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Political Campaigning in Digital India

Political Campaigning in Digital India PDF Author: Anil M. Varughese
Publisher: Taylor & Francis
ISBN: 1040086594
Category : Social Science
Languages : en
Pages : 204

Book Description
This book provides a conceptual toolkit to understand the changing technologies and dynamics of political campaigning in India. Examining political campaigning and party strategies across many Indian states, with special attention to regional politics, histories, cultures, social and technological contexts, the book discusses the potential impacts of campaign strategies on electoral outcomes. Political campaigning reached a tipping point with millions of social media users engaging online with family and friends, political issues, parties and candidates in India’s 2019 parliamentary election. Although India’s political parties had been working with consultants and professional advertising agencies for decades, by 2019, millions of first-time voters as well as older voters were microtargeted with campaign messaging by parties and their affiliates, including frequent misinformation from unknown sources supporting one party or another. Filling a key gap in political communication research on election campaigns in digital India, the chapters in this book capture how political campaigning is important for the electoral fortunes of political parties in India’s diverse regions and states. This book will appeal to students, scholars, and practitioners in political communication, public administration, and political consulting, as well as anyone interested in data-driven political campaigning. It will also be an invaluable reading for those interested in South Asian studies. This book was originally published as a special issue of South Asian History and Culture.

Political Campaigning in Digital India

Political Campaigning in Digital India PDF Author: Anil M. Varughese
Publisher: Taylor & Francis
ISBN: 1040086594
Category : Social Science
Languages : en
Pages : 204

Book Description
This book provides a conceptual toolkit to understand the changing technologies and dynamics of political campaigning in India. Examining political campaigning and party strategies across many Indian states, with special attention to regional politics, histories, cultures, social and technological contexts, the book discusses the potential impacts of campaign strategies on electoral outcomes. Political campaigning reached a tipping point with millions of social media users engaging online with family and friends, political issues, parties and candidates in India’s 2019 parliamentary election. Although India’s political parties had been working with consultants and professional advertising agencies for decades, by 2019, millions of first-time voters as well as older voters were microtargeted with campaign messaging by parties and their affiliates, including frequent misinformation from unknown sources supporting one party or another. Filling a key gap in political communication research on election campaigns in digital India, the chapters in this book capture how political campaigning is important for the electoral fortunes of political parties in India’s diverse regions and states. This book will appeal to students, scholars, and practitioners in political communication, public administration, and political consulting, as well as anyone interested in data-driven political campaigning. It will also be an invaluable reading for those interested in South Asian studies. This book was originally published as a special issue of South Asian History and Culture.

Political Communication and Mobilisation

Political Communication and Mobilisation PDF Author: Taberez Ahmed Neyazi
Publisher: Cambridge University Press
ISBN: 1108416136
Category : Philosophy
Languages : en
Pages : 251

Book Description
This book provides a fresh perspective on the importance of the Hindi media in India's political, social and economic transformation with evidence from the countryside and the cities. Accessed by more than forty percent of the public, it continues to play an important role in building political awareness and mobilising public opinion. Instead of viewing the media as a singular entity, this book highlights its diversity and complexity to understand the changing dynamics of political communication that is shaped by the interactions between the news media, political parties and the public, and how various media forms are being used in a rapidly transforming environment. The book offers insights into how print, television, and digital media work together with, rather than in isolation from, each another to grasp the complexities of the emerging hybrid media environment and the future of mobilisation.

Costs of Democracy

Costs of Democracy PDF Author: Devesh Kapur
Publisher: Oxford University Press
ISBN: 019909313X
Category : Political Science
Languages : en
Pages : 383

Book Description
One of the most troubling critiques of contemporary democracy is the inability of representative governments to regulate the deluge of money in politics. If it is impossible to conceive of democracies without elections, it is equally impractical to imagine elections without money. Costs of Democracy is an exhaustive, ground-breaking study of money in Indian politics that opens readers’ eyes to the opaque and enigmatic ways in which money flows through the political veins of the world’s largest democracy. Through original, in-depth investigation—drawing from extensive fieldwork on political campaigns, pioneering surveys, and innovative data analysis—the contributors in this volume uncover the institutional and regulatory contexts governing the torrent of money in politics; the sources of political finance; the reasons for such large spending; and how money flows, influences, and interacts with different tiers of government. The book raises uncomfortable questions about whether the flood of money risks washing away electoral democracy itself.

Data-Driven Personalisation in Markets, Politics and Law

Data-Driven Personalisation in Markets, Politics and Law PDF Author: Uta Kohl
Publisher: Cambridge University Press
ISBN: 1108835694
Category : Juvenile Nonfiction
Languages : en
Pages : 333

Book Description
This book critiques the use of algorithms to pre-empt personal choices in its profound effect on markets, democracy and the rule of law.

The Rise of Digital Repression

The Rise of Digital Repression PDF Author: Steven Feldstein
Publisher: Oxford University Press
ISBN: 0190057491
Category : Political Science
Languages : en
Pages : 345

Book Description
"A Carnegie Endowment for International Peace Book" -- dust jacket.

The Modi Effect

The Modi Effect PDF Author: Lance Price
Publisher: Quercus
ISBN: 1623659396
Category : Biography & Autobiography
Languages : en
Pages : 503

Book Description
From the author of Where Power Lies and The Spin Doctor's Diary, comes a new book that tells the story of Narendra Modi's meteoric rise to power on the international stage, The Modi Effect: Inside Narendra Modi's Campaign to Transform India. With exclusive access to the architects of Modi's campaign, Prime Minister Modi and his current cabinet, Mr. Price has delivered an insider's account of this incredible political movement. In examining Modi's character and his position as leader of an increasingly powerful nation, Mr. Price explores the global impact of Modi's victory and its on-going transformation of international politics. On May 16, 2014, Narendra Modi was declared the winner of the largest democratic election ever conducted in human history. But how did this impoverished chai wallah, who sold tea on trains as a boy, rise to become Prime Minister of India? Political parties in the West pride themselves on the sophistication of their election strategies, but they all have a lot to learn from this election. Modi's campaign was a master class in modern electioneering. His team created an election machine that broke new ground in the use of social media, the Internet, mobile phones, and digital technologies. Modi took part in thousands of public events, but in such a vast country it was impossible to visit every town and village in person. How did he do it? Via "virtual Modi"-a life-sized 3D hologram-beamed to parts of the vast nation he could not reach in person. These pioneering techniques brought millions of young people-the holy grail of election strategists everywhere-to ballot boxes. Under Narendra Modi's leadership the Bharatiya Janata Party (BJP) won a crushing victory in the 2014 general election leaving the Congress Party of the Gandhi political dynasty in disarray. For the first time in the history of India, an opposition leader swept to power with an overall majority. Former BBC correspondent and political consultant Lance Price was granted exclusive access to Prime Minister Modi and his team of advisers to write this book. With complete freedom to tell the story as he found it, Price details Modi's rise to power, the extraordinary election victory, and its aftermath. The book examines Modi's rise, his unprecedented mass appeal despite the controversies surrounding him (including the West shunning him), and the pivotal role he will now play on the international stage. The Modi Effect exposes the changing landscape of electioneering in twenty-first century global politics through the story of Modi's campaign, when message management and technological wizardry combined to create a vote-winning colossus.

Digital India and the Poor

Digital India and the Poor PDF Author: Suman Gupta
Publisher: Taylor & Francis
ISBN: 1000069052
Category : Political Science
Languages : en
Pages : 155

Book Description
Digital India and The Poor examines how the poor are evoked in contemporary Indian political discourse. It studies the ways in which the disadvantaged are accounted for in the increasingly digitised political economy, commercial and public policy, media, and academic research. This book: Interrogates the category of the poor in India and how they have come to be classified in economic and policy documents over the past few decades Explores the influential digital education technology ‘experiments’ conducted in Indian slums from the late 1990s, now popularly known as the ‘hole-in-the-wall experiments’ Discusses financial inclusion initiatives, predominantly as they converged between 2014 and 2017, such as the Jan Dhan Yojana, the Aadhaar Project, and the banknote demonetisation Presents an in-depth study of the bearing of technology on domestic employment in India The book will be of great interest to scholars and researchers of South Asian studies, politics, political science and sociology, technology studies, linguistics, and development studies.

Activism, Campaigning and Political Discourse on Twitter

Activism, Campaigning and Political Discourse on Twitter PDF Author: Innocent Chiluwa
Publisher:
ISBN: 9781536154528
Category : Communication in politics
Languages : en
Pages : 0

Book Description
Social media has increasingly become a strong factor that shapes how we communicate about social and political ideas. And it has been argued that Twitter and other social media platforms empower voices that were previously marginalized, hold governments accountable and provides opportunities for individuals to network and campaign to achieve social and political reforms. In this collection of chapters, authors from different academic disciplines, coming from different social and political backgrounds and experiences have explored the increasing transformative potentials of Twitter for group advocacy. The chapters further illustrate how Twitter serves as a forum for spreading awareness and information on social events, as well as for social activism and political discourse. Some of the topics explored include: Understanding the potential of Twitter for political activism; Digital Trump and conflict: A multi-method analysis; The use of Twitter as complementary press on the disappearance of the Malaysia Airlines Flight MH370; Constructing transnational identity through Twitter activism: A discourse study of #FGM; LGBT social media activism in India; Online activism in Mali: a study of digital discourses of the Movement for the Liberation of Azawad; Sousveilance Twitter: activists' pro-democracy governance from below in Middle East; Twitter's ethics of freedom in the aftermath of November 2015 Paris attacks through the lens of the anonymous collective, etc. This collection of chapters written by experts, and budding academics from different disciplines, will be an invaluable handbook and serves as resource materials for students, scholars and practitioners of Communication, Political Science and International Relations, Law, Linguistics, Journalism and Media Studies.

Funding of Political Parties and Election Campaigns

Funding of Political Parties and Election Campaigns PDF Author: Julie Ballington
Publisher:
ISBN:
Category : Political Science
Languages : en
Pages : 268

Book Description
This handbook provides a general description of the different models of political finance regulations and analyses the relationship between party funding and effective democracy. The most important part of the book is an extensive matrix on political finance laws and regulations for about 100 countries. Public funding regulations, ceilings on campaign expenditure, bans on foreign donations and enforcing an agency are some of the issues covered in the study. Includes regional studies and discusses how political funding can affect women and men differently, and the delicate issue of monitoring, control and enforcement of political finance laws.

When Crime Pays

When Crime Pays PDF Author: Milan Vaishnav
Publisher: Yale University Press
ISBN: 0300216203
Category : Political Science
Languages : en
Pages : 434

Book Description
The first thorough study of the co-existence of crime and democratic processes in Indian politics In India, the world's largest democracy, the symbiotic relationship between crime and politics raises complex questions. For instance, how can free and fair democratic processes exist alongside rampant criminality? Why do political parties recruit candidates with reputations for wrongdoing? Why are one-third of state and national legislators elected--and often re-elected--in spite of criminal charges pending against them? In this eye-opening study, political scientist Milan Vaishnav mines a rich array of sources, including fieldwork on political campaigns and interviews with candidates, party workers, and voters, large surveys, and an original database on politicians' backgrounds to offer the first comprehensive study of an issue that has implications for the study of democracy both within and beyond India's borders.