Principles of Personal Selling PDF Download

Author: Harry Rudolph Tosdal
Publisher:
ISBN:
Category : Sales personnel
Languages : en
Pages : 778

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Book Description

Author: Charles Futrell
Publisher: McGraw-Hill Professional Publishing
ISBN:
Category : Sales management
Languages : en
Pages : 536

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Book Description
For over 250,000 professionals employed in sales and sales management, the win-win approach is the path to a successful career. Author Charles Futrell provides a complete, self-contained personal selling and sales management program to show readers how to close the sale and keep clients satisfied.

Author: Dr. Gurupada Das
Publisher: Authors Click Publishing
ISBN: 8119368401
Category : Antiques & Collectibles
Languages : en
Pages : 192

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Book Description
"Personal Selling & Salesmanship" is a comprehensive textbook designed to provide a thorough understanding of the principles, strategies, and techniques essential for success in the field of sales and marketing. Tailored for students pursuing degrees in BCom, MCom, BBA, MBA, and various professional courses, this book comprises eight meticulously crafted chapters, each covering essential aspects of personal selling and sales management. This book delves into every facet of personal selling and salesmanship, offering a holistic perspective that caters to the diverse needs of students and professionals alike. From foundational principles to advanced strategies, each chapter is designed to foster a nuanced understanding of key concepts while facilitating practical application in real-world scenarios. It is my sincere hope that this book serves as a catalyst for personal and professional growth, empowering individuals to thrive in the dynamic world of sales and commerce.

Author: Lawrence J. Gitman
Publisher:
ISBN: 9781998109319
Category :
Languages : en
Pages : 0

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Book Description

Author: C. H. Van Heerden
Publisher: Juta and Company Ltd
ISBN: 9780702188602
Category : Customer relations
Languages : en
Pages : 340

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Book Description
Personal selling, the process of person-to-person communication between a salesperson and a prospective customer, is an age-old art. Today it may take place face to face, over the telephone or even through interactive computer links. However, some selling approaches work better than others. In Personal Selling Second Edition, the authors outline the 10 key steps in the selling process that they believe will lead to a successful sale, from prospecting for a sale to the follow-up once the sale has been completed. In addition, the book seeks to explain the role and place of personal selling, the impact it has on the economy, and how it ties in with marketing. The importance of communication in the selling task, as well as different approaches and sales presentation methods, are explained and clarified, and a comprehensive discussion on how sales people should manage themselves and their time is included. Key features include: Text boxes with interesting contextual information; Case studies detailing South African examples of selling; General and self-assessment questions to the reader to assist in learning and understanding; Discussion questions at the end of each chapter to encourage debate around the issues presented; A feature from the Direct Selling Association detailing direct selling and member companies which employ direct selling methods; Tables and diagrams to illustrate concepts clearly. Students of personal selling at undergraduate level, as well as practitioners, will benefit from the practical approach taken in this book.

Author: David Jobber
Publisher: Pearson UK
ISBN: 1292205075
Category : Electronic books
Languages : en
Pages : 703

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Book Description
This new edition comes fully updated with new case studies, using working businesses to connect sales theory to the practical implications of selling in a modern environment. It also contains the results from cutting-edge research that differentiates it from most of its competitors. The book continues to place emphasis on global aspects of selling and sales management. Topics covered include technological applications of selling and sales management, ethics of selling and sales management, systems selling and a comprehensive coverage of key account management.

Author: Bholanath Dutta
Publisher: I. K. International Pvt Ltd
ISBN: 9380578792
Category : Business & Economics
Languages : en
Pages : 191

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Book Description
Sales management is attainment of an organization's sales goals in an effective and efficient manner through planning, staffing, training, and leading and controlling organisational resources. Physical distribution is one of the four elements of the marketing mix. This book covers all the conventional and contemporary concepts and strategies related to sales and distribution management.

Author: Promod K Sahu
Publisher: Vikas Publishing House
ISBN: 9788125911623
Category :
Languages : en
Pages : 336

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Book Description
Salesmanship today comprises a wide range of activities and constitutes an integral part of management. This book presents the basic elements of the subject in a simplified and graded approach. Maintaining the features of the earlier edition, all the chapters of this edition are qualitatively updated. The examples and illustrations in the book are drawn from realistic situations which help the reader develop winning confidence.

Author:
Publisher:
ISBN:
Category : Sales personnel
Languages : en
Pages : 136

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Book Description

Author: Alexander Hamilton Institute
Publisher: Legare Street Press
ISBN: 9781021381279
Category :
Languages : en
Pages : 0

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Book Description
This book provides practical guidance for mastering the art of salesmanship and sales management, covering topics such as developing persuasive techniques, managing a sales team, and creating effective marketing strategies. This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work is in the "public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.