal footing with private sector ï¬?rms, distorting market outcomes and hampering the efï¬?cient allocation of resources. Removal of these restrictions would have a signiï¬?cant positive impact on GDP growth. Competitively neutral policies are needed to ensure that all enterprises, public or private, domestic or foreign, face the same set of rules. Romania’s human capital accumulation--proxied by the World Bank’s Human Capital Index (HCI)--is the lowest in the European Union and varies widely across counties. Disparities in education outcomes remain relevant across and within regions of Romania. Learning gaps in primary and secondary education persist. These can be seen clearly between urban and rural areas, across regions, and across social groups, requiring changes both at the systems level and at the learning-center level. In the labor market, the automation of production processes has started driving demand for higher levels of cognitive skills, while jobs involving the routine application of procedural knowledge are shrinking in number. A paradigm shift would require reforms in primary and secondary schooling, in addition to more targeted actions, to establish an effective skills development system to bolster human capital.
Publisher: World Bank Publications
ISBN: 1464815038
Category : Business & Economics
Languages : en
Pages : 173
Book Description
Romania’s income per capita has increased from 26 percent of the EU-28 average in 2000 to 63 percent in 2017, but this economic success rests on the wobbly foundations of unfavorable demographics, weak human capital, and ineffective institutions. Going forward, stronger competition and better human capital are critical to increasing the economy’s growth potential. Romanian manufacturing ï¬?rms are exposed to domestic and international competition, ensuring the flow of resources and market shares to more efï¬?cient players. This has not been the case for services, where anticompetitive regulations and direct state control often limit efï¬?ciency gains. Romanian state-owned enterprises do not compete on an equal footing with private sector ï¬?rms, distorting market outcomes and hampering the efï¬?cient allocation of resources. Removal of these restrictions would have a signiï¬?cant positive impact on GDP growth. Competitively neutral policies are needed to ensure that all enterprises, public or private, domestic or foreign, face the same set of rules. Romania’s human capital accumulation--proxied by the World Bank’s Human Capital Index (HCI)--is the lowest in the European Union and varies widely across counties. Disparities in education outcomes remain relevant across and within regions of Romania. Learning gaps in primary and secondary education persist. These can be seen clearly between urban and rural areas, across regions, and across social groups, requiring changes both at the systems level and at the learning-center level. In the labor market, the automation of production processes has started driving demand for higher levels of cognitive skills, while jobs involving the routine application of procedural knowledge are shrinking in number. A paradigm shift would require reforms in primary and secondary schooling, in addition to more targeted actions, to establish an effective skills development system to bolster human capital.
The Business Solution to Poverty
Author: Paul Polak
Publisher: Berrett-Koehler Publishers
ISBN: 1609940784
Category : Business & Economics
Languages : en
Pages : 266
Book Description
Authors Paul Polak and Mal Warwick describe their Zero-Based Design of starting from scratch to create innovative products and services tailored for the very poor to show how their design principles and vision can enable unapologetic capitalists to supply the very poor with clean drinking water, electricity, irrigation, housing, education, health care, and other necessities at a fraction of the usual cost and at profit margins attractive to investors.
Publisher: Berrett-Koehler Publishers
ISBN: 1609940784
Category : Business & Economics
Languages : en
Pages : 266
Book Description
Authors Paul Polak and Mal Warwick describe their Zero-Based Design of starting from scratch to create innovative products and services tailored for the very poor to show how their design principles and vision can enable unapologetic capitalists to supply the very poor with clean drinking water, electricity, irrigation, housing, education, health care, and other necessities at a fraction of the usual cost and at profit margins attractive to investors.
Prices, Products, and People
Author: Gregory J. Scott
Publisher:
ISBN: 9781685857929
Category :
Languages : en
Pages : 0
Book Description
The authors offer a series of applied methods, amply illustrated with research results, for data collection and analysis related to agricultural marketing in developing countries.
Publisher:
ISBN: 9781685857929
Category :
Languages : en
Pages : 0
Book Description
The authors offer a series of applied methods, amply illustrated with research results, for data collection and analysis related to agricultural marketing in developing countries.