Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Strategic Planning PDF full book. Access full book title Strategic Planning by Peter J. Rea. Download full books in PDF and EPUB format.
Author: Peter J. Rea Publisher: John Wiley & Sons ISBN: 9780471291978 Category : Business & Economics Languages : en Pages : 340
Book Description
Strategic Planning A Practical Guide Peter Rea, Ph.D., HaroldKerzner, Ph.D. In today's business world, now more than ever, theonly constant is change. With technology producing a steady streamof innovations, consumer preferences shifting rapidly, andworld-wide free trade increasing, successful managers face agrowing challenge to remain a step ahead of the future. Frombusiness students to corporate managers, anyone interested in thisdiscipline will find no resource more insightful and engaging thanStrategic Planning: A Practical Guide. From their extensiveexperience consulting with Fortune 500 companies, Rea and Kerznerhave succeeded in crafting the definitive introduction to strategicplanning and management policy and strategy--from the grass-rootsprinciples to the practical applications utilized by organizationstoday. Examining the integral roles of finance, marketing, learningcurves, research and development, inventory control, andmanufacturing techniques, Strategic Planning presents acomprehensive overview of the development and implementation ofcontemporary strategic planning models applicable to both small andlarge businesses. Rather than teaching complex, integrated theory,the authors offer a straight-forward approach to demonstratestrategic planning and management policy techniques. Withstep-by-step methods on how to apply relevant material, along withdiscussion questions, and problems designed to highlight thepractical application of particular issues, companies cansuccessfully formulate and implement strategic initiativesto: * Establish a clear direction for the future * Make decisions across levels and functions * Improve organizational performance * Build teamwork and expertise * Aid executives in thinking and behaving strategically * And more!
Author: Peter J. Rea Publisher: John Wiley & Sons ISBN: 9780471291978 Category : Business & Economics Languages : en Pages : 340
Book Description
Strategic Planning A Practical Guide Peter Rea, Ph.D., HaroldKerzner, Ph.D. In today's business world, now more than ever, theonly constant is change. With technology producing a steady streamof innovations, consumer preferences shifting rapidly, andworld-wide free trade increasing, successful managers face agrowing challenge to remain a step ahead of the future. Frombusiness students to corporate managers, anyone interested in thisdiscipline will find no resource more insightful and engaging thanStrategic Planning: A Practical Guide. From their extensiveexperience consulting with Fortune 500 companies, Rea and Kerznerhave succeeded in crafting the definitive introduction to strategicplanning and management policy and strategy--from the grass-rootsprinciples to the practical applications utilized by organizationstoday. Examining the integral roles of finance, marketing, learningcurves, research and development, inventory control, andmanufacturing techniques, Strategic Planning presents acomprehensive overview of the development and implementation ofcontemporary strategic planning models applicable to both small andlarge businesses. Rather than teaching complex, integrated theory,the authors offer a straight-forward approach to demonstratestrategic planning and management policy techniques. Withstep-by-step methods on how to apply relevant material, along withdiscussion questions, and problems designed to highlight thepractical application of particular issues, companies cansuccessfully formulate and implement strategic initiativesto: * Establish a clear direction for the future * Make decisions across levels and functions * Improve organizational performance * Build teamwork and expertise * Aid executives in thinking and behaving strategically * And more!
Author: Jerry Yudelson Publisher: Routledge ISBN: 1136380019 Category : Architecture Languages : en Pages : 314
Book Description
Marketing Green Building Services: Strategies for Success presents all the information key decision-makers need to respond to the fast-growing market for green buildings, design and construction services and products. Completely updated, revised and expanded from the author’s previous works, this book is the one resource you need to succeed in the green building marketplace. With a sound grounding in contemporary marketing theory and practice, the book assembles hard-to-find information to assist executives and partners in design and construction firms in crafting competitive strategies that build on their firm’ strengths, while shoring up their weaknesses. Since most design and construction firms specialize in particular market sectors, the book systematically examines the important market segments for green buildings. It also presents key business case justifications for green buildings that help architects, engineers and builders to understand client motivations and respond to them with appropriate marketing tactics and communications strategies. The book examines how the green building market is adopting certain new products and design approaches, information that will help manufacturers and product sales teams to craft appropriate marketing strategies. The book also helps owners and developers understand the green building business case and to find out what other leading-edge firms and projects have learned - how to market and sell green buildings and green developments in a highly competitive marketplace.
Author: Tina Harrison Publisher: Financial Times/Prentice Hall ISBN: 9780273632979 Category : Business & Economics Languages : en Pages : 332
Book Description
Financial Services Marketing is an ideal introduction to this important sector, clearly demonstrating how marketing theory is applied in practice. Logically structured around the core marketing principles (buyer behaviour, segmentation, product development, distribution, pricing and promotion), the book is exceptionally clear and well written. In addition, topical and innovative approaches to marketing are also covered, including relationship marketing and customer loyalty. Unlike many other texts, the book does not focus exclusively on the retail environment but incorporates technological developments in delivery systems, including telephone and internet banking, and the use of IT in database marketing. Furthermore, it is the first text of its kind to devote a whole chapter to corporate financial services marketing. Critical to any text within this fast-moving environment, the book is also extremely up-to-date covering the latest regulatory developments under the Financial Services Authority and new forms of financial institutions, such as supermarket banks. Financial Services Marketing is for advanced undergraduate and postgraduate courses in financial services marketing, as well as professional courses such as the Chartered Institute of Bankers. It is also valuable to students studying services marketing courses.
Author: Christopher A. Bartlett Publisher: Harvard Business Press ISBN: 9781578517077 Category : Business & Economics Languages : en Pages : 422
Book Description
Offers insights into the management of companies operating in an international environment. This book describes the emergence of a revolutionary corporate form - the transnational - and reveals how the nature of the global competitive game has fundamentally changed.
Author: Mark Asher Publisher: ISBN: 9781581311679 Category : Business & Economics Languages : en Pages : 194
Book Description
Professional career guide from the Vault Career Library providing detailed case-by-case explanations of the consulting interview and strategies for cracking it.
Author: Conor Vibert Publisher: M.E. Sharpe ISBN: 9780765612946 Category : Business & Economics Languages : en Pages : 238
Book Description
Annotation This text provides a comprehensive summary of 30 of the major theories that underpin Organization Theory and Economic Organization. Each theory is summarized in a stand-alone fashion, reflecting the diversity of thinking on these issues. The book has a wide application for courses designed to inform students of the main issues confronting organizations.
Author: D. A. De Vaus Publisher: SAGE ISBN: 9780761953470 Category : Reference Languages : en Pages : 308
Book Description
The book provides the reader with an understanding of the importance of research design and its place in the research process; describes the main types of research designs in social research; explains the logic and purposes of design to enable students to evaluate particular research strategies; equips students with the design skills to operate in real-world research situations.
Author: Suraiya Jabeen Ismail Publisher: Food & Agriculture Org. ISBN: 9789251050187 Category : Medical Languages : en Pages : 304
Book Description
Nutritional status is the most important outcome indicator to measure progress against poverty and malnutrition. Nine case studies from Africa, Asia and Latin America and three desk reviews investigate best practices that may account for successful outcomes and program sustainability.
Author: Publisher: UN ISBN: 9780897149884 Category : Business & Economics Languages : en Pages : 0
Book Description
The Population Situation Analysis (PSA) provides the basis for an integrated appraisal of the population and reproductive health dynamics and their impacts on poverty, inequality and development. By integrating a micro and macro analytical approach, the population situation analysis clarifies the interactions between individual behaviour and demographic dynamics. The Population Situation Analysis (PSA) responds to demand by countries that international cooperation should promote national capacity-building and recognize national ownership and leadership as prerequisites for development, in accordance with the principles agreed at the International Conference on Population and Development (ICPD) and the Millennium Declaration. This manual contributes to more efficient evidence-based programming, which relies on increased capacity for data generation, new databases, the consolidation of available evidence and the promotion of the use of hard data. The knowledge generated thr
Author: Peter J. Rea
Author: Peter J. Rea
Author: Jerry Yudelson
Author: Tina Harrison
Author: Christopher A. Bartlett
Author: Carlene Cassidy
Author: Mark Asher
Author: Conor Vibert
Author: D. A. De Vaus
Author: Suraiya Jabeen Ismail
Author: