Perception of Print

Perception of Print PDF Author: Harry Singer
Publisher:
ISBN: 9781138210776
Category :
Languages : en
Pages : 332

Book Description
In the late 1970s, reading research had become a true interdisciplinary endeavour with flavours of anthropology, artificial intelligence, cognitive psychology, educational psychology, linguistics, neuroscience and instructional technology. Given appropriate integration, results from these diverse perspectives can enhance our understanding of reading behaviour tremendously, both in its acquisition and in its skilled functioning. Thus, the enthusiasm for such interdisciplinary interaction had been quite intense for some time. In the years before publication, the National Reading Conference had been doing everything possible to accelerate this interaction. Originally published in 1981, the chapters in this book are the fruits of that effort. The research focuses on specifying skills in identifying alphabetical elements and the rules that govern their combination, on constructing models that characterize the recognition of individual words and the interpretation of texts, and on discovering what factors are responsible for blocking the normal acquisition process in many children. Chapters 2 to 12 of this book reflect these changing foci. They are nevertheless sandwiched by two chapters that deal with the historical background and future outlook of reading instruction.

Print, Profit, and Perception

Print, Profit, and Perception PDF Author: Pei-yin Lin
Publisher: BRILL
ISBN: 9004259112
Category : History
Languages : en
Pages : 285

Book Description
Print, Profit, and Perception examines the dynamic cross-cultural exchanges occurring in China and Taiwan from the first Sino-Japanese War to the mid-twentieth century. Drawing examples from various genres, this interdisciplinary volume presents nine empirically grounded case studies on the growth in the production, dissemination and consumption of texts, which lay behind a dramatic expansion of knowledge. The chapters collectively address the co-existence of globalization and localization processes in the period. By taking into account intra-Asian cultural encounters and tracing the multiple competing forces encountered by many, this book offers a fresh and compelling take on how individuals and social groups participated in transnational conceptual flows. Contributors include: Paul Bailey, Che-chia Chang, Elizabeth Emrich, Tze-ki Hon, Max K.W. Huang, Mei-e Huang, Mike Shi-chi Lan, Pei-yin Lin, and Weipin Tsai.

Crash Course in Marketing for Libraries

Crash Course in Marketing for Libraries PDF Author: Susan Webreck Alman
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 196

Book Description
Crash Course in Marketing gives the librarian with little formal training, a member of the friends of the library who would like to help with marketing, or someone who has had little experience with marketing to gain skills needed to build a marketing plan for their library. Examples from libraries are used to illustrate the marketing elements described. Here is everything librarians, especially those in small libraries, need to know about marketing, PR, and advocacy. You'll learn what these things are, and why they make sense for the librarian in a small library. More important, this book will teach you how to perform these important tasks, including how to develop a marketing plan, how to work with the media, and how to raise money with events. Appendixes include Useful Resources for the Librarian. Created for those with little formal LIS training who are working in small, rural libraries, this entry in the Crash Course series will also be useful for librarians who are new to this area of service or need to brush up on their skills. The reader will find easy-to-follow instructions with examples to illustrate the implementation of various methods.

The Perception of Visual Information

The Perception of Visual Information PDF Author: William R. Hendee
Publisher: Springer Science & Business Media
ISBN: 1461218365
Category : Medical
Languages : en
Pages : 420

Book Description
The presentation and interpretation of visual information is essential to almost every activity in human life and most endeavors of modern technology. This book examines the current status of what is known (and not known) about human vision, how human observers interpret visual data, and how to present such data to facilitate their interpretation and use. Written by experts who are able to cross disciplinary boundaries, the book provides an educational pathway through several models of human vision; describes how the visual response is analyzed and quantified; presents current theories of how the human visual response is interpreted; discusses the cognitive responses of human observers; and examines such applications as space exploration, manufacturing, surveillance, earth and air sciences, and medicine. The book is intended for everyone with an undergraduate-level background in science or engineering with an interest in visual science. This second edition has been brought up to date throughout and contains a new chapter on "Virtual reality and augmented reality in medicine."

Information Literacy: Moving Toward Sustainability

Information Literacy: Moving Toward Sustainability PDF Author: Serap Kurbanoglu
Publisher: Springer
ISBN: 3319281976
Category : Education
Languages : en
Pages : 613

Book Description
This book constitutes the refereed proceedings of the Third European Conference on Information Literacy, ECIL 2015, held in Tallinn, Estonia, in October 2015. The 61 revised full papers presented were carefully reviewed and selected from 226 submissions. The papers are organized in topical sections on information literacy, environment and sustainability; workplace information literacy and knowledge management; ICT competences and digital literacy; copyright literacy; other literacies; information literacy instruction; teaching and learning information literacy; information literacy, games and gamification; information need, information behavior and use; reading preference: print vs electronic; information literacy in higher education; scholarly competencies; information literacy, libraries and librarians; information literacy in different context.

Sensation and Perception

Sensation and Perception PDF Author: E. Bruce Goldstein
Publisher: Wadsworth Publishing Company
ISBN:
Category : Education
Languages : en
Pages : 488

Book Description
. Bruce Goldstein's SENSATION AND PERCEPTION, the best-seller which has helped over 150,000 students understand the ties between how we sense the world and how the body interprets these senses, is now in a brilliant full-color Seventh Edition. A key strength of this text has always been the ability to show the student what they are learning through examples and visuals. Now, the book takes this visual learning one step further by using color throughout as a learning tool. As the sole author of the text, Goldstein's singular voice combines with his extensive classroom experience and most innovative research to create a visual text unparalleled in the field. The text walks the student through an intriguing journey of the senses with a mixture of clarity and thoroughness. The accompanying, "Virtual Lab" media exercises (available both on CD-ROM, within the Perception PsychologyNowTM student tutorial platform, and in the online WebTutorTM Advantage product) offer a wide array of animations and examples designed to stimulate understanding of difficult concepts. Every chapter has been updated for currency and readability, and a new chapter six on Visual Attention rounds off this timely revision.

The Perception of Quality

The Perception of Quality PDF Author: George N. Kenyon
Publisher: Springer
ISBN: 1447166272
Category : Technology & Engineering
Languages : en
Pages : 269

Book Description
Exploring the concept of quality management from a new point of view, this book presents a holistic model of how consumers judge the quality of products. It links consumer perceptions of quality to the design and delivery of the final product, and presents models and methods for improving the quality of these products and services. It offers readers an improved understanding of how and why the design process must consider how the consumer will perceive a product or service. In order to facilitate the presentation and understanding of these concepts, illustrations and case examples are also provided throughout the book. This book provides an invaluable resource for managers, designers, manufacturers, professional practitioners and academics interested in quality management. It also offers a useful supplementary text for marketing and quality management courses.

Observer Mechanics

Observer Mechanics PDF Author: Bruce M. Bennett
Publisher: Academic Press
ISBN: 1483263134
Category : Science
Languages : en
Pages : 298

Book Description
Observer Mechanics: A Formal Theory of Perception provides information pertinent to the fundamental aspects of perception. This book provides an approach to the study of perception that attempts to be both general and rigorous. Organized into 10 chapters, this book begins with an overview of the structure of perceptual capacity. This text then presents the relationship between observers and Turing machines. Other chapters provide a formal framework in which to describe an observer and its objects of perception, and then develop from this framework a perceptual dynamics. This book discusses as well the conditions in which an observer may be said to perceive truly and discusses how stabilities in perceptual dynamics might permit the genesis of higher level observers. The final chapter deals with the relationship between the formalisms of quantum mechanics and observer mechanics. This book is a valuable resource for physicists, psychophysicists, philosophers, cognitive scientists, and perceptual psychologists.

Perception and Imaging

Perception and Imaging PDF Author: Richard D. Zakia
Publisher: Taylor & Francis
ISBN: 131545095X
Category : Photography
Languages : en
Pages : 580

Book Description
When you look at an image, what do you see and feel? What do you want your audience to see and feel when they view your work? For over thirty years, Dr. Richard Zakia helped thousands of photographers hone in on their creative vision through the inspirational, informative text and images included in his classic book, Perception and Imaging. More than a step-by-step photography instruction manual, Perception and Imaging explores the fundamental act of photography – seeing – through a uniquely comprehensive combination of technique, history, visual perception, philosophy and psychology. No matter your level of technical skill, you can learn to think more clearly about what you wish to convey in your images. Fully revised to account for the unique influences and consequences of the digital revolution and online photosharing, John Suler newly addresses digital impermanence, sensory and cognitive overload, and the selfie, and their effects on perception. Additional coverage also includes microexpressions, Rorschach inkblots and subliminal reactions, transference, and synectics.

Law, Politics, and Perception

Law, Politics, and Perception PDF Author: Eileen Braman
Publisher: University of Virginia Press
ISBN: 0813928370
Category : Political Science
Languages : en
Pages : 258

Book Description
Are judges' decisions more likely to be based on personal inclinations or legal authority? The answer, Eileen Braman argues, is both. Law, Politics, and Perception brings cognitive psychology to bear on the question of the relative importance of norms of legal reasoning versus decision markers' policy preferences in legal decision-making. While Braman acknowledges that decision makers' attitudes—or, more precisely, their preference for policy outcomes—can play a significant role in judicial decisions, she also believes that decision-makers' belief that they must abide by accepted rules of legal analysis significantly limits the role of preferences in their judgements. To reconcile these competing factors, Braman posits that judges engage in "motivated reasoning," a biased process in which decision-makers are unconsciously predisposed to find legal authority that is consistent with their own preferences more convincing than those that go against them. But Braman also provides evidence that the scope of motivated reasoning is limited. Objective case facts and accepted norms of legal reasoning can often inhibit decision makers' ability to reach conclusions consistent with their preferences.