Press Cuttings PDF Download

Author: Dermot H. McKeone
Publisher: Gower Publishing, Ltd.
ISBN: 9780566075780
Category : Business & Economics
Languages : en
Pages : 268

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Book Description
Dermot McKeone's book shows how, with the aid of today's powerful technology, the impact an organization makes in the media can be monitored and evaluated - against the competition if necessary. Using examples and case studies of high profile companies, he describes the various methods available for analysing media coverage (both printed and broadcast) and discusses the costs and benefits involved. He explains how to identify target audiences and choose appropriate messages, demonstrating how media coverage translates into corporate image in the marketplace. Analysing and evaluating media coverage, argues Mr McKeone, should be part of a systematic corporate communications programme, and it is this strategic perspective that makes his book so valuable.

Author: Andrew Brogan
Publisher: University of Virginia Press
ISBN: 0813940958
Category : Nature
Languages : en
Pages : 321

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Book Description
Established in 1836, the Bristol Zoo is the world’s oldest surviving zoo outside of a capital city and has frequently been at the vanguard of zoo innovation. In The Wild Within, Andrew Flack uses the experiences of the Bristol Zoo to explore the complex and ever-changing relationship between human and beast, which in many cases has altered radically over time. Flack recounts a history in which categories and identities combined, converged, and came into conflict, as the animals at Bristol proved to be extremely adaptive. He also reveals aspects of the human-animal bond, however, that have remained remarkably consistent not only throughout the zoo’s existence but for centuries, including the ways in which even the captive animals with the most distinct qualities and characteristics are misunderstood when viewed through an anthropocentric lens. Flack strips back the layers of the human-animal relationship from those rooted in objectification and homogenization to those rooted in the recognition of consciousness and individual experience. The multifaceted beasts and protean people in The Wild Within challenge a host of assumptions--both within and outside the zoo--about what it means to be human or animal in the modern world.

Author: Michael Bailey
Publisher: Routledge
ISBN: 1134112106
Category : Language Arts & Disciplines
Languages : en
Pages : 306

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Book Description
Based on the work of media historian, James Curran, Narrating Media History explores British media history as a series of competing narratives. This unique and timely collection brings together leading international media history scholars, not only to identify and contrast the various interrelationships between media histories, but also to encourage dialogue between different historical, political, and theoretical perspectives including: liberalism, feminism, populism, nationalism, libertarianism, radicalism and technological determinism. Essays by distinguished academics cover television, radio, newspaper press and advertising (among others) and illustrate the particularities, affinities, strengths and weaknesses within media history. Each section includes a brief introduction by the editor, with discussion topics and suggestions for further reading, making this an invaluable guide for students of media history.

Author:
Publisher:
ISBN:
Category : Engineering
Languages : en
Pages : 432

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Author: Association of Special Libraries and Information Bureaux (Great Britain)
Publisher:
ISBN:
Category : Libraries
Languages : en
Pages : 450

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Author: Sheila Lumby
Publisher:
ISBN:
Category :
Languages : en
Pages : 174

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Book Description

Author: Richard Buckner
Publisher: Black Sparrow Press
ISBN: 9781574232448
Category : Fiction
Languages : en
Pages : 100

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Book Description
A debut prose-poem collection from the cult singer-songwriter.

Author: National Archives of Hungary
Publisher: Walter de Gruyter
ISBN: 3110968649
Category : History
Languages : en
Pages : 472

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Book Description

Author: Peter Harrop
Publisher: Routledge
ISBN: 1000401596
Category : Performing Arts
Languages : en
Pages : 814

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Book Description
This broad-based collection of essays is an introduction both to the concerns of contemporary folklore scholarship and to the variety of forms that folk performance has taken throughout English history. Combining case studies of specific folk practices with discussion of the various different lenses through which they have been viewed since becoming the subject of concerted study in Victorian times, this book builds on the latest work in an ever-growing body of contemporary folklore scholarship. Many of the contributing scholars are also practicing performers and bring experience and understanding of performance to their analyses and critiques. Chapters range across the spectrum of folk song, music, drama and dance, but maintain a focus on the key defining characteristics of folk performance – custom and tradition – in a full range of performances, from carol singing and sword dancing to playground rhymes and mummers' plays. As well as being an essential reference for folklorists and scholars of traditional performance and local history, this is a valuable resource for readers in all disciplines of dance, drama, song and music whose work coincides with English folk traditions.

Author: William Shawcross
Publisher: Vintage
ISBN: 0307273318
Category : Biography & Autobiography
Languages : en
Pages : 1162

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Book Description
The official and definitive biography of Queen Elizabeth the Queen Mother, the most beloved British monarch of the twentieth century. Consort of King George VI, mother of Queen Elizabeth II, and grandmother of Prince Charles, Elizabeth Angela Marguerite Bowes-Lyon—the ninth of the Earl of Strathmore’s ten children—was born on August 4, 1900, and, certainly, no one could have imagined that her long life (she died in 2002) would come to reflect a changing nation over the course of an entire century. Vividly detailed, written with unrestricted access to her personal papers, letters, and diaries, this candid royal biography by William Shawcross is also a singular history of Britain in the twentieth century.