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The Devil's Playbook

The Devil's Playbook PDF Author: Lauren Etter
Publisher: Crown
ISBN: 0593237994
Category : Business & Economics
Languages : en
Pages : 512

Book Description
NEW YORK TIMES EDITORS’ CHOICE • Big Tobacco meets Silicon Valley in this “deeply reported and illuminating” (The New York Times Book Review) corporate exposé of what happened when two of the most notorious industries collided—and the vaping epidemic was born. “The best business book I’ve read since Bad Blood.”—Jonathan Eig, New York Times bestselling author of Ali: A Life Howard Willard lusted after Juul. As the CEO of tobacco giant Philip Morris’s parent company and a veteran of the industry’s long fight to avoid being regulated out of existence, he grew obsessed with a prize he believed could save his company—the e-cigarette, a product with all the addictive upside of the original without the same apparent health risks and bad press. Meanwhile, in Silicon Valley, Adam Bowen and James Monsees began working on a device that was meant to save lives and destroy Big Tobacco, but they ended up baking the industry’s DNA into their invention’s science and marketing. Ultimately, Juul’s e-cigarette was so effective and so market-dominating that it put the company on a collision course with Philip Morris and sparked one of the most explosive public health crises in recent memory. In a deeply reported account, award-winning journalist Lauren Etter tells a riveting story of greed and deception in one of the biggest botched deals in business history. Etter shows how Philip Morris’s struggle to innovate left Willard desperate to acquire Juul, even as his own team sounded alarms about the startup’s reliance on underage customers. And she shows how Juul’s executives negotiated a lavish deal that let them pocket the lion’s share of Philip Morris’s $12.8 billion investment while government regulators and furious parents mounted a campaign to hold the company’s feet to the fire. The Devil’s Playbook is the inside story of how Juul’s embodiment of Silicon Valley’s “move fast and break things” ethos wrought havoc on American health, and how a beleaguered tobacco company was seduced by the promise of a new generation of addicted customers. With both companies’ eyes on the financial prize, neither anticipated the sudden outbreak of vaping-linked deaths that would terrorize a nation, crater Juul’s value, end Willard’s career, and show the costs in human life of the rush to riches—while Juul’s founders, board members, and employees walked away with a windfall.

The Devil's Playbook

The Devil's Playbook PDF Author: Lauren Etter
Publisher: Crown
ISBN: 0593237994
Category : Business & Economics
Languages : en
Pages : 512

Book Description
NEW YORK TIMES EDITORS’ CHOICE • Big Tobacco meets Silicon Valley in this “deeply reported and illuminating” (The New York Times Book Review) corporate exposé of what happened when two of the most notorious industries collided—and the vaping epidemic was born. “The best business book I’ve read since Bad Blood.”—Jonathan Eig, New York Times bestselling author of Ali: A Life Howard Willard lusted after Juul. As the CEO of tobacco giant Philip Morris’s parent company and a veteran of the industry’s long fight to avoid being regulated out of existence, he grew obsessed with a prize he believed could save his company—the e-cigarette, a product with all the addictive upside of the original without the same apparent health risks and bad press. Meanwhile, in Silicon Valley, Adam Bowen and James Monsees began working on a device that was meant to save lives and destroy Big Tobacco, but they ended up baking the industry’s DNA into their invention’s science and marketing. Ultimately, Juul’s e-cigarette was so effective and so market-dominating that it put the company on a collision course with Philip Morris and sparked one of the most explosive public health crises in recent memory. In a deeply reported account, award-winning journalist Lauren Etter tells a riveting story of greed and deception in one of the biggest botched deals in business history. Etter shows how Philip Morris’s struggle to innovate left Willard desperate to acquire Juul, even as his own team sounded alarms about the startup’s reliance on underage customers. And she shows how Juul’s executives negotiated a lavish deal that let them pocket the lion’s share of Philip Morris’s $12.8 billion investment while government regulators and furious parents mounted a campaign to hold the company’s feet to the fire. The Devil’s Playbook is the inside story of how Juul’s embodiment of Silicon Valley’s “move fast and break things” ethos wrought havoc on American health, and how a beleaguered tobacco company was seduced by the promise of a new generation of addicted customers. With both companies’ eyes on the financial prize, neither anticipated the sudden outbreak of vaping-linked deaths that would terrorize a nation, crater Juul’s value, end Willard’s career, and show the costs in human life of the rush to riches—while Juul’s founders, board members, and employees walked away with a windfall.

Hezekiah

Hezekiah PDF Author: Liz Lyon-Hall
Publisher: Gatekeeper Press
ISBN: 1662906498
Category : Religion
Languages : en
Pages : 214

Book Description
On what are you basing this confidence of yours? Have you ever wanted a peek at the devil’s playbook? This six-week Bible study does exactly that, as revealed to us through Isaiah Chapter 36. Utilizing the framework of the king of Assyria’s threats to Judah’s King Hezekiah, this spellbinding Bible study delves into the enemy’s attack strategies and our best defensive tactics, while expounding on God’s purposes and character. This Bible study does a line by line examination of Isaiah Chapter 36 analyzing each statement from the enemy and either provides pragmatic ways to refute the accusations or else demonstrates the fallacy in the enemy’s logic through word studies and other scriptural references. The six weeks of study are grouped into Introduction, Initial Attack, Temptation, The Fall, Choosing to Stand, and Deliverance. Join Liz Lyon-Hall as she: • Delves into subjects such as how God uses Satan for His purposes, suicide, atheism/agnosticism, and the consequences of sin. • Reveals the devil’s weapons including his use of shame, secrecy, doubt, deception, and other strategies targeting Christians today. • Discusses practical ways to counter these attacks. • Encourages stimulating conversations in small group study. God’s character shines through this study to encourage and enlighten readers to fight the good fight.

Exposing Satan's Playbook

Exposing Satan's Playbook PDF Author: Perry Stone
Publisher: Charisma Media
ISBN: 1616388684
Category : Religion
Languages : en
Pages : 274

Book Description
This book contains a fascinating blend of biblical information, revelation from the author, and spiritual teaching about Satan's strategies against believers. It includes answers to important questions about Satan and tools readers can use to defeat his plans and purposes.

The Austen Playbook

The Austen Playbook PDF Author: Lucy Parker
Publisher: Carina Press
ISBN: 148803625X
Category : Fiction
Languages : en
Pages : 351

Book Description
In which experienced West End actress Freddy Carlton takes on an Austen-inspired play, a scandal at a country estate, an enthusiastic search for a passion outside of acting…and the (some people might say icy*) heart of London’s most feared theater critic. *if those people were being nice “Grade: A, for Absolutely Delightful and Adorable and Also I read it twice in a row.” —Smart Bitches, Trashy Books Freddy Carlton knows she should be focusing on her lines for The Austen Playbook, a live-action TV event where viewers choose the outcome of each scene, but her concentration’s been blown. The palatial estate housing the endeavor is now run by the rude (brilliant) critic who’s consistently slammed her performances of late. James “Griff” Ford-Griffin has a penchant for sarcasm, a majestic nose and all the sensitivity of a sledgehammer. She can’t take her eyes off him. Griff can hardly focus with a contagious joy fairy flitting about near him, especially when Freddy looks at him like that. His only concern right now should be on shutting down his younger brother’s well-intentioned (disastrous) schemes—or at the very least on the production (not this one) that might save his family home from the banks. Instead all he can think of is soft skin and vibrant curls. As he’s reluctantly dragged into her quest to rediscover her passion for the stage and Freddy is drawn into his research on a legendary theater star, the adage about appearances being deceiving proves abundantly true. It’s the unlikely start of something enormous…but a single revelation about the past could derail it all. London Celebrities Book 1: Act Like It Book 2: Pretty Face Book 3: Making Up Book 4: The Austen Playbook Book 5: Headliners

Devil's Cut

Devil's Cut PDF Author: J.R. Ward
Publisher: Ballantine Books
ISBN: 0698193059
Category : Fiction
Languages : en
Pages : 418

Book Description
NEW YORK TIMES BESTSELLER • In J. R. Ward’s thrilling finale to her Bourbon Kings series, the Bradford family dynasty teeters on the edge of collapse after the murder of their patriarch—and a shocking arrest. At first, the death of William Baldwine, the head of the Bradford family, was ruled a suicide. But then his eldest son and sworn enemy, Edward, came forward and confessed to what was, in fact, a murder. Now in police custody, Edward mourns not the disintegration of his family or his loss of freedom . . . but the woman he left behind. His love, Sutton Smythe, is the only person he has ever truly cared about, but as she is the CEO of the Bradford Bourbon Company’s biggest competitor, any relationship between them is impossible. And then there’s the reality of the jail time that Edward is facing. Lane Baldwine was supposed to remain in his role of playboy, forever in his big brother Edward’s shadow. Instead he has become the new head of the family and the company. Convinced that Edward is covering for someone else, Lane and his true love, Lizzie King, go on the trail of a killer—only to discover a secret that is as devastating as it is game-changing. As Lane rushes to discover the truth, and Sutton finds herself irresistibly drawn to Edward in spite of his circumstances, the lives of everyone at Easterly will never be the same again. For some, this is good; for others, it could be a tragedy beyond imagining. Only one thing is for certain: Love survives all things. Even murder. Praise for J. R. Ward’s Bourbon Kings series “A most sinful indulgence . . . The gorgeous Kentucky backdrop will sweep you away.”—Susan Wiggs “Breathless fun!”—Lisa Gardner

Peeking Into the Devil's Playbook

Peeking Into the Devil's Playbook PDF Author: Robert Guy Spinney
Publisher:
ISBN: 9780977668045
Category : Devil
Languages : en
Pages : 29

Book Description


Little Bible Playbook: The Story of Easter

Little Bible Playbook: The Story of Easter PDF Author:
Publisher: Studio Fun International
ISBN: 9780794444914
Category : Juvenile Nonfiction
Languages : en
Pages : 0

Book Description
With brand-new artwork, a die-cut window, and die-cut board pages, this retelling of the story of Easter is the perfect way for preschoolers to celebrate the holiday! Follow Jesus from Palm Sunday to Easter in this sturdy, die-cut board book. In Little Bible Playbook: The Story of Easter, a simple retelling and brand-new artwork together bring the miracle of God’s love to life. The book’s peek-through window on the cover and overall chunky shape will provide hours of fun for preschoolers. This edition features one additional spread and is slightly larger than the original format.

China's Great Wall of Debt

China's Great Wall of Debt PDF Author: Dinny McMahon
Publisher: HarperCollins
ISBN: 1328846024
Category : Business & Economics
Languages : en
Pages : 285

Book Description
A stunning inside look at how and why the foundations upon which China has built the world’s second largest economy, have started to crumble. Over the course of a decade spent reporting in China as a financial journalist, Dinny McMahon came to the conclusion that the widely held belief in China’s inevitable economic ascent is dangerously wrong. In this unprecedented deep dive, McMahon shows how, lurking behind the illusion of prosperity, China’s economic growth has been built on a staggering mountain of debt. While stories of newly built but empty cities, white elephant state projects, and a byzantine shadow banking system have all become a regular fixture in the press, McMahon goes beyond the headlines to explain how such waste has been allowed to flourish, and why one of the most powerful governments in the world has been at a loss to stop it. Through the stories of ordinary Chinese citizens, McMahon tries to make sense of the unique—and often bizarre—mechanics of the nation’s economy, whether it be the state’s addiction to appropriating land from poor farmers; or why a Chinese entrepreneur decided it was cheaper to move his yarn factory to South Carolina; or why ambitious Chinese mayors build ghost cities; or why the Chinese bureaucracy was able to stare down Beijing’s attempts to break up the state’s pointless monopoly over table salt distribution. Debt, entrenched vested interests, a frenzy of speculation, and an aging population are all pushing China toward an economic reckoning. China’s Great Wall of Debt unravels an incredibly complex and opaque economy, one whose fortunes—for better or worse—will shape the globe like never before.

Skellig

Skellig PDF Author: David Almond
Publisher: Delacorte Press
ISBN: 038572988X
Category : Juvenile Fiction
Languages : en
Pages : 194

Book Description
David Almond’s Printz Honor–winning novel celebrates its 10th anniversary! Ten-year-old Michael was looking forward to moving into a new house. But now his baby sister is ill, his parents are frantic, and Doctor Death has come to call. Michael feels helpless. Then he steps into the crumbling garage. . . . What is this thing beneath the spiders' webs and dead flies? A human being, or a strange kind of beast never before seen? The only person Michael can confide in is his new friend, Mina. Together, they carry the creature out into the light, and Michael's world changes forever. . . .

Credence

Credence PDF Author: Penelope Douglas
Publisher: Penguin
ISBN: 0593641973
Category : Fiction
Languages : en
Pages : 561

Book Description
Three of them, one of her, and a remote cabin in the woods. Let the hot, winter nights ensue in this steamy dark romance from New York Times bestselling author Penelope Douglas, now with bonus material. Tiernan de Haas doesn't care about anything anymore. The only child of a film producer and his starlet wife, she's grown up with wealth and privilege but not love or guidance. And when her parents suddenly pass away, she knows she should be devastated. But she's always been alone, hasn't she? Jake Van der Berg, her father's stepbrother and her only living relative, assumes guardianship of Tiernan. Sent to live in the mountains of Colorado with Jake and his two sons, Noah and Kaleb, Tiernan quickly learns that these men now have a say in what she chooses to care and not care about anymore. As the men take Tiernan under their wing, she slowly finds her place among them. Because lines blur and rules become easy to break when no one else is watching. One of them has her. The other one wants her. But he's going to keep her.