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Author: April Dunford Publisher: ISBN: 9781999023003 Category : Business & Economics Languages : en Pages : 0
Book Description
You know your product is awesome-but does anybody else? Successfully connecting your product with consumers isn't a matter of following trends, comparing yourself to the competition or trying to attract the widest customer base. So what is it? April Dunford, positioning guru and tech exec, is here to enlighten you.
Author: April Dunford Publisher: ISBN: 9781999023003 Category : Business & Economics Languages : en Pages : 0
Book Description
You know your product is awesome-but does anybody else? Successfully connecting your product with consumers isn't a matter of following trends, comparing yourself to the competition or trying to attract the widest customer base. So what is it? April Dunford, positioning guru and tech exec, is here to enlighten you.
Author: Neil Pasricha Publisher: Penguin ISBN: 0425238903 Category : Self-Help Languages : en Pages : 418
Book Description
Based on the award-winning 10-million-plus-hit blog 1000 Awesome Things, The Book of Awesome is an international bestselling high five for humanity and a big celebration of life’s little moments. Sometimes it’s easy to forget the things that make us smile. With a 24/7 news cycle reporting that the polar ice caps are melting, hurricanes are swirling in the seas, wars are heating up around the world, and the job market is in a deep freeze, it’s tempting to feel that the world is falling apart. But awesome things are all around us, like: • Popping Bubble Wrap • Wearing underwear just out of the dryer • Fixing electronics by smacking them • Getting called up to the dinner buffet first at a wedding • Watching The Price Is Right when you’re home sick • Hitting a bunch of green lights in a row • Waking up and realizing it’s Saturday The Book of Awesome reminds us that the best things in life are free (yes, your grandma was right). With laugh-out-loud observations from award-winning comedy writer Neil Pasricha, The Book of Awesome is filled with smile-inducing moments on every page that make you feel like a kid looking at the world for the first time. Read it and you’ll remember all the things there are to feel good about. A New York Times Bestseller • USA Today Bestseller • Globe and Mail Bestseller • Toronto Star Bestseller • Vancouver Sun Bestseller • Macleans Bestseller • Winner of the Forest of Reading Award
Author: Alexandra Watkins Publisher: Berrett-Koehler Publishers ISBN: 1626561885 Category : Business & Economics Languages : en Pages : 96
Book Description
Every year, 6 million companies and more than 100,000 products are launched. They all need an awesome name, but many (such as Xobni, Svbtle, and Doostang) look like the results of a drunken Scrabble game. In this entertaining and engaging book, ace naming consultant Alexandra Watkins explains how anyone—even noncreative types—can create memorable and buzz-worthy brand names. No degree in linguistics required. The heart of the book is Watkins's proven SMILE and SCRATCH Test—two acronyms for what makes or breaks a name. She also provides up-to-date advice, like how to make sure that Siri spells your name correctly and how to nab an available domain name. And you'll see dozens of examples—the good, the bad, and the “so bad she gave them an award.” Alexandra Watkins is not afraid to name names.
Author: Jennifer Cook Publisher: Jessica Kingsley Publishers ISBN: 0857006851 Category : Psychology Languages : en Pages : 282
Book Description
Being a teen or tween isn't easy for anyone but it can be especially tough for Asperkids. Jennifer O'Toole knows; she was one! This book is a top secret guide to all of the hidden social rules in life that often seem strange and confusing to young people with Asperger syndrome. The Asperkid's (Secret) Book of Social Rules offers witty and wise insights into baffling social codes such as making and keeping friends, blending in versus standing out from the crowd, and common conversation pitfalls. Chock full of illustrations, logical explanations, and comic strip practice sessions, this is the handbook that every adult Aspie wishes they'd had growing up. Ideal for all 10-17 year olds with Asperger syndrome, this book provides inside information on over thirty social rules in bite-sized chunks that older children will enjoy, understand, and most importantly use daily to navigate the mysterious world around them.
Author: Dallas Clayton Publisher: Two Lions ISBN: 9781935597377 Category : Children Languages : en Pages : 0
Book Description
Double Tap to Zoom. Inspired by the idea of being thankful for all that you have, An Awesome Book of Thanks is a beautifully written, fantastically illustrated walk through a world of magical unicorns, robotic dinosaurs, and all of life's simple moments, great and small. Crafted for children ages 0-1000, this timeless story is sure to be an instant classic, at home in the hands of anyone looking for the perfect reminder of just how beautiful life can be.
Author: Miki Agrawal Publisher: Harper Collins ISBN: 0062261568 Category : Business & Economics Languages : en Pages : 189
Book Description
An inspiring, irreverent manifesto for those seeking to blaze their own path to entrepreneurship and find fulfillment and happiness through bold action and big ideas. With zero experience and no capital, Miki Agrawal opened WILD, a farm-to-table pizzeria in New York City and Las Vegas, partnered up in a children's multimedia company called Super Sprowtz, and launched a patented high-tech underwear business called THINX. Miki, a successful serial social entrepreneur and angel investor, pulls back the curtain to reveal how you can live out loud, honor your hunches, and leave nothing on the table. Start your business on a shoestring budget, nail your brainstorming sessions and product testing, and get free press coverage—all while living your best life. Whether you’re a recent college graduate trying to find your way in the world, or a professional with a dead-end job and big dreams, Do Cool Sh*t will make you open your eyes, laugh out loud, and shout, "I can do that!" Do Cool Sh*t features a foreword by Tony Hsieh, the founder and CEO of Zappos.
Author: Lois Lowry Publisher: Houghton Mifflin Harcourt ISBN: 054434068X Category : Juvenile Fiction Languages : en Pages : 257
Book Description
The Giver, the 1994 Newbery Medal winner, has become one of the most influential novels of our time. The haunting story centers on twelve-year-old Jonas, who lives in a seemingly ideal, if colorless, world of conformity and contentment. Not until he is given his life assignment as the Receiver of Memory does he begin to understand the dark, complex secrets behind his fragile community. This movie tie-in edition features cover art from the movie and exclusive Q&A with members of the cast, including Taylor Swift, Brenton Thwaites and Cameron Monaghan.
Author: Rob Fitzpatrick Publisher: ISBN: 9781919621609 Category : Languages : en Pages : 152
Book Description
This guide contains everything I know about how to design, test, and refine nonfiction that is able to endure for years, get recommended, and grow on its own. Whether you're aiming for this guide can help you get there.
Author: Bush Wes Publisher: ISBN: 9781777119317 Category : Business & Economics Languages : en Pages : 276
Book Description
"Product-Led Growth is about helping your customers experience the ongoing value your product provides. It is a critical step in successful product design and this book shows you how it's done." - Nir Eyal, Wall Street Journal Bestselling Author of "Hooked"
Author: April Dunford
Author: April Dunford
Author: Neil Pasricha
Author: Alexandra Watkins
Author: Jennifer Cook
Author: Dallas Clayton
Author: Miki Agrawal
Author: Lois Lowry
Author: Rob Fitzpatrick
Author: Bush Wes
Author: Arvid Kahl