The Solotype Catalog of 4,147 Display Typefaces PDF Download

Author: Dan X. Solo
Publisher: Courier Corporation
ISBN: 0486144062
Category : Art
Languages : en
Pages : 242

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Book Description
The author of many books on typography, Dan X. Solo was also the proprietor of his own typography shop in Oakland, California — an establishment dedicated to unusual typography and special effects. This comprehensive catalog offers graphic designers a dazzling selection of over 4,000 typefaces and optical effects available from Solotype Typographers. Here, in Solo's words, is "a great cast of characters" — the alphabet — abetted by a cornucopia of typographical ideas and an endless resource of letters, words, phrases, slogans, logos, humorous comments, headlines, and graphic symbols. Individual sections of the book display a rich variety of typefaces in categories such as Condensed, Victorian, Art Nouveau, Art Deco, Rustic, Thick-and-tin, Calligraphic, Uncials, Latins, and Blackletter. Samples are imaginatively presented. "Stagecoach," for example, is printed in Fargo typeface, evoking dusty trails, rawhide, and ten-gallon hats, while "Sizzling summer savings" appears appropriately in the flamboyant Firebug typeface. All typefaces are indexed for quick and easy reference. As entertaining as it is practical and useful, this impressive treasury of versatile typefaces and optical effects will be indispensable to busy commercial artists as an inexhaustible source of typographic ideas and a "swipe file" of words, phrases, and letters for use in graphic art projects.

Author: Mike Michalowicz
Publisher: Penguin
ISBN: 0525534024
Category : Business & Economics
Languages : en
Pages : 274

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Book Description
Do you worry that your business will collapse without your constant presence? Are you sacrificing your family, friendships, and freedom to keep your business alive? What if instead your business could run itself, freeing you to do what you love when you want, while it continues to grow and turn a profit? It’s possible. And it's easier than you think. If you're like most entrepreneurs, you started your business so you could be your own boss, make the money you deserve, and live life on your own terms. In reality, you're bogged down in the daily grind, constantly putting out fires, answering an endless stream of questions, and continually hunting for cash. Now, Mike Michalowicz, the author of Profit First and other small-business bestsellers, offers a straightforward step-by-step path out of this dilemma. In Clockwork, he draws on more than six years of research and real life examples to explain his simple approach to making your business ultra-efficient. Among other powerful strategies, you will discover how to: Make your employees act like owners: Free yourself from micromanaging by using a simple technique to empower your people to make smart decisions without you. Pinpoint your business's most important function: Unleash incredible efficiency by identifying and focusing everyone on the one function that is most crucial to your business. Know what to fix next: Most entrepreneurs try to fix every inefficiency at once and end up fixing nothing. Use the "weakest link in the chain" method to find the one fix that will add the most value now. Whether you have a staff of one, one hundred, or somewhere in between, whether you're a new entrepreneur or have been overworked and overstressed for years, Clockwork is your path to finally making your business work for you.

Author: Mike Michalowicz
Publisher: Penguin
ISBN: 1591844886
Category : Business & Economics
Languages : en
Pages : 241

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Book Description
Each year Americans start one million new businesses, nearly 80 percent of which fail within the first five years. Under such pressure to stay alive—let alone grow—it’s easy for entrepreneurs to get caught up in a never-ending cycle of “sell it—do it, sell it—do it” that leaves them exhausted, frustrated, and unable to get ahead no matter how hard they try. This is the exact situation Mike Michalowicz found himself in when he was trying to grow his first company. Although it was making steady money, there was never very much left over and he was chasing customers left and right, putting in twenty-eight-hour days, eight days a week. The punishing grind never let up. His company was alive but stunted, and he was barely breathing. That’s when he discovered an unlikely source of inspiration—pumpkin farmers. After reading an article about a local farmer who had dedicated his life to growing giant pump­kins, Michalowicz realized the same process could apply to growing a business. He tested the Pumpkin Plan on his own company and transformed it into a remarkable, multimillion-dollar industry leader. First he did it for himself. Then for others. And now you. So what is the Pumpkin Plan? Plant the right seeds: Don’t waste time doing a bunch of different things just to please your customers. Instead, identify the thing you do better than anyone else and focus all of your attention, money, and time on figuring out how to grow your company doing it. Weed out the losers: In a pumpkin patch small, rotten pumpkins stunt the growth of the robust, healthy ones. The same is true of customers. Figure out which customers add the most value and provide the best opportunities for sustained growth. Then ditch the worst of the worst. Nurture the winners: Once you figure out who your best customers are, blow their minds with care. Discover their unfulfilled needs, innovate to make their wishes come true, and overdeliver on every single promise. Full of stories of other successful entrepreneurs, The Pumpkin Plan guides you through unconven­tional strategies to help you build a truly profitable blue-ribbon company that is the best in its field.

Author: Claudio Iván Remeseira
Publisher: Columbia University Press
ISBN: 0231148194
Category : History
Languages : en
Pages : 576

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Book Description
Over the past few decades, a wave of immigration has turned New York into a microcosm of the Americas and enhanced its role as the crossroads of the English- and Spanish-speaking worlds. Yet far from being an alien group within a "mainstream" and supposedly pure "Anglo" America, people referred to as Hispanics or Latinos have been part and parcel of New York since the beginning of the city's history. They represent what Walt Whitman once celebrated as "the Spanish element of our nationality." Hispanic New York is the first anthology to offer a comprehensive view of this multifaceted heritage. Combining familiar materials with other selections that are either out of print or not easily accessible, Claudio Iván Remeseira makes a compelling case for New York as a paradigm of the country's Latinoization. His anthology mixes primary sources with scholarly and journalistic essays on history, demography, racial and ethnic studies, music, art history, literature, linguistics, and religion, and the authors range from historical figures, such as José Martí, Bernardo Vega, or Whitman himself, to contemporary writers, such as Paul Berman, Ed Morales, Virginia Sánchez Korrol, Roberto Suro, and Ana Celia Zentella. This unique volume treats the reader to both the New York and the American experience, as reflected and transformed by its Hispanic and Latino components.

Author: Mike Artell
Publisher: Good Year Books
ISBN: 1596470305
Category : Art
Languages : en
Pages : 90

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Book Description
Can you draw letters that look like bones, pencils, or tools? What about broken, slimy, or fuzzy letters? Kids will love copying these wacky alphabets, and will be inspired to create their own fonts. The book includes examples of 17 different alphabets, followed by sections on cartoon words (such as drawing words in the shape of the things they describe), special effects (such as loops), and ideas for what to do with these newly learned skills. Use this resource to encourage students to be imaginative and to make lettering that can enhance school projects of all kinds. Grades 2-8. Illustrated.

Author: Gregory Burges Crabtree
Publisher:
ISBN: 9780989645232
Category : Small business
Languages : en
Pages : 0

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Book Description
Simple Numbers can guide you to increased business profitability Take the mystery out of small business finance with this no-frills guide to understanding the numbers that will guide your business out of any financial black hole. Author Greg Crabtree, a successful accountant, small business advisor, and popular presenter, shows you how to use your firm's key financial indicators as a basis for smart business decisions as you grow your firm from startup to $5 million (and, more ) in annual revenue. Jargon free, and presented in an easy-to-follow, step-by-step format, with plenty of real-world examples, Crabtree's down-to-earth discussion highlights the most common financial errors committed by small businesses, and how to avoid them. You'll be fascinated to learn: Why your numbers are lying to you (and why you are the cause ) How labor productivity is the key to profitability and simplifying human resource decisions Why the amount of tax you pay is your #1 key performance indicator Take advantage of Crabtree's years of experience teaching clients how to build successful businesses by ''seeing beyond numbers'' with this step-by-step guide to increasing your businesses profitability.

Author: Michael Port
Publisher: Houghton Mifflin Harcourt
ISBN: 054455518X
Category : Business & Economics
Languages : en
Pages : 274

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Book Description
A powerful way to master every performance in your career and life, from presentations and sales pitches to interviews and tough conversations, drawing on the methods the author applied as a working actor and has honed over a decade of coaching salespeople, marketers, managers, and business owners.

Author: Dorie Clark
Publisher: Penguin
ISBN: 0698170482
Category : Business & Economics
Languages : en
Pages : 226

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Book Description
Standing out is no longer optional Too many people believe that if they keep their heads down and work hard, they’ll be recognized on the merits of their work. But that’s simply not true anymore. “Safe” jobs disappear daily, and the clamor of everyday life drowns out ordinary contributions. To make a name for yourself, to create true job security, and to make a difference in the world, you have to share your unique perspective and inspire others to take action. But in a noisy world where it seems everything’s been said—and shouted from the rooftops—how can your ideas stand out? Fortunately, you don’t have to be a genius or a worldwide superstar to make an impact. Drawing on interviews with more than fifty thought leaders in fields ranging from business to genomics to urban planning, Dorie Clark shows how these masters achieved success and how anyone—with hard work—can do the same. Whether it’s learning to ask the right questions, developing and building on an expert niche, or combining disparate fields to get a new perspective, Clark outlines ways to develop the ideas that set you apart. Of course, having a breakthrough insight is only half the battle. If you really want to share your ideas, you have to find a way to build an audience, communicate your message, and inspire others to embrace your vision. Starting small is fine; Clark provides a step-by-step guide to help you leverage your existing networks, attract new people to your cause, and, ultimately, build a community around your ideas. Featuring vivid examples based on interviews with influencers such as Seth Godin, David Allen, and Daniel Pink, Clark shows you how to break through and ensure that your ideas get noticed. Becoming a thought leader in your company or in your profession is the ultimate career insurance. But—even more important—it’s also a chance to change the world for the better. Whatever your cause, perspective, or point of view, the world can’t afford for the best ideas to remain buried inside you. Whether it’s how to improve the educational system or how to make your company more efficient, your ideas matter. The world needs your insights, and it’s time to be bold.

Author: Margarethe Cammermeyer
Publisher:
ISBN: 9781420844009
Category : Biography & Autobiography
Languages : en
Pages : 384

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Book Description
Most business owners go into business for themselves to increase their personal wealth, build an asset that they can either pass on to heirs or sell, and for greater flexibility or an enhanced quality of life. To do this, every business will eventually need employees. And this is the biggest hurdle a small business owner will face in growing the business. Common difficulties include finding a good fit for the growing enterprise; matching skill level with affordability; employee "management by abdication" issues; and the nightmare of compliance with regard to tax payment and reporting requirements. This book will provide a step-by-step guide to finding and keeping the right people. It provides suggestions on structuring the job, advertising and interviewing, creating job descriptions, and reviewing and rewarding team members. This book can help transition a one-man shop into a professional organization that will eventually be able to survive without the owner working at every task, thus building true business value.

Author: Barry Moltz
Publisher: Motivational Press LLC
ISBN: 9781628650754
Category : Business & Economics
Languages : en
Pages : 204

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Book Description
You wake every morning feeling like you are on a never-ending hamster wheel. Your energy and interest are waning. You have tried many things to turn your business around, but you have failed. You and your business are literally stuck. You keep looking for that magic bullet that will be "the tipping point" to take it to the next level. Sound familiar? You are not alone, and help is right inside this book. It reveals the 25 most common reasons why companies get stuck and how to fix them. These include: You Let Today's "Emergencies" Dictate Your Plan You Take Dangerous Risks Instead of Calculated Actions Your Customers Can't Find You When They Are Ready to Buy Your Fear of Rejection Stops You from Selling You Stop Marketing as Soon as Your Revenue Increases You Hate Your Customers (and Maybe Even Your Employees or Vendors) You Only Hire Employees Who Are Weaker Than You You Allow Lousy Employees (and Customers) to Overstay Their Welcome You Think Business Is About Growing Sales