Author: Parikshit N. Mahalle
Publisher: Springer Nature
ISBN: 9819948509
Category : Technology & Engineering
Languages : en
Pages : 109
Book Description
This book focus on key component required for building predictive maintenance model. The current trend of Maintenance 4.0 leans towards the preventive mechanism enabled by predictive approach and condition-based smart maintenance. The intelligent decision support, earlier detection of spare part failure, fatigue detection is the main slices of intelligent and predictive maintenance system (PMS) leading towards Maintenance 4.0 This book presents prominent use cases of mechanical engineering using PMS along with the benefits. Basic understanding of data preparation is required for development of any AI application; in view of this, the types of the data and data preparation processes, and tools are also presented in this book.
Predictive Analytics for Mechanical Engineering: A Beginners Guide
Author: Parikshit N. Mahalle
Publisher: Springer Nature
ISBN: 9819948509
Category : Technology & Engineering
Languages : en
Pages : 109
Book Description
This book focus on key component required for building predictive maintenance model. The current trend of Maintenance 4.0 leans towards the preventive mechanism enabled by predictive approach and condition-based smart maintenance. The intelligent decision support, earlier detection of spare part failure, fatigue detection is the main slices of intelligent and predictive maintenance system (PMS) leading towards Maintenance 4.0 This book presents prominent use cases of mechanical engineering using PMS along with the benefits. Basic understanding of data preparation is required for development of any AI application; in view of this, the types of the data and data preparation processes, and tools are also presented in this book.
Publisher: Springer Nature
ISBN: 9819948509
Category : Technology & Engineering
Languages : en
Pages : 109
Book Description
This book focus on key component required for building predictive maintenance model. The current trend of Maintenance 4.0 leans towards the preventive mechanism enabled by predictive approach and condition-based smart maintenance. The intelligent decision support, earlier detection of spare part failure, fatigue detection is the main slices of intelligent and predictive maintenance system (PMS) leading towards Maintenance 4.0 This book presents prominent use cases of mechanical engineering using PMS along with the benefits. Basic understanding of data preparation is required for development of any AI application; in view of this, the types of the data and data preparation processes, and tools are also presented in this book.
Online Identity - An Essential Guide
Author: Rohit Raja
Publisher: BoD – Books on Demand
ISBN: 0854661492
Category : Computers
Languages : en
Pages : 280
Book Description
In today's digital age, having a strong online identity has become more important than ever. This book aims to explore the many facets of this topic, from the importance of building a positive digital presence to managing one's online reputation and privacy. We want to cover different aspects of online identity. This book will focus on the importance of online identity and how it can affect our personal and professional lives. We also want to provide strategies for building a strong and authentic online identity, including tips on how to curate social media profiles and manage privacy settings. The book will also delve into the concept of digital footprints and the implications of our online actions, explore online reputation management and how to maintain a positive online image, and analyze the impact of online identity on mental health, including the effects of cyberbullying and social comparison. Finally, the book will look into the future of online identity, exploring emerging technologies such as blockchain-based identity solutions and virtual reality environments. With practical tips and insightful analysis, this book hopes to become an essential guide for anyone looking to navigate the complexities of online identity in the digital age.
Publisher: BoD – Books on Demand
ISBN: 0854661492
Category : Computers
Languages : en
Pages : 280
Book Description
In today's digital age, having a strong online identity has become more important than ever. This book aims to explore the many facets of this topic, from the importance of building a positive digital presence to managing one's online reputation and privacy. We want to cover different aspects of online identity. This book will focus on the importance of online identity and how it can affect our personal and professional lives. We also want to provide strategies for building a strong and authentic online identity, including tips on how to curate social media profiles and manage privacy settings. The book will also delve into the concept of digital footprints and the implications of our online actions, explore online reputation management and how to maintain a positive online image, and analyze the impact of online identity on mental health, including the effects of cyberbullying and social comparison. Finally, the book will look into the future of online identity, exploring emerging technologies such as blockchain-based identity solutions and virtual reality environments. With practical tips and insightful analysis, this book hopes to become an essential guide for anyone looking to navigate the complexities of online identity in the digital age.
Big Data Analytics in Smart Manufacturing
Author: P Suresh
Publisher: CRC Press
ISBN: 1000815749
Category : Computers
Languages : en
Pages : 205
Book Description
The significant objective of this edited book is to bridge the gap between smart manufacturing and big data by exploring the challenges and limitations. Companies employ big data technology in the manufacturing field to acquire data about the products. Manufacturing companies could gain a deep business insight by tracking customer details, monitoring fuel consumption, detecting product defects, and supply chain management. Moreover, the convergence of smart manufacturing and big data analytics currently suffers due to data privacy concern, short of qualified personnel, inadequate investment, long-term storage management of high-quality data. The technological advancement makes the data storage more accessible, cheaper and the convergence of these technologies seems to be more promising in the recent era. This book identified the innovative challenges in the industrial domains by integrating heterogeneous data sources such as structured data, semi-structures data, geo-spatial data, textual information, multimedia data, social networking data, etc. It promotes data-driven business modelling processes by adopting big data technologies in the manufacturing industry. Big data analytics is emerging as a promising discipline in the manufacturing industry to build the rigid industrial data platforms. Moreover, big data facilitates process automation in the complete lifecycle of product design and tracking. This book is an essential guide and reference since it synthesizes interdisciplinary theoretical concepts, definitions, and models, involved in smart manufacturing domain. It also provides real-world scenarios and applications, making it accessible to a wider interdisciplinary audience. Features The readers will get an overview about the smart manufacturing system which enables optimized manufacturing processes and benefits the users by increasing overall profit The researchers will get insight about how the big data technology leverages in finding new associations, factors and patterns through data stream observations in real time smart manufacturing systems The industrialist can get an overview about the detection of defects in design, rapid response to market, innovative products to meet the customer requirement which can benefit their per capita income in better way Discusses technical viewpoints, concepts, theories, and underlying assumptions that are used in smart manufacturing Information delivered in a user-friendly manner for students, researchers, industrial experts, and business innovators, as well as for professionals and practitioners
Publisher: CRC Press
ISBN: 1000815749
Category : Computers
Languages : en
Pages : 205
Book Description
The significant objective of this edited book is to bridge the gap between smart manufacturing and big data by exploring the challenges and limitations. Companies employ big data technology in the manufacturing field to acquire data about the products. Manufacturing companies could gain a deep business insight by tracking customer details, monitoring fuel consumption, detecting product defects, and supply chain management. Moreover, the convergence of smart manufacturing and big data analytics currently suffers due to data privacy concern, short of qualified personnel, inadequate investment, long-term storage management of high-quality data. The technological advancement makes the data storage more accessible, cheaper and the convergence of these technologies seems to be more promising in the recent era. This book identified the innovative challenges in the industrial domains by integrating heterogeneous data sources such as structured data, semi-structures data, geo-spatial data, textual information, multimedia data, social networking data, etc. It promotes data-driven business modelling processes by adopting big data technologies in the manufacturing industry. Big data analytics is emerging as a promising discipline in the manufacturing industry to build the rigid industrial data platforms. Moreover, big data facilitates process automation in the complete lifecycle of product design and tracking. This book is an essential guide and reference since it synthesizes interdisciplinary theoretical concepts, definitions, and models, involved in smart manufacturing domain. It also provides real-world scenarios and applications, making it accessible to a wider interdisciplinary audience. Features The readers will get an overview about the smart manufacturing system which enables optimized manufacturing processes and benefits the users by increasing overall profit The researchers will get insight about how the big data technology leverages in finding new associations, factors and patterns through data stream observations in real time smart manufacturing systems The industrialist can get an overview about the detection of defects in design, rapid response to market, innovative products to meet the customer requirement which can benefit their per capita income in better way Discusses technical viewpoints, concepts, theories, and underlying assumptions that are used in smart manufacturing Information delivered in a user-friendly manner for students, researchers, industrial experts, and business innovators, as well as for professionals and practitioners
An Introduction to Predictive Maintenance
Author: R. Keith Mobley
Publisher: Elsevier
ISBN: 0080478697
Category : Technology & Engineering
Languages : en
Pages : 451
Book Description
This second edition of An Introduction to Predictive Maintenance helps plant, process, maintenance and reliability managers and engineers to develop and implement a comprehensive maintenance management program, providing proven strategies for regularly monitoring critical process equipment and systems, predicting machine failures, and scheduling maintenance accordingly. Since the publication of the first edition in 1990, there have been many changes in both technology and methodology, including financial implications, the role of a maintenance organization, predictive maintenance techniques, various analyses, and maintenance of the program itself. This revision includes a complete update of the applicable chapters from the first edition as well as six additional chapters outlining the most recent information available. Having already been implemented and maintained successfully in hundreds of manufacturing and process plants worldwide, the practices detailed in this second edition of An Introduction to Predictive Maintenance will save plants and corporations, as well as U.S. industry as a whole, billions of dollars by minimizing unexpected equipment failures and its resultant high maintenance cost while increasing productivity. - A comprehensive introduction to a system of monitoring critical industrial equipment - Optimize the availability of process machinery and greatly reduce the cost of maintenance - Provides the means to improve product quality, productivity and profitability of manufacturing and production plants
Publisher: Elsevier
ISBN: 0080478697
Category : Technology & Engineering
Languages : en
Pages : 451
Book Description
This second edition of An Introduction to Predictive Maintenance helps plant, process, maintenance and reliability managers and engineers to develop and implement a comprehensive maintenance management program, providing proven strategies for regularly monitoring critical process equipment and systems, predicting machine failures, and scheduling maintenance accordingly. Since the publication of the first edition in 1990, there have been many changes in both technology and methodology, including financial implications, the role of a maintenance organization, predictive maintenance techniques, various analyses, and maintenance of the program itself. This revision includes a complete update of the applicable chapters from the first edition as well as six additional chapters outlining the most recent information available. Having already been implemented and maintained successfully in hundreds of manufacturing and process plants worldwide, the practices detailed in this second edition of An Introduction to Predictive Maintenance will save plants and corporations, as well as U.S. industry as a whole, billions of dollars by minimizing unexpected equipment failures and its resultant high maintenance cost while increasing productivity. - A comprehensive introduction to a system of monitoring critical industrial equipment - Optimize the availability of process machinery and greatly reduce the cost of maintenance - Provides the means to improve product quality, productivity and profitability of manufacturing and production plants
Data Science for Marketing Analytics
Author: Mirza Rahim Baig
Publisher: Packt Publishing Ltd
ISBN: 1800563884
Category : Computers
Languages : en
Pages : 637
Book Description
Turbocharge your marketing plans by making the leap from simple descriptive statistics in Excel to sophisticated predictive analytics with the Python programming language Key FeaturesUse data analytics and machine learning in a sales and marketing contextGain insights from data to make better business decisionsBuild your experience and confidence with realistic hands-on practiceBook Description Unleash the power of data to reach your marketing goals with this practical guide to data science for business. This book will help you get started on your journey to becoming a master of marketing analytics with Python. You'll work with relevant datasets and build your practical skills by tackling engaging exercises and activities that simulate real-world market analysis projects. You'll learn to think like a data scientist, build your problem-solving skills, and discover how to look at data in new ways to deliver business insights and make intelligent data-driven decisions. As well as learning how to clean, explore, and visualize data, you'll implement machine learning algorithms and build models to make predictions. As you work through the book, you'll use Python tools to analyze sales, visualize advertising data, predict revenue, address customer churn, and implement customer segmentation to understand behavior. By the end of this book, you'll have the knowledge, skills, and confidence to implement data science and machine learning techniques to better understand your marketing data and improve your decision-making. What you will learnLoad, clean, and explore sales and marketing data using pandasForm and test hypotheses using real data sets and analytics toolsVisualize patterns in customer behavior using MatplotlibUse advanced machine learning models like random forest and SVMUse various unsupervised learning algorithms for customer segmentationUse supervised learning techniques for sales predictionEvaluate and compare different models to get the best outcomesOptimize models with hyperparameter tuning and SMOTEWho this book is for This marketing book is for anyone who wants to learn how to use Python for cutting-edge marketing analytics. Whether you're a developer who wants to move into marketing, or a marketing analyst who wants to learn more sophisticated tools and techniques, this book will get you on the right path. Basic prior knowledge of Python and experience working with data will help you access this book more easily.
Publisher: Packt Publishing Ltd
ISBN: 1800563884
Category : Computers
Languages : en
Pages : 637
Book Description
Turbocharge your marketing plans by making the leap from simple descriptive statistics in Excel to sophisticated predictive analytics with the Python programming language Key FeaturesUse data analytics and machine learning in a sales and marketing contextGain insights from data to make better business decisionsBuild your experience and confidence with realistic hands-on practiceBook Description Unleash the power of data to reach your marketing goals with this practical guide to data science for business. This book will help you get started on your journey to becoming a master of marketing analytics with Python. You'll work with relevant datasets and build your practical skills by tackling engaging exercises and activities that simulate real-world market analysis projects. You'll learn to think like a data scientist, build your problem-solving skills, and discover how to look at data in new ways to deliver business insights and make intelligent data-driven decisions. As well as learning how to clean, explore, and visualize data, you'll implement machine learning algorithms and build models to make predictions. As you work through the book, you'll use Python tools to analyze sales, visualize advertising data, predict revenue, address customer churn, and implement customer segmentation to understand behavior. By the end of this book, you'll have the knowledge, skills, and confidence to implement data science and machine learning techniques to better understand your marketing data and improve your decision-making. What you will learnLoad, clean, and explore sales and marketing data using pandasForm and test hypotheses using real data sets and analytics toolsVisualize patterns in customer behavior using MatplotlibUse advanced machine learning models like random forest and SVMUse various unsupervised learning algorithms for customer segmentationUse supervised learning techniques for sales predictionEvaluate and compare different models to get the best outcomesOptimize models with hyperparameter tuning and SMOTEWho this book is for This marketing book is for anyone who wants to learn how to use Python for cutting-edge marketing analytics. Whether you're a developer who wants to move into marketing, or a marketing analyst who wants to learn more sophisticated tools and techniques, this book will get you on the right path. Basic prior knowledge of Python and experience working with data will help you access this book more easily.
Python Programming, Deep Learning
Author: Anthony Adams
Publisher: Anthony Adams
ISBN:
Category : Computers
Languages : en
Pages : 315
Book Description
Easily Boost Your Skills In Python Programming & Become A Master In Deep Learning & Data Analysis! 💻 Python is an interpreted, high-level, general-purpose programming language that emphasizes code readability with its notable use of significant whitespace. What makes Python so popular in the IT industry is that it uses an object-oriented approach, which enables programmers to write clear, logical code for all types of projects, whether big or small. Hone your Python Programming skills and gain a sharp edge over other programmers the EASIEST way possible... with this practical beginner’s guide! In his 3-in-1 Python crash course for beginners, Anthony Adams gives novices like you simple, yet efficient tips and tricks to become a MASTER in Python coding for artificial intelligence, neural networks, machine learning, and data science/analysis! Here’s what you’ll get: ✅ Highly innovative ways to boost your understanding of Python programming, data analysis, and machine learning ✅ Quickly and effectively stop fraud with machine learning ✅ Practical and efficient exercises that make understanding Python quick & easy And so much more! As a beginner, you might feel a bit intimidated by the complexities of coding. Add the fact that most Python Programming crash course guides make learning harder than it has to be! ✓ With the help of this 3-in-1 guide, you will be given carefully sequenced Python Programming lessons that’ll maximize your understanding, and equip you with all the skills for real-life application! ★ Thrive in the IT industry with this comprehensive Python Programming crash course! ★ Scroll up, Click on “Buy Now”, and Start Learning Today!
Publisher: Anthony Adams
ISBN:
Category : Computers
Languages : en
Pages : 315
Book Description
Easily Boost Your Skills In Python Programming & Become A Master In Deep Learning & Data Analysis! 💻 Python is an interpreted, high-level, general-purpose programming language that emphasizes code readability with its notable use of significant whitespace. What makes Python so popular in the IT industry is that it uses an object-oriented approach, which enables programmers to write clear, logical code for all types of projects, whether big or small. Hone your Python Programming skills and gain a sharp edge over other programmers the EASIEST way possible... with this practical beginner’s guide! In his 3-in-1 Python crash course for beginners, Anthony Adams gives novices like you simple, yet efficient tips and tricks to become a MASTER in Python coding for artificial intelligence, neural networks, machine learning, and data science/analysis! Here’s what you’ll get: ✅ Highly innovative ways to boost your understanding of Python programming, data analysis, and machine learning ✅ Quickly and effectively stop fraud with machine learning ✅ Practical and efficient exercises that make understanding Python quick & easy And so much more! As a beginner, you might feel a bit intimidated by the complexities of coding. Add the fact that most Python Programming crash course guides make learning harder than it has to be! ✓ With the help of this 3-in-1 guide, you will be given carefully sequenced Python Programming lessons that’ll maximize your understanding, and equip you with all the skills for real-life application! ★ Thrive in the IT industry with this comprehensive Python Programming crash course! ★ Scroll up, Click on “Buy Now”, and Start Learning Today!
Probability and Statistics for Engineers
Author: Richard L. Scheaffer
Publisher: Duxbury Resource Center
ISBN:
Category : Business & Economics
Languages : en
Pages : 778
Book Description
Designed to teach engineers to think statistically so that data can be collected and used intelligently in solving real problems, this text is intended for calculus-based, one-semester introduction to engineering statistics courses. Although traditional topics are covered, this edition takes a modern, data-oriented, problem-solving, process-improvement view of engineering statistics. The emphasis is on collecting good data through sample surveys and experiments and on applying it to real problems.
Publisher: Duxbury Resource Center
ISBN:
Category : Business & Economics
Languages : en
Pages : 778
Book Description
Designed to teach engineers to think statistically so that data can be collected and used intelligently in solving real problems, this text is intended for calculus-based, one-semester introduction to engineering statistics courses. Although traditional topics are covered, this edition takes a modern, data-oriented, problem-solving, process-improvement view of engineering statistics. The emphasis is on collecting good data through sample surveys and experiments and on applying it to real problems.
Applied Predictive Analytics
Author: Dean Abbott
Publisher: John Wiley & Sons
ISBN: 1118727967
Category : Computers
Languages : en
Pages : 471
Book Description
Learn the art and science of predictive analytics — techniques that get results Predictive analytics is what translates big data into meaningful, usable business information. Written by a leading expert in the field, this guide examines the science of the underlying algorithms as well as the principles and best practices that govern the art of predictive analytics. It clearly explains the theory behind predictive analytics, teaches the methods, principles, and techniques for conducting predictive analytics projects, and offers tips and tricks that are essential for successful predictive modeling. Hands-on examples and case studies are included. The ability to successfully apply predictive analytics enables businesses to effectively interpret big data; essential for competition today This guide teaches not only the principles of predictive analytics, but also how to apply them to achieve real, pragmatic solutions Explains methods, principles, and techniques for conducting predictive analytics projects from start to finish Illustrates each technique with hands-on examples and includes as series of in-depth case studies that apply predictive analytics to common business scenarios A companion website provides all the data sets used to generate the examples as well as a free trial version of software Applied Predictive Analytics arms data and business analysts and business managers with the tools they need to interpret and capitalize on big data.
Publisher: John Wiley & Sons
ISBN: 1118727967
Category : Computers
Languages : en
Pages : 471
Book Description
Learn the art and science of predictive analytics — techniques that get results Predictive analytics is what translates big data into meaningful, usable business information. Written by a leading expert in the field, this guide examines the science of the underlying algorithms as well as the principles and best practices that govern the art of predictive analytics. It clearly explains the theory behind predictive analytics, teaches the methods, principles, and techniques for conducting predictive analytics projects, and offers tips and tricks that are essential for successful predictive modeling. Hands-on examples and case studies are included. The ability to successfully apply predictive analytics enables businesses to effectively interpret big data; essential for competition today This guide teaches not only the principles of predictive analytics, but also how to apply them to achieve real, pragmatic solutions Explains methods, principles, and techniques for conducting predictive analytics projects from start to finish Illustrates each technique with hands-on examples and includes as series of in-depth case studies that apply predictive analytics to common business scenarios A companion website provides all the data sets used to generate the examples as well as a free trial version of software Applied Predictive Analytics arms data and business analysts and business managers with the tools they need to interpret and capitalize on big data.
Introductory Statistics and Analytics
Author: Peter C. Bruce
Publisher: John Wiley & Sons
ISBN: 1118881338
Category : Mathematics
Languages : en
Pages : 320
Book Description
Concise, thoroughly class-tested primer that features basic statistical concepts in the concepts in the context of analytics, resampling, and the bootstrap A uniquely developed presentation of key statistical topics, Introductory Statistics and Analytics: A Resampling Perspective provides an accessible approach to statistical analytics, resampling, and the bootstrap for readers with various levels of exposure to basic probability and statistics. Originally class-tested at one of the first online learning companies in the discipline, www.statistics.com, the book primarily focuses on applications of statistical concepts developed via resampling, with a background discussion of mathematical theory. This feature stresses statistical literacy and understanding, which demonstrates the fundamental basis for statistical inference and demystifies traditional formulas. The book begins with illustrations that have the essential statistical topics interwoven throughout before moving on to demonstrate the proper design of studies. Meeting all of the Guidelines for Assessment and Instruction in Statistics Education (GAISE) requirements for an introductory statistics course, Introductory Statistics and Analytics: A Resampling Perspective also includes: Over 300 “Try It Yourself” exercises and intermittent practice questions, which challenge readers at multiple levels to investigate and explore key statistical concepts Numerous interactive links designed to provide solutions to exercises and further information on crucial concepts Linkages that connect statistics to the rapidly growing field of data science Multiple discussions of various software systems, such as Microsoft Office Excel®, StatCrunch, and R, to develop and analyze data Areas of concern and/or contrasting points-of-view indicated through the use of “Caution” icons Introductory Statistics and Analytics: A Resampling Perspective is an excellent primary textbook for courses in preliminary statistics as well as a supplement for courses in upper-level statistics and related fields, such as biostatistics and econometrics. The book is also a general reference for readers interested in revisiting the value of statistics.
Publisher: John Wiley & Sons
ISBN: 1118881338
Category : Mathematics
Languages : en
Pages : 320
Book Description
Concise, thoroughly class-tested primer that features basic statistical concepts in the concepts in the context of analytics, resampling, and the bootstrap A uniquely developed presentation of key statistical topics, Introductory Statistics and Analytics: A Resampling Perspective provides an accessible approach to statistical analytics, resampling, and the bootstrap for readers with various levels of exposure to basic probability and statistics. Originally class-tested at one of the first online learning companies in the discipline, www.statistics.com, the book primarily focuses on applications of statistical concepts developed via resampling, with a background discussion of mathematical theory. This feature stresses statistical literacy and understanding, which demonstrates the fundamental basis for statistical inference and demystifies traditional formulas. The book begins with illustrations that have the essential statistical topics interwoven throughout before moving on to demonstrate the proper design of studies. Meeting all of the Guidelines for Assessment and Instruction in Statistics Education (GAISE) requirements for an introductory statistics course, Introductory Statistics and Analytics: A Resampling Perspective also includes: Over 300 “Try It Yourself” exercises and intermittent practice questions, which challenge readers at multiple levels to investigate and explore key statistical concepts Numerous interactive links designed to provide solutions to exercises and further information on crucial concepts Linkages that connect statistics to the rapidly growing field of data science Multiple discussions of various software systems, such as Microsoft Office Excel®, StatCrunch, and R, to develop and analyze data Areas of concern and/or contrasting points-of-view indicated through the use of “Caution” icons Introductory Statistics and Analytics: A Resampling Perspective is an excellent primary textbook for courses in preliminary statistics as well as a supplement for courses in upper-level statistics and related fields, such as biostatistics and econometrics. The book is also a general reference for readers interested in revisiting the value of statistics.
Fundamentals of Machine Learning for Predictive Data Analytics, second edition
Author: John D. Kelleher
Publisher: MIT Press
ISBN: 0262361108
Category : Computers
Languages : en
Pages : 853
Book Description
The second edition of a comprehensive introduction to machine learning approaches used in predictive data analytics, covering both theory and practice. Machine learning is often used to build predictive models by extracting patterns from large datasets. These models are used in predictive data analytics applications including price prediction, risk assessment, predicting customer behavior, and document classification. This introductory textbook offers a detailed and focused treatment of the most important machine learning approaches used in predictive data analytics, covering both theoretical concepts and practical applications. Technical and mathematical material is augmented with explanatory worked examples, and case studies illustrate the application of these models in the broader business context. This second edition covers recent developments in machine learning, especially in a new chapter on deep learning, and two new chapters that go beyond predictive analytics to cover unsupervised learning and reinforcement learning.
Publisher: MIT Press
ISBN: 0262361108
Category : Computers
Languages : en
Pages : 853
Book Description
The second edition of a comprehensive introduction to machine learning approaches used in predictive data analytics, covering both theory and practice. Machine learning is often used to build predictive models by extracting patterns from large datasets. These models are used in predictive data analytics applications including price prediction, risk assessment, predicting customer behavior, and document classification. This introductory textbook offers a detailed and focused treatment of the most important machine learning approaches used in predictive data analytics, covering both theoretical concepts and practical applications. Technical and mathematical material is augmented with explanatory worked examples, and case studies illustrate the application of these models in the broader business context. This second edition covers recent developments in machine learning, especially in a new chapter on deep learning, and two new chapters that go beyond predictive analytics to cover unsupervised learning and reinforcement learning.