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Microbe Hunters

Microbe Hunters PDF Author: Paul De Kruif
Publisher:
ISBN:
Category : Bacteriologia
Languages : en
Pages : 390

Book Description
First published in 1927.

Microbe Hunters

Microbe Hunters PDF Author: Paul De Kruif
Publisher:
ISBN:
Category : Bacteriologia
Languages : en
Pages : 390

Book Description
First published in 1927.

Cuisine and Culture

Cuisine and Culture PDF Author: Linda Civitello
Publisher: John Wiley & Sons
ISBN: 0470403713
Category : Cooking
Languages : en
Pages : 448

Book Description
Cuisine and Culture presents a multicultural and multiethnic approach that draws connections between major historical events and how and why these events affected and defined the culinary traditions of different societies. Witty and engaging, Civitello shows how history has shaped our diet--and how food has affected history. Prehistoric societies are explored all the way to present day issues such as genetically modified foods and the rise of celebrity chefs. Civitello's humorous tone and deep knowledge are the perfect antidote to the usual scholarly and academic treatment of this universally important subject.

The Social Life of Coffee

The Social Life of Coffee PDF Author: Brian Cowan
Publisher: Yale University Press
ISBN: 0300133502
Category : History
Languages : en
Pages : 376

Book Description
What induced the British to adopt foreign coffee-drinking customs in the seventeenth century? Why did an entirely new social institution, the coffeehouse, emerge as the primary place for consumption of this new drink? In this lively book, Brian Cowan locates the answers to these questions in the particularly British combination of curiosity, commerce, and civil society. Cowan provides the definitive account of the origins of coffee drinking and coffeehouse society, and in so doing he reshapes our understanding of the commercial and consumer revolutions in Britain during the long Stuart century. Britain’s virtuosi, gentlemanly patrons of the arts and sciences, were profoundly interested in things strange and exotic. Cowan explores how such virtuosi spurred initial consumer interest in coffee and invented the social template for the first coffeehouses. As the coffeehouse evolved, rising to take a central role in British commercial and civil society, the virtuosi were also transformed by their own invention.

No Logo

No Logo PDF Author: Naomi Klein
Publisher: Macmillan
ISBN: 9780312203436
Category : Business & Economics
Languages : en
Pages : 520

Book Description
"What corporations fear most are consumers who ask questions. Naomi Klein offers us the arguments with which to take on the superbrands." Billy Bragg from the bookjacket.

The Non-designer's Design Book

The Non-designer's Design Book PDF Author: Robin Williams
Publisher: Pearson Education
ISBN: 0133966151
Category : Art
Languages : en
Pages : 241

Book Description
This guide provides a simple, step-by-step process to better design. Techniques promise immediate results that forever change a reader's design eye. It contains dozens of examples.

Brothers in Berets

Brothers in Berets PDF Author: Forrest L. Marion
Publisher:
ISBN: 9781585662784
Category : Special forces (Military science)
Languages : en
Pages :

Book Description
The Air Force Special Operations Command (AFSOC) special tactics community is a small, tight-knit brotherhood of proficient and committed warriors, consisting of special tactics officers and combat controllers, combat rescue officers and pararescuemen, and officer and enlisted special operations weathermen. These warriors have consistently proven themselves to be an invaluable force multiplier throughout history in conflicts around the world. This is their story.--Provided by publisher.

Advertising as Multilingual Communication

Advertising as Multilingual Communication PDF Author: H. Kelly-Holmes
Publisher: Springer
ISBN: 0230503012
Category : Business & Economics
Languages : en
Pages : 221

Book Description
Advertising has traditionally communicated messages to consumers with strong local and national identities. However, increasingly, products, producers, advertising agencies and media are becoming internationalized. In the development of strategies that appeal to a large multinational consumer base, advertising language takes on new 'multilingual' features. The author explores the role of advertising language in this new globalized environment, from a communicative theory point of view, as well as from a close linguistic analysis of some major advertising campaigns within a multicultural and multilingual marketplace.

A Geography Of Time

A Geography Of Time PDF Author: Robert N. Levine
Publisher: Basic Books
ISBN: 0786722533
Category : Social Science
Languages : en
Pages : 280

Book Description
In this engaging and spirited book, eminent social psychologist Robert Levine asks us to explore a dimension of our experience that we take for granted—our perception of time. When we travel to a different country, or even a different city in the United States, we assume that a certain amount of cultural adjustment will be required, whether it's getting used to new food or negotiating a foreign language, adapting to a different standard of living or another currency. In fact, what contributes most to our sense of disorientation is having to adapt to another culture's sense of time.Levine, who has devoted his career to studying time and the pace of life, takes us on an enchanting tour of time through the ages and around the world. As he recounts his unique experiences with humor and deep insight, we travel with him to Brazil, where to be three hours late is perfectly acceptable, and to Japan, where he finds a sense of the long-term that is unheard of in the West. We visit communities in the United States and find that population size affects the pace of life—and even the pace of walking. We travel back in time to ancient Greece to examine early clocks and sundials, then move forward through the centuries to the beginnings of ”clock time” during the Industrial Revolution. We learn that there are places in the world today where people still live according to ”nature time,” the rhythm of the sun and the seasons, and ”event time,” the structuring of time around happenings(when you want to make a late appointment in Burundi, you say, ”I'll see you when the cows come in”).Levine raises some fascinating questions. How do we use our time? Are we being ruled by the clock? What is this doing to our cities? To our relationships? To our own bodies and psyches? Are there decisions we have made without conscious choice? Alternative tempos we might prefer? Perhaps, Levine argues, our goal should be to try to live in a ”multitemporal” society, one in which we learn to move back and forth among nature time, event time, and clock time. In other words, each of us must chart our own geography of time. If we can do that, we will have achieved temporal prosperity.

Something Borrowed

Something Borrowed PDF Author: Emily Giffin
Publisher: St. Martin's Press
ISBN: 9781250011862
Category : Fiction
Languages : en
Pages : 420

Book Description
Giffin's smash-hit debut novel--basis for the 2011 film--is for every woman who has ever had a complicated love-hate friendship.

History by the Lake

History by the Lake PDF Author: Clarence Baldwin Davis
Publisher:
ISBN:
Category : History
Languages : en
Pages : 388

Book Description
Historical essays mainly prepared by students at Marian College, Fond du Lac, Wisconsin from 2000-2004.