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Powered by Design

Powered by Design PDF Author: Renée Stevens
Publisher: Rocky Nook, Inc.
ISBN: 1681986000
Category : Art
Languages : en
Pages : 344

Book Description

The design industry has evolved rapidly over the past decade. Effective and successful designers no longer need to just “make things,” they need to be curious thinkers who understand how to solve problems that have a true impact on the world we live in and how to show the power of designing for social good. Now more than ever, the graphic design industry needs a book that teaches the foundations and theories of design while simultaneously speaking to the topics of history, ethics, and accessibility in order to make designs that are the most effective for all people.

In Powered by Design, educator, designer, and public speaker Renee Stevens brings a truly up to date and thoughtful approach to an introduction to graphic design. As Assistant Professor at the S.I. Newhouse School of Communication at Syracuse University, Stevens created this book to be at home equally in academia and outside of the school setting. With a conversational and approachable tone, Stevens’ book is for anyone who wants to gain a more practical understanding of what graphic design is today, and the power and potential it has: from students to novice graphic designers to anyone who wants to build a solid foundation of design skills so that they can work more effectively with professional designers. Stevens covers topics such as:

    • Choosing the right typeface
    • Hierarchy and visual weight
    • Creating design systems
    • Balancing tension
    • Visualizing data
    • Understanding color and mood
    • Defining a story structure
    • User testing and critique
    • Immersive design (designing for all the senses)
    • Determining when a design is finished
    • How to make a living with design

Woven throughout is the crucial idea that you must embrace empathy in everything you design in order to create work that is the most inclusive. Design has the power and potential to make real impact in our everyday lives, and this book will show you how to do that starting with your first design experience.



Powered by Design

Powered by Design PDF Author: Renée Stevens
Publisher: Rocky Nook, Inc.
ISBN: 1681986000
Category : Art
Languages : en
Pages : 344

Book Description

The design industry has evolved rapidly over the past decade. Effective and successful designers no longer need to just “make things,” they need to be curious thinkers who understand how to solve problems that have a true impact on the world we live in and how to show the power of designing for social good. Now more than ever, the graphic design industry needs a book that teaches the foundations and theories of design while simultaneously speaking to the topics of history, ethics, and accessibility in order to make designs that are the most effective for all people.

In Powered by Design, educator, designer, and public speaker Renee Stevens brings a truly up to date and thoughtful approach to an introduction to graphic design. As Assistant Professor at the S.I. Newhouse School of Communication at Syracuse University, Stevens created this book to be at home equally in academia and outside of the school setting. With a conversational and approachable tone, Stevens’ book is for anyone who wants to gain a more practical understanding of what graphic design is today, and the power and potential it has: from students to novice graphic designers to anyone who wants to build a solid foundation of design skills so that they can work more effectively with professional designers. Stevens covers topics such as:

    • Choosing the right typeface
    • Hierarchy and visual weight
    • Creating design systems
    • Balancing tension
    • Visualizing data
    • Understanding color and mood
    • Defining a story structure
    • User testing and critique
    • Immersive design (designing for all the senses)
    • Determining when a design is finished
    • How to make a living with design

Woven throughout is the crucial idea that you must embrace empathy in everything you design in order to create work that is the most inclusive. Design has the power and potential to make real impact in our everyday lives, and this book will show you how to do that starting with your first design experience.



The Power of Living By Design

The Power of Living By Design PDF Author: Tom Ward
Publisher: FriesenPress
ISBN: 1460208315
Category : Self-Help
Languages : en
Pages : 257

Book Description
Based on the proven premise that "individuals are perfectly designed to get the outcomes they get", The Power of Living By Design provokes your thoughts using a framework called the Successful Life Systems Design Model to guide you in understanding choices you’ve made in your life, either consciously or unconsciously. Integrating classic success principles from over twenty resources as alternative choices, The Power of Living By Design then provides a sequenced system to assure your future choices are aligned to efficiently work together toward your desired success. As builders follow the architect’s plans to remodel an outdated house into a beautiful home, with lessons from The Power of Living By Design, you can use the framework to identify the rooms in your life that merit remodelling and the sequenced system to create a personal blueprint for reconstruction. You become your own architect and builder of the future you yearn. For individuals that seek to understand the cause and effect of their choices and are looking for a systematic approach to changing some choices in their life, The Power of Living By Design is an integration of proven strategies and techniques to make a difference in designing a life of fulfillment.

Equity by Design

Equity by Design PDF Author: Mirko Chardin
Publisher: Corwin Press
ISBN: 1544394446
Category : Education
Languages : en
Pages : 196

Book Description
"Our calling is to drop our egos, commit to removing barriers, and treat our learners with the unequivocal respect and dignity they deserve." --Mirko Chardin and Katie Novak When it comes to the hard work of reconstructing our schools into places where every student has the opportunity to succeed, Mirko Chardin and Katie Novak are absolutely convinced that teachers should serve as our primary architects. And by "teachers" they mean legions of teachers working in close collaboration. After all, it’s teachers who design students’ learning experiences, who build student relationships . . . who ultimately have the power to change the trajectory of our students’ lives. Equity by Design is intended to serve as a blueprint for teachers to alter the all-too-predictable outcomes for our historically under-served students. A first of its kind resource, the book makes the critical link between social justice and Universal Design for Learning (UDL) so that we can equip students (and teachers, too) with the will, skill, and collective capacity to enact positive change. Inside you’ll find: Concrete strategies for designing and delivering a culturally responsive, sustainable, and equitable framework for all students Rich examples, case studies, and implementation spotlights of educators, students (including Parkland survivors), and programs that have embraced a social justice imperative Evidence-based application of best practices for UDL to create more inclusive and equitable classrooms A flexible format to facilitate use with individual teachers, teacher teams, and as the basis for whole-school implementation "Every student," Mirko and Katie insist, "deserves the opportunity to be successful regardless of their zip code, the color of their skin, the language they speak, their sexual and/or gender identity, and whether or not they have a disability." Consider Equity by Design a critical first step forward in providing that all-important opportunity. Also From Corwin: Hammond/Culturally Responsive Teaching & the Brain: 9781483308012 Moore/The Guide for White Women Who Teach Black Boys: 9781506351681 France/Reclaiming Professional Learning: 9781544360669

Competing by Design

Competing by Design PDF Author: David Nadler
Publisher: Oxford University Press
ISBN: 9780195099171
Category : Business & Economics
Languages : en
Pages : 258

Book Description
As David A. Nadler and Michael L. Tushman show, the last remaining source of truly sustainable competitive advantage lies in "organizational capabilities": the unique ways each organization structures its work, builds its cultures, and motivates its people to achieve clearly articulated aspirations and strategic objectives.

Predictable Magic

Predictable Magic PDF Author: Deepa Prahalad
Publisher: Pearson Prentice Hall
ISBN: 0131388045
Category : Business & Economics
Languages : en
Pages : 206

Book Description
Companies invest fortunes on innovation and product strategy. But, by some estimates, 80% of new products fail or dramatically underperform every year, though a few rare products succeed brilliantly. Why is this the case? Their creators have seamlessly integrated corporate strategy with design. They don’t deliver utilitarian objects: they craft rewarding, empowering experiences. To outsiders, this looks like magic: incomprehensible, and impossible to reproduce. But it isn’t. Predictable Magic presents a complete design process for making the “magic” happen -- over and over again. Veteran industrial designer Ravi Sawhney and business strategist Deepa Prahalad introduce Psycho-Aesthetics, a breakthrough approach for systematically creating deep emotional connections between consumers and brands. Step by step, the authors cover everything from research to strategy, implementation to consumer experience. They also demonstrate Psycho-Aesthetics at work – in case studies from some of the world’s top companies, including Sprint, Medtronic, Amana, and Hyundai. You’ll see how these great companies have used Psycho-Aesthetics to go beyond the utilitarian (or even the merely “beautiful”), to build products that powerfully connect with people... touch them... move them... time and again.

Design It Emotional

Design It Emotional PDF Author: Sara Caldas
Publisher: Promopress
ISBN: 9788417656027
Category :
Languages : en
Pages : 184

Book Description
In this book, the author presents the perspectives of several authors and designers on how to achieve an emotional graphic design. Even though they are not absolute truths and there is no guarantee that if a designer follows those principles people will be emotional attached to the work, they will certainly bring them closer to that. Emotional design is a design that reflects on the crucial role emotions have in the human ability to understand the world, promising to enhance the quality of life of its audience. A successful emotion-driven design improves the relationship between the audience and the 'product', creating deep emotional bounds between the two. There are already many theories talking about emotional design in product design, industrial design, and even web design. But what about graphic design? This book aims to bring the graphic designer closer to delivering an emotion-driven design. Designers quoted: AUSTRALIA: Motherbird (Melbourne). BELGIUM: Teresa Sdralevich (Brussels). CANADA: Dejan Djuric-Leo Burnett (Toronto); Marian Bantjes (Bowen Island). FRANCE: Emmanuelle (Paris); Grapheine (Paris). GERMANY: Miki And Tilmann-The Simple Society (Berlin/Tokyo). IRELAND: Daniel Gray-Us Two (Dublin). ITALY: Benetton Press Dept. (Ponzano). JAPAN: Yuta Takahashi (Tokyo). PORTUGAL: Clara Vieira-Claan (Porto); Joao Machado (Porto); Nuno Coelho (Porto). SPAIN: Isidro Ferrer (Madrid); Javier Jaen (Barcelona); Juan Mingarro-Brosmind (Barcelona); Pau Garcia-Domestic Data Streamers (Barcelona); Rafa Soto-Herraizsoto (Barcelona); This Is Umami (Barcelona); Veronica Fuerte-Hey Studio (Barcelona). SWEDEN: Fredrik Ost-Snask (Stockholm). SWITZERLAND: Cornelia Nuenlist-Walker. THE NETHERLANDS: Kesselskramer (Amsterdam). UK: Camille Walala (London); Chineasy (London); Kirstie-Visual Editions (London); Luke Whittaker-State of Play (London); Jan Eumann-Wolffolins (London, New York, San Francisco). US: Aiga Get Out The Vote (New York); Brian Gartside (New York); Bridget Teixeira-The Phluid Project (New York); Candy Chang (New York); David Carson (New York); Dear Data (New York/ London); Matt Dorfman (New York); Adam J. Kurtz (New York); Milton Glaser Studio (New York); Erika Zorzi-Mathery Studio (New York); Gosbinda Vizarretea-Sagmeister & Walsh (New York).

Powered by Design

Powered by Design PDF Author: Renée Stevens
Publisher:
ISBN: 9781681985985
Category : Art
Languages : en
Pages : 240

Book Description
The design industry has evolved rapidly over the past decade. Effective and successful designers no longer need to just "make things," they need to be curious thinkers who understand how to solve problems that have a true impact on the world we live in and how to show the power of designing for social good. Now more than ever, the graphic design industry needs a book that teaches the foundations and theories of design while simultaneously speaking to the topics of history, ethics, and accessibility in order to make designs that are the most effective for all people. In Powered by Design, educator, designer, and public speaker Renee Stevens brings a truly up to date and thoughtful approach to an introduction to graphic design. As Assistant Professor at the S.I. Newhouse School of Communication at Syracuse University, Stevens created this book to be at home equally in academia and outside of the school setting. With a conversational and approachable tone, Stevens' book is for anyone who wants to gain a more practical understanding of what graphic design is today, and the power and potential it has: from students to novice graphic designers to anyone who wants to build a solid foundation of design skills so that they can work more effectively with professional designers. Stevens covers topics such as: - Choosing the right typeface - Hierarchy and visual weight - Creating design systems - Balancing tension - Visualizing data - Understanding color and mood - Defining a story structure - User testing and critique - Immersive design (designing for all the senses) - Determining when a design is finished - How to make a living with design Woven throughout is the crucial idea that you must embrace empathy in everything you design in order to create work that is the most inclusive. Design has the power and potential to make real impact in our everyday lives, and this book will show you how to do that starting with your first design experience.

The Soul of Design

The Soul of Design PDF Author: Robert Austin
Publisher: Stanford University Press
ISBN: 0804784965
Category : Business & Economics
Languages : en
Pages : 193

Book Description
What makes the Apple iPhone cool? Bang & Olufsen and Samsung's televisions beautiful? Any of a wide variety of products and services special? The answer is not simply functionality or technology, for competitors' products are often as good. The Soul of Design explores the uncanny power of some products to grab and hold attention—to create desire. To understand what sets a product apart in this way, authors Lee Devin and Robert Austin push past personal taste and individual response to adopt a more conceptual approach. They carefully explore the hypothesis that there is something within a "special" product that makes it—well, special. They argue that this je ne sais quoi arises from "plot"—the shape that emerges as a product or service arouses and then fulfills expectations. Marketing a special product is, then, a matter of helping its audience perceive its plot and comprehend its qualities. Devin and Austin provide keys to understanding why some products and services stand out in a crowd and how the companies that make them create these hits. Part One of the book introduces the authors' definition of plot in this context; Part Two breaks down the components needed to build a plot; Part Three describes what makes a plot coherent; Part Four takes on the challenges of making coherent products and services attractive to consumers. Part Four also presents detailed casework, which shows how innovators and makers have successfully brought special products to market. Readers will come away with a sensible and clear approach to conceiving of artful products and services. This book will help managers and designers think about engaging with plot, taking aesthetic factors into account to provide consumers with more special things.

Design is Power

Design is Power PDF Author: Francesco Galli
Publisher: Mimesis
ISBN: 8869773175
Category : Design
Languages : en
Pages : 164

Book Description
We are no longer used to critically examining the meaning of “design”, which maintains an unexplored dimension in terms of the Power that can be exercised through the cyclic act of creation, preservation and disruption. This assumption induce us focus on the contrast between the “visible” side of the act that involves all its conceptual and practical manifestations, and a hidden or “dark” side that deals with politics and power play, but that however has an major influence in the process and its hierarchical dynamics. This implies an order on the surface seems to be naturally stirred by the so-called “perceptions” that reflect the preferences of overall public opinions: however, looking deeper, all the production acts involves a carefully controlled disequillibrium influenced by social, ecological, economical and political interests. The power fl ow in the act of “design” takes into consideration the paradoxical contradiction between its potentiality and its preservation of power.

Defined by Design

Defined by Design PDF Author: Kathryn H. Anthony
Publisher: Prometheus Books
ISBN: 1633882837
Category : Architecture
Languages : en
Pages : 346

Book Description
"A leader in innovative design and architecture illustrates the many biases hidden in the designs of everyday products and spaces and argues for more diversity"--