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Politics, Propaganda, and Public Health

Politics, Propaganda, and Public Health PDF Author: Laura Crosswell
Publisher: Lexington Books
ISBN: 1498553001
Category : Language Arts & Disciplines
Languages : en
Pages : 187

Book Description
Politics, Propaganda, and Public Health: A Case Study in Health Communication and Public Trust takes an in-depth look at Merck Pharmaceutical's groundbreaking launch of the Gardasil vaccination and ways in which new trends in pharmaceutical marketing affect public health awareness efforts. Prior to receiving FDA approval for Gardasil, Merck built up concern around the human papillomavirus through early awareness messaging. Though Merck's approach may have promoted inoculation efforts, the company seemingly crafted a product endorsement for Gardasil through its social marketing strategy and nationwide lobbying. The question is, do the ends justify the means? Crosswell and Porter use a unique combination of eye tracking data, in-depth interviews, and rhetorical analysis as they examine what happens to public trust when Big Pharma combines product marketing with awareness messaging. This book offers a platform for cross-disciplinary debate on the effects of direct-to-consumer advertising and proposes future courses of action for Big Pharma regulators and media scholars.

Strategic Communication and Deformative Transparency

Strategic Communication and Deformative Transparency PDF Author: Isaac Nahon-Serfaty
Publisher: Routledge
ISBN: 1317221044
Category : Political Science
Languages : en
Pages : 151

Book Description
This book examines deformative transparency and its different manifestations in political communication, propaganda and public health. The objective is to present the theoretical foundations of deformative transparency, as grotesque and esperpentic transparency, and illustrate the validity of such approach to understand the strategic and ethical implications of the proactive disclosure of the "shocking", "ugly" or "outside the norm". Four areas are discussed: political communication with particular focus on populist politicians as the deceased Venezuelan president Hugo Chávez, the campaign and presidency of Donald Trump, and the tenure in office of the mayor of Toronto, Rob Ford; propaganda strategies of Islamist terrorist organizations such as the Islamic State’s escalation of the visually horrific; and public health campaigns that use "disturbing images" to promote public awareness and eventually influence behavioural change. This study on the transparently grotesque is part of a research program about the economy of emotions in public communication.

Politics, Propaganda, and Public Health

Politics, Propaganda, and Public Health PDF Author: Laura Crosswell
Publisher: Lexington Books
ISBN: 1498553001
Category : Language Arts & Disciplines
Languages : en
Pages : 187

Book Description
Politics, Propaganda, and Public Health: A Case Study in Health Communication and Public Trust takes an in-depth look at Merck Pharmaceutical's groundbreaking launch of the Gardasil vaccination and ways in which new trends in pharmaceutical marketing affect public health awareness efforts. Prior to receiving FDA approval for Gardasil, Merck built up concern around the human papillomavirus through early awareness messaging. Though Merck's approach may have promoted inoculation efforts, the company seemingly crafted a product endorsement for Gardasil through its social marketing strategy and nationwide lobbying. The question is, do the ends justify the means? Crosswell and Porter use a unique combination of eye tracking data, in-depth interviews, and rhetorical analysis as they examine what happens to public trust when Big Pharma combines product marketing with awareness messaging. This book offers a platform for cross-disciplinary debate on the effects of direct-to-consumer advertising and proposes future courses of action for Big Pharma regulators and media scholars.

Network Propaganda

Network Propaganda PDF Author: Yochai Benkler
Publisher: Oxford University Press
ISBN: 0190923644
Category : Political Science
Languages : en
Pages : 473

Book Description
This is an open access title available under the terms of a CC BY-NC-ND 4.0 International licence. It is free to read at Oxford Scholarship Online and offered as a free PDF download from OUP and selected open access locations. Is social media destroying democracy? Are Russian propaganda or "Fake news" entrepreneurs on Facebook undermining our sense of a shared reality? A conventional wisdom has emerged since the election of Donald Trump in 2016 that new technologies and their manipulation by foreign actors played a decisive role in his victory and are responsible for the sense of a "post-truth" moment in which disinformation and propaganda thrives. Network Propaganda challenges that received wisdom through the most comprehensive study yet published on media coverage of American presidential politics from the start of the election cycle in April 2015 to the one year anniversary of the Trump presidency. Analysing millions of news stories together with Twitter and Facebook shares, broadcast television and YouTube, the book provides a comprehensive overview of the architecture of contemporary American political communications. Through data analysis and detailed qualitative case studies of coverage of immigration, Clinton scandals, and the Trump Russia investigation, the book finds that the right-wing media ecosystem operates fundamentally differently than the rest of the media environment. The authors argue that longstanding institutional, political, and cultural patterns in American politics interacted with technological change since the 1970s to create a propaganda feedback loop in American conservative media. This dynamic has marginalized centre-right media and politicians, radicalized the right wing ecosystem, and rendered it susceptible to propaganda efforts, foreign and domestic. For readers outside the United States, the book offers a new perspective and methods for diagnosing the sources of, and potential solutions for, the perceived global crisis of democratic politics.

The Propaganda Society

The Propaganda Society PDF Author: Gerald Sussman
Publisher: Frontiers in Political Communication
ISBN: 9781433109966
Category : Communication in politics
Languages : en
Pages : 0

Book Description
"The Propaganda Society analyzes the rapid expansion of propaganda and promotional activities in the leading 'post-industrial' states under the regime of neoliberalism. With the outsourcing of manufacturing, these states have converted to service, selling, and speculative economies, with a concurrent rapid growth of advertising, marketing, public relations, sales management, branding, and other promotional enterprises. Aided by digital technologies and the removal - 'deregulation' - of political, legal, administrative, and moral barriers to state and corporate expansion on a global scale, a group of dominant political and commercial actors have brought about a common discourse and convergent set of practices rooted in sophisticated and unprecedented levels of propaganda and promotion. Written by leading scholars in the field, each of the eighteen chapters in this book discuss the ways in which elite uses of propaganda have radically transformed media and information systems, political and public culture, the conduct of war and foreign relations, and the overall behavior of the state."-- Back cover.

Political Propaganda, Advertising, and Public Relations: Emerging Research and Opportunities

Political Propaganda, Advertising, and Public Relations: Emerging Research and Opportunities PDF Author: Kavo?lu, Samet
Publisher: IGI Global
ISBN: 1799817369
Category : Business & Economics
Languages : en
Pages : 222

Book Description
Public opinion is an important factor affecting the political decision-making process. In almost every community, the ones in power—no matter what type of political system is established—want to be aware of the ideas and opinions of the rules regarding policies that they have implemented. The factors that take part in the determination of public opinion must be explored further. Political Propaganda, Advertising, and Public Relations: Emerging Research and Opportunities is an essential reference source that discusses public opinion on policies as well as political communication activities. Featuring research on topics such as campaign management, branding, and political marketing, this book is ideally designed for campaign managers, social media mangers, government officials, advertisers, media consultants, public relations specialists, researchers, politicians, academicians, and students seeking coverage on current technological trends and political communication.

The Body Soviet

The Body Soviet PDF Author: Tricia Starks
Publisher: Univ of Wisconsin Press
ISBN: 0299229602
Category : History
Languages : en
Pages : 336

Book Description
In 1918 the People's Commissariat of Public Health began a quest to protect the health of all Soviet citizens, but health became more than a political platform or a tactical decision. The Soviets defined and categorized the world by interpreting political orthodoxy and citizenship in terms of hygiene. The assumed political, social, and cultural benefits of a regulated, healthy lifestyle informed the construction of Soviet institutions and identity. Cleanliness developed into a political statement that extended from domestic maintenance to leisure choices and revealed gender, ethnic, and class prejudices. Dirt denoted the past and poor politics; health and cleanliness signified mental acuity, political orthodoxy, and modernity. Health, though essential to the revolutionary vision and crucial to Soviet plans for utopia, has been neglected by traditional histories caught up in Cold War debates. The Body Soviet recovers this significant aspect of Soviet thought by providing a cross-disciplinary, comparative history of Soviet health programs that draws upon rich sources of health care propaganda, including posters, plays, museum displays, films, and mock trials. The analysis of propaganda makes The Body Soviet more than an institutional history; it is also an insightful critique of the ideologies of the body fabricated by health organizations. "A masterpiece that will thoroughly fascinate and delight readers. Starks's understanding of propaganda and hygiene in the early Soviet state is second to none. She tells the stories of Soviet efforts in this field with tremendous insight and ingenuity, providing a rich picture of Soviet life as it was actually lived."— Elizabeth Wood, author of From Baba to Comrade: Gender and Politics in Revolutionary Russia

Politics, Propaganda and Public Opinion: the Influence of Race and Class on the 1993 - 1994 Health Care Reform Debate

Politics, Propaganda and Public Opinion: the Influence of Race and Class on the 1993 - 1994 Health Care Reform Debate PDF Author: Fard Johnson
Publisher:
ISBN: 1411663454
Category :
Languages : en
Pages : 145

Book Description
In 1993, President Bill Clinton presented his Health Security Act to the US Congress. The legislation was intended to reform the nation's health care system while mandating the provision of health insurance to all Americans. A number of factors influenced the genesis and demise of the Act between 1993 and 1994, including presidential politics, opposition from powerful interest groups and waning public support for the legislation. This thesis investigates whether and how race and class influenced debate over Clinton's health care reform proposal. Evidence is presented that race and class affected Clinton's decision to champion healthcare reform, lent credibility to health insurance industry advertisements opposing the president's legislation and influenced public opinion on government-financed health care, and by extension health care reform. These findings indicate that race and class may have played a role in the evolution and resolution of the 1993 to 1994 health care reform debate.

Public Health and Cold War Politics in Asia

Public Health and Cold War Politics in Asia PDF Author: Liping Bu
Publisher: Taylor & Francis
ISBN: 1000953947
Category : History
Languages : en
Pages : 230

Book Description
Bu and her contributors illustrate the complexity of tensions and negotiations in the development of different types of public health systems in Asia during the early Cold War. Competing models of development with different political ideologies and economic enterprises increasingly influenced Asian countries in their efforts to build modern nations after World War II. Looking at examples from China, Japan, South and North Korea, India, and Indonesia, the contributors to this volume look at how a range of Asian countries handled this postcolonial challenge. Health became a pivotal area that sustained the political discourse of differentiating one type of society from the other and promoting each system’s advantages over the other’s during the Cold War. Central to the discourse of a just society and the well-being of citizens was the promotion of public health and welfare for the people. The right to health was considered a fundamental human right as well as an essential social justice. A healthy population was also a prerequisite for national economic prosperity. Public health in postwar Asia was, therefore, a sociopolitical matter as well as a concern for the well-being of individuals. The health of the people demonstrated the advancement of a nation and provided the insurance for economic productivity and national prosperity. An essential read for historians and policymakers of public health and historians of Asia during the Cold War.

Philosophical and Methodological Debates in Public Health

Philosophical and Methodological Debates in Public Health PDF Author: Jordi Vallverdú
Publisher: Springer Nature
ISBN: 3030286266
Category : Medical
Languages : en
Pages : 219

Book Description
This interdisciplinary volume gathers selected, refereed contributions on various aspects of public health from several disciplines and research fields, including the philosophy of science, epidemiology, statistics and ethics. The contributions were originally presented at the 1st Barcelona conference of “Philosophy of Public Health” (5th – 7th May 2016). This book is intended for researchers interested in public health and the contemporary debates surrounding it.

Social Security Law in Poland

Social Security Law in Poland PDF Author: Andrzej Marian Światkowski
Publisher: Kluwer Law International B.V.
ISBN: 9403502010
Category : Law
Languages : en
Pages : 143

Book Description
Derived from the renowned multi-volume International Encyclopaedia of Laws, this book describes the social security regime in Poland. It conveys a clear working knowledge of the legal mechanics affecting health care, employment injuries and occupational diseases, incapacity to work, pensions, survivors’ benefits, unemployment benefits and services, and family benefits. The analysis covers the field of application, conditions for entitlement, calculation of benefits, financing, the institutional framework, and relevant law enforcement and controls. Allowances for retirees, employees, public sector workers, the self-employed, and the handicapped are all clearly explained, along with full details of claims, adjudication procedures, and appeals. Succinct yet eminently practical, the book will be a valuable resource for lawyers handling social security matters in Poland. It will be of practical utility to those both in public service and private practice called on to develop and to apply social security law and policy, and of special interest as a contribution to the comparative study of social security systems.