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Author: Robert Glazer Publisher: ISBN: 9781619615823 Category : Business & Economics Languages : en Pages : 288
Book Description
The term affiliate marketing has been misunderstood and underestimated since its inception. At its core, affiliate marketing represents something overwhelmingly positive: paying only for marketing that delivers actual, quantifiable results. Robert Glazer, a leader in the affiliate marketing industry for over a decade, draws upon his experience and insights gathered from influential marketers to examine a rapidly changing field. Performance Partnerships is the first in-depth look at the performance (affiliate) marketing industry. Examining its roots and evolution, this book offers a better understanding of its impact as a vital form of direct-to-consumer digital marketing, and advice on how it can be used to change marketing and business development practices. When used correctly, affiliate marketing and Performance Partnerships can be powerful tools to grow your business-and Robert can show you how to tap into that boundless potential.
Author: Robert Glazer Publisher: ISBN: 9781619615823 Category : Business & Economics Languages : en Pages : 288
Book Description
The term affiliate marketing has been misunderstood and underestimated since its inception. At its core, affiliate marketing represents something overwhelmingly positive: paying only for marketing that delivers actual, quantifiable results. Robert Glazer, a leader in the affiliate marketing industry for over a decade, draws upon his experience and insights gathered from influential marketers to examine a rapidly changing field. Performance Partnerships is the first in-depth look at the performance (affiliate) marketing industry. Examining its roots and evolution, this book offers a better understanding of its impact as a vital form of direct-to-consumer digital marketing, and advice on how it can be used to change marketing and business development practices. When used correctly, affiliate marketing and Performance Partnerships can be powerful tools to grow your business-and Robert can show you how to tap into that boundless potential.
Author: Niels Åkerstrøm Andersen Publisher: Policy Press ISBN: 9781847420268 Category : Business & Economics Languages : en Pages : 178
Book Description
Beyond the Workfare State explores equality, discrimination and human rights in relation to employability and 'welfare-to-work' policies, bringing together a wide and distinctive range of illustrative studies that gives voice to a variety of potentially marginalised groups.
Author: Stefan Verweij Publisher: Edward Elgar Publishing ISBN: 1800889208 Category : Political Science Languages : en Pages : 257
Book Description
This timely book questions the premise that Public-Private Partnerships (PPPs) have a performance advantage over traditionally procured projects, an assumption that motivates policymakers worldwide to enter into such contracts. Taking stock of novel research comparing the differences in performance between PPP and traditionally procured infrastructure projects and services, the chapters in this book thoughtfully scrutinise this supposed advantage.
Author: United States. Office of National Drug Control Policy Publisher: Executive Office of the President ISBN: Category : Political Science Languages : en Pages : 276
Author: Wei Jiang Publisher: Springer Science & Business Media ISBN: 3642539890 Category : Business & Economics Languages : en Pages : 379
Book Description
In the rapidly changing business world, only a small percentage of firms are able to survive and prosper despite recessions, industrial evolutions and economic changes. An often-asked question is: What determines a firm’s sustainable competitive advantage? One of the most popular competitive strategies is partnering with other firms. So: How do firms make intelligent and informed decisions when it comes to selecting business partners, to utilizing available resources and capabilities in partnerships, and to managing relations to maximize partnership benefits? This book studies 300 firms across various industries, providing readers with a comprehensive view of how firms develop sustainable competitive advantages by establishing business partnerships. Young academics and experienced researchers alike will find solid theoretical foundations and fresh business insights.
Author: Thomas G. Pittz Publisher: Emerald Group Publishing ISBN: 1800435401 Category : Business & Economics Languages : en Pages : 129
Book Description
This book is designed to illuminate the features of cross-sector partnerships that make them powerful vehicles to drive social change. Partnerships across market sectors, involving for-profit, non-profit, and government entities, work because they leverage the advantages of each type of organization to arrive at novel solutions to social problems.
Author: Janelle Plummer Publisher: Routledge ISBN: 1136565531 Category : Architecture Languages : en Pages : 360
Book Description
Despite the increasing occurrence of policies aimed at mobilising the financial and human resources of the private sector, most urban local governments responsible for urban basic services in the South do not have the capacity to initiate and sustain partnerships. Nor do they understand how they can create partnerships that target the poor. This sourcebook provides practical information and guidance to do so. With extensive illustrative material from Africa, Asia and Latin America, it sets out a strategic framework for building municipal capacity to create pro-poor partnerships. It focuses on implementation rather than policy. It locates private sector participation within the broader urban governance and poverty reduction agenda. And it is above all concerned to supply information on the issues and processes involved in making the public?private partnership (PPP) approach appropriate for service delivery in developing countries. The second in a series of capacity-building sourcebooks, it will be invaluable for those concerned with the capacity of local levels of government: policy-makers, municipal authorities, development agencies and practitioners, and all those involved in urban governance and poverty reduction.
Author: Robert Glazer
Author: Robert Glazer
Author: Douglas M. Lambert
Author: Niels Åkerstrøm Andersen
Author: Stefan Verweij
Author: United States. Office of National Drug Control Policy
Author: Wei Jiang
Author: Jerome M. Rosow
Author: Mario Walther
Author: Thomas G. Pittz
Author: Janelle Plummer