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Author: Carolyn Partridge
Publisher:
ISBN: 9781947602212
Category :
Languages : en
Pages :

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Author: Amber L. Hutchins
Publisher: Routledge
ISBN: 1000437604
Category : Business & Economics
Languages : en
Pages : 108

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Book Description
As media continues to evolve, social media has become even more integral to public relations activities, presenting new opportunities and challenges for practitioners. Relationships between publics and organizations continue to be first and foremost, but the process and possibilities for mutually beneficial relationships are being rewritten in situ. This volume aims to explore and understand highly engaged publics in a variety of social media contexts and across networks. The hope is the expansion and extension of public relations theories and models in this book helps move the discipline forward to keep up with the practice and the media environment. Contributors analyzed a range of organizations and industries, including corporate, entertainment, government, and political movements, to consider how public relations practitioners can facilitate ethical and effective communication between parties. A consistent thread was the need for organizations and practitioners to better understand the diverse backgrounds of publics, including age, ethnicity, gender, and sexual orientation, beyond surface-level demographic stereotypes and assumptions. This book will be of interest to researchers, academics, and students in the field of public relations and communication, especially those with a particular interest in online engagement and social media as a PR tool.

Author: Stella Maile
Publisher: Policy Press
ISBN: 1447306864
Category : Political Science
Languages : en
Pages : 266

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Drawing on social science conversations at a lively café in Bristol, this highly original book explores the value of public engagement in a wider social science context. The chapters range from themes such as the dialogic character of the social sciences, pragmatism in responses, and the underpinnings of managerial approaches to the restructuring of higher education. The first part reflects upon the different social and political inflections of public engagement. It is followed by chapters based upon talks at the café that were concerned with public engagement and the contribution of social science to a reflexive understanding of the dilemmas and practices of daily life. Together, the contributors offer a refreshing look at the role of social science in the societies it examines.--

Author: Adria, Marco
Publisher: IGI Global
ISBN: 1522510826
Category : Political Science
Languages : en
Pages : 534

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Book Description
New media forums have created a unique opportunity for citizens to participate in a variety of social and political contexts. As new social technologies are being utilized in a variety of ways, the public is able to interact more effectively in activities within their communities. The Handbook of Research on Citizen Engagement and Public Participation in the Era of New Media addresses opportunities and challenges in the theory and practice of public involvement in social media. Highlighting various communication modes and best practices being utilized in citizen-involvement activities, this book is a critical reference source for professionals, consultants, university teachers, practitioners, community organizers, government administrators, citizens, and activists.

Author: Sarah Pink
Publisher: Berghahn Books
ISBN: 1782388478
Category : Social Science
Languages : en
Pages : 236

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Book Description
Contemporary anthropology is done in a world where social and digital media are playing an increasingly significant role, where anthropological and arts practices are often intertwined in museum and public intervention contexts, and where anthropologists are encouraged to engage with mass media. Because anthropologists are often expected and inspired to ensure their work engages with public issues, these opportunities to disseminate work in new ways and to new publics simultaneously create challenges as anthropologists move their practice into unfamiliar collaborative domains and expose their research to new forms of scrutiny. In this volume, contributors question whether a fresh public anthropology is emerging through these new practices.

Author: Della Rucker
Publisher: Routledge
ISBN: 9781138910263
Category :
Languages : en
Pages :

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Book Description
Online Public Engagement outlines the range of options, opportunities and the potential challenges of using online technologies to enhance and expand public engagement. The book orients urban and community planners, local government officials, economic development and other policy developers, who need to gather public involvement to guide strategic planning and program development. Because online technologies are characterized by rapid change and swift evolution of specific platforms and methods, the book focuses on establishing a solid understanding of the strengths and limitations of online technologies, as well as an intellectual and practical basis for analyzing and selecting online options. Specific current technologies are used as examples and case studies, but are incorporated judiciously due to the frequently short shelf life of specific online platforms. The book walks readers through the key steps to successfully implementing online public engagement tools: issues that necessitate an online public engagement strategy levels of public engagement engagement planning and preparation technical considerations and case studies using a range of tools. Local government and related professionals and officials are under increasing pressure to use online public engagement tools, due to budget cuts, popular demand for transparency and involvement, and increasing project complexity. The first of its kind, Online Public Engagementwill give them an opportunity to more effectively evaluate their needs and potential for online public engagement, without being tied to a specific platform.

Author: N. Couldry
Publisher: Springer
ISBN: 0230800823
Category : Social Science
Languages : en
Pages : 263

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Book Description
Democracy is based on the belief that the media gets the attention of voters. But is this plausible in an age of multiplying media, disillusionment with the political system and time-scarcity? This book addresses this question, and charts experiences of 'public connection'.

Author: Katherine M. Erdman
Publisher: Berghahn Books
ISBN: 1800734360
Category : Social Science
Languages : en
Pages : 0

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Book Description
The world’s collective archaeological heritage is threatened by war, development, poverty, climate change, and ignorance. To protect our collective past, archaeologists must involve the general public through interpersonal experiences that develop an interest in the field at a young age and foster that interest throughout a person’s life. Contributors to this volume share effective approaches for engaging and educating learners of all ages about archaeology and how one can encourage them to become stewards of the past. They offer applied examples that are not bound to specific geographies or cultures, but rather, are approaches that can be implemented almost anywhere.

Author: Wenhong Chen
Publisher: Routledge
ISBN: 1317591151
Category : Language Arts & Disciplines
Languages : en
Pages : 159

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Book Description
The Internet in China reflects many contradictions and complexities of the society in which it is embedded. Despite the growing significance of digital media and communication technologies, research on their contingent, non-linear, and sometimes paradoxical impact on civic engagement remains theoretically underdeveloped and empirically understudied. As importantly, many studies on the internet’s implications in Chinese societies have focused on China. This book draws on a variety of theoretical and methodological approaches to advance a balanced and context-rich understanding of the effects of digital media and communication technologies, especially social media, for state legitimacy, the rise of issue-based networks, the growth of the public sphere, and various forms of civic engagement in China, Taiwan, and the global Chinese diaspora. Using ethnography, interview, experiment, survey, and the big data method, scholars from North America, Europe, and Asia show that the couture and impacts of digital activism depend on issue and context. This book was originally published as a special issue of Information, Communication & Society.

Author: Tina Nabatchi
Publisher: John Wiley & Sons
ISBN: 1118688538
Category : Political Science
Languages : en
Pages : 370

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Book Description
A comprehensive text on the theory and practice of public participation Written by two leaders in the field, Public Participation for 21st Century Democracy explores the theory and practice of public participation in decision-making and problem-solving. It examines how public participation developed over time to include myriad thick, thin, and conventional opportunities, occurring in both face-to-face meetings and online settings. The book explores the use of participation in various arenas, including education, health, land use, and state and federal government. It offers a practical framework for thinking about how to engage citizens effectively, and clear explanations of participation scenarios, tactics, and designs. Finally, the book provides a sensible approach for reshaping our participation infrastructure to meet the needs of public officials and citizens. The book is filled with illustrative examples of innovative participatory activities, and numerous sources for more information. This important text puts the spotlight on the need for long-term, cross-sector, participation planning, and provides guidance for leaders, citizens, activists, and others who are determined to improve the ways that participation and democracy function. Public Participation for 21st Century Democracy: Helps students and practitioners understand the history, theory, and practice of public participation Contains a wealth of case studies that explore the application of public participation in different settings Covers vital issues such as education, health, land use, and state and federal government Has accompanying instructor resources, such as PowerPoint slides, discussion questions, sample assignments, case studies and research from www.participedia.net, and classroom activities.